Shen Chong said that there would be eight meetings a day, not a lie, as soon as the film production department left, a group of people from the TV department walked in under the leadership of Gu Liwei. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

Walking in the front was a woman in her thirties, she was wearing a white shirt and a brown skirt, short hair and thin lips, no jewelry, she looked very practiced, Shen Chong stood up and greeted; "Hello 11u."

This woman is the first strong woman in the Hong Kong television industry, Chow Leung Shuyi, she was born in a wealthy family, went to study in the United Kingdom after graduating from the University of Hong Kong, worked as a teacher and actor in the drama theater of the Royal Academy of Music, and later returned to Hong Kong to join H from the bottom, and was promoted to H assistant general manager in just a few years - HR management copied Shaw Brothers Film Company, implemented a lowly and responsible management structure, and the assistant general manager is the highest position that non-board staff can get.

When Zhou Liang Shuyi served as the assistant general manager of H, she created a precedent for filming feature-length TV series in Hong Kong, "Home Change", "Crazy Tide" and other classic TV series, which became popular with Chow Yun-fat, Zheng Shaoqiu and a large number of stars, laying the foundation for H to become popular in the Chinese circle in the world in the future, she also set up a film group, invested in the shooting of TV shorts, and vigorously promoted newcomers, Tan Jiaming, Xu Anhua, To Qifeng and others, all of whom were supported by her, during her tenure, once let the HR ratings exceed 95 Li's TV and Jiayi TV could not raise their heads.

At the beginning of 1978, Zhou Liang Shuyi felt that she lacked challenges, so she took a proud subordinate, jumped from TVH to Jiayi TV, and ambitiously wanted to create another H After several months of preparation, in July 1978, the so-called "July Offensive" was launched, and a number of major TV series were launched in succession, including "Celebrity Love History" starring Zheng Yuling and Mi Xue, "Golden Knife Lover" directed by Tsui Hark, etc., and at the same time spent a lot of money to carry out large-scale publicity activities, and continuously published full-page advertisements in many newspapers. Audio cassettes were also distributed at the Tsim Sha Tsui Pier to promote the new programme, hoping to challenge HR's supremacy.

It's a pity that the gongs and drums of the propaganda are noisy, but the effect is not satisfactory, the ratings have not improved much, Jiayi is originally a congenital deficiency, acquired disorder of the "disabled child", the foundation is shallow, the foundation is thin, can not withstand the toss, less than a month, the shareholders behind the scenes can't sit still, cut off the cash flow of the TV station, forced Zhou Liang Shuyi to resign on August 4, and she resigned at the same time as five henchmen who jumped from H, six of whom are called "Jiashi Six Gentlemen".

A month later, on September 7th, Jiayi TV was taken over by a bankruptcy judge appointed by the government and began to liquidate, in the face of employee questions and media interviews, several shareholders put the blame on Zhou Liang Shuyi's head, saying that she ignored the reality and burned money lavishly, so that the TV station could not make ends meet, and exhausted the funds, so that she was forced to go bankrupt.

Shen Chong scoffed at this statement, everyone knows that TV is a money-burning industry, a TV station can't even afford to burn money for a month, which means that it is terminally ill, even if there is no "July Offensive", three or five months later, it will also go out of business, and it is too unkind to detain the black pot on a woman who has only been in office for a few months.

According to Shen Chong's memory, Zhou Liang Shuyi has been on the back of the pot more than once, in the early 90s, she went to ATV to be the general manager, becoming the only person in Hong Kong who has been in charge of three TV stations, when she was in power at ATV, she did a lot of classic programs, such as "No Defense Tonight", "Wu Yaohan Stirred the Shock", which boosted ATV's ratings that had been sluggish for many years, and occasionally could compete with H, but the good times didn't last long, and it didn't take long for the shareholders to think that she burned money too hard, and kicked her out......

Shen Chong is afraid of everything, but he is not afraid of burning money, the TV station is restarted, and there is a great need for capable, experienced and well-connected senior managers like Zhou Liang Shuyi, so as soon as the TV license was approved, he immediately came to the door and invited her to re-serve as the general manager of Jiayi TV.

Zhou Liang Shuyi and Zhang Aijia have a very good relationship, when she was still in HR, the two once opened a joint venture company to invest in the cinema business, with this relationship, plus she also wanted to be ashamed, after Shen Chong promised that the annual investment budget was not less than 100 million and would not disturb the daily operation, she immediately agreed to go out of the mountain.

Zhou Liang Shuyi is energetic and resolute, it only took less than half a month, before the Academy Awards ceremony, the old department was reconvened and the basic administrative structure of Jiayi TV was set up, Shen Chong was very satisfied with this, so he was relieved to go to the United States for two months.

