Chapter 432: Olympics and Liu Xiang

On August 8, 2008, Wang Qinian returned to BJ City and arrived in time for the opening ceremony of the Olympic Games. Pen, fun, and www.biquge.info

At the opening ceremony, heads of state and representatives of major countries around the world, as well as 91,000 spectators, watched in the Bird's Nest Stadium. The number of spectators accommodated is breathtaking.

At the same time, the modern technology used in the Bird's Nest is far superior to that of other stadiums. To put it simply, the stadium uses the most up-to-date display equipment.

The director of the opening ceremony is also a famous director in the Chinese film and television industry, Zhang Yimou.

In recent years, in order to prepare for the Olympic Games, Zhang Yimou has made sacrifices in film unemployment, and after the blockbuster "Full of Golden Armor" in 06, Zhang Yimou announced that he would temporarily take a break from filming for several years and serve as the chief director of the opening ceremony of the Olympic Games.

The opening ceremony of the "Beautiful Olympics", with its shocking light and shadow special effects, as well as artistic effects, made Zhang Yimou once again win the supreme honor. It seems that this year's "Time" magazine will also nominate Zhang Yimou as the person of the year. The list goes on and on.

This has gone beyond the scope of film and television directors, allowing Zhang Yimou to gain a world-class influence beyond the film and television industry.

Wang Qinian looked at this Olympic Games, and his heart was full of emotion, 08 years at home and abroad, obviously a year of many disasters and difficulties. The financial crisis and the earthquake disaster have made people feel heavy.

Of course, 08 is also a year for China to overtake in corners again and continue to catch up. Within a few years of the financial crisis, China's economy had not only surpassed that of Japan, the world's second-largest country. Moreover, it has surpassed the eurozone in terms of GDP scale. The eurozone is tied up with a bunch of developed countries, and it is not as good as China's GDP physique. In the following years, even Americans felt that China's total GDP surpassed that of the United States would soon be over.

Japan and the eurozone, development is stagnant and full of twilight, and this is not a matter of one or two years. Rather, many years ago, it gradually lost its enterprising spirit and sharpness. And in this world where you don't advance or retreat, countries that are slow to progress. Sooner or later, it will be surpassed. It's just that the vast majority of countries in the world are terrible, so there are a number of developed countries that have maintained decency for many years.

Henceforth. More and more countries are no longer considered developed countries. For example, Greece, Iceland and a series of other European countries have long been considered developed countries in the past, but soon they are not. In the future, more and more countries will be expelled from the list of developed countries.

From a certain point of view, China is still a country where all the people are forging ahead. People can't stand stagnation, so they're always making progress. The rate of progress has slowed. I can't accept it.

This Olympic Games is no exception, China, as the host, occupies some geographical advantages and advantages, and then holds back its strength, constantly forge ahead, and finally won the first place in the gold medal list, 51 gold medals, and fulfilled the dream of the champion!

Historically, the overall gold medal winner of the Olympic Games is usually the United States. This. The United States is also in second place with only 38 gold medals.

Of course, this time the Olympics also have regrets. Some of the favourites. For example, Liu Xiang. This time, the national audience had the greatest hope for Liu Xiang, however, Liu Xiang retired early with an Achilles tendon injury in the 110-meter hurdles preliminaries.

This result, naturally, is not acceptable to people.

Therefore, the media and the Internet across the country continue to criticize Liu Xiang.

on this. Wang Qinian also felt that this was a bit of a fuss. It is a small probability event for the athlete to become a talent, and after becoming a talent, the active athlete will be injured at any time due to various factors. The injury affects the state, even if you are reluctant to fight, it can only aggravate the injury, and - shame!

Yes, to run after being wounded, it is quite possible that people will not have respect for his stubborn will, but will provoke more ridicule.

Of course, Liu Xiang reluctantly participated in the competition and withdrew, squeezing out other people's places. If he doesn't want to compete at all, it might be the best outcome. However, a sports celebrity must have signed a bunch of commercial endorsement contracts, and if he does not participate, he will definitely be in breach of contract, and he will inevitably pay half of the astronomical amount of liquidated damages.

