Every Monday is a very special event for a Hollywood production and distribution company that has just released a film, and in this day and age, it is quite difficult for any film to maintain the running time of half a year or more like it did in the sixties and seventies.

Hollywood companies have been bought by major media groups, and the power of publicity is not comparable to that of the past, and under the overwhelming publicity and marketing of the media, more and more movie fans are being 'herd' into theaters in the weeks before the release of a commercial blockbuster or even the first weekend. Pen, fun, and www.biquge.info

As a result, the first-week box office is becoming more and more important for commercial blockbusters.

"Some films can make up one-third or even one-half of the North American box office in their first weekend."

In the office of the CAA on Wiesch Avenue, Michael? Ovitz put down the briefing in his hand and looked at David, who was sitting opposite. Ellison, said, "Duke? Rosenberg's films have always been high at the box office in their opening weekends. I'm not surprised that Scott's "Kingdom of Heaven" was able to get such box office figures under the competition. ”

"I'm not surprised."

Although the character is arrogant and arrogant, but David? Ellison doesn't underestimate a director who has already stood at the top of Hollywood, but he is also full of confidence in himself, "The box office of "Batman: Time to War" did not exceed $70 million in the first weekend, and even if the decline remains within 50% next weekend, it will only be more than $30 million. Rosenberg snatched it in his hand! ”

The final production cost of this air combat epic was as high as $115 million, and with a promotional distributor like Walt Disney, it was enough to be a box office bomb this summer.

Michael? Ovitz is cautious, and as an opponent for many years, he knows Duke very well? The horror of Rosenberg's films, even counting the worst reputation of the audience, "100,000 Urgent", his films never fell by more than 50% at the box office in the second weekend, and their trend in the first few weeks was unusually strong, and it is definitely a fierce rival to "Air Combat Heroes".

In his opinion, even if "Batman: Time to War" is next weekend. And "Air Combat Heroes" is the first weekend, and under the fierce competition between the two sides, the outcome may still be unknown.

Ovitz has seen the dailies, which are full of all kinds of marketable elements and bridges. In his eyes, it's pretty good, and if it weren't for a strong competitor like "Batman: Time to War," he'd be confident that "Heroes of the Sky" would have grossed more than $50 million in its opening weekend.

"Four million dollars!"

David sitting across from him? Ellison said, "Michael, we only need $40 million." Can you defeat Duke? Rosenberg and Batman: Time to Go to War! ”

Michael, who is nearly sixty years old? Ovitz nodded slowly, obviously agreeing with David? Ellison's words.

With more than 20 years of experience, the Ellison family's ample funds, and Walt Disney's publicity channels that are no less than Warner Bros., the first week of an air combat epic like "Air Combat Heroes" can't compete with the second week of a reboot of a once-stinking series that has been criticized by audiences?

And the opening weekend box office of "Batman: Time to War" was $68.85 million, and even if the box office is strong the next weekend, it is unlikely to maintain more than $40 million.

Could it be that "Air Combat Heroes", an air combat epic that gathers all kinds of favorable conditions, could not have grossed more than $40 million in the first weekend?

Michael? With more than two decades of experience in the industry, Ovitz guarantees that this will not happen.

David? Ellison still looks like he is rebellious. I also believe that he has raised hundreds of millions of dollars through various channels to produce a masterpiece, which will definitely meet his and Walt Disney's expectations!

"Experience is a good thing, and money often can't get it."

On the business plane, Duke closed the newspaper in his hand, put it on the table in front of him, and looked at the curious Scarlett opposite? Johnson, continued, "But experience can sometimes lead people into misunderstandings......"

Scarlett? Johnson didn't care about the other people on the plane looking at him, just stared at Duke and asked. "For example?"

"For example, war epics have always been successful in the past few years, and the successful experience tells us that as long as the films of this type are produced with a certain quality, they can sell well."

Duke shook his head slightly. After taking a sip of water from his cup, he said unhurriedly, "The facts are different from what experience tells us, whether it is a rigorous war epic, an entertaining duel, or a type full of literary and artistic style. ...... are failing."

A pair of golden brows furrowed, thinking back to the performance of the war epic movie after "The Lord of the Rings: Return of the King", Scarlett? Johnson nodded slightly, "Seems to be the case." ”

She held up her chin, tilted her head to look at this side, and said, "When Ovitz was interviewed, he was very confident, as if "Air Combat Heroes" would definitely succeed, and it was obviously ......."