After everyone sat down, Zhou Liang Shuyi immediately said: "Mr. Shen, let me first introduce the preparations for the TV station?" ”

"Okay, I'm sorry for you."

Zhou Liang Shuyi stood up, took the slide projector remote control from Gu Liwei's hand, and after the electric curtain was closed, she pressed the switch and released a photo of a building, saying: "This is the Jiayi TV Building located at No. 1 Broadcasting Road, after the collapse of the TV station in 78, this building was rented to H to do the production branch, after the resumption of Jiayi in March, H was very cooperative, and moved the production branch to the Shaw Brothers Cinema in Clear Water Bay in early April, and now most of the rooms have been renovated, according to the plan, in the next few years, This will be the headquarters of Jiayi TV. ”

She pressed the switch again, switched to a room full of instruments, and introduced: "This is a new generation of TV recording and playback equipment ordered from the American PCA company, which is the same as the three major American television stations, and is at least three years more advanced than the existing equipment of TVH." ”

"This is the first studio that is being renovated, and various large-scale variety shows will be held here in the future.

"This is the second studio that has been renovated, and it is for all kinds of talk shows."

After introducing the hardware, Zhou Liang Shuyi began to introduce human resources: "This is the administrative structure of the TV station, a general manager, served by myself, responsible for the overall business, and four assistant general managers, respectively responsible for drama production, advertising development, music variety shows and human resources, of which the drama production is responsible for Liu Tianci, advertising development is responsible for Zhu Jiading, variety shows and music programs are responsible for Yu, human resources are responsible for Lin Xuhua, under the assistant general manager, is the head of various departments, including logistics services, equipment management, Stage Design, Props and Make-up ......"

Shen Chong looked at the list on the slide, listened to Zhou Liang Shuyi's introduction, and remained silent.

Liu Tianci and Lin Xuhua are both one of the "Six Gentlemen of Jiashi", Zhou Liang Shuyi's hardcore henchmen, Yu is a senior executive of Hong Kong Commercial Radio, and Zhou Liang Shuyi is the same strong woman, the two have a good relationship, although Shen Chong said that he would not interfere in the daily management of the TV station, but he could not let Zhou Liang Shuyi cover the sky with one hand, so Zhu Jiading was transferred to the past, responsible for the very important advertising business.

"I'm a layman in the TV industry, Jiayi has restarted, everything depends on you professionals." After Zhou Liang Shuyi's introduction, Shen Chong said with a satisfied face: "I can do everything well in two months, it is done in an orderly manner, it is very remarkable, it is better than I expected, 11U is worthy of being the first strong woman in Hong Kong, which makes me more confident in the prospects of Jiayi TV." ”

"Mr. Shen is overrated." Zhou Liang Shuyi is a veteran in the workplace, she smiled faintly and said: "These are the results of everyone's joint efforts, I just did what I did." ”

"According to the requirements of the Hong Kong government, Jiayi wants to open a channel within six months, and now three months have passed." Shen Chong twisted his fingers and asked, "I see that the preparations have been almost done, will it be broadcast soon?" ”

"Now that the hardware has been debugged, and the key technical personnel have been recruited, if you only do a movie station, you can start broadcasting at any time, supported by the film library of oriental charm, there is no shortage of film sources, and you can broadcast 24 hours a day." After Zhou Liang Shuyi answered, she said a little hesitantly: "Mr. Shen, is it really only a professional channel, not a comprehensive channel?" We are a free wireless station, not a paid cable station, no comprehensive channel, just like a stall without a façade, the grade in the hearts of the audience is low, and there is no popular TV series of its own, so we can't retain the audience. ”

"Take your time, eat bite by bite, first make a professional channel, and then go to a comprehensive channel." Shen Chong smiled and said: "The comprehensive channel is too money-burning, and I can't compete for TVH for a while Actually, I don't care about money, it doesn't matter how much I burn, but Jiayi is not my own decision, I am just one of the board members, and the other directors don't agree to burn money, I can't help it, what kind of virtue is that Lin Gongzi, you know better than me." ”

Zhou Liang Shuyi was silent.

Lin Gongzi refers to Lin Xiufeng, the third shareholder of Jiayi TV, he is the son of Lin Bingyan, the founder of Hang Seng Bank, and he is also a wealthy son in Hong Kong, but this person is very unreliable, a typical tiger father and dog, claiming to have graduated from a university in the United States, but no one knows which university it is, he invested in Jiayi TV in 1976 and became the largest shareholder.

According to the information that Shen Chong got from Zhang Aijia, when Lin Xiufeng dug Zhou Liang Shuyi to change jobs in 1978, he swore that he would give full support and that there was absolutely no shortage of funds......

