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The other story is even more legendary and more pertinent to the discussion point of society. In society, as universities began to expand their enrollment, the evaluation of college students' "eyes and hands" also began to emerge in society. Just like the evaluation of the "post-90s" and "post-00s" in the future, young people in 200 years are also deeply ridiculed by public opinion.

"Jiaotong University students will leave their jobs when they are told to say two words from their bosses", which is simply too in line with the society's face-painted definition of young people. makes people subconsciously believe that this person seems to be a top student, but in fact, he has neither the ability nor the sense of responsibility. The next generation that grew up in a honey pot is going to be finished......

But this is just the beginning, and then there is a dramatic reversal - Chen Xinghan is the talented one, after leaving the company with no eyes, he is valued by a large company that is more than ten times the scale, and he is blue-eyed.

Both stories are extremely newsworthy. Wang Bucheng carefully matched various elements for these two stories, and I believe that soon the comprehensive media will perceive these two stories and report them. Because it cuts into the excitement of the public, the effect of the report will be very good.

Of course, social media will not promote "Stunning Country". But whether it is reporting on the Purple Mountain Observatory or Chen Xinghan, they can't escape the information that "Celadon Technology is making new games and catching up with astronomy".

That's enough. Wang Bubu's means of engaging in advertorials have gone to the next level, and there is no need to add the product name to Jinqu. As long as the information he hides inside reaches more people through traditional media, "Stunning Jiangshan has laid the initial cornerstone in publicity.

……

The game media got the information, like a treasure. They don't need a story, they need game content that players can understand. The gameplay of Wang is very novel. Clear and easy to understand. I also attached some of the textures that have already been made, and it looks gorgeous.

Game media and game manufacturers are mutually reinforcing. Game media can help build trust in the minds of players before a game is launched to increase sales.

Small game manufacturers have to ask for game media, and game media also need to look up to big guys like Celadon Technology. Players have enough trust in Celadon Technology and don't particularly need game media. Instead, it's the gaming medium. It is necessary to introduce the game of Celadon Technology to increase the readership.

Therefore, the media that got the information did not have the heart of delay, immediately called the editors, wrote a report based on the information they obtained, and then sent it out as soon as possible.

Wang only sent the information to a limited number of game media outlets. But soon, the report spread, even those media owned by Longyou. All followed up.

The players who saw the report were immediately interested in some of the pictures given by Wang Buful. From an experience point of view, this kind of gameplay has never been seen before! It's definitely more fun than dry values!

Even at night, they can't help but go to the kànkàn sky. In the city, there are only a few stars scattered in the kànjiàn. It would be nice to light it up like in the game......

How did the folks at Celadon Technology come up with this way of playing?

But the players who buy game magazines are only a minority. The larger player base is still unaware of this. In order to get more people, we need integrated media to join in. Diffusion spread.

The stories of the Purple Mountain Observatory and Chen Xinghan are not the focus of game media reports. Just a slight mention. But soon, it was still seen by some traditional media.

Traditional media ignore the stars and upgrade these things. I was only attracted by these two stories. Media people naturally use "contrarian" to express Zhongyun's objective and professional needs.

"Great economic development" and "the next generation is irresponsible", these two are the current one-sided things of public opinion, and yàoshi sings the opposite tone in these two places to ensure that it attracts attention.

It's generally hard for them to find safe arguments to argue against, but there is nothing dangerous about these two stories.

Compared to the explosive development of the economy. Astronomical science is weak, and in the eyes of the media, the weak are inherently right. Chen Xinghan is also a weaker than corporate executives, here. The identity of a student of Jiao Tong University has increased the correctness of Chen Xinghan.

Putting these two stories in the newspaper is both safe and attention-grabbing.

Soon, these two stories appeared in the traditional media.

In both stories, Celadon Technology appears as the only and important supporting role.

The Purple Mountain Observatory is cold in the economy and society, and without Celadon Technology, this would have no reporting value at all. Only with the addition of celadon technology allows the observatory to see the possibility of improving the situation, this is news.

Similarly, Chen Xinghan's report that Yàoshi does not have Celadon Technology, so it is just an ordinary college student quitting his job. When Celadon Technology gave this story a twist, it became dramatic.

The sensitivity of the general public is not high, in their eyes, "Celadon Technology" in these two reports, is just a synonym for a large company, not the protagonist, and has not done anything big.

They have read the report, and they are all lamenting the decline of the Purple Mountain Observatory, or indignant about what happened to Chen Xinghan. Attention is taken away by appearances.

