"On December 1, 1997, a 19-year-old Chinese boy left his college career for only three months as collateral with the family's only real estate as collateral to open a computer game room with hourly fees. In the same month, he founded Chenxing Computer Systems Co., Ltd. in the house opposite the computer room, which used ICQ to develop today's most popular social product, QQ, this cute penguin beat the borrowing object ICQ and has 200 million registered users worldwide; It borrowed from Amazon's business model and rivaled the latter in the international market two years later; It invented a new engine algorithm and became the world's most advanced search engine technology provider, and the company was later spun off and reorganized into the three well-known three companies: Chenxing Network, Alibaba Group, Baidu and Baidu's international brand GOOGLE! In the past four years, its parent company has controlled more than a dozen large Internet groups that occupy leading positions in their respective fields and markets! This person must be familiar to everyone in front of the TV, let's welcome the guest of this episode of "Celebrity Interviews": Song Chen! ”

The camera turned against the background of the black curtain, revealing Song Chen's young but very mature face, in this formal and strict place, he rarely wore a suit with a pink shirt underneath, looking very energetic.

"Good evening!" Song Chen waved his hand at the camera a little shyly, and bowed his chin to sign.

Charlie? Rose, who was about sixty years old, looked like a kind old man: "This should be your second time on the TV Tower show, right?" ”

Song Chen replied, "Yes! The last time was in January last year, China's Huating TV produced the "Fortune Life" program, which was the first time in my life to be on the screen! ”

Charlie asked, "What is the impression?" ”

"Fortunately, the program staff are very dedicated, the atmosphere is relaxed, and the host is also very beautiful!"

"Haha!" Charlie? Ross laughed heartily, "I know, I've watched that episode. You made a lot of interesting points above! Generally speaking, public figures don't make a clear statement about other industries across sectors, and we generally think that your argument of encouraging Chinese to buy a house is inconceivable. Because of this money, it should be used to start a business or manage money, rather than investing in real estate with a low fixed income! ”

Song Chen shook his head and said: "You think it's incredible, because you don't know China's national conditions, although China's reform and opening up has been 25 years, many fields are still under strict control, such as telecommunications, oil refining, tobacco and so on!" Including the middle class that has not yet been formed. Chinese people generally lack investment channels, many people find it difficult to start a business to achieve wealth appreciation, and their meager annual income and low benefits also make them always excluded from the financial market! ”

"So you developed the change wealth management product 'Yue Bao'? As far as I know, Alipay, which is aimed at the Chinese market, does not yet have such a product! ”

Song Chen explained: "Yes! Yu'e Bao only provides a channel, in essence, it is still an e-commerce model, we do not do funds, and PayPal cooperates with the fund of Meisheng Group! In China, the wealth management fund is still in the stage of trial operation, so it will not be launched until the supporting facilities are complete! ”

"Yes! Let's get back to the topic! Since the Chinese lack investment channels. You also pointed out that there is a huge space for imagination in China's real estate industry, so the question is, why did you start an Internet company instead of a real estate company in the first place? Is it related to the capital bubble at that time? ”

"That's true!" Song Chen smiled slightly, "I'll just say so." At that time, it was very easy for anyone to spend a little bit of effort to make a business plan on a popular topic such as portals or e-commerce, and get angel investment! ”

Charlie? "We all know that there is a 'first-mover' advantage in the Internet space. The strong position that Yahoo has built is still unbreakable! However, QQ began to surpass ICQ in an all-round way, and 8848 came to dominate and compete with Amazon on the same stage, what do you think is the reason for this? ”

"It's a big topic!" Song Chen's expression began to harden. "I can say that ICQ is not defeated, but it has lost; 8848 hasn't won yet, but it can stabilize Amazon! ”

"Why do you say that?"

"Let's talk about the failure of ICQ first!" Song Chen pondered the words and said, "The failure of ICQ is not that the founder sold Mirabilis to AOL, but that AOL has a problem with its business strategy after acquiring this company: AOL's bloated decision-making mechanism is in great conflict with Internet products' emphasis on rapid trial and error and rapid iteration!" This is the result of the clash of corporate cultures! ”

"Secondly, AOL paid a huge price for the acquisition of Mirabilis, the purchase price of 430 million US dollars was undoubtedly sky-high at the time, in order to recover the cost to give investors an explanation, AOL was in a hurry, so that a large number of advertisements flooded ICQ, and the user experience became very bad, which is the key reason, which led to the reputation of ICQ became extremely poor!"

