However, Tianshu Technology did not reveal anything in advance, and suddenly held a new product conference, leaving less than 40 hours for the media to react, which is not good news for media people.

Especially for some foreign media that do not have resident reporters in China, the address of Tianshu Technology's conference is in Jiangcheng, one of the six cities in China, and the temporary dispatch of reporters has to turn around, which is absolutely painful to toss. Even many media people in China are miserable, it is a troublesome thing to temporarily dispatch reporters, but it is not possible to dispatch them, who makes this conference of Tianshu Electronics the topic that the public is most concerned about?

But this Tianshu technology is too capricious, right? Look at other people's Apple's new cloth will release the exact news half a month in advance, and the distribution of Tianshu Technology was also given relatively late before, but at least two or three days in advance, which is like this, it was only forty hours in advance?

Spit and complain, the propaganda that should be done by Tianshu Electronics has to be done in its own media, and the reporters who should be dispatched also have to be dispatched, who makes Tianshu Group have this capital capricious?

And when this news reached the ears of those colleagues who made smartphones, it was naturally a different feeling, and most of them were relieved.

Since half a year ago, Wang Zhengyu asked on Weibo, "Are you afraid?" "At the beginning, everyone was waiting for the birth of Tianshu Electronics' products, waiting to see what impact Tianshu Technology's mobile phone products would have on the industry. Of course, what everyone is most afraid of is that Tianshu Group has released its own mobile phone, which will cut off or reduce the supply of ice core batteries. Even if the price of ice core batteries is raised, many companies cannot afford it.

It's been like this for half a year. Now that the results are finally coming out, you don't have to wait for them. You can drip as much as you want, and there are indeed many companies with this kind of thinking.

But that doesn't include big companies like Microsoft, Google, Apple, and Samsung. For an international company like them, the later the business of Tianshu Electronics is launched, the better. Even they have long been trying to find a way to use their advantages to set up obstacles to Tianshu Electronics, just to delay the time to market of Tianshu Electronics. So this sudden announcement by Tianshu Electronics is definitely a sad story for them.

This is especially true for Apple

Tianshu Electronics' business can overlap with most of their business, whether it is smartphones, portable smart products, or the Tianyu online mall previously reported by the media. All are Apple's most profitable businesses.

More importantly, although Tianshu Electronics' engineering machine has not yet exploded, Apple can roughly judge from some of the purchase channels of Tianshu Electronics that Tianshu Electronics' upcoming Tianyu series of mobile phones will inevitably take the high-end route.

Take the rear camera as an example, Apple has learned through its own way that Tianshu Electronics ordered a 13oo million pixel camera, the size of the sensor is 1/, the aperture is f/, the lens is the same as Apple6, the sapphire lens is used, and the optical image stabilization function is added.

This is definitely a camera configuration for a high-end phone, even more high-end than the camera used in the Apple 6. Although there is not much difference. But at least it's slightly better than the Apple 6 in terms of night photography and pixel size.

Not to mention that they also received news that Tianshu Electronics also purchased a large number of sapphire displays from a photovoltaic equipment supplier in the United States, GAT Company, which means that the Tianyu series of smartphones will inevitably be equipped with this kind of glass screen that is only as hard as diamonds. This screen is nearly ten times more expensive than the "Gorilla Glass" display used in the Apple 6. The hardness and scratch resistance of this sapphire display is about three times that of the "Gorilla Glass" display used in the Apple 6.

Apple doesn't even expect the high price of these spare parts purchased by Tianshu Technology to make the price of the Apple 6 more competitive in front of the Tianyu series of mobile phones. After all, Tianshu Technology still has the big killer weapon of this ice core battery, although they don't know what the production cost of the ice core battery is, but they are roughly clear about the price of the same ice core battery in China. And the cost they spend on ice core batteries is more than offset the price advantage of all other accessories.

In a word. All indications show that the latest mobile phone launched by Tianshu Electronics will inevitably overlap with most of Apple's customers. Now they just don't know how operable the phones of the Tianyu series are. However, when it comes to the software capabilities of Tianshu Technology, this is enough to chill the back of Apple's group.

