"Duke? Was Rosenberg a sadist? ”

Is this Sean? After Connelly opened the Chicago Sun, after Roger? The eye-catching headline he saw in Albert's film review column also made him feel inexplicably comfortable.

"I watched "Independence Day" in the theater at midnight last night, and I couldn't stand the noise and explosion abuse, so I had to leave early, this is a film that completely exceeds the bottom line of human patience, the plot is ordinary, the high is cheap, there are countless loopholes, the logic is confused, I hate it very, very, very, very, very much......"

In a long movie review, Roger? Albert not only belittled "Independence Day" to the extreme, but also gave a downward thumbs up on behalf of a bad movie, and only gave the film a super low rating of 2 points!

After reading Roger? Albert's film review, although he knows that it has his own half a million dollars, but Sean? Connery was in a much better mood and opened more newspapers.

"Duke? Rosenberg is a standard demon who can destroy the audience's best impression of a movie, his work never cares about your soul, only your wallet, and the humans in "Independence Day" saved the planet, but they can't save this bad movie! ”

David from The New Yorker? Dengby ridiculed "Independence Day" and only gave the film a pitiful 1 point, while "The Hollywood Reporter's Todd? McCarthy was slightly better than him, giving the film a 3.5 points brighter!

"For the most part, "Independence Day" tests the audience's patience with unscrupulous dialogue and flirtatious clichés. As punishment, including director Duke? Everyone involved in the film, including Rosenberg, should do some community service! ”

Equally. Film critics in other media did not mean to let this film go.

"Look at Duke? Before Rosenberg's film, you have to take anti-motion sickness pills, "Independence Day" is full of boring explosions and noises, and of course for director Duke? For Rosenberg, not blowing up a large city center in the first act of the film may be considered very restrained! ”

Relatively speaking, the LA Times' Kenneth? Turan was quite polite. Although the score of 5 is not even the passing line, it is the highest rating among the top film critics.

"Independence Day is a small step for a sci-fi action movie. But a big step into the abyss of stupidity! ”

—Chicago Tribune

"Who is the worst film of the summer? The answer is obvious - Independence Day! ”

- "Village Voice"

"In 'Independence Day,' director Duke? Rosenberg turned all the actors into mindless wits, and there is a point where you have to praise Duke? Rosenberg – he has the ability to bring great actors down to the same heights as him! ”

- "Rolling Stone"

"There's pee spots on this piece, and the pee you spill. It's guaranteed to be smoother than any dialogue in this two-plus-hour movie! ”

- USA Today

"It's not like Hollywood doesn't have directors who like to play around with explosion scenes, but there's no one like Duke? Rosenberg is a complete explosion maniac, other directors have 80% plot and 20% action explosion scenes, but "Independence Day" is 20% plot plus 80% action explosion scenes, you won't have any regrets even if you miss such a movie! ”

—The New York Times

"noisy", "stupid", "evil", "unbearable", "hopelessly garbage disposer"...... Film critics in North America have used all sorts of vicious words about "Independence Day."

See these movie reviews, Sean? Connery had the heartiest smile he had had in nearly a year, and the other guy in Beverly Hills. The smile is just as bright.

"Very good reviews."

In the garden, Tom? Cruise put down the newspaper and looked at his PR. "Rileys, keep in touch with that vampire, I want him to target Duke every once in a while? Rosenberg once! ”

"These are part of the agreement." The female publicist nodded, "Roger? Albert's credibility in collecting money and doing things is still guaranteed. ”

After thinking about it, Lelister said, "Tom." You are a big star standing in front of the screen, there is no need to smear each other with a director hiding behind the scenes. It's not a good deal, and you're not in direct competition this time, so just a casual statement will only have a negative impact. ”

"I understand."

Although I want to do something myself, Tom? Cruise is not a fool, as long as someone is around to mention something, he can figure out what to do and what not to do.

He just wants to see Duke? Rosenberg was unlucky, but he didn't want to take it with him.

It was impossible for Warner Bros. and Twentieth Century Fox not to pay attention to the critics' bad reviews, and Duke rushed to Burbank's Independence Day Studios in a leisurely morning, where the studio and the producers and distributors held a special meeting for the occasion.

"You wait here."

Will Scarlett? Johnson brought it into his office and slipped her with two DC comics, and Duke admonished, "Don't run around or I'll send you home in the evening." ”

"Are you going to talk about what to do with those scoundrels?" Scarlett took the comic and looked at Duke.

