The scene of a hard-to-find ticket, although it will inevitably cause some decline in word of mouth, Media Asia is very aware of this.

Therefore, in response to this situation, Debao Cinema Line quickly announced that it would increase the number of screenings per day in its 10 theaters with three screening halls, although it still could not completely solve the dilemma of hard to find a ticket, but it also calmed the dissatisfaction of many fans. Under the semi-artificial hunger marketing, fans' enthusiasm for watching movies is even higher.

The importance of "Resident Evil" to Media Asia and himself, Lin Xiaozhi knows better than anyone else. Red Alert's global box office of over $100 million, as well as tens of millions of dollars in sales dividends in the videotape market, as well as a large number of his previous starters, are the driving forces behind the soaring stock price of Media Asia since its listing. However, with the passage of more than half a year, these dividends have been hyped by those investors, and the stock price of Media Asia has been very terrible in recent months.

He knows better than anyone how important a blockbuster film is to the film group Nova.

"The box office on the first day was 394.16 million Hong Kong dollars, but unfortunately, there was only a difference of more than 10,000 Hong Kong dollars, which was more than 4 million

For some media in the outside world carefully through the data of the newly launched box office statistics system of Debao Cinemas, he made an estimate that the box office of the "Resident Evil" movie would break 4 million Hong Kong dollars on the first day, and he himself felt very sorry to get the first-hand data. Obviously, he was only a little short of being able to cross it, but he still couldn't cross that hurdle.

However, this little regret was quickly thrown aside by Lin Xiaozhi and Huanya, because the heart that hung high in his throat was finally able to settle back again.

The hot box office of "Resident Evil" surprised everyone, including Lin Xiaozhi himself.

At the beginning, he mainly invested more than 100 million yuan to shoot "Resident Evil", and Media Asia was not without dissent. Not only does Debao President Xian Qiran disapprove of spending such a huge amount of money just to make a movie gamble, but even Li Guoxing, president of Meiya, and Chen Qiang, president of New Asia, also have opinions, and there are some shareholders among those who do not agree with the risk.

In the end, "Resident Evil" passed the shooting, and Lin Xiaozhi made the decision, relying on his status as the chairman of the board of directors and his influence in the group to pass the filming of the movie.

In private, even when he decided to make this movie, he was not necessarily full of confidence. After all, in Hong Kong in 9l, investing more than 100 million Hong Kong dollars just to shoot a movie, if you win the bet, you will really lose.

Thanks to "Resident Evil" is not the kind of hard sci-fi film with particularly high special effects requirements, this movie that can only be regarded as pseudo-science fiction does not have too high requirements for special effects. But Rao is like this, before the movie was released, he was also prepared in his heart that he could only maintain his reputation at the box office in Hong Kong, focusing on Europe and the United States to earn back costs.

No way, the tastes of movie fans are not easy to guess, especially the tastes of Hong Kong movie fans. When it comes to special effects blockbusters, "Terminator: Judgment Day", which swept the North American box office in July, and got an astonishing box office of $04.8 billion in North America alone in just over a month, undoubtedly dumped his "Resident Evil" a few streets.

But as a result, "Terminator: Judgment Day" won the "Best Sequel" in the United States, the annual box office champion, and many honors, but after being introduced into Hong Kong by Xinbao Cinemas on August l, the film was painted by Xinbao Cinemas in just four weeks, and the book box office when it was finally painted was only UU 10,000 Hong Kong dollars. It's not even as good as another Yongsheng movie "The Gambler" released by Xinbao Cinema at the same time.

Zhilu Dao Xinbao's senior management was angry and removed this movie from the shelves, because they thought they could rely on this sci-fi blockbuster that was popular in the United States to compete for the summer box office championship, and they spent millions of dollars to advertise it for promotion, and even sold tickets at a 10% discount to attract fans to watch the movie, but selling it like this diluted their own earnings.

Even "The Terminator", known as the "best sci-fi film of the twentieth century", has fallen a big heel in Hong Kong, no wonder Lin Xiaozhi is not sure how much box office "Resident Evil" will get in Hong Kong. Although in this movie, he made a lot of modifications to the movie in order to meet the viewing habits of Hong Kong people.

It can only be said that hard work pays off. Hong Kong movie fans, who are not used to watching American blockbusters, apparently accepted his improved film, and after the release of "Resident Evil", it handed over a report card that surprised everyone. Affected by this, since the impact of the listing of the great enemy Golden Harvest, the share price of Media Asia, which has been hovering between 13-15 yuan, has also begun to climb again.

