Chapter 341: Flowing Fire July
Sure enough, the next day, a deputy director of the provincial TV station called Li Shengli, apologized for the mistake in work some time ago, and warmly welcomed Qinghe soybean milk to carry out extensive and all-round cooperation with the provincial station, and at the same time, the person in charge of the provincial and Taiwan advertising department took the initiative to visit, not only gave the prime time of the 8 o'clock file, but also gave many preferential measures.
really knew why he was in the first place today, and the leader of the Radio and Television Bureau, who was talking nonsense, was also taken aback because of this, and became a shrunken turtle, and he didn't know how many times he scolded Gu Shitong in his heart.
At the same time, Teng Jinglin's personal shooting of the advertisement was also officially completed, Wen Liang watched the sample in Li Shengli's office, the whole advertisement has a clear rhythm, warm colors, delicate character portrayal, and just the right rendering of the dining environment and atmosphere, which not only highlights the health and freshness, but also corresponds to the warmth and warmth, which is unforgettable and impressive.
First of all, a long shot pulls out the clean and beautiful street, the early morning sun shines a cold mottled light, and the cute little girl in a pink dress runs quickly from the end of the street, and her mother shouts from behind: "Slow down, don't fall." ”
The camera follows the back of the little girl, with the curiosity of the audience, and stops in front of the door of a building in the middle of the street. The little girl raised her head, looked at the four big words "Qinghe soybean milk" hanging on the door plaque, licked the corners of her lips greedily, and then pushed the door open vigorously.
The eyes of the little girl present a lively scene, the windows are bright and clean, the comfortable and hygienic environment, the crowded crowd, the joyful laughter, the busy service staff back and forth, and the slogan "healthy, refreshing, delicious and fresh" hanging on the wall, some people are ordering, some people are paying, and some people are packing away. In a few seconds, a complete morning ecological map of the soybean milk shop is vividly outlined.
The girl's mother also walked in, and a beautiful waitress in uniform led them to the seats inside, smiling faces. At this time, the camera quickly flashed over the three seats by the window, the first seat was a pair of white-haired old men, the uncle was drinking soy milk, the eldest lady peeled a tea egg for him and handed it over, without saying a word, but it was worth a thousand words; The second seat is two middle school students in school uniforms, gobbling up xiaolongbao and scallion pancakes, playing and playing while eating. Full of childlike fun and vitality; The third seat is a pair of fashionably dressed white-collar workers, quietly eating breakfast with millet porridge and pumpkin pie, occasionally looking up at each other and smiling, a faint friendship, sweet feeling, full of touching people's hearts.
Then the little girl sat in her seat, put down the soy milk she had drunk half in her hand, and her mother smiled and asked, "Is it delicious?" ”
The little girl smiled brightly and innocently, and said, "It's delicious!" ”
The picture is finally frozen in a white, viscous and transparent soybean milk flowing down the silver spoon. Falling into a delicate bowl, it swirls a few swirls and splashes a few drops. Next to the narration accompanied by his mother, two lines of words were typed vertically:
Qinghe soy milk.
The best soy milk!
Then comes the little girl's playful voiceover: Remember to drink!
Li Shengli pressed the pause button of the remote control, applauded warmly, and praised: "Good, good." Good! ”
He said three good words in a row, Li Shengli, Si Yajing, Tan Xue and others were relieved, and the current advertising style is mostly simple and rude. It's rare to use such elaborate images and shots to tell a story with so much content. What's more, no star was invited to appear this time, not to mention the big star, even the third-tier small star is useless, so the crowd has no bottom in their hearts, I don't know if the audience will accept it, but the confidence of meekness is their confidence, seeing that they have his approval, the tense nerves finally relaxed.
Teng Jinglin was obviously very satisfied with this work, and showed a smile for the first time. Wen Liang walked over and shook his hand, and said, "Happy cooperation, I hope to continue to cooperate with Director Teng in the future!" ”
Teng Jinglin's face suddenly darkened, and Wen Liang immediately knew that he had said the wrong thing, this thing was thinking about developing on the big screen, wouldn't it be a curse that he could only shoot commercials?
"Of course, it's not just limited to advertising, if Director Teng is interested in filming in the future and lacks funds, you can come to me, maybe I'll be interested......"
Teng Jinglin's body was shocked, and he looked at Wen Liang with a complicated expression, Wen Liang smiled, turned around and left, leaving Director Teng Da with an infinite reverie back.
In the following May, Yiqiē was running rapidly according to the established track, and Materia Medica Ruolan and Guanshan formally reached an agreement to become the owner of the Guanshan High-tech Industrial Park, which had just been completed, and Chuangtu Technology also quietly settled in Lingyang. The first advertisement of Qinghe soybean milk was broadcast on Jiangdong Satellite TV and Qingzhou TV, which immediately caused a strong response, and at the same time, the company launched a series of powerful cooperation publicity on media platforms such as newspapers and magazines, buses, streets, etc., and the turnover of each direct store doubled, and also opened the direct store to Guanshan, Lingyang, Linze, Fengtai and other cities at the speed of one to three new stores, and the telephone calls for joining and consulting almost burst three landlines.
