079 What is sold is the price
Although Mu Yunsong couldn't fully understand the words of the target audience and the like, it sounded a little strange, but the meaning in Su Yan's words was that he understood, and the words really didn't sound so good. But thinking about it carefully, she seems to have some truth in what she said, his restaurant is indeed a little more decent, and it is newly opened, it is indeed incomparable with the old restaurant, thinking about it, Mu Yunsong fell into a state of contemplation.
cough cough cough - Su Yan covered his mouth and forced a smile, the more obscure the words sounded, the more knowledgeable he looked, although he should be honest in doing things, it is also necessary to occasionally flicker, which can have the effect of adding fuel to the fire.
"If Shopkeeper Mu cooperates with me, I can teach the chef to make a lot of unique dishes and drinks, and I will also draw up a set of publicity plans to promote the restaurant, I dare not say that the restaurant will be unique in the Daqing Dynasty, but it will definitely be unique in Changping Town." Su Yan patted her chest as a reassurance, not that she believed in her marketing level, but that she understood human nature.
People have the heart of curiosity and comparison, as long as the restaurant is distinctive enough and attractive enough, people who hunt for curiosity will naturally come. And with the distinction of price levels and the unique dishes, it will naturally attract people to compare. People who have never eaten it will think that they will also eat such a specialty, and then the business will naturally come.
It sounds ridiculous and pathetic to this kind of secret psychology, but isn't that the reality?
For example, the mobile phones we use in modern society, in fact, domestic Xiaomi is also good, but why are so many people still flocking to Apple, but it is just a comparison psychology, and they feel that they are not very ashamed, so they would rather swipe credit cards, borrow money or even rely on men to buy.
Another example is brand-name bags, brand-name clothes, a hundred yuan can also be worn beautifully, but many people will still take a salary of two or three thousand yuan a month to buy four or five thousand yuan or even tens of thousands of famous brands, we are actually such a pathetic human being.
It's far away, but let's get back to the point. Su Yan had heard some courses on marketing before, and I remember most that the teacher of the marketing class said that after we ensure the quality of a commodity, what we sell is not its quality or its brand, but the price. The higher the price, the more it is eye-catching, and the more people want to have, because high-priced things reflect a person's standard of living, and everyone wants to do their best to show that their standard of living is superior, which is not just comparison, but also vanity.
Su Yan felt that this concept is also applicable to restaurants, because this kind of psychology is not divided into ancient and modern classes, and people's pursuit is always endless, she just wants to use this to make money, and she is sure to make money.
However, Mu Yunsong is a cautious person, and he has been calculating the benefits and disadvantages in his head, and after thinking for a while, he asked out loud: "Sister is so sure that the restaurant will make money?" I don't know how the sister plans to take care of the restaurant, do you have any good ideas? β
"I can't sue you for this yet, trade secret." Su Yan smiled mysteriously, stood up and tidied up his clothes, "Okay, I see that Shopkeeper Mu also needs some time to think about it, so I won't bother, this jar of sauce will be given to Shopkeeper Mu." β
Mu Yunsong hurriedly got up to see him off, and when he walked to the door, Su Yan gave Mu Yunsong another shot in the arm: "In the past two days, I will stay at the Futian Inn in the east of the city, if the shopkeeper Mu thinks about it, you can come to me at any time, I hope I will hear good news at that time." If Mr. Mu is not willing to cooperate with me, then I can only find other partners. β
Anyway, Su Yan's meaning is very clear, there are so many restaurants in Changping Town, and there is no shortage of this one.
[PS1: Some readers asked about the update time of the article, cough cough cough - I am ashamed to say, in fact, I can't say for sure (^o^)/~. Normally, it is updated after 11 o'clock in the evening, and it is possible to be 24 hours a day, so you can pick a fixed time point to see it, and there will definitely be this point tomorrow if you don't have this point today. In short, although it will occasionally be interrupted for two or three days, it will always be updated, I have obsessive-compulsive disorder, and I am not sure if I don't finish writing a book, so this kind of thing will not happen here, and you can rest assured that you will jump into the pit. If I break for more than a week, I will explain to you the time drop of the update.,Haha,Actually, I'm very kind? Is there wood? This question is a multiple-choice question, please select the correct answer. A: Yes, A: No, A: Yes, A: Yes, A: Yes, Yes, A: Yes, A: Yes, A: Yes, A: Yes, A: γ
[PS2: Today, a little friend read my article and said that my farming text does not conform to the public trend, and the farming routines she watched are all a large family, including in-laws, uncles, and sisters-in-law, and the heroine must have crossed the past This must be unpopular at home and the parents and sisters are honestly bullied, and finally the heroine finally broke up after various efforts, leading the whole family to get rich and well-off. Well, if this routine is on the right track for farming, then my article is really too far off the track, do you think so??? My little friend JianyΓ¬ I hurriedly let Su Yan and Lin Xiucai become, and then designed a big family for Lin Xiucai, and then split up...... o(β―β‘β°)oHey, spare me, I really don't like the drama of splitting up, I'll continue my messy farming fantasy fairy fairy demon text, I really don't have the right three views, give up treatment. γ
[PS3: I'm really talking too much nonsense~~~Escape~~~]