Chapter 248: Ding Xiangyuan New Store Opens (1)

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On a Saturday in mid-December, after intense and busy preparations, the new Ding Heung Yuen store at No. 15 West Shui Jing Street finally ushered in the opening day.

At ten o'clock in the morning, in room 303 on the third floor of the new store, the sunlight shines through the half-hidden curtains, reflecting the room brightly.

Behind the dark mahogany-colored medium-sized desk, Jiang Yichen, dressed in a gray suit and a coffee-colored striped tie, was sitting in a high-backed office chair with his hands crossed and his elbows supported on the armrests, in a state of thought.

It's the first time he's dressed so formally, there's no way, and he always has to go through the motions when he opens.

In the end, the office was simply renovated, after all, such a large store must have a place to receive customers. Light yellow wallpaper, blue-grey floor tiles, cabinets, desks, leather sofas and glass coffee tables, plus a newly purchased computer desktop. Overall very plain arrangement.

The large clams are still sitting against the wall, between the desk and the sofa, covered in a crimson flannel.

Crackling, crackling, continuous firecrackers rang out of the window, and the smell of sulfur wafted in through the cracks in the window. interrupted Jiang Yichen's contemplation.

He stood up and walked to the window to look down.

Four bright red banners hung down from the roof on both sides, with various blessings written on them.

A red carpet was laid at the entrance gate, and eight brightly colored flower baskets were placed on both sides, which were also decorated with red paper ribbons, and the words "Gift from XX" and "Congratulations on the opening" were written.

These banners and flower baskets were presented by various suppliers of the original Ding Xiangyuan and Koufuduo, including Dou Boss of the Grain and Oil Store on Helin Road. This time since. Well-informed, they were all excited since they learned that Dingxiangyuan was going to open a new big shop.

You have to know how much grain, oil and ingredients must be consumed on that day for a 500-square-meter top-level shop? After a little calculation, the result made everyone unable to calm down at all.

What followed was a door-to-door activity to connect with feelings. Aunt Wu, Chu Liangui, Liu Minxiu and Zhang Fenglan were all disturbed.

Later, Mrs. Wu took the lead in making a promise to them that as long as the goods could ensure the quality and there were no problems, they could follow their things. However, the ugly story is ahead, as soon as there is a fraud detected, the cooperation will be terminated immediately.

That's when the suppliers stopped. One by one, they left with a red face and a satisfied heart.

Firecrackers rang out. It means that a guest has arrived.

Aunt Wu and Liu Minxiu stood at the door with several female greeters in dresses, ready to greet them.

Mrs. Wu was wearing a brand-new crimson old-age coat, and her gray hair was also baked and curled, and she was in her sixties. He looks much younger and more energetic. There is also a bit of grace between gestures.

Doing management work for so long. She is almost the same as the old woman who was busy working around the Malatang stall last year.

A few days ago, the old customers of Dingxiangyuan have been promoted, and the new store will officially open at 11 o'clock at noon today. So the real customers haven't arrived yet, but there are quite a few idlers on the sidewalk. I'm pointing at the door of the store, but I don't know what to say.

At this time, a small black car came from the road and entered the parking lot under the guidance of the guy.

The car door opened, and a man and a woman came down. Aunt Wu and Liu Minxiu greeted them with smiles on their faces and invited the guests into the store.

Although the people who came were dressed in civilian clothes, Jiang Yichen knew that these were all small leaders and clerks at the entrance of the yamen who were in charge of this area, such as industrial and commercial taxation, health, fire protection, and police stations. Although the grade is not high, everyone understands that the county officials are not as good as the current management.

Aunt Wu had discussed with him beforehand that the opening of the business could not be rude, and all the gods had to worship it, so as to save trouble in the future. So I sent invitations to all the relevant people, about seven or eight in total, and just opened a table, and prepared a small gift for everyone present. Of course, the time of reception is earlier than the public, and it is divided into a small private room with a mobile screen.

Jiang Yichen was not interested in these social matters at all, so he just left it to Aunt Wu and the others to take care of it. Anyway, the latter now has the title of general manager of Dingxiangyuan, which is enough for the outside.

Jiang Yichen looked at it for a while, then returned to his seat, clicked the mouse and played FreeCell.

Unlike last year, when the store first opened, he was in a very calm mood and barely felt anything.

Seeing the increase in the crowd of onlookers, two female greeters in dresses walked to the sidewalk and began to distribute leaflets to passers-by, with the list printed with the variety and color of the store's food, as well as a 20% discount on all purchases on the first day of opening.

In addition, in order to save costs, the new store did not prepare any other programs, such as cabaret performances and so on. This is destined to disappoint the audience who want to see the excitement.

"Hey, this restaurant isn't cheap. Malatang, one piece of vegetarian skewers, two pieces of meat skewers. I really dare to ask for the price, and the 20% discount is only limited to today. A middle-aged man with a horse's face looked at the leaflet in his hand and said in surprise.

Looking up at the three-storey storefront, a large wooden plaque is hung above, and the black background is engraved with three big golden characters "Ding Xiang Yuan".

"The old Shen family on the corner in the north is spicy, the vegetarian skewers are only six cents, and the meat skewers are one piece." Someone else chimed in.

"What's strange, this store has been renovated, as the saying goes, the wool comes out of the sheep, and it has to be made up from the customers."

"And you have opened such a big noodle door, good guy, how many skewers do you have to sell to earn back the rent?"

Several people around the horse-faced man shook their heads and talked about it.

"Let me see, hey, Ding Xiangyuan, you guys are really lonely. There is one on the west side of Helin Street, and I heard that business is very good. This is a branch, right? Someone reminded.

"Yes, yes, I always pass by there at work, a small family, and the scale is far worse than this. Every day, there are many people queuing up for food, and business is booming. ”

"It's so expensive, and it's still hot? Doesn't it taste good? ”

"I just passed by there, and I never went in."

"Hey, what do you say?"

"Hey, you see, there's something fresh down there. The latest launch of the Pastoral Nostalgia series of spicy hot skewers, using natural ecological green ingredients...... Crafted ...... Ho, five pieces in a bunch. A young man with a small head looked carefully and read the contents of the leaflet to everyone.

"What, five pieces of a vegetable skewer?"

"It's really an eye-opener, tsk, it's an eye-opener today."

"Nowadays, there are so many rich people that there are tens of thousands of foreign wines and tens of thousands of yuan for a table of feasts, and some people can still afford to consume them. These five pieces of vegetable skewers are really nothing. ”

"Come on, what the big guy enjoys is the delicacies of the mountains and the sea, bird's nest shark fin, can people come to eat Malatang?" (To be continued......)