Chapter 393: Finally intervening in the Academy Awards
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In fact, Uncle Six had already figured it out by this time, isn't it 20% profit? He has now thrown away 20% of the profits, and when he goes back to other companies, he has to send more 20% to the United Cinema Line, although this part of the profits has to be shared by everyone, but in general, Uncle Six still has to make money, you must know that the total advertising cost of this movie is 5 million Hong Kong dollars, and they only received 680,000 Hong Kong dollars. The pen ~ fun ~ pavilion www.biquge.info other 4.32 million Hong Kong dollars, but I can't get any money.
But now he took the lead in paying 20% of the price, and when he turned back the 4.32 million Hong Kong dollars, he had a share, and in the end he still earned more. So if you are willing to give, you will have to give up, and if you are not willing to give up this 20 percent, you will not be able to get more 20 percent. Anyway, he is a shareholder of United Cinemas, and he can also interfere with this piece of profit.
Thinking about this, Uncle Sixth is not uncomfortable, speaking of which, he still earns, he can not only get 80% of his share, but also get an additional 20%, which is much better than several other people who don't have their own advertising channels.
The sixth uncle handed over 20% of his own in a trembling manner, and Li Mingbao also continued to say that United Cinemas had its own advertising business.
"In fact, if you want me to say, other people's advertisements are not professional, but we United Cinema can now get a professional advertising platform and take care of it ourselves. At that time, maybe we will be able to break out of Hong Kong and use it as a platform in other places.
If we unite with the cinema chain to launch a professional film magazine now, which is dedicated to introducing movies, not only introducing our local films, but also introducing foreign films, just like a circulation port, another kind of compensation measure for the circulation port, wouldn't it be able to echo the circulation port? I haven't seen a local, professional film magazine until now, such a thing has a considerable scale in Hollywood, although we in Hong Kong can't be on par with Hollywood, but some deserved, good projects, we also need to do, at least professionally.
Not only magazines, in fact, we have incorporated more norms into the system of the circulation port, and we do not rely solely on movies to speak, so in the future, our circulation port will be more healthy and mature. If we come up with another award, just like the Oscars, and even things like honors, we are ready, wouldn't it be more in our interests than just being a distribution port for movies?
To put it simply, the more rules we Hong Kong people make, the more we will be able to reap greater benefits in this, even if others want to break through the market of our Hong Kong films in the future, we will have more cards to play, and even if our movies are not good, simply doing circulation, our status will not change much.
The brand of Hong Kong films has been thoroughly launched from all angles, and we do not rely on a single thing to maintain our position, so that the circulation port can become a real long-term circulation port, and we will not encounter trouble in the industry because of a single movie. When Li Mingbao said this, his expression was very excited.
Although Li Mingbao never thought that Hollywood was full of good ideas and systems, after all, Hollywood is now the center of world cinema, and they have a lot of things that are indeed worth learning from Hong Kong. Hollywood's industry, if it was just a simple film industry at the beginning, but now in the eighties, what Hollywood represents is actually not a simple Hollywood, but a culture and symbol.
Hollywood includes the myths of movies, but it's not just the myths of movies. Although most ordinary people think of Hollywood, they think of movies, but Li Mingbao, as an insider, and a character who has been in Hollywood for a while, understands that Hollywood's huge is not just movies, especially Hollywood, which will develop rapidly in the future, has changed from a simple film production place to a symbol and a symbol.
Why are Hong Kong movies called Oriental Hollywood in later generations, but the real bigwigs in Hollywood have never admitted it, although on the surface the gap between Hong Kong and Hollywood at that time was not big, but they never had such an understanding in their hearts. This is because Hong Kong has never really achieved or walked the road of Hollywood's success before, and the simple prosperity of movies cannot support the symbol of Hollywood.
If you want to support this symbol, you not only need the prosperity of the movie, but also need to be sound in all other aspects, Hong Kong in the past could not support such a scene, but now Hong Kong, there is a little possibility to reach that height, so now the plan of the circulation port is successful, and Li Mingbao has begun to have a more ambitious goal. That is to make the symbol of Hong Kong movies truly plump.
Personnel issues, industry issues, packaging issues, all of these things need to be reconsidered. Of course, the current Li Mingbao can't take the circulation port too far, after all, the foundation is weak now, and if you want to make great strides forward, if you don't have a foundation, it's easy to pull the egg. What he can do now is to keep up with Hollywood in some aspects, such as pure film magazines and professional magazines, which can be regarded as planning public opinion in this aspect of film, and another award, such as the Oscars, is to draw a big pie for those who are striving in the industry.
