Although there were hundreds of advertising invitations handed over, Han Jin only chose two in the end.

One is an advertising invitation for Seiko watches, with an endorsement fee of up to 250 million yen, which is also Han Jin's current general worth.

His previous advertising endorsement fee was 200 million yen for two years, and after a successful and popular national tour, his popularity soared further, which also made his value further improved.

250 million yen in two years, although it is a little less than the salary of 300 million yen in two years of Sakura Bank, but it is already the highest male star in the Japanese family now. Even the most popular before, Hideki Nishigi, Kondo Masahiko, etc., cannot be compared to him.

His choice of this invitation to Seiko watches can be regarded as his first step into the luxury industry. Although Seiko watches are only at the bottom of the world's famous watch rankings, they are not a little worse than famous watches such as Patek Philippe, Vacheron Constantin, and Haojue, and even Rolex, Cadia, and Omega.

But watches like this are already a good choice for the working class. World-class watches such as Vacheron Constantin and Patek Philippe often cost hundreds of thousands or millions of yen per watch, and the buyers are either rich or expensive. Buyers like this have their own consumption habits and will not deliberately change because they like a certain celebrity.

Therefore, Patek Philippe, for example, has never invited any celebrity spokespersons, and their slogan is "No endorsement, the watch itself is a star!" "It shows their confidence and pride.

And like a Seiko watch, it only costs tens of thousands of yen, and most of the people who buy it are working-class people. It's easy to be lured by ads. And because of Han Jin's popularity in Japan, he is naturally the best choice for Seiko watches.

For Han Jin, although Seiko watches are at the bottom of the world's famous watch rankings, they can also be regarded as luxury goods. Being able to endorse it is indeed conducive to improving one's image.

Han Jin also designed two commercials for Seiko watches. In one advertisement, he performed a large windmill, which turned sixty times in one minute, and the advertising slogan, "Precision, Seiko." Every second counts! ”

Another advertisement shows him practicing dance day and night. From morning to evening, from evening to morning...... And Seiko watches have always been with him, never stopping due to lack of power.

The first ad highlights the precision and meticulousness of Seiko watches; The second ad shows the power of Seiko watches. Features of strong staying power.

Both of his advertising ideas were embraced by Seiko Watches. And then it was shot in an advertisement. After the TV screening, sales of Seiko watches skyrocketed threefold, creating a miracle in Japanese advertising.

And Han Jin is also because of these two advertising ideas. It has been unanimously praised by the advertising industry. These two of his advertisements perfectly combine the image characteristics of his own image and the image characteristics of Seiko watches, which can be called the best examples in the advertising industry.

……

And Han Jin's choice of the second advertising invitation is a little confusing, he actually chose an advertisement for lipstick.

As we all know, lipstick is a cosmetic product used by women, and its spokesperson has always been an actress. Now Han Jin is going to take over the lipstick advertisement, which is really shocking.

After the news spread, not only the Japanese people were taken aback, but even the Hong Kong citizens were shocked when it reached Hong Kong, and even in Southeast Asia, they were laughing and talking. They all questioned whether Han Jin wanted to be transgender, or whether he had a tendency to engage in base, otherwise how could he endorse any lipstick for no reason?!

Even Zeng Huaqian, Sister Mei, Zhao Yazhi, Chen Yulian, Lan Jieyuan, Zhong Chuhong and others were incredulous, and they called him to ask, is there a mistake in the media report? !

Hearing that they were worried about that on the phone, Han Jin smiled, "What's so great about endorsing lipstick, don't you think my mouth looks good?" ”

"It's good-looking," Lan Jieyuan said hesitantly, "But, Ah Jin, don't you think it's a little strange for men to advertise lipstick?" ”

"What's so strange?" Han Jin asked with a smile.

"Well...... Kindness...... It makes you feel like you're gay. Lan Jie said in a pit, "It's not what I said, it's a legend in the streets." ”

"Don't listen to their nonsense, whether I'm gay or not, you should know best." Han Jin smiled and said, and immediately made Lan Jie blush.

"Okay, don't worry, I'm definitely heterosexual, not gay. I also thought carefully about this commercial, so you don't have to worry about me messing around. Han Jin said with a smile.

"Well, since that's the case, then I won't advise you anymore." Lan Jieyuan nodded, "Then Ah Jin, when will you go back to Hong Kong, I miss you." ”

"I miss you too, don't worry, I'll be back soon." Han Jin smiled and said, "You are waiting for me obediently in Hong Kong!" ”

"Yes, I see." Lan Jieyuan nodded.

Although Han Jin dispelled the doubts of Lan Jieyuan and other beauties, he did not dispel everyone's doubts. On the one hand, everyone raised doubts about his lipstick advertisement, and on the other hand, they also raised doubts about the effectiveness of the advertisement. After all, there has never been a male star to endorse lipstick before, and Han Jin really became the first person to eat crabs this time.

The lipstick manufacturer Berry Co., Ltd. also had no idea in mind, and they handed over a lipstick invitation to Han Jin, also because of the strong recommendation of the Icheon Advertising Agency. They believe that now that the sales of actress endorsement lipstick have reached saturation and can no longer attract more consumers, they need to change their thinking and hire male stars to serve as lipstick spokespersons, and they may have a different harvest.

And Han Jin has a high popularity among the young generation of Japan because of his young and handsome appearance and excellent music works, so he has become a key target of Icheon Advertising Agency.

