Chapter 328: Dragon and Phoenix Fight
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On October 14, 2004, the first film "Dragon and Phoenix Fight" jointly produced by the partner company and Media Asia was released simultaneously in Hong Kong, China. Pen | fun | pavilion www. biquge。 info
In Hong Kong, Johnny To attended the premiere press conference, while Liu Tianwang was already in BJ, attending the premiere press conference in the mainland. Because, recently, the focus of Liu Tianwang's career has almost shifted to the mainland. There are far more performances and activities in the mainland than in Hong Kong.
This is actually the choice of the market, and in addition, Liu Tianwang is one of the few superstars in the mainland market who is in the rising stage of his career. After cooperating with Zhang Yimou to shoot "Ambush on All Sides", Liu Tianwang's influence in the mainland film market has increased by several notches compared with before.
And now it is riding the hot iron, and many movies have been released one after another, which is also to consolidate Liu Tianwang's market influence.
To put it simply, the four movies in which Liu Tianwang participated this year were all released in the mainland, and among the many superstars in Hong Kong, he has the highest exposure rate recently.
Although the quality of the movie may not be able to catch up with Jackie Chan, Jackie Chan is no longer as desperate as Liu Tianwang, and an average of 1 Jackie Chan movie is released every year, which is already good. Within a year, four films were released in the mainland, which shows that Liu Tianwang is using the number of films to enhance his influence.
In contrast, the budget of "Dragon and Phoenix Fight" is naturally not as good as "Ambush on All Sides"!
But in terms of the same schedule in October, the film produced with a budget of 30 million is already the most expensive movie. The other films are mainly low-budget literary films and main theme films.
For example, films like "Ke Ho Xili" and "Xintianyou", just by listening to the name, you can know it, which is very ungrounded. It may be possible to win awards, but if you want to be bought by the mass market, don't have too high hopes for this kind of movie!
Due to the fact that there were few strong opponents in the same period. Although the sixth-generation director Lu Chuan's "Ke Ke Xili" is very good at winning awards, Lu Chuan suddenly became a sixth-generation Chinese director who has attracted much attention. However, the box office results of "Ho Ho Xili" are very mediocre. It seems that the total box office is about 6 million yuan.
Another movie "Xintianyou", directed by Feng Xiaoning. Born in making main theme movies, the works that can be used are "Beiyang Sailor", "Red River Valley", "Yellow River Love", "War Meridian" and other works directed in the early years, and the response is good. But nowadays, the movies made are becoming less and less grounded, and to be more specific, they can't adapt to the changes in the audience's tastes, so the level of the movies made is getting more and more out of grade. Just a joke - because. He is Feng Xiaoning, not Feng Xiaogang, so ...... Naturally, it won't be very high. Besides, "Xintianyou" is actually a main theme movie, adapted from the reportage "Fundamental Interests", which tells the story of a peasant-born secretary dealing with peasants. This story doesn't seem to be interesting to everyone, so the director thinks everyone is interested, because there is a deviation in understanding. Therefore, it is inevitable to hit the streets.
These two films have successfully proved that most of the literary films and main theme movies that don't understand what the audience wants to watch are hitting the streets.
I want Wang Qinian to say. Even if the main theme movie uses modern technology to remake "Tunnel Warfare", "Mine Warfare" and the like, it is really difficult to hit the street. Back then, although the cost and technology used by those directors were relatively backward, in fact, the core of the story was almost the same as Hollywood. However, in the future, it regressed, and I became more and more ignorant of the elements of the movies that the audience liked.
The main theme movies are all shot by some directors who are becoming more and more on the street. It's no wonder that the main theme movie is getting worse.
Americans also make movies with the main theme, a bunch of movies about American values. Both the United States preaches its main theme values to the world, but. The United States promotes these things, and they are the best commercial film directors, and the directors who know how to make movies that the audience likes to shoot these main themes, so American values swept the world after World War II.
Of course, it is precisely because the strength of the two opponents is too weak that "Dragon and Phoenix Fight" stands out!