"At this time, if there is no alternative, users have to put up with ICQ's roughness and greed because they are reluctant to give up their buddy chain! The emergence of QQ makes their migration cost lower, they only need to publish the QQ number on the acquaintance relationship chain, which also makes Chenxing Network obtain ICQ users and their relationship chain at a very low price! ”

Charlie? Ross nodded: "In other words, it's not QQ that defeats ICQ, it's themselves!" ”

"That's right! Once a project, especially an Internet product, has a scale advantage, it is difficult for the latecomer to beat the first-mover! Especially for social products, because of the storage of friend lists and relationship chains, and the storage of migration costs, users have to make a choice between giving up the product and the relationship chain of acquaintances! It's like a mobile phone, losing your phone is just a loss of some money, but losing the address book in your phone is a disaster for anyone who doesn't remember the phone number! ”

"What about Amazon? Jeff? Bezos' product concept should be very similar to yours! ”

"That's true! I confessed in '98 that my product philosophy was modeled after Jeff! Although we are competitors on the surface, we have a good relationship in private, and we also have a common language, which can be regarded as a complex relationship between teachers and friends! Song Chen smiled.

Charlie asked confusedly, "Then why do you think 8848 can beat Amazon?" ”

Song Chen laughed, pointed at his nose at the camera and said: "Because Jeff needs to be responsible for investors, and the only person Wang Juntao needs to be responsible for is me first, and then the investment institution!" ”

Charlie was slightly stunned, but thinking of Jeff in the past few years? Bezos's bad relationship with Wall Street, a flash of realization flashed in his eyes: "As you know, Jeff? Bezos has been criticized by investors for Amazon's poor performance in the past two years, and he has had to make a series of compromises in order to improve the relationship! ”

Song Chen nodded, spread his hands and said: "Actually, I don't get along well with the managers of those investment institutions, but there is one thing that I am at least better than Jeff, that is, the parent company has an advantage in the board of directors of the three major listed companies, so I can say in front of the CEO, 'Don't care about the rise and fall of the stock price, and don't pay attention to the articles of analysts, they focus on the present, and we want the future'!" ”

Charlie? Ross smiled slightly: "As far as I know, the managers of those investment institutions are now obedient to you?" ”

Song Chen touched the back of his head and said in distress: "This is probably because I am on the wealth list, they believe that I can bring value to them, and I hope to be able to do this!" I used to say to them, 'You want us to do it now, I'm sorry I can't do it, and I won't do it!' But I can make my company a billion-dollar company in 10 years' time.'" ”

Hearing the sound of the off-site personnel inhaling, Charlie was slightly stunned, and asked cautiously: "Hundreds of billions of dollars?" ”

"Hundreds of billions of dollars!" Song Chen nodded, "Because 8848 is listed alone, it may take ten years to reach this level, but if Alibaba Group is listed as a whole, I think five years will be enough; Chenxing Network will take a little time, but I don't doubt that it has room to grow! Ctrip will be a little smaller, but it will be easy to get it back to its peak market capitalization of $5 billion before the Nasdaq crash! Time will tell! ”

Charlie? Ross humorously said: "I believe that after watching this episode, the stock prices of the three companies of Chenxing will skyrocket tomorrow, because I can't help but want to plan for my pension!" ”

Song Chen smiled slightly, shook his head and said, "I don't want to mislead others, these are just my personal opinions, it's just that I have such confidence!" As for believe it or not, it's all about the audience! ”

"Okay! Let's turn the conversation back to Amazon CEO Jeff! "Speaking of which, Charlie? Ross asked with a smile, "Compared with the calm and harmony at the 8848 board meeting, the atmosphere of Amazon has been more tense in the past two years!" We see, Jeff? Bezos took a series of measures after the NASDAQ stock market crash, such as layoffs, reduced investment, and closed warehouses, etc., with the intention of easing the relationship with investors! On the contrary, during this time, 8848 has carried out a series of expansions, hundreds of millions of dollars in logistics investment plans, opening up the network market, and adding branches in Europe...... 8848 took advantage of the Amazon's strategic contraction to attack the city and seize the land, just to surpass the Amazon? ”

"Yes!" Song Chen smiled, "The NASDAQ crash is a nightmare for many people, but for us, it is a strategic window period for the market to reshuffle!" Companies that don't pay attention to the management and control of capital risks have fallen, through mergers and acquisitions and bankruptcy liquidation, and the rest are the strong people in their respective fields, and these people are my opponents! If the NASDAQ crash does not knock Amazon down, it means that Jeff will be the most powerful opponent of Chenxing Group in the field of online retail! It's likely to be a competition with no end in sight! ”

"WHAT ABOUT EBAY?" (To be continued......)