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"Huh?" Ye Qiming didn't expect Lin Zheng to mention KFC and McDonald's, he was stunned for a moment, and then smiled bitterly: "You can't compare with McDonald's and KFC, people are different......

Lin Zheng asked, "Why is it different?" Isn't everyone all in catering? ”

"This ...... This one...... Where is the popularity of people, who doesn't like to eat KFC McDonald's? ”

Lin Zheng smiled: "Lao Ye, you are to the point." Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ”

Ye Qiming blinked and looked at Lin Zheng in confusion: "Huh? ”

"Well-known, and brand," Lin Zheng said: "The status of McDonald's and KFC in the United States is equivalent to the level of roadside stalls, but after arriving in China, why do everyone immediately feel that these two brands are very tall when they mention KFC McDonald's, and it is very face-saving to have a meal inside, and children can brag to their friends for a long time when they eat a meal inside, and young people don't feel ashamed when they go on a blind date inside?" That's what you call these two key points: awareness and branding. ”

"I understand what you mean," Ye Qiming smiled bitterly, Lin Zheng had already said it so clearly, if Ye Qiming didn't understand what he meant, he really lived in vain for so many years, but it was precisely because he understood that he smiled bitterly: "That's the truth, but KFC and McDonald's are foreign companies, and where is the year, how can we ...... Oh, there are also, such as Quanjude and Goubuli buns, but I'm starting a new one from scratch