Chapter 182: Yang Lan joins
ps: Monthly pass, brothers with monthly passes vote for fools to vote two, thank you. βAfter today, it explodes every day! Today a friend got married.
β¦β¦
'Beauty Snow' is officially opened, the only difference between it and the trial operation, all fast food is half price in the trial operation, and it is officially opened, and the original price will be restored!
In other words, the event is gone, and the charges have increased!
"Why is the price of burgers rising? Didn't it use to be five dollars a piece, but now how can it become ten dollars and five cents? β
"It's officially open, and the original price will be restored, but if you pay attention to the smart Xiaolan official home of 'Beauty Snow' ice cream now, you can also get some coupons, with a maximum discount of 50%." The waiter in the store smiled and pointed to the big QR code under the service desk, and said calmly.
Explanations like this are basically repeated from the time the door was opened to the present!
Although it was already written next to it that it was officially open and all the goods had been restored to their original prices, the customer still asked why the price had risen.
Sometimes, if people get used to a price for a long time, they will suddenly change it, they will not be able to adapt to it, especially when they think it is cheap, and you suddenly increase the price, or restore the original price, then they will think that your product is expensive!
"It's so troublesome!" The girl muttered, a little reluctant, took out her mobile phone and scanned the QR code, but she didn't buy anything, and went to the third floor angrily.
Some people also asked, other people's official openings, are all big celebrations, do this and that activities, why do you 'beauty snow' open, not only do not have activities, but have to increase the price?
In this regard, Meirenxue's 'official' explanation is that she can't hold back the loss of money, so she has to restore the original price!
At the end of the day, the traffic of Meirenxue has not dropped much, but the sales volume has decreased a lot. In particular, the fast food restaurant on the second floor only sold more than 1,800 copies in a day, which is half the average daily sales of more than 3,000 points before it opened!
The ice cream shop downstairs has not been affected by anything, because since the beginning of 'Beauty Snow', except for a giveaway, there has been no discount at all at other times, and it is all sold at the original price.
"You say, our 'Beauty Snow' ice cream. Is it possible to sell online? Yang Xiaoshuang held his small chin, his eyes blinked, and asked Hao Meng, who was sitting opposite.
"Online sales?" Hao Meng was stunned for a moment, and said with a smile: "It's okay, the question is, how to transport it?" It takes three days for a general express delivery, but can we guarantee that the ice cream of 'Beauty Snow' will not melt within three days? β
Yang Xiaoshuang thought for a while and said, "Add ice packs, and wrap the outside with an insulation layer." Can't you? β
"Have you ever considered the cost?" Hao Meng asked with a wry smile.
Yang Xiaoshuang shook his head, online sales are not realistic for the time being, if there is a 'Beauty Snow' ice cream store in every first- and second-tier city. The problem of online sales and intra-city delivery can be solved, but it is definitely not something that can be done in a short time!
"I think it's the size of the third floor, the book bar and the comic city. Some are wasted, if the third floor is changed into a food city, the introduction of snacks from all over the world. It can also attract a lot of traffic! Yang Xiaoshuang temporarily put aside the issue of Meirenxue's online sales and led the topic to the third floor.
The book bar and comic city on the third floor were originally in the whole store, which can be said to be a bright spot, but now compared with the ice cream shop on the first floor and the fast food restaurant on the second floor, the third floor has become a chicken rib storage zΓ i, there are not many people, the customer flow is not large, and the sales are not good!
She felt a pity that such a large place would be wasted.
Hao Meng didn't think about making a profit at the beginning, and besides, he is not omnipotent, he can make money with any idea. Since Yang Xiaoshuang proposed it, Hao Meng nodded and did not strongly object. In terms of management, she was told that she had the final say.
"Then it's ordered!" Yang Xiaoshuang looked serious. She is going to change the third floor into a food city, introduce snacks from all over the world, make a small lattice shop with a size of a few square meters, and rent out these shops when the time comes.
It took a few days, rushed to work, redecorated the third floor again, removed the book bar and the comic city, but did not remove, but moved to the cold drink shop on the first floor, anyway, the area on the first floor below is very large, put a small book house, comic city, it doesn't have much impact, you can also eat ice cream, while reading comics, reading books, reading novels!
As for the third floor, there are 30 small shops against the wall, and the positioning of the third floor is snacks and delicacies from all over the world, at a price of 60,000 yuan per year, for rent, and when the time comes, Yang Xiaoshuang is responsible for the promotion of the food city, and the food city is also a unified management fee, and the middle is the dining venue.
There is some overlap between the third and second floors, but the impact is not great. If all the 30 small shops are rented out, the annual rent alone will be 1.8 million yuan, and the 'rent' of the entire three floors will be earned. However, for the thirty stores, Yang Xiaoshuang's checks are also very strict, and he can't fool around!