"He has a lot of experience in the industry, pushing forward for more than ten years, and the projects he leads are even synonymous with success."

While thinking about the almost completely different trajectory of this super agent's past and present life, Duke slowly tapped his finger on his forehead and said, "But he doesn't belong to this era. ”

"Not of this era?"

Although Scarlett seems to be very arrogant, her head is definitely not stupid, thinking of the drastic changes in the social situation over the years, she quickly understood the meaning of Duke's words, she put down the hand that supported her head, slowly sat up straight, and said seriously, "Not only Ovitz, in recent years, Spielberg, Ridley? Scott, Robert? Zemeckis and others' films are also failing constantly, and it's not just Michael who is left behind? Ovitz alone. ”

The elimination of the old and the new can never be avoided, maybe some directors will be like Stanley as they get older? Kubrick's so-called art and the complexity of film themes are getting deeper and deeper, but a considerable number of people will get older and have a worse grasp of the market, because even all the people in Hollywood together can't change a rule, and the main force of the film market has always been teenagers!

Thinking of this, Duke couldn't help but sigh softly, it is not uncommon to make the mistake of empiricism, even if he is old in the future, I am afraid that his thinking will be as conservative as that of an old man like the academy, and he will not be able to feel the pulse of the mainstream market.

See Duke thinking, Scarlett? Johnson picked up his glass, took a sip of water, and said, "I remember you said, Duke. The current North American film market is mainly composed of people born in the 80s and even 90s, and Michael? It's normal for Ovitz not to grasp the thoughts of my group. ”

Duke nodded in agreement, "What you like is what is popular." ”

People of every age group have different tastes and preferences, but since entering the modern society, the preferences of teenagers have undoubtedly represented the trendy element.

Scarlett blinked and asked, "What kind of movies will be popular now or in the next few years?" ”

Seeing that this naughty guy was rarely serious, Duke simply said the answer in his heart, "Superhero movies." ”

"Comic book movies?" Scarlett immediately thought of DC Comics and Marvel Comics.

After all, the comic book characters of both companies are now successful on the big screen.

"More than just comic book heroes."

With one hand resting on the armrest of the seat and propping up his chin, Duke thought for a moment and said, "There are other superhero movies that are similar to comic book heroes. ”

For example, Optimus Prime, to a certain extent, the leader of the Autobots is very similar to the superhero protagonists of DC Comics and Marvel Comics.

"That's why you pulled me into Natasha? The reason for Normanov? Scarlett looked at Duke curiously, "Let me be the key to connecting the Avengers?" ”

"Scarlett, you have to understand one thing."

The girl opposite is her mother's goddaughter anyway, and Duke can't treat her like other Hollywood actresses, "If you want to be a superstar, you need more than just acting skills. ”

"I understand." Scarlett? Johnson nodded seriously, "No matter how good the acting is, at best, it is Meryl?" Streep, superstars also need popularity, they need commercial box office results. ”

Once a Scarlett? Johnson is not stupid, she grew up with a businessman like Mrs. Leah, and it is impossible for her to really become a literary girl.

Scarlett? Johnson suddenly smiled and leaned on the table, leaned a little closer, and said, "I know that although you are always fierce to me many times, you have always cared about me. ”

Duke raised his head and glared at her, and Scarlett unconsciously shrunk her neck and quickly sat back in her place, as had happened countless times over the years.

Glancing at Scarlett again, Duke didn't bother to continue talking to this guy who liked to mess around, took off the blindfold and put it on his face, blocking the light inside and outside the cabin, and slowly closed his eyes.

The business jet flew back to Los Angeles, and Duke sent a car to Scarlett? Johnson goes to Burbank, she's looking for Jimmy? Carter reports for a very rigorous physical, endurance and combat training session in preparation for Duke's next movie.

Not only did Duke introduce Natasha in the first "Iron Man"? Agent Normanoff, who also designed an action scene specifically for this character.

Although no matter how "Iron Man" changes, it must be explained to Tony as the opening chapter? Stark's journey to becoming Iron Man, but with a lot of the subplots and characters, will definitely be adjusted.

Of course, whether it's Pepper? Potes, or Natasha? Normanov, the actors are necessarily all white.

First, this is the setting of the comics, and secondly, is there any value in other markets in this era that is worth changing the identity of the heroine?

Not to mention that now, even if it is pushed back ten years, there is no market worthy of Duke doing this, and North America is the largest film market in the world. (To be continued.) )