Xu is because the weather in Hong Kong has been too hot in the past two days, Zou Minhuai's appetite has not been very good in the past few days, and the main meal is a bowl of chicken soup and rice porridge, and nothing else.

Today, his rare appetite suddenly became good, and he not only drank two bowls of chicken soup in the morning, but also ate a few soup dumplings, which made the people in the house breathe a sigh of relief. Seeing that he was still a little unsatisfied after eating these, the servant in the house took the opportunity to offer him another bowl of chicken soup, and he agreed, but his good mood was also lost with the few newspapers that his daughter brought from outside.

"Give me some ......"

Zou Wenhuai also has the habit of reading newspapers for breakfast, the entertainment industry and the media industry are not separated, otherwise the major media will not come up with a special entertainment edition to report the news of the entertainment industry, he is in a good mood today and has the heart to take a look, so he reached out to his daughter and asked for two newspapers.

"Good boy, Dad"

After taking a few newspapers handed over by his daughter, Zou Minhuai found that the big one was a copy of "Cheng Bao", and his brows couldn't help frowning slightly. He remembered that the film "Resident Evil", which claimed to have invested more than 100 million yuan, had recently begun to be screened, and since the "Cheng Pao" was acquired by Lin Xiaozhi, it has been regarded as the official newspaper of Media Asia, and it is expected that there will be news about it.

I had the heart to throw it away, but he still couldn't hold back his curiosity, and directly flipped the copy of "Cheng Pao" to the entertainment version and read it.

As expected, the entertainment section of this newspaper gave Media Asia and their "Resident Evil" a huge description.

""Resident Evil" hit a new record at the box office of 3.94l Hong Kong dollars on the first day of release, and was praised by the industry as the best commercial blockbuster of the year"

Frowning and reading this article, Zou Minhuai was already in a much worse mood, and after glancing twice, he found that there were still many reports about it on the remaining two pages, so he directly threw this "Cheng Pao" aside, and picked up a copy of "Ming Pao" and looked at it.

"It's thrilling, it's exciting, there's gunfights, there's hand-to-hand combat, and there's beautiful beauties and all kinds of special effects. "Resident Evil", the most worthwhile commercial blockbuster in Hong Kong this year"

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Unexpectedly, there was still a report about it, and Zou Minhuai, whose face was becoming more and more ugly, threw it aside, touched the chopsticks on the table, and fell to the ground, leaving a crisp landing sound.

Looking at another copy of "Sing Tao Daily", "After the box office on the first day of release approached 4 million Hong Kong dollars, the box office of "Resident Evil" continued to rise on the second day of release, and then broke 3.7 million Hong Kong dollars to shock the whole Hong Kong. The box office broke 10 million in three days, and Media Asia may set a new record for Hong Kong films, which is a victory for commercial blockbusters belonging to Media Asia Group and Lin Xiaozhi."

There was still a big headline about "Resident Evil" on the front page of the entertainment edition, which made his ugly face soothe a little and looked down.

“…… The box office exceeded 20 million Hong Kong dollars in less than two weeks after its release, and Yongsheng's investment in the filming of "The Legend of 500 Million Tycoon Lei Luo" is undoubtedly one of the most successful commercial films this year, although the subject matter is suspected of following the biographical film "Lame Hao" shot by Mai Dangxiong Pictures at the beginning of the year, but Yongsheng discovered a good director, and the casting chose to rely on the filming of "Red Alert" after the acting skills leaped Liu Dehua, which is undoubtedly the most correct choice made by Yongsheng. With the popularity of Liu Dehua, "The Legend of Lei Luo" has undoubtedly shared a lot of media attention, especially in the past two days, with the release of the super blockbuster "Resident Evil", the popularity and exposure of Liu Dehua, who also played the leading role in that movie, has skyrocketed, and "The Legend of Lei Luo" is also one of the indirect beneficiaries"

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The newspaper was crumpled into a ball by him again, and Zou Minhuai, whose face was even more ugly, had completely lost his appetite at this time, and was just about to get up and leave home to go to the company, when he got up, his eyes inadvertently swept over the last newspaper in front of him, and his body shook violently, as if he had lost the strength of his whole body, and sat back on the bench again.

"Yesterday's closing price was 16. UR Yuan Insurance broke the 10 billion mark, "Resident Evil" sold well to help the share price of Media Asia, and the senior management of the Hong Kong Stock Exchange announced that in order to celebrate the birth of another 10 billion company, a celebration reception will be held in the morning of the near future"