Chapter 387: The Most Terrifying Big Monster
I'm sorry readers, I'm really sorry.
……
In the face of inquiries from the professional media, Zhou Yi felt very wonderful, as if he had become a master of guiding the country. It's completely different from the feeling of blowing beer and biting on skewers before.
This is true for other senior programmers, senior artists, etc.
At the end of the exhibition and when they left the venue, they also saw the "heat index" provided by the exhibition party. After integrating the approximate data of the flow of people and the duration of the stay in each exhibition area, the exhibitor calculated the comparison of the exhibition effect of the four exhibition halls for the reference of the exhibitors.
On the first day, the index of each exhibition area was 38% in the west area and 37% in the south area. The remaining 25% is divided equally between two other small exhibition areas.
Nowadays, it is very rare for the West End to surpass the South Side. Although as early as ten years ago, when Japanese games dominated the world, the data of the West Side crushed the other three regions combined. But then it was gradually leveled by the southern district, and then surpassed.
Is it because of the emergence of celadon technology this year that the flow of people in the western district has surpassed that in the southern district?
The exhibitor did not do the corresponding investigation, so there is no answer. However, Zhou Yi and the others all felt that this was the change brought about by their own appearance.
Zhou Yi took a long breath, he still hasn't gotten his college diploma yet, and he formed a game company with a group of equally immature people, and actually became a rookie in E3! It's incredible.
Man can never be satisfied. When I really entered E3, I started to want more scenery. Right now. He wants Celadon Technology to one day become one of the top giants on E3 like Sony and Microsoft.
He grabbed the cushion and asked Wang Buyu: "Great God, will we still make our own game consoles in the future?" ”
Suddenly, the eyes of all employees were focused on Wang Buying. Very concerned about this issue.
China has a ban on game consoles, but in their heads, Wang has already circumvented a lot of "this is not allowed, that is not allowed" regulations, and it should not be a problem to break another ban.
And the game console platform, as the upstream of the game, can not only add a lot of benefits. It can also bring a lot of influence. This is in the minds of Zhou Yi and other employees. The fastest way to become a giant.
Zhou Yi and others went abroad for the first time and came directly to E3, the world's top game event. Just when they thought that PC games were everything, and their understanding of game consoles was still stuck in the preconceived notion of red and white machines, they saw the real game pattern in the world, and the whole world view was overturned.
Before the opening of E3. Everyone has seen the scenery of game console manufacturers. Sony's "second minister" in charge of developing software. I can stand up so proudly. Can this be done in a pure game manufacturer?
The one who controls the hardware is a little more confident than the one who develops the game. At the E3 show. Sony's booth was like a star-studded moon. In the Nintendo booth where the "GameCube" will be released, a conspicuous globe is placed, which means that the game console will be bought all over the world. And Microsoft, which will also launch a console platform this year. The theme of the booth was directly set to "Genesis".
What game manufacturer dares to claim that its game is about to usher in an era? But Microsoft dared to put this sentence on "Xbox". It doesn't sound ridiculous to others.
It seems that you can't become a wealthy company just by making games. Only by launching a game console platform by itself, coupled with a large number of games behind it, can Celadon Technology control an industrial chain and become a top giant! This is the idea of Zhou Yi and other employees after they opened their eyes.
Wang Buful's thoughts were different from them, and he didn't really care: "These things, let's talk about them later." Game consoles and Chinese users have different habits, so let's do a good job of the PC platform first. ”
Wang Bu still has a lot of things to do, and the domestic foundation has not been stabilized, so he can't think about it so much.
It is true that game consoles are located in the upper reaches of the industry, but they can only operate in those developed countries in Europe and the United States. In China, how many people would be willing to buy a machine specifically used to play games?
PCs are different, although the main purpose of many people is still to play games, but you can lie to yourself: computers still have a lot of learning functions......
Wang Buzhu doesn't plan to think about the console right away. Of course, after he came to E3, while realizing his dream, he was not satisfied, and he also wanted Celadon Technology to one day reach the top on E3.
It's just that his focus is different from that of Zhou Yi and other employees.
After looking around at Zhou Yi and other employees, Wang Buyi said: "On E3, you saw the game console, and I saw a more terrifying enemy, if we don't pay attention to it, we will be like pure Japanese games in the future, going into decline." ”
Even if Japanese games are protected by Ps2 and Ps3 platforms, the trend of decline is irreversible. This is not only proved by Wang Buying's memory, but also after Wang Buying came to E3, he also saw the truth clearly.
