Chapter 308: Chen Jiashang and "Painted Skin"
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"My roots are in the Hong Kong film market, and if I completely transfer my career to the mainland, I may not be able to adapt to it!" To Qifeng said, "Moreover, the subject matter and content of mainland film creation are not so free, and some film themes are forbidden to be filmed, which seriously restricts the freedom of creation!" β
The themes of mainland films are restricted, which objectively exists, such as feudal superstition themes, underworld themes, horror themes, historical themes, H-related themes, and even ...... Puppy love and the like may be restricted. Pen, fun, and www.biquge.info
Many directors have written books to reform the classification system for films, but there has been no substantial progress on this issue in the next ten years.
"I think a good commercial director should be a director who is very adaptable, not only to the audience, but also to the rules of the market! Besides, it doesn't mean that if you enter the mainland market, you will give up the Hong Kong market! You can take care of both Hong Kong and Mainland markets! I have 10 co-productions with Media Asia, and if Director Du has the heart, he can even direct half of the co-productions. Wang Qinian said with a smile, "In the future, if you want to make a film that caters to the mainland film market, I will invest." I am afraid that there is no market in the mainland, but I really want to make films, such as ghost films and underworld films, I can continue to shoot them in Hong Kong. I believe that directors should continue to challenge, adapt and integrate into the larger market in order to achieve great achievements! Many of the big directors in Hollywood are all over the world! Hong Kong used to be the Hollywood of the East, and the challenge to Hollywood failed because the market was not big enough. Now that there are more markets, taking advantage of the fact that the golden generation of Hong Kong films is not yet old, why not take advantage of the big stage and big market in the mainland to try to challenge again? β
Infected by Wang Qinian's optimistic spirit, Du Qifeng said with a smile: "Thank you Mr. Wang, I am very excited to say it, I feel that I am not old, full of challenges and fighting spirit!" Only hopefully. In the future, I will ask for investment, don't close the door! β
"Nope! My ideal is to promote the development of Chinese films, and truly raise the influence of the Chinese cultural circle to the same level as the English cultural circle! Wang Qinian said sincerely, "When that era comes, the little partner company will become a great company similar to Disney!" β
"I hope Mr. Wang. Your ambition can be achieved as soon as possible! Johnny To didn't believe that his partner company could do what Disney did.
Disney: How big is that? To put it simply, Disney's Disneyland in Hong Kong is much larger than the total assets of the Hong Kong entertainment industry!
Hollywood's other giants join forces, and none of them are Disney's opponents!
In the glory days of Hong Kong films, the combined size of all companies may not be comparable to the weakest of the eight Hollywood film giants.
And the pattern of Hollywood is that the major giants may not be able to compete with Disney when they join forces. If it weren't for the existence of antitrust laws, Disney would have gobbled up most of its peers long ago. Monopoly market share.
Beyond Disney ......
Young people really don't know how thick the sky is, Uncle Shao didn't dare to shout this slogan back then!
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I have to say that the Hong Kong film market is really very sluggish, and even many directors who have made excellent works in the past are not very bought by the audience.
Not only Johnny To and other well-known directors, but their box office results have been stagnant for a long time and have not made much progress. future, and even its movie box office. There will also be landslides.
One by one, the big directors were forced to lower their prices. Make small-budget films.
For example, Chen Jiashang has made many box office champion works before. Like "Truant Weilong", "Wu Zhuangyuan Su Qier" and "Zhongnanhai Bodyguard" are all works directed by him.
In 02, Chen Jiashang had just made a sequel to "Jianghu 2", which sold hundreds of millions of dollars at the box office in the Chinese mainland market. It also grossed HK$65 million at the Hong Kong Film Market. In the overseas market, it has recorded a beautiful revenue of 50 million US dollars.
But director Chen Jiashang is always a director who is easy to be overlooked. So much so that later, he cooperated with mainland film companies to shoot "Mice Fall in Love with Cats", although he invited many superstars to join, and the film shooting budget reached 20 million yuan. But the domestic box office is 22 million, and the Hong Kong box office is also 12 million Hong Kong dollars. But compared to the brilliance of many previous films, it is undoubtedly a failure. For investors. "Mice Fall in Love with Cats" is also a loss!
As for the film "A-1 Headlines" directed by Chen Jiashang, which has just been completed this year, it seems that it has not been reviewed in China, because this is a thriller, and it may be scared to death if it has a bad heart attack, and there have been cases of horror films in China that scared the audience to death, so thriller horror films have been banned for many years.
And "A-1 Headlines" has also received a cold response in Hong Kong and Taiwan, and it is estimated that there will only be award-winning qualifications, and there will be no good performance at the box office. Before the film was released, Chen Jiashang felt that it was a little bad again.
So, before the film was released, he gritted his teeth and ran to the mainland, looking for Wang Qinian to attract investment, and prepared to make a blockbuster. Whether it's life or death, just watch this film!