This is what the king is pursuing. At present, in society, the vast majority of people are not customers of Celadon Technology, and there is no need to be too persistent in attracting their attention. After opening up the fame in the early stage, you can't keep thinking about brushing the version, otherwise it will cause people's emotions to rebound.

And the target group of Wang Buful, that is, those who have some understanding of celadon technology. They looked at the report and found something hidden in it. Celadon Technology discovered a student from Jiaotong University and cooperated with the Observatory, do you want to make an astronomical game?

But I heard that they are not going to make a book called "The True Story of the Stunning Country"? In order to launch that game, Celadon Technology has previously made two prequel works to accumulate a player base. And the game opening that entered E3 is also amazing and impressive.

Could it be that this game will have something to do with astronomy? How to get in touch? They get curious, ask friends, or search the Internet. So I saw the unique upgrade gameplay of "Stunning Jiangshan".

Wang's targeted marketing was very successful. It did not attract widespread attention from the public, but managed to convey the promotion of the game to the target group as much as possible.

On the Internet, the discussion of "Stunning Jiangshan" gradually became enthusiastic.

……

At the same time, as the opposite side of the report, everyone in the game company where Chen Xinghan worked before looked at each other.

People outside don't know it, but they all know it in the company. The student who was favored by Celadon Technology was the one who resigned from here before!

That upgraded gameplay is actually valued by Celadon Technology? How is this possible?

The product manager's face was gloomy, and he scolded the student of Jiaotong University for the sake of Liwei, but he didn't expect that person to be discovered by Celadon Technology in a blink of an eye. But he was not convinced, and decided that what the kid wanted could not be done, even if it was celadon technology, he had to smash it. Just wait until the end of the year to see the jokes.

I didn't expect to do it at the end of the year Soon, there was a discussion on the Internet about "Stunning Country".

Just because Celadon Technology has replaced the traditional upgrade mode with a star map, players are looking forward to it. We are proud that Chinese game manufacturers can adopt such an innovative game model.

That's a slap in the face. The product manager said that the game was nonsense, and even Celadon Technology couldn't do it. As a result, players are looking forward to the gameplay. What else is there to say?

After a while, the boss came over and went straight to the product manager to ask the guilt: "I just played cards with someone and heard that the Jiaotong University student who was driven away by you was favored by Celadon Technology?" ”

On the day Chen Xinghan left, the boss was drunk and not impressed. But the next day, Chen Xinghan's mother came to the company and asked for more than 400 yuan. The boss was annoyed at the time, so he took out his wallet and gave it away, leaving an impression.

Today he was out socializing with someone, and he happened to hear someone talking about it. The listener is interested, and the boss of the game company remembers.

A young man who was valued by Celadon Technology was actually driven away from here?

"This ......" the product manager does not know how to explain.

The boss doesn't have to explain at all, it's just a scolding, and when he learns that the gameplay is very popular with players, he is even more angry. If it weren't for the fact that his subordinates had no eyes, all these reputations on the Internet would be his!

What players say on the Internet now, it seems that any game can be played, as long as there is that upgrade mode! Now this idea is now someone else's, how much money has been lost!

Suddenly, the boss scolded even more.

The product manager was reprimanded for a long time and said, "We can change it immediately and do it like that." I still remember the design ...... that kid wrote."

……

In Nanjiang, He Qingyan asked Wang Buying: "You are now making this propaganda chuqu, what should others do if they copy you?" It's not a year ago that a lot of game companies have popped up. ”

Wang Bu did not have green tendons on his forehead, and was gritting his teeth and holding a large box, but he did not speak, but his eyes widened, and he pushed the box up a step with his knees. This breath could not be vented, he walked a few steps in a row, and carried the box up half the floor.

This box is the TV he and He Qingyan bought before, thirty-five inches, and it weighs frighteningly. After moving a few steps, he had to take a break, and he gasped: "This way of playing is not important, and it is nothing if someone else copies it." The game is not fun, and it is useless to upgrade no matter how fancy it is. ”

"Would you like some water?" He Qingyan handed over shàngqu mineral water, and Wang Buyi took it and drank it. He Qingyan said again: "You are no longer advertising all over the world this time?" ”

"I've thought about it, there is a way that flourishes and declines. At present, it will not be good for us to make the city full of storms. It's better to spread the word among people who identify with us. When society has almost forgotten about us, let's make big news. Wang said.

With that, he widened his eyes again, lifted the box of the TV with his knees, and moved upstairs. To be continued ......)