Chapter 577: Without a movie, a star is a fart
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"Li Sheng, there are indeed many actors in Hollywood who exceed my net worth. Pen "Fun" Pavilion www.biquge.info but that's Hollywood, and our side is Hong Kong, which can't be compared at all. And the reason why Hollywood can control these stars is because of greater capital? The power of capital over there is not something we can compare. If there really are actors like Hollywood, it will be a disaster for us in Hong Kong. What is the point of cultivating such a star? More like a boss than our boss, so how can we let them create benefits for us? Zou Wenhuai said very politely.
"Boss Zou. Indeed, Hong Kong cannot compete with Hollywood. But the truth is the same thing, the future Hong Kong film industry, or the film industry in the entire East Asian region, will no longer rely on one or two actors to win the world. We need quality, but also quantity, and what we need is a perfect filmmaker training mechanism.
No matter how good an actor is, can he make a movie independently? It's impossible, the movie actor is a key thing, but the other work units of the film, can it be omitted? Can these resources be obtained by relying on the stars themselves? Unless he also runs a film company himself, but even if he runs his own film company, can they be more experienced than us when they first arrive? Can you find the right people? Of course not.
And how does a star maintain his net worth? To put it bluntly, it's very simple, it's just relying on movies. There are no good movies, movie actors who were famous ten years ago, can they still be so famous now? Can his net worth be so high? As long as they are still mixed in this industry, whether it is a movie boss, or those high-priced stars, or those gold medal behind-the-scenes, they all have to rely on movies to speak, and without movies, there is no need for these people to exist. Net worth does not mean everything, in this industry, the most fundamental thing is still movies.
In the past, Hong Kong could rely on one or two actors to make a blockbuster movie, but can it still do so now? If you can really do this, the Shaw Brothers of the sixth uncle will not be so bleak. Stars are necessary, but not the most important.
How did the star come about? Isn't it what we made a movie to pick up? is like Zhou Runfa, if he didn't have a few movies that he could handle, his current income would be so high? If he doesn't make movies for a few years, how much do you think his income can be? Impossible things.
We have to grasp the real key points in order to be able to receive these stars. Instead of looking at a certain movie actor alone, how high his net worth is, I am afraid of how unruly he is. Even the superstar thing is completely a hype concept, which is used to make money, not a factor of decision. Li Mingbao said to Zou Wenhuai.
"Hype? Circle money? Li Sheng: What do you mean by that? Zou Wenhuai heard Li Mingbao say this, and asked curiously. Such words, in ten years, Zou Wenhuai will definitely understand very well, but now, it is really difficult to understand. The Hong Kong film industry in these years is really rudimentary when it comes to hype or something. Even those paparazzi don't know how to really hype up a topic.
"The meaning is very simple, to put it bluntly, the higher the value of these stars, the more beneficial it is for us and the more money we make. At this point, in fact, the sixth uncle's approach is a very direct and effective approach.
Just like in his wireless TV station, if a star is disobedient, Uncle Sixth will directly hide this star for a few years, not letting him contact any mainstream media, and not letting him do any publicity on his own turf, so that no matter how popular a star is, if he wastes a few years, his value will immediately fall to a low point, either change careers or admit defeat, and it is basically difficult to get up again.
Although this method is very violent, the effect is still very good. I don't recommend Boss Zou that you choose this approach, but use the facts to tell Boss Zou that celebrities are really not as important as you imagined.
In this industry, the most fundamental thing is still movies. As long as the movies made by your company have always been very marketable, then even if you don't have a star in your hands, after your movie comes out, you can pick up countless stars. But if your movie is not good, even if you have more stars, it won't be long before not only your stars no longer have a box office, but even your company will collapse.
What stars rely on most is movies. Instead of thinking about how to limit stars, it is better to think about how to do a good job of your own movies. At this point, I think Boss Zou should learn from Uncle Six.
Uncle Liu's thoughts now, I think he understands very well what is the most important thing between the stars and those behind the scenes, as well as movies and TV series. That is, Uncle Sixth understands, so he will be willing to pay the money, not only the movie will be shot in my film and television city, but even the TV series will be shot in my film and television city.
Although in terms of cost, it has brought a lot of losses to the sixth uncle. But if each of his movies and TV series is a classic, then he can naturally recover his investment from other aspects, a classic TV series, his advertising income is not tens of thousands of yuan that garbage TV series can't reach, but at least more than 100,000 Hong Kong dollars. That's the real thing about small investments, big returns.
