Incheon, South Korea, Daewoo Group Headquarters, Small Conference Room

"Ahem, Fukui-kun, please don't joke, how can this kind of thing be put on the table in a grand manner, with all due respect, the so-called personnel dismissal is fine. Daewoo Group's determination to shrink the automobile industry and withdraw from the North American automobile market is unshakable, but we will never sell our high-quality assets at a low price, and the potential value of the Daewoo plant in North America is definitely more than 500 million, if Honda Motor is really sincere, we can package up and sell Daewoo Motor's Incheon plant and Hanoi factory together, how about it? Interested?! ”

As the 42-year-old CEO of Daewoo Group, Kim Sang-jun is the successor of Kim Woo-jung's key training, and this master has extraordinary talent in financing mergers and acquisitions, but there is no kind of dedication to engaging in industry like Jin Nantian and Fukui Yasuo, who are technical experts like executives, in Kim Sang-jun's view, the automobile industry is a sunset industry at sunset, and the losses of European and North American manufacturers for several years in a row are a clear proof, although Japanese cars are still profitable, but the gross profit margin is also declining, as far as the manufacturing industry is concerned, If the gross profit margin falls below 10%, it is hard to imagine that a group like Daewoo Group, which relies on financing to expand, will continue to focus its capital and attention on similar industries.

"Nani? Will Daewoo Group sell its Incheon headquarters plant and Hanoi plant? This news is so surprising that we need to re-evaluate, but then it will be too late, it will take at least a week just to assess net assets, and the workload of the accounting firm is too much, Your Excellency CEO, are you sure this is not a joke? Yasuo Fukui, vice president of Honda Motor Co., Ltd., was a little disbelievable by the explosive information given by the other party.

"This is not a problem, I have already said, Daewoo Group is ready to shrink the front and withdraw from the automobile industry, of course, the Incheon plant is currently in the second position in South Korea in terms of market share and production capacity, so we plan to sell, but it does not mean that we have to sell, if the buyer is suitable for the right price, it can not be solved in a package, then it is not a simple sale of Daewoo Motors' North American plant, but a package sale of Daewoo Motors in one go, we don't want to cheapen the biggest competitor of South Korea's Hyundai, so, if Honda is interested, we can both talk! Jin Xiangjun was a little proud, and glanced at Jin Nantian, who was surprised, how about his heart, you, the American expert, are just a peripheral expert of the Daewoo Group, how can you be qualified to participate in this kind of core secret?!

"Your Excellency CEO, if our information is correct, Daewoo Motor's plant in Incheon has an annual production capacity of less than 170,000 units, while the new plant in Hanoi has an annual production capacity of less than 100,000 units, plus the 100,000 production capacity of the North American plant. In any case, please give us an accurate number, we will re-evaluate the acquisition, and Honda Motor has great sincerity and hopes to achieve the plan to acquire Daewoo Motors as a whole! Fukui almost stood up and bowed, please!

"Understood, in that case, get straight to the point, Daewoo Group has invested more than 3 billion US dollars in three factories over the years, but of course, the depreciation of the equipment plant cannot be caused by the buyer's loss, the Incheon factory is 600 million US dollars, the Hanoi factory is 300 million US dollars, plus the North American Daewoo Alabama factory, a total of 1.4 billion US dollars to take away...... Daewoo Automobile is a competitive brand in Asia, and the truck factory in Hanoi is exported to Europe and the United States, especially diesel engine trucks, which is equivalent to a business card of South Korea! ”

Kim Sang-jun's words are of course a lion's mouth, Kim Nam-tian listened to the slander on the side, the factory in Incheon has been built for 12 years, as early as 84 years when it began to export trucks to North America, over the years of equipment transformation or the entire investment adds up to less than 500 million US dollars, as for the factory in Hanoi, the production capacity is only 50,000 heavy trucks, the investment is not more than 300 million, depreciation of the net assets in the past few years may be less than 200 million, three factories package and sell 1.4 billion US dollars is definitely bullying each other ignorance, Based on market prices and the current boom in the auto market, the $1.2 billion worth of these three factories is already quite a bargain.

Kim Nantian is angry that Daewoo Group is ready to sell all of its Daewoo Motors, and he was actually kept in the dark, when he was in the big conference room before, President Kim Woo-jung also pretended to say that the Incheon factory and the Hanoi factory were handed over to him, it seems that it is really a delaying tactic, Nima even deceived me, a distant relative who has worked hard for Daewoo Motors for seven or eight years, Daewoo Group seems to be really hopeless! Jin Nantian made up his mind to take advantage of the opportunity of this factory sale to find a reliable owner for himself!

"$1.4 billion? It's not non-negotiable, but we need the Daewoo Group to urgently provide relevant financial statements for the Incheon and Hanoi plants, including the details of assets, inventory liabilities, and other relevant legal documents, and we need time to evaluate, if so, whether the bidding for the North American Daewoo plant can be temporarily put on hold and the three factories can be sold together, which is indeed a very challenging and bold action, and we need to evaluate it carefully! Yasuo Fukui really wiped the sweat from his forehead this time, stood up and said please, and the translators on both sides were busy translating at the same time.

