Chapter 322: Propaganda is about to begin

For Celadon Technology, such a cooperation method can also continue to cultivate talents.

Anyone involved in a R&D project led by an ultra-high-end developer like Carmack can learn a lot.

When they're old enough to be on their own, they can move on to other 3D engines for strategy games, RPGs, and more.

plus the Australian online game engine team that has been acquired. In the future, celadon technology will be even more unconstrained.

The key issue is funding. Wang Buyi also knew that this was a bottomless pit, but he didn't care. You must know that the revenue of celadon advertising is also expanding, and the increase in revenue is higher than Wang Buful's original expectation.

Wang lives up to the idea of advertising business, which is to use the income from advertising to subsidize the game. As a result, the advertising revenue is not used up at all, so he has no money to spend.

Carmack's proposal came at an opportune time. Originally, the money from the advertisement, Wang Bubu did not plan to keep it, and it was better to invest in engine research and development.

"You promised?" Carmack was surprised, knowing that Wang Bubu might do a big deal, but he didn't expect to do it so simply.

After the surprise passed, Carmack relaxed again and said, "I believe that this will be a great collaboration in the history of the game." I'm going to leave it to you to decide whether or not those engines are open source. ”

Wang did not promise to open source the Ginkgo Tree Engine before. The next open source plan was not negotiated.

He doesn't want to make any commitments to open source, he wants to improvise, and use open source time as a card in his hand to play.

But he thought about it. I feel that since it was Carmack who led the research and development, and Carmack was a staunch open-sourcer. Then it's better to take a step back and don't let Carmack do anything against his will at work.

Wang Buyi said: "On the issue of open source, let's follow the plan of 'Ginkgo Tree Engine', open source in five years. ”

"Five years? That's great! Carmack was thrilled. At the same time, there was a little strange in his heart, Wang did not live up to it, this is too easy to speak.

Carmack has been making his own computer games since the 80s, and he has also sought capital cooperation in the middle, but he is not very happy. It feels like taking their money is like tying hands and feet.

It's really strange that Wang doesn't live up to this, as if he thinks he has a lot of money. I'm afraid that the money won't burn fast enough.

Wang Buyi and Carmack. Now they represent the "will of capital" and the "will of R&D", respectively. It stands to reason that these two wills should not live in harmony, but always compete for dominance. How can anyone be so righteous as they are?

The reason is simple, both of them take this collaboration too seriously. They also feel that it is their own side that has put forward very excessive requirements.

For Wang Buying. Carmack is the grandfather of computer games. Now that the sky is in full swing, the unique engine research and development technology, the cooperation is simply making a big profit.

But the Kamak knew his own situation. Signs of insufficient capital flow and inability to keep up with the times have appeared. Wang does not live up to his promise to bear all R&D expenses, which is equivalent to clearing Carmack's worries.

The cooperation between these two people, if it can be maintained in this state for a long time, can definitely be maintained for a long time.

The two finished talking. Carmack stood up to leave, but stayed still. He thought about it for a long time, and finally left quickly. The interpreter scratched his head and followed.

As a result, Carmack swooped back and didn't even keep up with the translator. He was embarrassed to ask: "Have you already sold the overseas agency rights of this ARPG game?" ”

It's been a long time since there was a new work on the ID software. "Quake 3: Team Arena", which only came out last year, is also miserable this year, and there are no new games to be released. One is ready to be sold for money, one is the console version of "Quake 3", and the other is the collection version of "Doom......

Carmack even sold the license to Return to Wolfenstein to allow another company to develop an online version of the Id software......

Carmack runs a company, and there is a building in Texas, where money is important. If you can represent Wang Bubo's new work, this money will not be made in vain, and everyone will be benefited.

But Carmack had never represented anyone else's game, and there were some obstacles when he spoke for the first time. But after saying it, he was not worried, and looked forward to Wang Buying's answer.

"The agency hasn't been handed over yet." Wang said: "However, this game is expected to cause a lot of controversy overseas. When I showed Villefort the plot, they weren't very interested. ”

The content of "Stunning Rivers and Mountains" is very sensitive, the outside story is okay, when it comes to the main story, Chinese from modern times run to the other world to kill gods, it is simply too fierce. The point is that those gods have their own archetypes, which will definitely stimulate the nerves of foreigners.

Carmack didn't care, "It doesn't matter. I'm willing to try it, and the Id software doesn't cost anything anyway. ”

"That's fine." It doesn't matter if Wang doesn't bear it. I started talking about how to sell overseas profits.

The same model as Villefort's. Wang Bufu handed over all the overseas sales rights to Carmack in one go, and the income was divided into fifty and fifty accounts.

The English translation of the title "Stunning Country" is set as "TBW: begin". TBW is an abbreviation for "Beautiful World".