"Director Chen, I'm glad to meet you!" Wang Qinian had just had a heart-to-heart talk with Du Qifeng, and now he met Chen Jiashang who seemed to take the initiative to defect, and he couldn't help but be very happy.
"Hehe, I'm looking for an opportunity in the mainland this time, Mr. Wang told me a few years ago that he intends to adapt the Chinese classical legend stock market in the future, such as the story in "Liao Zhai", and make it into a large-scale special effects blockbuster, I don't know, has he changed his original intention now?" Chen Jiashang asked.
"Nope!" Wang Qinian said, "I have never forgotten my original intention, and I have been accumulating strength to excavate the treasures of China's classical culture and carry them forward in the future." There are many film and television works adapted from "Liao Zhai", but most of them are very stingy, and they are completely incomparable with the overseas "Harry Potter" and "The Lord of the Rings". Therefore, I want to make a big deal and adapt the classical culture that has been deeply rooted in the hearts of the people into a blockbuster! Director Chen, don't worry, I've always prepared funds and projects for you. 100 million yuan, it's okay! If you want, choose the script, sign the contract, and let you direct the blockbuster! β
Hearing Wang Qinian say this, Chen Jiashang was completely relieved, and his face couldn't help but be happy: "Last time we talked about "Painted Skin", I have been thinking about this story, and I have also come up with a script!" β
Wang Qinian picked up the script and looked at it, and after reading it, he said, "Okay, there is no problem with this script at all." You ask Yu Dong to negotiate the terms of the contract, and after the conditions are negotiated, sign the agreement, and the funds will be ready soon! Of course, in order to attract more allies and diversify risks, "Painted Skin" will invest 100 million yuan, and the partner company will contribute half of it, and the rest will look for some interested domestic and foreign investors to join. β
Chen Jiashang said that he understands that even if the American Hollywood giants invest in some blockbusters, they will also bring some peers to invest together to hedge risks. Secondly, there is an advantage to pulling others to invest together, that is, everyone has a share in the movie, so that peers will not add chaos to the movie.
The reputation of the partner company for many years, the investment partners are also all over China, Hong Kong and Hollywood. Projects with the participation of small partner companies rarely see losses, so everyone believes in small partner companies and is willing to invest together.
After thinking about it for a while, Chen Jiashang suddenly proposed: "Or, I will get 0 salary, and the salary will be converted into investment, and after the movie is released and the box office income is shared, then I will take my share of the dividend?" β
"Good, very good!" Wang Qinian said with a smile, "I very much appreciate this kind of cooperation to share profits and losses!" β
In fact, in the Chinese-speaking film industry, the more popular ones are fixed salaries. Directors and actors, who have a lot of regular income, are rarely willing to accept the sharing mechanism.
When the film market is good, film investors are strong, and they are rarely willing to give directors and actors a share system, but directly pay salaries to avoid directors and actors taking more after the movie is released.
When the film market is sluggish, investors hope that directors and stars will participate in the show with 0 pay, and then share it according to the box office results after release. But the director and the actors are goneβif they hit the streets, aren't they doing it for nothing?
Only in some films, the actors and directors themselves are investors in the film, and they will take the low salary converted into investment, and wait until the release to get a share of the account.
Partnering companies generally adopt a variety of remuneration systems, fixed remuneration, low remuneration + dividends after big sales, and 0 remuneration during filming to count the actual remuneration as film investment.
These three ways are for the directors and actors to choose by themselves. Those who are risk-averse choose a conservative fixed remuneration system. Others, choose a low salary dividend system or a zero salary pure dividend system.
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In March 2004, the partner company threw out the 100 million yuan blockbuster "Painted Skin" and sought cooperation and partnership for joint investment, and sure enough, it quickly attracted Huayi, China Film, Shanghai Film, Media Asia, Golden Harvest, Warner, Ning~Xia Film Studio, and many companies to participate in a share.
Wang Qinian did not refuse to come and attracted a large number of investors to join.
Many investment partners, most of whom have their own resources, and with everyone's support, they can make the film better achieve the desired effect.
Among so many investors, the weakest is undoubtedly Ning~Xia Film Studio, which is an old factory with some studios and other resources in the west.
The new version of "Painted Skin" is set in a desert area, blurring the times and filming the ancient customs of the Silk Road. Ning~Xia has unique advantages.
Among the other investors, they are the traditional partners of the small partner company. Although everyone is a relationship of interest, as long as you can make a fortune, everyone will always be an ally!
It can be said that raising money is almost as easy as drinking water. The partner company invested 50 million yuan, and the other seven follow-investors each contributed 6 million yuan, that is, 42 million yuan.
Director Chen Jiashang chose 0 salary, which is considered an investment of 3 million yuan, and some other actors chose a low salary plus share, and a small prepaid salary is considered a 5 million investment.
Since then, the large-scale project of "Painted Skin" has been released in less than ten days, and all the funds have been in place. Chen Jiashang couldn't help but be impressed by the energy and efficiency of the small partner company! (To be continued.) )
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