This qiē caught the fast and many who fought with Qinghe in the same period off guard, not only did they completely fall into disadvantage in publicity, but they also had no choice but to follow Qinghe's footsteps to speed up the speed of opening the store, and millions of funds were smashed into it like a stream. Even in some remote cities, Qinghe has not had time to enter, so he took the lead and put up the flag early, which also made a lot of limelight for a while.
Outside Jiangdong, Su Hai also came with good news, Fu Minzhi was promoted to deputy mayor of Wuzhou City, Jiao Lin took over as secretary of the Wujiang County Party Committee, and Yao Shang also got out of the quagmire of the county party committee office as he wished and became the deputy county magistrate in charge of agriculture in Wujiang County.
It is said that this position was originally intended for Zhao Xiaoquan, the secretary and mayor of Xiting Town, but was intervened by Yao Shang, and Mayor Zhao had no choice but to be aggrieved and wronged, and continued to stay in Xiting Town, giving Biluochun's tea cooperative system to take care of the home.
At the end of May, the pure water production line introduced from Germany was officially assembled and commissioned, and the company sent two professional engineers to stay in Yishan for guidance and teaching work, Fu Jinjing personally led the people of the engineering department to pester the Germans day and night, a posture of never giving up if they were not completely squeezed dry, and shouted that the Chinese people were diligent and capable, hard-working, and could be called a model of work.
can make the Germans who are the most rigorous in their work feel like this, and Fu Jinjing can be regarded as winning glory for the country!
In addition, the PAM project between Xinxing Plant and Qinghua Plant finally produced the first batch of sewage treatment equipment and water treatment chemicals in time for the deadline set by Wenliang. Then, in early June, the State Council officially issued the "Huaihe River Basin Water Pollution Prevention and Control Plan and the Ninth Five-Year Plan", which set the water pollution control goals in the Huaihe River Basin in the form of laws and regulations: in 1997, the discharge of industrial pollution sources in the whole basin will meet the standard, and COD emissions will be reduced from 1.5 million tons in 1993 to 890,000 tons; In 2000, the main stream of the Huaihe River was classified as Class 3 water, and the tributaries were Class 4 water, and the water body of the Huaihe River became clear. Since then, it has unveiled the thunderous action of cracking down on water pollution in the Huaihe River Basin and shutting down the "15 small" enterprises such as small papermaking, small tanning, and small printing and dyeing, and all pollution source enterprises must meet the emission standards.
Against this background, the State Council and the Ministry of Water Resources, together with the water conservancy, environmental protection, fishery, forestry, shipping, urban construction, geology and mining, public security, fire protection, and armed police departments of the four provinces along the Huai River, held a joint action coordination group meeting in Dongming City, Huanghuai Province.
Taking this as an opportunity, after many operations, the PAM product named BEST has been accepted and notarized by the national technical testing department, and under the recommendation of the leaders and experts of the Jiangdong Provincial Party Committee, it has entered the sight of the leading group of the Huai River with the absolute leading domestic technology and its own patented technology, and then opened the market quickly with the help of the sales channels of Qinghua Plant and the extremely high cost performance, and became the only supplier of medium and large enterprises along the Huai River Basin.
The renewed vitality and creative power of the Qinghua Plant have brought great prestige to Wen Huaiming, which not only blocked the public mouth, but also made it easier to promote the next stage of the work of Qinghua. Wen Huaiming, who had long been prepared, immediately struck while the iron was hot, carried out a comprehensive restructuring of state-owned enterprises such as agricultural machinery factories, woolen mills, glass factories, and refractory factories with great boldness, adopted various forms such as reorganization, alliance, merger, leasing, contract operation, joint venture, transfer of state-owned property rights, and the joint-stock system, and intensified the efforts to clear up the assets and verify the capital of enterprises, and conscientiously verified and defined state-owned property rights in accordance with the principle of "whoever invests, who owns, and who benefits." The work of the asset management center mainly relies on various social institutions, such as investment management companies, law firms, accounting firms and other institutions, to carry out socialized cooperation and jointly dispose of state-owned non-performing assets, which has improved the efficiency and effectiveness of the disposal of non-performing assets, and formulated the "Rules for the Management of Asset Management of Enterprise Account Write-off Cases (Trial)".
All this, in everyone's life in full swing, time also passes.
In the blink of an eye, the burning July is not too late.
Tomorrow is the day of the annual college entrance examination, and the third-year students of Qingzhou High School have a day off to adjust their work and rest, pack up their mood, and prepare for the first big exam in their lives.
Yang Yang mentioned yì, to thank Xie Yan Zhuang Xing, at noon on the 6th, the Xiangshi Kitchen set up a banquet, who doesn't come, who is a puppy!
Wen Liang was drinking with Guan Shan and Qu Donghai at that time, and he could only rush back obediently under this powerful curse.
Thank you, it's been a long time! (To be continued......)