In November 2o11, "Rose Girl" has exceeded 1oo million downloads in the Japanese app, and the recharge turnover of the month has exceeded 1o billion yen.

Pen, Fun, Pavilion www.biquge.info_Ya>文_8w·w·w-.-y'Although, in order to attract more gamers, the mobile game "Rose Girl", like most of the later mobile games, was adopted as a free download and trial.

Even if players don't top up, they can spend more time to accumulate some resources and get the resources that paid players top up and buy.

For paying players, some resources can only accumulate a little bit in ten days and half a month.

As a result, directly topping up to buy resources is a great saving of time and energy.

===Breaking the Sky Comics/===.

This is also the main element of "Rose Maiden" to attract players to pay for top-up.

It's playable, and free-to-play players will find it fun and sticky.

At the same time, if you are impatient to hope for success, you can get a lot of game resources in advance and buy them by recharging, which is the fastest and most convenient channel.

Not every player tops up, but one out of ten players tops up, which can also form a very impressive turnover.

Every day, millions or even tens of millions of yen of players top up their accounts, a living money printing machine.

After excluding operating costs and tax costs, the game generated a net profit of 200 million yen per month.

This beautiful data once again made countless media pay attention to friends and Wang Qinian.

Countless media interviews followed, and Wang Qinian originally didn't plan to be interviewed, but after thinking about it, he still accepted an interview with the media.

After all, business in Japan is just picking up, and the higher the exposure, the better.

Of course, Wang Qinian also chooses the media, and some media with questionable positions, Wang Qinian declined the interview, but chose to cooperate with NHK TV to produce an interview program.

NHK Television, headquartered at No. 1, 2-2-chome, Shinnan, Shibuya-ku, Tokyo.

In addition, there are TV stations in each prefecture with considerable program production capacity.

It was the first mass communication organization in Japan to be established under the Broadcasting Law, and is currently one of the five largest television network groups in Japan.

Japanese TV market.

After years of vertical and horizontal cooperation, the five major TV groups have long been formed to monopolize most of the market, and the vast majority of local stations have been merged by them.

There are only a handful of local stations with relatively high incomes.

It was not included in the five major TV stations.

> Yawen bar w-w-w=.· Y.A-Wang Qinian's impression is that although NHK TV has a political stance, its political stance is relatively stable, and the level of documentaries it produces is relatively high among Asian television media.

Of course.

Due to NHK's relatively neutral political stance, news and documentaries covering China are more objective.

Therefore, many Japanese people call it a Japanese traitor.

In fact, it is not completely pro-China, but it is slightly more neutral than other Japanese television stations.

At the same time, this is also the Japanese government's diplomatic strategy, and some media have countered it.

But it must also keep some of the media relatively pro-China.

In this way, there are many different cards to play in politics, and when to play this card, there can also be other cards to play when the wind direction changes.

Although, knowing that NHK TV has reported a lot of positive things in China in the past, it is just a political necessity.

But relatively speaking, Wang Qinian still chooses this not too disgusting media to deal with.

The reporter interviewed was a beautiful woman in her early thirties, who knew a little Chinese and spoke very decently.

The two sides communicated the details of the interview.

Shaved off some of Wang Qinian's questions.

In a relaxed atmosphere, NHK's recording team entered the interview session: "Recently, the mobile game "Rose Girl" has been very popular, and it has been on the Japanese Internet. Lots of related discussions. Originally, I thought it was an adaptation of a Japanese manga, but now it is a manga created by Mr. Wang and your wife in '97. At that time, Wang Sang was not yet 2o years old, right? ”

"Yes, I was a high school student at the time. Youthful and full of ideas, so, I pointed out the country and asked Xiaoxiang to create the comic ideas I provided, the character design and plot were provided by me, and she was responsible for drawing. At that time, "Rose Girl" was relatively popular, and it was a rare hit in the Chinese comics market, and the single book sold a total of millions of copies. ”

Wang Qinian said with a smile.