"It's easy to say, but if Honda Motor is willing to accept the $500 million offer, we can initialize the agreement and discuss the transfer of the Incheon and Hanoi factories in detail, so that we don't have to have too many nightmares, right? You must know that none of your competitors are fuel-efficient, Toyota or Nissan, the ranking and scale in Japan are above Honda, as for the three major North American automakers, it is even more of a giant storage zài, and the emaciated camels are much bigger than horses...... You tell me? ”

Kim Sang-jun had a satisfied smile on his face, and at this moment he felt that he was completely transferred to the group in front of him, the vice president of Honda Motor Co., Ltd., after all, the Incheon and Hanoi factories are not easy to sell at a good price for the old factories, and on the other hand, the performance of these two factories is barely profitable, although it is not urgent for the Daewoo Group to take action immediately to stop the loss.

"Well, CEO, we need to report and make an urgent assessment in Japan, so when will your company's documents on the Incheon and Hanoi factories be available at the earliest?" The sweat on Yasuo Fukui's head kept coming out, although Honda has a big business, but if a $500 million target acquisition case is tossed for $1.4 billion, the cash flow and financing pressure on Honda is not ordinarily small, however, in order to catch up with Toyota and Nissan, which ranks first, is now the moment when it can't drop the chain.

"Well, we will do our best to arrange and provide relevant information, however, please want Honda headquarters to convey our opinions, Honda Motor is an elite manufacturer in the industry that we value, we hope that the cooperation will be successful, but if we can initially sign an agreement to acquire the North American Daewoo factory for 500 million US dollars, then the rest of the matter is easy, this point, please be sure to convey, if we do not get a reliable answer within 24 hours, the bidding of the North American Daewoo factory is inevitable, and it will be carried out on time in three days!" Kim Sang-kun's statement ended the nightly negotiations between the two sides.

Seeing off Honda Motor Co., Ltd.'s Fukui and his entourage, Jin Nantian couldn't help but be furious, "Xiangjunjun, didn't the president say that he was going to hand over the Incheon factory and the Hanoi factory to me to manage?" Why did you suddenly say that you want to package and sell the entire Daewoo car without any rumors? You're not kidding the Japanese, are you? Does the president know about this?! ”

"Of course the president doesn't know, but I think the president will agree, the competition in the automobile industry is too fierce, Daewoo Motors has become the target of public criticism under the encirclement and interception of competitors, the softest persimmon in the market can be pulled out of a manufacturer can take us as the target of attack, the North American factory has been in operation for two years and continues to lose money, and there is no chance to turn over, the operating costs of the two factories in Incheon and Hanoi are also high, you are welcome to say, the automobile industry has become a heavy burden for the follow-up development of Daewoo Group, Taking advantage of the maturity of the financing debt, it is my unshirkable responsibility as the CEO of Daewoo Group to unload this burden, Nantian-kun, I am not targeting you personally, the president's side, I believe it is completely understandable! ”

Kim Sang-jun is eloquent while walking, he will never let go of the opportunity to hit Kim Nam-tian, saying that the interests of the Daewoo Group are of course a cliché, in fact, in Kim Sang-jun's mind, the Daewoo Group is the industry left by Kim Yu-jung and his mother, and no outsiders are allowed to interfere, of course, Kim Woo-jung is a strong leader, and it will take at least ten years for him to take over, but even if he has not taken over, any unstable factors that prevent him from becoming the future leader of the Daewoo Group must be completely eliminated in the embryonic stage. Then the opportunity to promote newcomers, Kim Sang-jun has cleared out a group of veterans and backbones in their 50s in the past three years, and now it is the turn to clean up the 40-50 Mesozoic generation like Kim Nam-tian.

Jin Nantian scolded his mother in his heart while listening, and felt that it was an absolutely wise choice for him to vote for the master, no matter what, he would not become the successor of Jin Yuzhong, rather than being angry and suppressed, it was better to jump out of the circle of right and wrong of Daewoo Group as soon as possible, to say that the president and CEO of Daewoo Automobile is Kim Sang-jun, a layman who knows nothing about cars, and holds it both and controls, maybe a few years ago, this guy regarded himself as a thorn in the side that must be dealt with quickly!

"President, Honda Motor Co., Ltd. not only has 12 points of sincerity for the acquisition of the Daewoo plant in North America, they even want to buy our Incheon plant and Hanoi truck factory, I think it is the best time to take this opportunity to package and cash out the entire Daewoo Motors, and return more than one billion US dollars to invest in new mergers and acquisitions, which is a good opportunity for Daewoo Group!" As soon as Kim Sang-jun entered the large conference room, he began to show his work.