The much-anticipated land auction is about to begin, and the land auction in City A is different from many places, and the bidder must first come up with a plan, for example, my plan is to build a shopping mall, how to arrange the progress, and how many years can the construction be completed. This is to avoid some unscrupulous businessmen taking the land and letting the grass grow on the land, only to consider choosing the direction of construction when the land price is higher.

Without a project, you are not eligible to participate in the land auction. If it is a school construction, the Education Bureau will also provide a certain subsidy. If it is a garden, the Garden Bureau will also give a certain subsidy. As long as it is a municipal infrastructure, you will enjoy certain discounts, for example, if you are 100 million yuan of land, you will be returned 10% to 20%.

But every inch of land is an inch of gold, who wants to waste land on the infrastructure that the city government should do? Hengquan Real Estate's Murong Mo is one of the few developers of planned schools, and it is also a school that integrates primary and secondary schools. But this is forced to be helpless, because Murong Mo can't find other projects in the short term.

The industry calls this auction the Battle of the Two Cities, where the largest chaebol subsidiary in City A plays against the subsidiary of the largest chaebol in Dongcheng. Considering that these two companies have always been old enemies, and the two sides have also had quite fierce friction in the near future, especially Murong Mo has been to court several times, making everyone think that these two companies will do each other at any cost.

Nie Zuo also thought so, and also helped Murong Mo make suggestions and use commercial espionage to publish fake news. Nie Zuo didn't expect that this was not the case at all, and Nie Zuo and many people had a profound education lesson.

After the auction began, the companies participating in the bidding were waiting for the hot competition between Hengquan Real Estate and Hengyuan Real Estate, but to everyone's surprise, after the first bid of Hengyuan Real Estate, Murong Mo of Hengquan Real Estate remained silent. When the auctioneer began to count down, the secretary beside Murong Mo raised his hand, but the auctioneer ignored him, and in the last three seconds, the merchants hurriedly helped remind the auctioneer that the auctioneer's hammer landed, and finally Hengyuan Real Estate won the land at a fairly low price.

As soon as the auction ended, some people immediately questioned and fought for Hengquan Real Estate, and the auctioneer told everyone that Hengquan Real Estate had no bid. As for the secretary of Murong Mo that everyone said, he actually entered the auction hall as Hengyuan Real Estate. When the people of Hengyuan Real Estate have already called the price, and the price is the price of Hengyuan Real Estate at that time, he cannot increase the price, so the raise of his hand is invalid.

At this time, some people understood that it was not Hengyuan Real Estate that pit Hengquan Real Estate, but Hengyuan and Hengquan Real Estate teamed up to pit the businessmen who wanted to participate in this auction and wanted to see a good show.

Yiqiē is all acting, not long after Murong Mo received the invitation of Guoye Group that day, the vice president of Guoye Group, Young Sister Lin, contacted Liu Kun, is it just for this land? Of course not. Then Murong Mo was sued in court, which became the biggest news in the industry that month, and with the two groups of lawyers going into battle, everyone thought that this was a war of enemies. How do you know that the enemies have already been united, and they eat their meat.

As for the little tricks at the auction, it belongs to the little cleverness, if there are outsiders bidding, they will carry a few rounds, creating a scene of bidding at any cost, so that other auctioneers will give up.

Sure enough, the next morning, the local financial newspaper published the news that Hengyuan Real Estate and Hengquan Real Estate signed an agreement that the two parties will jointly develop this commercial land. What grievances, what defendants, and what Liu Kun personally supervised the war are all nonsense.

Nie Zuo was also stunned by this big reversal, and Murong Mo poured tea and apologized: "I'm sorry, I'm sorry, this is a business tactic." ”

"I'm sorry for racking my brains to help you find a way, but I didn't expect you to ......"

"It's just a business trick, and even if a businessman has a little benefit, he won't choose to die together. Businessmen will seek common ground despite differences, and it is not good for everyone to lose both. It's better to sit down and make money. Strictly speaking, this time the Guoye Group was the winner, cutting a piece of the cake that did not belong to them. However, in this cooperation, the proportion of Hengquan Real Estate is relatively low.

Nie Zuo thought for a long time: "It means, this time Liu Ziping compromised?" ”

"Haha, brother, I was also confused by Liu Ziping." Murong Mo said: "Liu Ziping is actually not a lion, even if Liu Ziping is a lion, there are many lions in this world, and two lions can defeat one lion." Liu Ziping has a fox, a cunning side, and at the same time, he has a forward-looking side that many businessmen do not have. Liu Ziping's management method is a typical internal pressure and external outreach. Follow the law of the jungle for internal employees, and the strong survive. Externally, it is a line of strong alliances. It is true that there are many people who rely on a boldness to do business and achieve great success, but if he thinks that the world is black and white, he is bound to fail. Because there are three kinds of people in the mall, your competitors, your collaborators, and bystanders. What Liu Ziping does is to select the strongest competitor to become a collaborator and defeat other competitors. In fact, such a person is not only deep in the city, but also knows the way to advance and retreat. ”

Nie Zuo nodded and said, "Successful people are all disguised, not what you see in your first impression." ”

"Well, you can't say that." Murong Mo thought for a long time and said: "You should look at them with the thinking of a successful businessman, the first thing is interests, Guoye and Wanlian, fighting each other will hurt both, and cooperation will benefit each other." But don't think they're friendly, they're just working together for the sake of profit. Therefore, there is a term called business marriage, and the children born by husband and wife are related to both parties, so that everyone will have a certain amount of real trust, and in the end, they will not go under the knife in the back. ”

Nie Zuo asked: "Mr. Murong, now that Wanlian and Guoye have cooperated, is it possible to knife each other?" ”

"A single business is a single business. It is undeniable that personal relationships do affect the relationship between companies, but it requires a strong relationship. As for drinking, eating, and playing golf, it's nothing. Businessmen are profit-seeking, and there is nothing wrong with that. This profit does not refer to money, but to the things and benefits that the businessman wants most. Murong Mo said: "Emotional people can never stand at the top of the food chain of commercial society, and people at the top are people who are rational to the point of being terrible. ”

Nie Zuo took it and brewed it, poured water, made tea, and filled it with Murong Mo, not only did he not ask Murong Mo why he deceived himself, but humbly asked for advice: "Mr. Murong, suppose there is such a group of very successful businessmen, and they secretly unite together, what do you think?" ”

"It's scary." Murong Mo took off his glasses and said: "There is a saying in the glasses market, 20 yuan frames, 200 yuan sold to you is about favors, 300 yuan is sold to you is about friendship, and 400 yuan is sold to you is market." The question arises, why is no one selling at a lower price? Why do you know that different optical stores have almost the same price as the same brand? If you want to say that there is an alliance, I have no evidence, I don't talk nonsense, but at least there is an unspoken rule. This kind of unspoken rule can bring benefits to the merchants, and the loyalty to the alliance is very high. ”