"Later, this comic was adapted into an animated movie? And all kinds of doll toys? At the beginning of the adaptation of the game, it was the reporter who asked. "Well, later I made a PC standalone version and an online game version. Because of the previous technical reserves, we can make a more perfect version of the mobile game. Wang Qinian said with a smile. "If he hadn't been admitted to film school, Wang Sang would have become a well-known cartoonist?" The reporter said in amazement, "Even in Japan, a man like Wang Sang can become a first-class cartoonist, and he only needs a partner!" "Yes, I had a lot of plans at that time, and if I didn't become a director, I might choose comics, novels, etc., which have a lower threshold, or prove my talent as an online singer. Yavin Bar w'w·w·w·. 'y-a' However, since then, the starting point has been relatively low, and the achievements may not be as good as they are now! Wang Qinian said sincerely. Mr. Wang, as an excellent director, we can understand that we make games, but why did you think of developing mobile phones, and then licensing the core technology of mobile phones to manufacturers all over the world for free? A reporter from Japan's NHK asked in an interview. At that time, we made mobile phones because, at that time, we felt that mobile phones were not easy to use, especially the Internet function was not good. The whole world, including Nokia and Motorola's mobile phones, we feel dismissive. Therefore, we have to make better mobile phones, this, the technical aspect is not difficult, even if we are the mobile phone industry outside the door, but after several years of research, or made the ideal mobile phone. This phone can do almost everything a PC can do, and it doesn't purely imitate a PC, but has a more unique experience. We are very confident, very excited and feel that our product has the potential to change the world! However, we regret that it is not only that we can make this kind of mobile phone, but also Apple, which has the same idea as our mobile phone products, and they launched it a year earlier than me. Moreover, there are many similar Internet companies that have launched their touchscreen mobile phone technology, such as Google and Microsoft, and they all have the ability to launch similar operating systems and similar experiences. So...... We decided to license the technology for free so that more manufacturers can produce it. In this way, even if our own product does not end up being successful. But as long as the XOS operating system is promoted, it is also a huge victory. Wang Qinian said with a smile. Cross-border operation and has done a lot of great things. You must be a very smart, all-round genius. One step counts as many steps into the future, right? "There wasn't a lot of choice about what you wanted to do in the beginning. Don't think too much, after all, only after success. You have more choices and bigger things to do. I'm also an ordinary person, and I didn't have many resources to choose what to do in the beginning. As for doing a lot of things, it's because I'm lucky that I've always been a winner. If, once lost, it was a miserable loss. In the future, I may be a little more cautious, no longer as bold as I am now, and dare to try anything! Wang Qinian said with a smile. Why did you choose to make a movie? "Make a movie. Except because I'm interested in movies. What's more, movies are the easiest to get ahead, unlike traditional industries that require many years of accumulation before they can rise step by step. The film industry only needs a movie to become popular before it begins to have fame and wealth. After that, you can do what you want. "And then, you started a company?" "Yes, then, I started a company with my classmates. After the company was founded, we gradually became more than just making movies. After all, we have to survive and have a stable business. To provide a more promising future for the employees who mix with us. And then we seized every opportunity to publish, you know, after the release of the film. In addition to the box office, we know that we can bring exposure to our published work, so we choose to adapt our films, or write a script or novel at the same time. After the movie is released, the books we publish are also quickly out of stock, which can expand our profits. Also, the Internet, when we were in school, we already felt that the Internet was coming, and after having a certain amount of capital, we must invest in the Internet, and we boldly believe that what we are interested in, there must be many people interested in this era. And there are very few people who do it, then there is a huge market, so we continue to invest, since we are players in this era, invest in what we are interested in. At the same time, it is also the innovators and speculators of this era, looking for a new blue ocean new market that can create great value with very little capital! "For example, mobile games?" The reporter then asked with a smile. "Yes, as many people know, PC and video games, if you want to succeed, if you want to attract attention, it's hard. Mobile games are a new market, and at present, there is no oversupply of products, but there is huge room for growth. Wang Qinian said with a smile. As far as mobile games are concerned, why are we targeting the Japanese market? For example, "Rose Maiden" was first launched in the Japanese market, not in the traditional Chinese regional market of the small partner company. Wang Qinian also had to release a prophecy and said: "The Japanese mobile game market is an underestimated gold mine. At least in the next five years, the mobile game market will grow more than the traditional game market, and the most profitable mobile game market should still be the Japanese mobile game market. The traditional PC games in the Chinese market are relatively well-developed, and for the time being, PC retains a large number of paying players. According to my personal opinion, although mobile games will also explode within five years, their earning power will definitely not be as good as the Japanese market in these five years. "Is the reason for the explosion of Japanese mobile games that the traditional Internet market is not very vibrant?" "Probably, but I personally prefer that Japan's 3G network exhibition was relatively early, and now it should be the world's largest number of mobile phone 3G network and 4G network users. 3G in Europe and the United States is not as good as Japan, it can be said that the current network in many countries, the mainstream is still 2G. 3G and 4G and the like, are still under construction. The network infrastructure is relatively good, which is important for mobile games. "In the past Internet era, there were no world-class Internet companies in Japan, do you think Japan may have opportunities in the era of mobile Internet technology?" "Maybe, maybe a little better than the PC era." Wang Qinian picked up the good ones and said, "At least, things related to culture and entertainment, such as games, music, reading, and videos, have a relatively large opportunity in Japan." "In fact, in addition to the popularity of smart phones, the explosion of mobile Internet still requires infrastructure such as network base stations. At this stage, the explosion of Japanese mobile games, Wang Qinian feels that in addition to the fact that Japan is a country with a population of more than 100 million, the early popularization of 3G networks also has a lot to do with it. Many years ago, Japan had just started broadband, and it was also engaged in 3G networks. Of course, Japan's 3G network is self-contained, and it is the same thing that it is incompatible with many countries in the world, but the mobile phone network is very fast, and this advantage has laid the foundation for Japan's mobile phone Internet, and there is room for explosion. Of course, Japan's population limits its Internet to become the world's mainstream standard, so it is possible to make money in the Japanese mobile game market at the moment. But trying to build a world-class Internet platform in Japan is probably a dream. 100 million people speak Japanese, which means that there are only more than 100 million people on the Internet in Japan, and the pattern is limited to more than 100 million people, and it will soon expand to people who speak non-Japanese. Therefore, the Japanese Internet platform is easy to follow! China and the United States are so powerful on the Internet because there are more than 1 billion people who speak Chinese and English. The most mainstream applications of the Internet - search, social networking, instant messaging, e-commerce and other platforms are very dependent on the scale of users. Only with the scale of users can there be a big pattern! There is a huge local market, stable fundamentals. Only then can we have the ability to compete for the hegemony of the world Internet. Of course, with the program of Wang Qinian's interview, it was distributed to the TV media and video websites. However, it has attracted the favor of countless Japanese entrepreneurial youth, who have been stimulated by the "encouragement" of entrepreneurial heroes like Wang Qinian, and have devoted themselves to mobile Internet entrepreneurship. Among them, reading, music, games and other fields have the most entrepreneurs, but the vast majority of entrepreneurs have hit the streets. A large number of content manufacturers appeared, white-hot competition, and then, it was to enhance the voice of the channel, with the help of XOS and the traffic platform of the online (Japan) APP, the partner company later acquired a large number of cheap content, and became the winner of the Diaoyutai. (To be continued.) )