Berry Co., Ltd. also had the idea of giving it a try, and made an advertising invitation to Han Jin, thinking that he would not agree. didn't expect him to agree in the end, but the remuneration was indeed very high, reaching a sky-high price of 500 million yen in two years.

This made it difficult for Berry Co., Ltd. to accept for a while, but fortunately, Han Jin proposed to add it. You can pay 250 million for two years in advance. If the ad performs as expected, then pay the rest of the payout, otherwise you don't have to pay the rest at all.

With this suggestion, Berry Co., Ltd. finally made up its mind, and then signed a contract with Han Jin. Later, Han Jin also worked with the Icheon Advertising Agency to shoot two advertisements for the lipstick of Berry Co., Ltd., as well as four advertising posters.

One is "Try", Han Jin put on lipstick himself, and the woman standing next to him was also attracted to put on this lipstick. Another advertisement is that next to Han Jin, who is looking up and pretending to sleep, there is a woman wearing lipstick. After that, he took lipstick and secretly applied it to Han Jin's lips in his sleep, which was "Fake Sleep".

When the two ads aired in Japan, they immediately caused a sensation.

People have never imagined that men can be so sexy when they wear lipstick, and Han Jin's lips are so beautiful. Especially after applying lipstick, it is even more delicate. People can't help but kiss it when they see it.

Women all over Japan are seduced by Han Jin's sexy lips, and even some men find Han Jin's lipstick application very sexy.

As soon as his advertising poster was posted, it was secretly taken away and taken back as a souvenir. Even in broad daylight, there are girls in front of everyone. At the risk of being sued. blatantly took down the poster of Han Jin posted in the carriage. The people in the same car were amazed.

The frequent theft of advertising posters also led to ten times more posters being printed than usual. This also highlights Han Jin's popularity, as well as the popularity of this advertisement.

Within two months of the advertisement's airing. Berry Co., Ltd.'s lipstick sales have reached 3 million, compared to 500,000 lipsticks a year, which is already considered a hot seller.

It can be seen that the advertising effect of Han Jin's endorsement lipstick is really amazing, which not only stunned and admired the advertising industry in Japan, but also surprised the people in Hong Kong, Southeast Asia, Taiwan and other places, and sighed that Han Jin's popularity is really powerful, and it has reached the point where both men and women can eat it.

Berry Co., Ltd. was even more excited, and it was unthinkable that this bet was really right, and the sales volume achieved a blowout, so that the company increased its profit by nearly 1.5 billion yen in two months.

Therefore, they happily paid the rest of the remuneration to Han Jin, and also let Han Jin set a record in Japan and even the whole of East Asia with an advertising endorsement fee of 500 million yen in two years. 500 million yen is converted into Hong Kong dollars, which is more than 30 million, which is higher than Cheng Long's salary for making movies.

In the previous tour of Japan, Han Jin not only got a high appearance fee, but also a sponsorship fee, income from peripheral products, etc., which together also made him gain 1.5 billion yen.

In addition, the tour also stimulated the sales of the record, which gave him a large amount of income. The concert video has also been in the industry recently, and many fans who did not buy tickets to watch the concert have also bought them, and fans who bought tickets to see the concert in person also want to buy a copy and come back for collection. Therefore, the sales volume is also rising, so that Han Jin can also make a lot of money.

On the whole, in the one and a half months he spent in Japan, Han Jin gained a total of 2.5 billion yen. Even if the taxes payable are removed, Han Jin still has an income of nearly 1.7 billion yen, and he is still the most profitable star in Japan and even East Asia, even more profitable than Cheng Long.

The news that Han Jinguang paid 800 million yen in taxes alone spread the news, which not only shocked the Japanese people, but also the people of Hong Kong.

Although everyone knows that Han Jin is very profitable, and a song is sold for a sky-high price of 4.2 million, they didn't expect him to make such a profit.

In less than two months, he has already made so much money that it is almost terrifying to say it.

After statistics, Han Jin's current net worth has already exceeded 200 million Hong Kong dollars, and now he can occupy a place on the list of Hong Kong's emerging rich, and he was still a penniless artist three years ago.

Such a legendary experience is truly enviable. It's not just the Japanese media who want to interview him, but also the media in Hong Kong, Southeast Asia, and even Taiwan who want to interview him.

The Japanese have always liked to admire the strong, such as the self-made Matsushita Konosuke, Sony President Morita Shoo, etc., are all regarded by the Japanese as the holy hand of management, and their successful experience has also been learned over and over again. What they say is even regarded as a golden rule by the Japanese people.

Now Han Jin is also self-made, from obscurity to now sitting on billions of yen in wealth, which can be regarded as a miracle in Japan.

Hong Kong people also like to worship the strong, such as Li Jiacheng, Huo Yingdong, Kwok Bingxiang, Li Zhaoji, Ho Hongshen, etc. The family history is also mentioned over and over again, which is also enviable.

Now Han Jin has built a family from scratch, from a small artist who runs tricks, in just two years, he has become a billionaire and ranks among the richest people in Hong Kong. Such a rocket-fast rise is really enviable.

However, Han Jin did not give a positive response to the media's pursuit. To be honest, such a large amount of wealth was exposed, but it was really not what he wanted. Doing things in a high-profile manner and making money in a low-key manner is what he yearns for, and the so-called wealth is not exposed.

He also wanted to secretly take advantage of the "Plaza Accord" to make a profit, and now once it is exposed, his assets are in the spotlight of the media, but it really makes him very passive.

Therefore, in order to avoid the pursuit of the Japanese media, Han Jin had to return to Hong Kong with Zeng Huaqian overnight. (To be continued!)

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