readx;

With the successful issuance of 2 billion convertible bonds of Golden Harvest Entertainment Company, Golden Harvest has become not only the largest stock market value in the Chinese entertainment industry, but also the entertainment giant with the strongest capital strength. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 Even if the market value of TVB is tens of billions, it may not have more than one billion cash reserves in hand.

2 billion yuan in the real estate industry, perhaps, is not worth mentioning. Any office building in Hong Kong may exceed 2 billion.

But in the Asian entertainment industry, it's definitely a windfall. If you don't compare it with giants like TV stations, just compared with film and television companies, it seems that Golden Harvest's current financial strength is proud of Asia.

Even China's major film giants, China Film and Shanghai Film, may have a large amount of assets and resources in their hands, which is difficult to liquidate. But at present, these giants are still financially reluctantly insolvent, although there are many belongings, but the capital market is not very strong.

Hong Kong's current film industry is not only a market problem, but also a lack of qualifications. The more there is no market, the less capital is willing to invest, simply put, confidence is gone, and it will naturally decline.

In the 90s, when Hong Kong films were in decline, Golden Harvest had just been listed and raised tens of millions of capital. In the following years, relying on these tens of millions of yuan of new funds, dozens of movies were shot every year, which was far more than the output of Golden Harvest in seventy or eighty years. This shows how important capital is.

Later, due to Golden Harvest's investment in a large number of ≠ films, the Hong Kong market was not profitable, and the mainland market was not profitable. Overseas markets are also becoming less and less popular. has repeatedly invested in movies and repeatedly lost money, which is why Golden Harvest gradually began to stop production and concentrate on operating the cinema line.

The operation of the cinema chain can also make money by selling tickets and selling snacks and drinks. But the investment in every movie is unpredictable.

Golden Harvest's production went from peak to underestimated. and then to discontinuation. This is also the Hong Kong film industry, which did not accept the decline of Hong Kong films from the beginning and tried to save Hong Kong films. After a long time, people's hearts were scattered, and everyone silently accepted this reality. After that, the top ones went to Hollywood. Those who are a little famous went to the mainland, and most of the people who stayed in Hong Kong were not popular or outdated.

With the funds raised, the company held a meeting with the participation of the board of directors and the bondholders of the convertible bonds.

"To raise this fund, we mainly have a multi-faceted strategic plan!" Yu Dong said, "It is necessary to add 100 new cinemas in five years, that is to say, to open an average of 20 cinemas every year, and to be a world-class cinema giant!" Other than that. We are in talks with the governments of Hong Kong and Hainan to buy land to build new studios. The scale of the studio in Hong Kong is slightly smaller, but it is roughly the same size as the Golden Harvest set back then. On the set in Hainan, we are preparing to build a park with themes such as Bruce Lee Jeet Kune Do Dojo, martial arts culture theme venues, etc., and the combination of the set and the theme park may exceed 10,000 acres...... Cinema line and set plans. It will roughly cost more than 5 billion yuan, but. We are not a one-time income, but a year-by-year investment, which is about 1 billion yuan per year. In this regard, part of the funds of the parent company lend to Golden Harvest for free, and wait until these projects gradually become profitable, and gradually repay the parent company's funds. ”

"Mr. Yu. Does Golden Harvest have any plans for filmmaking? Some minority shareholders asked with concern.

"Yes!" Yu Dong said, "At least 300 million yuan is invested every year to shoot 20 films, most of which are live-action films, but there will be a small number of animated films. At present, we have already started planning to produce an animated film version of "Sea Tiger". ”

……

In December 2006, the "Sea Tiger 2" movie gradually came to an end in Asia. The domestic box office eventually reached 473 million yuan. Because, in order to create a myth, this movie broke the box office record of 360 million yuan in "Titanic". Under the care of the Domestic Film Bureau, and the partner company reached a consensus with major domestic theaters, the film release cycle was as long as 58 days.

It is about 30~40 days longer than the normal release cycle of ordinary movies!

In addition, the network operation methods of small partner companies are becoming more and more sophisticated. The number of registered users of the platform exceeds 500 million. The partner company negotiated with the major domestic theaters, and everyone agreed to sell tickets online on the partner platform. After all, most movie theaters have a daily attendance rate of less than 10%. There are 90% of the seats, which are simply idle, and being able to sell a little more tickets on the Internet channel is obviously an immediate means to boost the box office.

As a result, Internet publicity, coupled with Internet ticketing. Any netizen can easily buy a movie ticket for "Sea Tiger 2" in a movie theater in his city.

Therefore, the attendance rate of the "Sea Tiger 2" movie has always been high. Major theaters are naturally willing to extend the screening cycle of this movie.

This is all for "Sea Tiger 2" to create a box office miracle and lay the foundation!

In addition, the box office of the rest of Asia is also 170 million yuan. The gradual release in Europe and the United States has also accumulated more than 5 million US dollars at the box office, which is converted into 40 million yuan.

And at present, the overseas box office is still in the harvest stage!

In other words, film analysts and stock critics predicted that the global box office of "Sea Tiger 2" would exceed $100 million, and it did come true!

Obviously, the copyright of the "Sea Tiger" series has also been promoted to a world-class influence with the success of the movie!

The originally unpopular comics have also begun to have a market!

The animation adaptation of "Sea Tiger" has also attracted the active participation of funds from all walks of life, including Hong Kong, the mainland and the United States.

Of course, Wen Riliang, the original author of the "Sea Tiger" series, originally bought the copyright of his comic adaptation for millions of yuan "cheaply", which is a little depressed!

However, soon the small partner company took action and gave Wen Riliang 100 million yuan in stock options, and after five years, he could subscribe for up to 2 million shares of Golden Harvest Entertainment at a price of HK$50 per share.

In view of the fact that Golden Harvest has become the most popular stock in the Hong Kong stock market, and those who do not speculate in stocks are also talking about it, if, at the beginning of the year, when the small partner company entered Golden Harvest, it bought the shares of Golden Harvest Entertainment, and now it has made a hundred times more profit!

Because of the soaring stock price, a large number of "Golden Harvest powder" appeared in Hong Kong. The characteristics of Jiahe powder are to hold Jiahe shares, communicate with people on the Internet every day about the characteristics of Jiahe Company, and make suggestions to Jiahe Company all day long on the Internet, a small shareholder, more concerned about the company's operation and stock price than the company's general manager and major shareholders. People who didn't watch movies originally, because they bought Golden Harvest stocks, often went to the movies, and showed off with other Golden Harvest retail investors - we have contributed to Golden Harvest's financial reports this quarter and this year......

Golden Harvest Company, which pays attention to the Internet, is also very active in its interaction with minority shareholders on the Internet. On the official website of Golden Harvest, there is a special shareholder exchange forum. Almost every day, company executives are online to answer shareholder questions. In addition, we disclose some more comprehensive information than news disclosure.

Hold shares in a company and become a fan of a company. This situation is also what listed companies like to see. (To be continued.) )

...