Hollywood can think of such a packaging problem, how can Li Mingbao, a person who has come over, not understand how much a golden man like Oscar can help people in the industry to excite? You must know that at the beginning, Hollywood made an Oscar, the purpose of which was not to commend the efforts of those in the industry, but simply to make a big pie, so that those people in front of and behind the scenes would stop making trouble about low salaries and replace actual salary problems with so-called honors.
So don't say any that Europeans and Americans respect art, even such a tall thing as the Nobel Prize, in fact, at the very beginning, it was just a sweet pie that the Nobel bomb guy wanted to brush up his prestige, and made a sweet pie, if Nobel was really very devout about this award, then he would not have brought his preferences into the award, after all, some very important disciplines, originally used this award to award, can do better, But it is precisely because Nobel had a personal enmity with a certain person in a certain discipline that he did not set up a special award even for the entire discipline, which is still the case until now.
Therefore, Li Mingbao never thought that the lofty awards made by Westerners were really so noble at the beginning, and for the sake of all mankind, it was actually. In fact, the fact is that all the awards that seem to be lofty are similar to those of Tu Kela in the beginning, and the purpose is very personal. And after many years of packaging, such an award has become tall and tall after being whitewashed by people with a heart, the Oscar is like this, and the Nobel Prize is similar.
If you really want to say how simple these awards are, then the people who think this way are the real simplicity. The Nobel Prize, in fact, is a very ironic award, you must know that people in Europe at that time were not very interested in the Nobel family at all. What kind of good reputation could a family that played with modern gunpowder, killed a lot of people, and made a fortune by war?
Even when Li Mingbao proposed to get an award, it was not so simple, and using the award to gain more control over Asian films is what he wants to see, as for anything else, it is just whitewashed packaging.
Hearing that Li Mingbao wanted to get a professional movie magazine, and also wanted to make an award, and then used Hollywood as an analogy, Uncle Six and a few old foxes immediately understood Li Mingbao's true thoughts.
So the sixth uncle said with a smile: "I won't object to these things that Li Sheng said anyway." The plan of the circulation port has already shown that Li Sheng's brain is easy to use. Now I am contributing to this plan, whether it is a film magazine or an award, it is all in the service of the circulation port plan, so I do not oppose these things, but I will strongly support them. ”
"The problem of magazines is easy to solve, although there are no professional magazines of this type in Hong Kong, but there are still some professional talents. It's just that those people are very simple, and I'm afraid of engaging in commercial things, and they're not very good at it. Speaking of awards, there is also some connection with these guys. I don't know what Li Sheng thinks of the Academy Awards? At this time, Zou Wenhuai turned his head sideways and looked at Li Mingbao and asked.
Originally, when talking about the award, Li Mingbao's first thought was actually the Hong Kong Academy Awards, no way, this award is too familiar to Li Mingbao, as the three major authoritative awards of the Chinese, the Academy Awards is definitely a relatively important award, plus this award is held in Hong Kong, the easiest to operate, in fact, this award.
But these years, Hong Kong's Academy Awards, really not very famous, small workshop-like production, is not on the stage, Li Mingbao thought that he was the only one who knew the Academy Awards, but he didn't expect Zou Wenhuai to be more familiar with the Academy Awards, but after thinking about it, many of the organizers of the Academy Awards were eaten in Golden Harvest, plus Hong Jinbao, the big brother, is also the first actor of the Academy Awards, with Hong Jinbao's status in Golden Harvest now, it is normal for the boss Zou Wenhuai to know this award.
With Zou Wenhuai's opening, Li Mingbao also said down his mouth: "I still know about the Academy Awards, if you want to talk about this award, for those of us, there is a taste of self-entertainment, but this award is actually quite good, as long as it is handed over to us professionals to do this award, it will not be too difficult to become bigger and stronger."
In fact, the original Hong Kong Film Awards had very good conditions, but that award was in the hands of the British government in Hong Kong, and it didn't play any role at all.
Due to the warm-up of the previous editions of the Academy Awards, if we join in, we will be able to enrich it immediately. But the origin of the Academy Awards at the beginning makes this award very limited, which is more difficult to do. Li Mingbao said with a frown.