Chapter 361: Orange Sky Entertainment

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In August 2005, when the super girl on Mango Channel had just ended, there was another earthquake-level news in the entertainment industry!

Industry reshuffle!

The new entrant Orange Sky Entertainment Company entered in a very savage way!

In the domestic entertainment industry, there is an unprecedented way to enter the market, by hollowing out most of the artists under a well-known film and television giant in the industry, to promote their strong entry!

Huayi Brothers, which was poached!

Wang Jinghua, the gold medal agent of Huayi Brothers' brokerage department, led more than 30 artists and directors under Huayi to collectively jump ship to Orange Sky Entertainment. Pen % fun % Pavilion www.biquge.info

And the reason why Wang Jinghua is so big is because in the 90s, she was already a well-known entertainment agent in China. By 2000, Huayi Brothers invited her to join the company with a high salary and was responsible for the establishment of Huayi Brothers Brokerage Company. Relying on Wang Jinghua's means, the economic department of Huayi Brothers has gradually developed a lineup of dozens of stars.

In terms of star lineup, Huayi Brothers is no less than a small partner!

However, because the star agency has been in the hands of Wang Jinghua for a long time, the artists she holds are all her descendants. Therefore, after Wang Jinghua changed jobs, artists under Huayi Brothers Company appeared, and at least eighty percent of them were taken away.

For Wang Jinghua's betrayal, and the media have looked down on Huayi.

At the same time, there are heated discussions in the industry.

≧What is the background of "Orange Sky Entertainment?" ”

"Who is Wu Kebo, so awesome!"

"I heard that Wu Kebo is mixed in the Japanese entertainment industry and has a wide range of contacts. A bunch of bigwigs in the Japanese entertainment industry are all his friends. ”

"Damn, comprador in the Japanese entertainment industry?"

"Huayi is too miserable!"

Many people think that Huayi has gone dozens of stars at once, and it may be in a slump!

Huayi's boss Wang Zhongjun said a little angrily in an interview with the media: "Who is Huayi leaving. No problem, unless it's gone! ”

On the one hand, it shows that Wang Zhongjun is really angry, and on the other hand, it also shows his fighting spirit.

Huayi did not rely on Wang Jinghua to develop.

In fact. Huayi's development is mainly due to Wang Zhongjun's ability!

In the early years, Huayi was just an advertising agency. However, at the end of the 90s, the traditional advertising industry was too competitive, with hundreds of advertising companies in any small county and tens of thousands in first-tier cities. Therefore, Huayi also began to transform, trying to invest in TV series and movies, and in the end, what really made Huayi stand firm was to win over Feng Xiaogang.

Feng Xiaogang didn't leave, which shows that Huayi is the real mainstay. still stayed in Huayi. And now Feng Xiaogang is making "Night Banquet"!

The film and television industry, if you really want to be competitive, it does not rely purely on the scale of its artists, but on the works. In a sense, a company with first-class directors and screenwriters is more competitive than a company with a large number of stars.

When many people in the industry looked down on Huayi Brothers, Wang Qinian also came out on behalf of the partner company: "Recently, a company in the industry does not emphasize morality. Large-scale poaching of Huayi Company! As a shareholder of Huayi, the small partner company expressed indignation at a company that maliciously poached. Dig one by two. Maybe you can laugh it off, such a large-scale digging, the appearance is too ugly! If everyone digs and digs, who dares to cultivate artists with heart, won't the industry be chaotic? As a partner of Huayi. I'm here to make a statement. The partner company will not cooperate with a company to any extent within the next three years......"

Wang Qinian's statement is not just to support Huayi. More importantly, Wang Qinian hopes that the competition in the industry will not be so vicious.

Dig you one by one. Even the pot is poached, which company will dare to cultivate artists in the future? Even if you cultivate it, the contract will become more and more demanding in the future, and there will be more and more binding clauses.

This is the consequence of vicious competition!

When trust is lost, the ecological environment will definitely get worse and worse.

For example, after Huayi was poached, the partner company also began to take up the fence, and its artists and important employees began to replace it with a contract with a longer term and more binding terms than before.

Why?

Just to avoid being dug up!

It is not easy for the artists cultivated by the small partner company, not to mention the high treatment given by the company, and a large number of resources are used every year to support it, and the investment is also very huge.

Some artists are still in the growth period, and the company's investment has not yet received huge returns, so they are poached by other companies picking peaches, which is very unfair to the company that cultivates artists!

Of course, many artists are poached either because they feel that it is difficult to stay and get ahead, or because they want to get higher profits.

Everything else is false!

For this reason, in addition to more constraints on the contract, the partner company also gives more relaxation and freedom to the artists who stay within the company system.

For example, if you want to get ahead and feel like someone is pressing you? So, the company gives you the opportunity to set up your own studio, be your own boss, and decide the direction of your investment, so that no one will press you, right?

Want more benefits? The small partner company provides opportunities, and whether you can get more benefits has to fight for it yourself. The ability to create benefits and people, will get more benefits.