On the first day of its release, "Dragon and Phoenix Fight" won 3 million yuan at the box office, but compared with some blockbusters with an investment of 100 million yuan, the attraction ability is naturally much inferior.
But you must know that the total investment of the movie "Dragon and Phoenix Fight" is only 30 million Hong Kong dollars. The small partner company and the media Asia each contribute half. The benefits of the two parties are distributed in such a way that the partner company receives the revenue from the Chinese mainland market, while the box office revenue from the overseas market belongs to Media Asia. In fact, most Hong Kong films nowadays have extremely limited box office overseas, and the main income is mainly Hong Kong.
On October 14, the first-day box office in mainland China was 3 million yuan, while the first-day box office in Hong Kong was only about 900,000 yuan.
However, such data is already quite good, and on the box office lists of the two places, "Dragon and Phoenix Fight" belongs to the best box office performance in the same period.
Next, the domestic box office of "Dragon and Phoenix Fight" was released in the first week, and the box office broke 10 million yuan in only four days after its release, and it became the box office champion in October without any suspense. For a period of time in the future, "Dragon and Phoenix Fight" will have no opponent at all.
Historically, the box office of this film in the mainland and Hong Kong was only more than 10 million yuan.
And now the comprehensive advantages of the distribution, publicity and cinema of the partner company are enough to raise the box office performance of "Dragon and Phoenix Fight", which was originally of good quality, to another level. With the distribution ability of the small partner company, it is conservatively estimated that the box office of this movie can also reach more than 30 million yuan, if you are lucky, you may be able to get 50 million yuan, who can say accurately?
"Congratulations, Liu Tianwang, the box office champion of the two places!" Wang Qinian gave a thumbs up and said to Liu Tianwang.
"No, there were no blockbusters released in the same period!" Andy Lau actually still looks a little proud.
"July's "Ambush on All Sides" is the same champion of the same period!" Wang Qinian said.
"Khan, I didn't act well, I made you laugh!" Liu Tianwang has also heard that Wang Qinian has criticized "Ambush on All Sides".
"It's not good to run in!" Wang Qinian shook his head and said, ""Ambush on All Sides" has to pursue internationalization, and all markets in China, Hong Kong, Taiwan, and Japan can't wait to find some famous actors to participate. Everyone is all over the world, and even language is difficult to communicate, so it's no wonder that the integration can be successful! On the contrary, it is often the old partner together, at least it is not so easy to play abnormally! ”
In "Dragon and Phoenix Fight", Andy Lau, Zheng Xiuwen, and To Qifeng, many of them are actually partners who have worked together many times, so although this movie is not as good as "Ambush on All Sides" in terms of scenes, I feel that everyone's performance is actually more tacit and not so blunt.
"The old partner has a good tacit understanding, and it is easier to make a good movie!" Andy Lau couldn't help but nod when he heard this.
It's a pity that the film industry often goes its own way, and the old partners may also be torn apart by the cruel market due to different development opportunities.
For example, in the movie "Dragon and Phoenix Fight", the best development is undoubtedly Liu Tianwang. In the next ten years, his star journey will continue to rise. For the sake of the future, he is constantly trying to work with new companies and new teams.
To put it simply, opportunities in the entertainment industry are limited, and everyone who has the ability wants to occupy as many valuable opportunities as possible. Therefore, it is impossible to only film with his old partners forever.
While "Dragon and Phoenix Fight" is in full swing, Liu Tianwang has already discussed with Huayi the publicity activities of the next movie "No Thieves in the World".
In "No Thieves in the World", although Liu Tianwang is not the protagonist, he is definitely an important role. After "Dragon and Phoenix Fight" set off a boom, "No Thieves in the World" took advantage of it, which is obviously also a strategy.
One film after another has been released continuously, the craze of the last movie has just subsided, and the new film has begun to attract attention again, which has caused him to continue to become the focus of the news and enhance his fame and worth, which only a model worker like Liu Tianwang can do. (To be continued)
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