, he hasn't slept well during this time. Since the analysis of various functions of the Tianyu series of mobile phones began to be spread on the Internet, the sales of Apple's mobile phones have begun to decline faintly. Especially in Asia, the decline in sales is particularly significant; In Apple's home base of Europe and the United States, although the downward trend is not so obvious, the decline in weak sales is gradually showing, whether it is year-on-year or month-on-month, showing a downward trend.

And that's why. Of course, he must also pay attention to these products of Tianshu Electronics, because he must see the function introduction of Tianyu mobile phone with his own eyes to determine Apple's response strategy in the future.

Whether it is to improve the configuration of products, or to further optimize the system, or continue to give benefits to application providers and customers, or even regardless of the initiative to reduce prices, he must formulate a good strategy in time after the product deployment meeting of Tianshu Electronics.

Therefore, even if Tianshu Electronics announced on its official website that it was about to hold a product conference, it was already more than ten o'clock in the evening California time, and began to arrange tasks in advance for this conference.

He is ready to organize the engineers responsible for Apple's hardware and software design to watch the conference with him at the beginning of the conference, because he must understand the performance of Tianyu mobile phones and make decisions at the first time. And these Apple engineers can provide him with reference advice at the first time.

He must be serious and not make mistakes. Otherwise, Ballmer's fate will be a lesson for him. After a previous blow from Tianshu Technology, although half a year has passed, Microsoft has still not recovered its vitality, and the large multinational companies that have been ranked among the top three in the world in terms of market value have now ranked more than 20 in terms of total market capitalization.

Of course, market capitalization doesn't mean a single thing, but the forced merger of Microsoft's new president, as well as layoffs around the world, are enough to show that Microsoft's situation is not good at this time.

, and don't want to follow Microsoft's old path. What's more, for Apple, it is even inferior to Microsoft in dealing with this risk. The reason is very simple, even if Microsoft's mobile market falls, they at least have the indos operating system and commercial software, and some Internet server business to support.

However, Apple mainly relies on smartphones and portable smart products to support, and their system does not have a broad market like Indos, not to mention that the core of Apple's system is still open source Unix, and it does not have any competitiveness.

Of course, it's not just Apple that's nervous at this time, Samsung Electronics is also annoying.

Naturally, they also know what Apple knows, and the only thing Samsung is better than Apple is that they already have a low-end mobile phone business. Unlike Apple, if you dare to lower your price to tinker with some low-end products, you are likely to be spurned by a group of hardcore fruit fans, and even turn from fruit powder to black in an instant.

Therefore, Samsung Electronics' response can be relatively flexible. But this does not mean that Samsung is willing to surrender directly to cede high-end market share, after all, high-end phones are the most profitable part of the smartphone market.

For Google, they are not only concerned about the Tianyu series of mobile phones, but also the impact that the Tianyu series of mobile phones may have on the Android system.

Although Google has established an open phone alliance based on the Android system, anyone can get all the tools and source code needed to open an Android device for free, and can modify and use it at will, without even getting Google's approval, but Google is not doing it.

In fact, Google officially took advantage of the free mode of thinking, and at the same time promoted the Android system, it also pushed its own complete mobile network system - search, maps, SNS, music, video, etc., to hundreds of millions of mobile terminals.

In other words, Google has captured most of the terminal advertising market by relying on the free nature of this system, and of course, the revenue brought by apps that support Android. And now Tianshu Electronics' products will launch a new mobile phone operating system, how effective is this mobile phone system? What impact it will have on the industry is something that Google must focus on.

To put it simply, if the hot sales of Tianyu series of mobile phones even become a popular trend of smartphones in the future, it will not only seize the market share of Google mobile phones, but also have a great impact on their Android system layout. So Google is naturally very interested in the performance of the mobile phone that Tianshu Electronics is about to deploy, of course, they naturally hope that the mobile phone system independently opened by Tianshu Technology is as bad as possible, and it is best to use it for an average of three minutes to die once, although this is obviously impossible......

As for Microsoft, well, I guess they are gritting their teeth and hoping that Wang Zhengyu will take his company to hell soon.

In short, for these large international smart product providers, Tianshu Electronics is undoubtedly a-stirring stick that they hate but can't imagine, and even have to pay attention to. (To be continued!)

ps:ps: Hunan is cooling down crazy today, and now the pudding can really only rely on urine to get up! It's cold......

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