Zhou Yi is now thinking about the game console. Game consoles are not easy to do in China, it doesn't matter, you can get them abroad! The release of the game console platform in the United States and the promotion of the PC platform in the country will not be delayed.
Hearing that Wang Buzhu didn't plan to make a game console, and didn't even think about it, Zhou Yi was a little disappointed. I feel that no matter how good the game will be in the future, it will be the new EA, Activision, Capcom and other companies.
With the current situation of Celadon Technology, there is still a long way to go if you want to have the scale of EA. Everyone knows that there is a long way to go, but they know that no matter how hard they work at the destination, they can only be EA, and they will never be as good as Sony or Microsoft, and their morale is not so sufficient.
Zhou Yi asked in disappointment: "The danger you are talking about, is it a Korean game?" I don't think there's anything worth paying attention to Korean games. Their power is too scattered. It is said that there are 1,500 game companies in South Korea, which must be full of violent internal friction and infighting. And what about China? We're just a family far ahead. ”
There is also internal friction in China, and there is also a Longyou company, but Longyou does not produce its own games, so Zhou Yi does not think that it is the opponent of Celadon Technology.
"South Koreans are the most oppressive threat in front of us. None of you can underestimate it. Wang reminded Zhou Yi, and then said: "But I'm talking about the future, it won't be a Korean game." The biggest threat to us in the future must be something like Star Wars. ”
"What do you mean?" Zhou Yi was stunned. I didn't expect Wang Buyi to come out like this suddenly, what does science fiction movies have to do with games?
"Have you noticed, this E3, the most popular game, the vast majority of them are spin-offs of Star Wars." Wang said.
Zhou Yi thought about it, and it was really like this.
On E3, the promotional CG of "Stunning Country" was exquisitely produced and eye-catching. The gameplay of "Air Combat Vanguard" is novel and greatly caters to the needs of visitors. have received a lot of attention.
However, the game that really caught the popularity and popularity was the Star Wars franchise.
"Star Wars" launched the fourth installment of the six-part series in 1999, and because of the flashback, it was the first episode of the entire series that aired in '99.
Due to the appearance of this movie, it once again detonated the Star Wars trend in the entire Western society. Spin-offs are also emerging, including a fair number of games.
Even two years have passed since the film's release, and the aftermath of Star Wars I has not yet dissipated. At E3, there is a wide variety of Star Wars-related games. Gaming platforms range from PC to handheld. The game methods include shooting, action, real-time strategy, management, online games, and so on. There are countless companies that make Star Wars games, including Sony, Microsoft, and EA.
Although among so many works, there are only one or two works that really shine. But it's surprising that a movie can cause such a big splash.
"Star Wars is the top copyright in the United States. A movie made $700 million, and the games derived from it all have a solid player base, no worries about sales at all, and the competitiveness is extremely strong. Wang said seriously.
He continued: "Star Wars is just one of the top copyrights. "DND", "Warhammer", "The Lord of the Rings", Marvel World, DC World, are all top copyrights. ”
Judging from the momentum of "Star Wars", it can be expected that the most high-profile game in E3 next year will definitely be the "Lord of the Rings" series.
Wang did not foreshadow "The Lord of the Rings", but he said: "What's even more terrifying is that Americans' top copyrights are not solidified, and will continue to increase as new works appear." ”
the Warcraft series, which is built with e-sports, online games, and card games; the Call of Duty series, which began with the fourth installment; The "Halo" series, which alone supports Xbox sales, is the top copyright that will appear in the future.
The power of accumulating influence with several different fields and finally attaching it to the game is immeasurable.
As far as the game is concerned, for Western players, no matter how well "Stunning Country" is done, how can it compare to the attraction of manipulating a Sith soldier without playing it?
Zhou Yi was shocked. The game console is just the upstream of the game, but further upstream, there are still such monsters hidden. Americans have a well-developed entertainment industry that provides materials and a player base for games.
But Zhou Yi didn't think it was a matter of life and death, and said: "We can rise because of a new way of playing. We can use fun gameplay to fight our way out! ”
"There's a saying that 'there's nothing new under the sun'. The gameplay is limited, as long as you make it, others can learn it. Our gameplay is not inexhaustible, and there will always be a day when we run out and hollow out. At that point, the game will depend entirely on the topic of the game. Wang said.
Wang lives up to the games in his head, and others learn them very quickly. It's like the most surprising "red dot scope" gameplay in Call of Duty 4. Prior to Call of Duty 4, the vast majority of games featured mechanical aiming of modern weapons. But after "Call of Duty 4", I was embarrassed to take out the game for sale without getting some novel scopes. (To be continued......)