After determining this, Wang Buyi had to organize people and start to do translation work. If the game can be launched earlier, it will be able to sell for money sooner, which is a good thing for both parties.

……

The prototype of the game was made, and although it was a dream come true, Wang Bu himself also found a lot of problems.

In addition to various bugs in the program. All kinds of details, balance, and the explosion rate of the oracle need to be continuously adjusted.

The devil is in the details. When Wang played this game, he found several details that could determine success or failure.

One of them is the operation when collecting items, which is too troublesome.

The items in this game are all burst from monsters. All items can also be dismantled into spirits. And now these operations are too troublesome, picking up one by one, and dismantling one by one. After a few times, the player is impatient.

As the creator of the game, you should try to minimize the player's meaningless actions. Therefore, Wang Bu plans to add the function of "one-click pickup", pressing a button, you can automatically pick up all items on the ground. The process of dismantling items into spirits is also as simple as possible. It doesn't require players to spend a lot of time.

Balance and the explosion rate of the oracle, Wang Bubu has no perfect improvement plan at once, and can only slowly adjust trial and error.

But there is a general direction. There are eight types of oracles, and the explosion rate should be different.

For example, the "Oracle of the Moon" is used to increase the recovery speed of true qi, and the explosion rate must be lowered, so as to increase the difficulty of forming AOE combos.

Of all weapon lines, AOE skills consume the most gas. If it is too easy to burst the Oracle of the Moon, the player's True Qi recovery speed is increased too quickly, and the AOE combo is too easy to release, the whole game will not be interesting.

Just as we continued to adjust the game, we had to start promoting it in China.

The strategy of this propaganda is not easy to grasp. After all, Longyou Company is too powerful, and it really doesn't take money for money. If Wang Bucheng competes with them for the position of public opinion, this kind of direct competition for internal strength is not worth it.

Wang Buyi promised to give money to Carmack without blinking his eyes, but he was reluctant to take the money out to fight a propaganda war with Longyou Company. Because he felt that the money was spent meaninglessly.

After such a long time, Wang Buyi wanted to bypass as long as he encountered an obstacle, and this time it was the same. He began to think about how to achieve the same effect as Longyou Company without bloodshedness under the current situation of Longyou Company's strong promotion of "Diablo 2".

It's not that the king lives up to his cowardice, but that he sees it more clearly. The progress of the technology industry is too fast, and Wang has to run just as fast to not fall behind. So you can't say that you have encountered an obstacle, so you have to stop and smash it with a hammer. Otherwise, after a few times, the obstacle will be smashed, and the physical strength to run forward will be consumed.

Wang does not live up to his work in China, and the wall he faces is thicker. Therefore, we must take care of our wings, and we must not hurt our foundation because of our will.

He carefully analyzed that while Longyou Company strongly promoted "Diablo 2", it also used money to make layouts in game media. As long as Wang Bucheng intervenes in it, he will face fierce competition. So we have to use other publicity channels.

These channel kings are worthy of a lot. Open the launch page of the game box, the pop-up window of the security box, and even the website resources brought by the ad network can promote the game. Can it just achieve a certain publicity effect?

You must know that what Wang Buyi wants to promote now is not the message ""Stunning Country: Gaiden" is going to be listed". It's "Stunning Country: Gaiden" is very fun, you can't buy it for twenty yuan, you can't buy it, you can't buy it, you can't ......buy it, you can't

To let players know that the game is fun, it is necessary to introduce the play points to players in detail just like Longyou Company promoted "Diablo 2". There's a lot of content, and you also need the right carrier.

Wang Buyi hasn't completely figured it out yet, but he has a concept, and the initial idea is to introduce players to the official website by simple and catchy advertising pictures, so that they can take the initiative to accept the message.

So he asked the people in the online business group to set up the official website of "Stunning Country: Gaiden" now.

As for how to achieve the publicity effect comparable to Longyou's company, this still needs to be thought about.

Wang does not usually take the emotions of work home. But when he got home today, he was still thinking about it. Even when I was cooking rice, I was a little engrossed, but when I fried the onions, I added too much salt.

"It's broken!" Wang Bu Bu tasted the taste, it was a little salty.

Do you want to add some water? Stir-fried onions and water make onion soup, can this still be eaten?

Anyway, it's a dish that Xia Ci doesn't like to eat. Wang didn't pat his head and decided to eat the dish himself.

When it was served, Wang Buyi pointed to the fried onion and said, "Porcelain, don't eat this today." ”

"Why?" Xia Ci obviously doesn't like to eat onions, so when she is forced to eat onions, she has to be gracious and powerful. Today, after hearing Wang Buful's words, he stretched out a chopstick and stuffed it in his mouth.

"Tell you not to eat and still eat. Is it salty? "Wang is angry and funny. The performance of porcelain porcelain is the same as that of a rebellious child, which is really cute. (To be continued......)