The internal adjustment is being made, and the external partner company has a clear banner to support Huayi Brothers!

With Wang Qinian's statement, countless wait-and-see people in the industry complained that this was purely a fairy fight!

Of course, taking advantage of Huayi's turmoil, the small partner company once again proposed to increase the capital of Huayi, and the small partner company invested 50 million yuan again to obtain 10% of Huayi's equity. In addition, he previously bought 20% of the equity for 50 million yuan. The small partner company already owns 30% of the equity of Huayi.

"Xiao Nianzi, you are taking advantage of the fire to rob!" Wang Zhongjun said with a smile.

"Brother Jun, I'm also helping you!" Wang Qinian said with a smile, "My little partner company is a shareholder, is Huayi afraid that the military will be unstable?" ”

"yes!" Huayi boss Wang Zhongjun sighed.

The most awesome company in the industry is not Huayi, but a small partner company!

Not to mention anything else, the scale of the theater chain of the small partner company alone is enough to envy many peers. But envy is expensive, most company bosses don't have so much money and courage to learn the business model of small partner companies.

Well, there is also a very controversial company, Xingmei. However, Xingmei is controversial, because she used to be the boss of the heavenly family, and then she entered the entertainment industry and began to engage in entertainment.

And Xingmei's entry into the entertainment industry is a comprehensive extravagance in music, film and television, and tourism. Just the glossy side of film and television, that is, movies, TV series and theaters go hand in hand.

The current Xingmei Cinema Line is no less large-scale than the Friends Cinema Line!

But from a strategic point of view, Xingmei is indeed very awesome, and the scale of the theater chain is no less than that of a small partner. However, the boss of Xingmei stays overseas all the year round and rarely returns to China.

It is precisely because of this that Xingmei, which is very awesome now, will not have much development in the future.

Not to mention the small partner company, the future Huayi is enough to explode Xingmei!

Of course, Wang Qinian told Huayi's boss Wang Zhongjun that the equity of the partner should not be diluted and not redeemed! Over the years, Huayi has successively introduced Warner and other venture capitals, but the equity of Wang Zhongjun's brothers has increased instead of decreasing, what is the reason? The reason is that before Huayi went public, a mechanism was adopted - repurchase!

To put it simply, after the company makes money, it buys back the equity of other shareholders at a price higher than the original capital cost. For example, a certain company invested 10 million yuan in Huayi the year before last, and two years later, after Huayi made money, it proposed to redeem 13 million yuan of equity, and if it agreed, it could get 13 million yuan, and after that, the equity was redeemed by Huayi.

If it does not agree, Huayi will bring in more shareholders and dilute the equity of the shareholders who do not withdraw. Then, by repurchasing the equity of other shareholders who were willing to withdraw, Huayi continued to introduce strategic investors, and at the same time, investors continued to make a lot of money to withdraw. In this way, Huayi's equity has always been controlled by Wang Zhongjun's brothers. The controlling stake has increased from more than 50% at the beginning, and has gradually increased to almost 70%!

To put it simply, Huayi turned equity into a disguised loan. borrowed money from other shareholders, and then repaid it with interest, and after that, other shareholders withdrew, and Huayi reintroduced shareholders.

This is Huayi's capital expansion method before it goes public!

For shareholders who do not want to control Huayi, this model of being redeemed at a high price soon after the investment is actually a win-win situation. But the partner company aims for the long term and does not want to exit so quickly. Even if you want to withdraw, you have to wait for Huayi to go public! Because, quit now, earn too little!

After the two sides reached an agreement, they quickly announced the news to the outside world.

All of a sudden, the industry was shaken - the small partner company actually invested 100 million yuan in Huayi Brothers, and only obtained 30% of Huayi's equity.

According to the calculation that the partner company recently invested 50 million yuan to purchase 10% of Huayi's equity, it means that Huayi's valuation is 500 million yuan!

The orange sky entertainment company that poached Wang Jinghua only had a capital of 10 million yuan a few months ago. After the successful poaching, it obtained hundreds of millions of yuan of capital investment from Japanese venture capital. In the next year or so, Japan will successively invest 400 million yuan in capital to support the burning and expansion of Orange Sky Entertainment.

But after all, the current business of Orange Sky Entertainment has not yet opened, and in order to poach the corner, it is natural to pay a huge cost, and the funds are very tight, and it is necessary to wait for the next investment from the Japanese side before there will be a big move.

Huayi Brothers originally had a project that was already investing in "Night Banquet", and with the support of the partner company's capital increase, it could start more projects. In essence, the artists who stayed in Huayi and did not leave, but began to have endless opportunities. For example, if a large number of celebrities and celebrities do not leave, Wang Baoqiang, who rose by relying on the silly role in "No Thieves in the World", may continue to sit on the cold bench for a few years.

But with the departure of a large number of artists, Wang Baoqiang may be the artist who benefits the most, and soon he will grow into Huayi's first brother! (To be continued.) )

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