Therefore, sports athletes must sign up even if they know that they are not in good shape. If you quit the game due to injury, you are not in breach of contract.

Therefore, Wang Qinian felt that he was going to withdraw from the competition more because of the evil capitalism. Without all evil capitalism, there would not be many commercial contracts. A bunch of clauses in a commercial contract can bind the parties and prevent them from making the best choices.

Therefore, Wang Qinian quietly wrote an anonymous article on the Internet to point out this point. Of course, it was naturally sprayed by many people on the Internet. In the end, Wang Qinian could only complain helplessly, and no one on the Internet could convince anyone. Argument can only show one's own point of view to the bystanders for reference, attracting more neutral onlookers to feel that their point of view is justified but to influence others.

In the debate, he was not convinced by his opponent, Wang Qinian felt that he was acting with the power of capital, and met with Liu Xiang to persuade and win over.

"Mr. Wang, are you here to see my jokes?" Liu Xiang was on the hospital bed and said with a wry smile.

"No, I'm not looking at your jokes, but I'm inviting you to retire, Liu Xiang! You're out of the game for the first time now because of an injury, and there will be people who can understand that. If you do it again in the future, I'm afraid that the reputation accumulated over the years may be completely ruined! Moreover, you are about the same age, and you are no longer the best age to grow in the sports industry. You've gained honor and fame, it's better to quit sports and move on to another industry! Wang Qinian said with a smile.

Liu Xiang looked a little annoyed: "This ......"

"Don't worry! Retirement can still choose to be a star, from a sports star, to an entertainment star! Wang Qinian once again said sincerely, "In terms of income, the entertainment industry will not be lower than the sports industry. And you have accumulated a huge fame yourself, and it is not difficult to convert the fame accumulated in the sports world into the popularity of an entertainment star! In addition, China's film and television industry lacks professional athletes like you, and I would like to mention that showing China's world-class athletes on the screen may not be bad on the field! is the same to win glory for the country, but the sports industry is competing for medals and honors, and the entertainment industry is competing for the audience's attention and box office! ”

"This, I have to think about it, and I have to discuss it with the agent!" Liu Xiang hesitated and said, "Also, I signed an advertising endorsement contract, which stipulates that I want to participate in some important events!" ”

"That's no problem, we can talk to the brand we endorse!" Wang Qinian said with a smile.

In order to strengthen Liu Xiang's determination to retire, Wang Qinian issued a sky-high contract of 100 million yuan, and the contract period was only five years. For five years, Liu Xiang has to handle performances, competitions and contracts for various commercial activities through partner companies. And that's just the remuneration for the brokerage contract. If you participate in performances or activities with commercial interests, you will also be paid a lot of money.

For example, Wang Qinian tailored a movie for Liu Xiang, "Rebirth Back to Ten Years Ago 2"! tells the story of a world champion, the pride of the sky, who was injured in the game, and then was not understood by the society, and even, because of a business contract, he went bankrupt, and his girlfriend left him because of it, and he felt very painful. After a hangover, he finds himself back ten years ago......

This script is actually tailor-made for Liu Xiang.

Liu Xiang looked at the script and couldn't help complaining: "It's too miserable before rebirth!" ”

"It is necessary to increase the audience's sense of substitution and empathy." Wang Qinian said slightly, "The tragedy of the protagonist in the movie at the beginning makes the audience understand you, so that it will be good for you in the future!" ”

Liu Xiang, who was originally unimpressed with entering the entertainment industry, began to be a little interested after reading this script!

Yes!

Judging from the age of sports stars, Liu Xiang is already an old man in the sports world! Even if he doesn't get hurt, his potential is limited. What's more, the injury could recur at any time!

As for entering the entertainment industry, Liu Xiang is not old, and he no longer needs to be familiar, he already has a huge reputation.

If there is a good work, it is not impossible to successfully transition from a sports superstar to an entertainment superstar! (To be continued.) )