"You know a lot." Duke smiled.

"You're my brother...... she wrinkled her nose and waved her little fist hard, "Of course I have to care about you!" Duke, kill those badas! ”

Nodding, Duke rubbed the little girl's blonde hair affectionately, turned around and walked out of the office, and walked into the conference room next to it, where there were already many people seated, waiting for Jeff, who represented Warner Bros. Robinoff and Tim on behalf of Fox? Upon Fisher's arrival, a brief meeting was quickly convened.

"The film's audience reputation, the current attendance, and the approximate box office figures have exceeded our expectations."

There was no long-winded speech, the meeting went straight to the point, first production manager Charles? Rowan was the first to speak, "But the professional reputation of "Independence Day" has encountered relatively big trouble, and almost all professional film critics are criticizing our films, according to current statistics, the comprehensive score of film critics is currently only 3.8 points!" ”

After Rowan's words, the conference room fell into a brief silence, the reputation of film critics is indeed not the key factor in the success or failure of commercial masterpieces in the summer file, and the professional reputation in the past only played a role in propaganda and agitation, but no one can deny it, including Roger? Top film critics, including Albert, can influence a group of audiences, which is likely to have a certain impact on the box office trend behind "Independence Day".

A few top critics slamming a movie may not do much, after all, there are other critics waving their flags, and now all the top critics are speaking out, even Duke who is the least to see them, has to pay attention.

"According to the information we got."

The person sitting here, or the company represented, is now a community of interests, Tim? Fisher shared information directly, "Someone is behind the PR, and it is aimed at the ...... of "Independence Day"

With that, he turned his head to look at the side, "Or Duke." ”

Duke smiled at him, but he didn't worry about it, the interests of both sides were tightly tied together, and moving him and "Independence Day" was moving the cake of Warner Bros. and Twentieth Century Fox.

Tim? Fisher and Jeff? Robinov also understands this, and does not mean to dwell on this, and now the key question is how to deal with it in order to minimize the negative voice brought by the critics.

"Our PR department should take action......"

"Warn those critics to block their free ticket privileges if necessary......"

Hearing the response opinions put forward one after another, Duke never spoke, perhaps when it comes to professionalism, he is far inferior to many people here, but when it comes to the knowledge of low-reputation and high-grossing films, I am afraid that all the people here together are not as many as him.

In the past, "Independence Day" was a typical representative of ultra-low professional reputation and ultra-high box office, and then in the new century, such films are endless, if it is placed ten years later, film critics don't have to care about the negative evaluations at all, even if they speak out collectively, the Internet water army alone can drown them......

In this era when the Internet is not yet developed and the information is relatively not fluent, the influence of film critics is definitely much greater than in the future, but when Duke mentioned to Warner Bros. that film critics were excluded from the test screening, he actually expected that there might be the current situation, and in fact, there was a certain amount of preparation, and the method was put into the future, without any peculiarities, but when the voice of film critics was still loud enough, it was by no means that other directors dared to do it casually.

"Critics' criticism isn't necessarily a bad thing."

When the conference room began to fall silent again, Duke suddenly spoke, "It's a place where we can hype up!" ”

Without waiting for everyone to say anything, he looked to the side, "Charles, is there any statistics on the age group of the audience?" ”

"There's a statistic for midnight and morning shows." Charles? Luo Wen flipped through the text in front of him, and then said, "According to statistics, the audience of "Independence Day" is mainly between 15 and 35 years old, of which 17 to 25 years old account for 67% of the moviegoers! ”

"In other words, audiences between the ages of 17 and 25 are the mainstream audience for Independence Day!" Duke looked around and continued, "I wonder if you know what people of this age group think? I'm 24 years old, I'm still at this stage, and I think I know a lot about young people nowadays. ”

Everyone looked at it, and Duke didn't have the idea of selling it, and said directly, "This is the most rebellious stage, I don't believe in any authority, and I will always question the opinion of authority; It's also a stage of curiosity, interest in new things, an adventurous spirit to try a thing, and often a determination to implement it......"

"Actually, this is also a group that is difficult for film critics to influence!"

The voice gradually slowed down, but Duke's words were unusually clear and loud, "The film critics attacked us with a professional eye!" We can directly hit back in another way, fans lack channels to make their voices heard, so why don't we let the voices of fans who love Independence Day appear in the mainstream media? (To be continued)

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