Make hay!
Reform and publicity, after a month, whether it is the 'Beauty Snow' ice cream, or the Shuangke fast food restaurant on the second floor, or the food city on the third floor, they have gained a lot of popularity within a distance nearby. The daily passenger flow has also stabilized!
The 'Bijin Snow' ice cream shop on the first floor has more than 160 seats, and the decoration layout and lighting are the best. It's also relatively quiet, suitable for couples, girlfriends, petty bourgeoisie or something to come in and sit.
The Shuangke fast food on the second floor, pay attention to a block, the guests come quickly, go fast, leave after eating, the price is cheap, economical, and the Shuangke fast food is ready to carry out the same city takeaway service next month.
The third floor is relatively noisy, suitable for friends to gather, eat and drink, where you can taste different flavors of food from all over the world, and the prices are self-priced, so it is much higher than the second floor.
It is worth mentioning that more than 70% of the passenger flow here used to be consumed by students, but after a month of publicity and word-of-mouth dissemination, the proportion of various groups of people who come here has increased significantly, and many white-collar workers and residents in the vicinity will also come to consume. The proportion of students has dropped from 70 percent to about 40 percent.
In the future, as the degree of transmission becomes higher and higher, it is believed that this proportion will decrease.
Yang Xiaoshuang is also a little influential in Shicheng No. 2 Middle School, and now she has opened a "fast food company" by herself, and her popularity is even wider, and everyone is willing to come over to cheer her on, because sometimes Yang Xiaoshuang will give some discount coupons to her classmates, and the teacher will give some discount coupons, in her words, the store she opened at home is easy to say.
It's a shame, but it really works for students!
In the second month, turnover increased significantly, and the change continued.
All kinds of hot and cold drinks on the first floor were moved to the second and third floors, and after that, Meijin Xue only handled her own various ice creams.
The turnover in the second month remained at around 800,000.
The fast food restaurant on the second floor has a monthly turnover of about 1.2 million. Coupled with the food city on the third floor, if the monthly turnover is stabilized at this number, excluding publicity, rent, labor, water and electricity taxes, etc., the annual profit is expected to be between 1,500 and 20 million!
After two months, Yang Lan was a little surprised, she didn't expect that Hao Meng and Yang Xiaoshuang were 'holding upside down', and they really got this shop up, not to mention 20 million, that is, 5 million a year, she was a little unbelievable, you must know that she is a high-level white-collar worker, and her annual salary is only about 600,000, and now compared with her daughter, Yang Lan has a feeling that she is old!
"Hehe, Mom, why don't you just go to work, come and help me take care of the company, I'm in school every day, Hao Meng's guy is a lazy person, there is no trustworthy person in the company, don't you feel at ease." If you join, Hao Meng also said, I can give you 20% of the shares, and in the future, I will account for 40%, he will account for 40%, and you will share 20% with 'manpower'! Yang Xiaoshuang hugged Yang Lan from behind and said with a smile.
Yang Lan smiled bitterly and said, "What, you still want to take your mother in?" β
"Hehe, can't you say that, how can you say that you have been co-opted, it should be said that it is our mother and mother who work together to fight the world!" Yang Xiaoshuang squeezed his eyes.
Seeing that Yang Lan was still a little hesitant, she said with a sad face: "Mom, good mother, can you bear to let your daughter single-handedly create a 'huge' family business lose without anyone managing it?" Would you just quit your job and come and help others? β
"Okay!" Yang Lan agreed with a wry smile. It's not a shame to work for your own daughter, and it's not a shame to say it. And Yang Xiaoshuang also said a lot, this industry is not small, there is no one who knows the roots to take care of it, it is not reassuring at all!
After Yang Lan took over the company, the first thing was to separate the brand of "Beauty Snow" ice cream from the current Shuangke fast food company, and established the "Beauty Snow" ice cream company.
Although it looks a little messy on the outside, it will be beneficial for the future, whether it is Shuangke fast food or 'Beauty Snow' ice cream company, they will be exhibited separately!
It's better to mess around now than to get entangled and troublesome things later.
Yang Lan's management experience is not comparable to Yang Xiaoshuang and Hao Meng, after Yang Lan came over, he quickly cut through the mess and divided the first, second and third floors.
Although it has become three companies, the shares have not changed.
After having the first experience, Yang Lan contacted two relatively large shopping malls in Shicheng, rented a venue, and opened the branch of 'Beauty Snow' ice cream!
Officially started the journey of 'Beauty Snow' to expand its territory. (To be continued!)
Tips: The new domain name "biquge.info" has been launched by Biquge, and the original domain name is about to be discontinued. Please tell each other, thank you!