So I always think that Uncle Sixth is very smart, and his grasp of the industry is indeed quite thorough. Maybe his wireless TV station, after such an operation, will greatly increase its value, and the value of the sixth uncle will also rise a little. Li Mingbao said with emotion.
It is true that the sixth uncle slammed the door, but he is also very bold in spirit. Compared with the overall situation of the sixth aunt, the overall situation of the sixth uncle is undoubtedly much stronger. It is no wonder that Uncle Sixth has been standing in Hong Kong for so many years. Even Zou Wenhuai is not the opponent of the sixth uncle. Although in history, Zou Wenhuai got the Shaw Brothers down, and then Golden Harvest became the most powerful film company in the Hong Kong film industry.
But in reality, the situation is not as simple as the newspaper says. The real situation is that by that time, Uncle Six's main business had been put on the TV station from the movie, and he had played with Zou Wenhuai for so many years as an outcast, and he had survived until that time, which had actually proved the ability of Uncle Six. Otherwise, after the sixth uncle was hung up by Zou Wenhuai's Jiahe in the Shaw family, the sixth uncle would have been annihilated in the dust of history, where could he still be as moisturized as later generations? Other people's sixth uncle has always had a way out, you have hung up the sixth uncle's film industry, but other people's sixth uncle still has the TV station industry. If you Zou Wenhuai are replaced, if Jiahe is hung up by the Shaw Brothers, then Zou Wenhuai's worth will definitely shrink countless times, this is the wisdom of the sixth uncle.
"In this way, Li Sheng, do you mean that our main focus in the future is to focus on movies, and then let go of the restrictions of those stars?" Zou Wenhuai asked.
"Yes or no. Didn't I say it before, find you something to make money? And this money-making thing is to rely on celebrities to make money. While you loosen the restrictions on celebrities, you also need to reach another cooperation with celebrities, that is, to make money, you can use many ways to support celebrities, and then how to divide the money you earn, you can use short-term contracts to let those celebrities work their own.
Within the time frame of the contract, you make the star make a lot of money. After that, you have a profit, and then when the contract ends, it depends on the situation, if that star is real, then you can also continue to sign a short-term contract, or three years, or five years, anyway, as long as it can be a win-win situation, then you don't mind signing a contract for a few years.
But if those celebrities are not real, they want to fly solo or something. If you don't renew the contract, it's easy to do, so you can get together and disperse. It's just that those celebrities can't use your company's resources at all, if they want to use it, you can also mark the price, what kind of publicity or help, what kind of price, anyway, make a breakdown. This price doesn't need to be too high, as long as it is three or five percent higher than the cost before they didn't fly solo, there are more such stars, and they will naturally understand whether it is better to place an order in the company or go out to fly solo.
Of course, if you do this, you must also have the confidence to do so, and the most fundamental thing is still the movie. As long as your movie is shot well, then you are more attractive to the star, if the movie is not shot well, even if you give the star a big discount, they will not cooperate with you based on their own influence.
And if you want to make a good movie, the most important thing is the script, and the director, the actor is secondary, as long as the actor can express the meaning of the script, then such an actor is a qualified actor.
Therefore, in the future Hong Kong film industry, the most fundamental thing is not in the actors, but in the behind-the-scenes and the like, especially the screenwriters who can write good scripts, these are the talents who can really make your company prosperous. This has been confirmed by the importance of screenwriting in Hollywood.
Boss Zou, don't tell me, in Hong Kong now, screenwriters and other people are completely redundant, and the directors or actors who really have status in Hong Kong have their own scripts, which are very good.
Indeed, there are many such talents in Hong Kong. Full-time screenwriters are not very popular in Hong Kong, because there are many talented people who can work part-time as screenwriters. But is that really the case? Could a truly professional screenwriter be worse than those who are amateurs? This is completely a joke, a really good screenwriter, the effect of the script he makes, and the effect of the script made by those non-professional people, are completely different things.
Take me as an example, I'm actually a real professional screenwriter. You don't deny that, do you? And those scripts I came up with, do you think any amateur can come up with them? I can even say that as long as it is my script, give me a similar director, some similar behind-the-scenes, and some similar actors, I can make a movie that is quite good at the box office. That's the difference between professional and amateur. In the past, there were no real professional screenwriters in Hong Kong, so you have been ignoring the ability of screenwriters. Li Mingbao said categorically.
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