Shen Chong knew that this person was unreliable, mainly from the memory of his previous life - this guy in 19ru, claimed to buy the Golden Gate Building from the Jianing Group at a super high price, but did not really pay, is part of the "Jianing scam", and in the year, he was sentenced to a few months in prison for forging a bank guarantee of 4.6 billion Hong Kong dollars, which caused a sensation in Hong Kong and was widely reported by the media.

However, the more unreliable it is, the more Shen Chong likes it, having this kind of bear bag on the board of directors makes it more convenient for him to control the entire Jiayi TV.

"Since it can be broadcast at any time, don't delay it any longer." Shen Chong knocked on the table and said: "The station logo of Jiayi TV is hexagonal, when Jiayi went out of business, 11u Liu Tianci, and Lin Xuhua, a few of you are called the six gentlemen of Jiashi by the media, then we will start broadcasting on June 6, 66 Shun, both auspicious and implicit, and I wish you six gentlemen to make a comeback and create more brilliance." ”

Several people glanced at each other, expressed their gratitude, and after saying some polite words, Yu asked: "Mr. Shen, according to the convention, when the broadcast starts, we must make a celebration party, first, to please a good fortune, and second, to do publicity, but today is the May issue, and there are not a few days before the U month and U day, and the time is too tight, I'm afraid it's too late to do the party." ”

"The party will not be done, everything will be simple." Shen Chong gestured to Gu Liwei and said, "I brought a video back from the United States, and when the movie channel started, it was a celebration." ”

Gu Liwei turned on the TV and VCR in the corner of the conference room and pressed the play button.

"Hi Hong Kong moviegoers, hello, I'm George Lucas, congratulations on the launch of Jiayi TV and Movie Channel, watch the movie, watch Jiayi."

"Congratulations on the launch of Jiayi TV, I love Hong Kong, and I'm UU Sean Connery."

"Hello everyone, I'm Jane Fonda......"

"11 I'm Rocky" Stallone ......"

This kind of propaganda method can be described as a vulgar means of rotten streets in later generations, but in 19ru years, it is very novel, especially in Hong Kong at this time when the economy is taking off, people's hearts are excited, and self-confidence is inflated.

"This video tape is even better than the ten galas." Zhou Liang Shuyi stared at the picture on the TV and said; "We should use this as publicity, Mr. Shen, it's better to make it into a videotape and distribute it for free, so that the audience knows the strong strength of Jiayi TV."

Shen Chong glanced at Zhu Jiading and said, "NH, you advertising expert, what do you think?" ”

"It's really a good subject for publicity." As Shen Chong's confidant, Zhu Jiading has long known about the existence of this videotape, he thought for a while, and said: "It's okay to send videos for free, but the spread speed is too slow to cause a sensation, I think these celebrity congratulatory messages should be cut into a few paragraphs, and then go to H and Li's to buy advertisements and put them directly on their TV stations." ”

"It can't be, right?" Liu Tianci was surprised and said; "H and Leigh's TVs are all competitors, how could we be allowed to advertise in them, you are handing out KFC flyers at McDonald's, you will be beaten."

"Being a TV station is not a one-shot deal, it is a protracted war, a few days of advertising, it does not hurt the overall situation, everyone is a friendly station, and it makes money in harmony." Shen Chong strongly supported Zhu Jiading and said: "I think this is a good idea, ni, you are familiar with the advertising departments of those two TV stations, go ask first, if it doesn't work, let's find a way." ”

"Okay."

"Liu Tianci, you are the director of the production department, the movie channel not only shows movies from major film companies, but also self-made unit short dramas to lay the foundation for making long-form TV series in the future, you have to worry more about this."

"Mr. Shen, don't worry, I will do it well."

"Mr. Shen." Yu raised his hand and asked; "The movie station will start broadcasting on the U month U, when will the music station start

"Wait a minute, I've seen the program list, and I'm not ready enough." Shen Chong groaned for a moment and said; "You just need to listen to the radio, you have to listen to the TV at the same time, a song is only a few minutes, and a movie is at least UU minutes, so you need to stock up on more programs, especially the works of local singers, the ones I collected in the United States, Hong Kong audiences may not like them. Besides, no one likes to listen to songs all the time, and the music station also needs to produce some interview interactive programs, speaking of which, the style of the host is also a headache, as long as the sound is good on the radio, but the V on the TV station is not only good in appearance and sound, but also needs to be charming. ”

"Speaking of music programs, I think we should imitate Radio Television Hong Kong and make a list of the top ten Chinese golden songs." Yu proposed: "We have a large audience of Hong Kong Commercial Television, which can provide data support, and the music station has a synchronized sound and picture, which is more concerned than a simple radio selection." ”

"This can be there." Shen Chong immediately agreed and said: "But you don't have to learn RTHK, you have to learn better and learn Grammy." ”

Yu became excited and said, "Mr. Shen's meaning is to make a music award that does not lose to the Academy Awards

"Yes, as long as you can do it, I will support it"