Chapter 180: Lost? Earned?

The treatment of a rookie is completely different from the treatment of a master, even if this rookie was a master in other fields before, but when he enters a new field, he must start as a rookie, unless this rookie starts with the "uncle" from the beginning.

With Stephen Zhao's current fame and influence, if he hadn't started his own company, but had joined Orange Red Entertainment, Huayi Media, and Rey Brothers, which were powerful and profound film and television companies, the movies he produced would definitely not have been treated as coldly as "East Becomes West".

Limited by the constraints of the theater chain, the lack of distribution capacity, and the new entry into the film market, it is not surprising that "East Becomes West" has suffered a cold reception.

Han Minzhong is well-connected, but he is no longer the vice president of the Asia-Pacific region of Columbia, but just an operator under Stephen Zhao, and what can be provided to Stephen Zhao is his experience and channels, and his influence is not as good as before. Unless "East Becomes West" is a big production or special effects blockbuster with an all-star cast.

The distribution of "East Becomes West" was handed over to Lianhe Cinema Line, which is a supergiant integrating distribution and screening, and then it was released to such a garbage point, and after the most difficult statistics, the number of films scheduled was only a pitiful 5%, and the number of scheduled screenings was only more than 1,600, which is really deceptive!

No matter how bad the rookie's conditions are, Stephen Zhao was also a master in the field of TV dramas before entering the scene, and he can't be treated like this coldly, right?

In this situation, not only Zhao Xingchi is not satisfied, Zhan Xianjun is also not satisfied, Han Minzhong is also dissatisfied, this Lianhe Cinema is too bullying.

Send someone to ask, and the answer of Lianhe Cinema is that the literary film "White Fire" won the grand prize at the Berlin International Film Festival, and the urban drama "My Love" is the mainstream of the current film market, so there is a large number of films.

At this time, Stephen Zhao finally understood why high-end and high-grade film festivals were so sought after, and he also understood that filmmakers were eager for major film festivals and film awards. This is both fame and profit!

It's just a pity that "East Becomes West" is a comedy movie of, pee, and fart, and it is impossible to win awards, and it will only be a shame to go.

On March 11th, during the day, Stephen Zhao got the box office data of the first day of "East Becomes West": 1.05 million!

There is no doubt that this is a result that can be killed in the street.

Let's look at the overall attendance. The average is only 20%!

March 10 is a Tuesday, a weekday, and it is not a good day for movies to be released, and the box office of movies on this day is generally not high. However, the box office of 1.05 million is too little, right? According to this result, the total box office of "East Becomes West" will not exceed 20 million, unless a miracle happens later.

If the total box office is calculated at 20 million, Stephen Zhao is not counted, and Red Star Media can be said to have pounced on his grandmother's house this time.

The total box office of a movie. A lot of people.

In mainland China, 5% of the special fund for films and 3.3% of taxes (actually a little higher) must be paid, and then 91.7% of the box office is distributed by film companies, distribution companies, and theaters. Among them, the distribution company and the film company together share the account ratio with the theater chain is 45 and 55, that is, the film company and the distribution company together take 45% of the total box office of 91.7%, and the theater chain takes 91.7% of the total box office 55%.

The distribution company can be a film company or a theater company.

Generally speaking, the distribution company charges 1% to 5% of the 91.7% of the total box office as an agency fee. Of course, some distribution companies are more ruthless. The agency fee charged will exceed the bottom line.

Red Star Media does not have a distribution company at this stage, so the distribution work was handed over to Lianhe Cinemas. The agency fee charged by Lianhe Cinema to Red Star Media is set at 5%, and there are few distribution companies in the circle whose agency fee exceeds this figure. In this way, Lianhe Cinema Line took 60% of the total box office from 91.7%.

Stephen Zhao and Red Star Media were the most likely to get box office revenue, which was only 91.7% of 40% of the total box office.

What can Stephen Zhao say about this situation? He could only be speechless.

According to Zhan Xianjun and Han Minzhong, the box office sharing ratio of Lianhe Cinema and Red Star Media is quite fair. It can even be considered generous. Because the 45-55 account sharing ratio is just a paper regulation, the real situation, the 40-60 account sharing ratio is the norm.

The total box office of "East Becomes West" reached 20 million, and the box office share of Red Star Media was 40% multiplied by 91.7%, totaling 7.33 million!

At first glance. The box office income of 7.33 million should be considered earned, because the production cost of this movie is not high, and the crew is the original crew of "Huashan on the Sword". However, the production cost here is only that the cost during the filming is not high, not that the actors' salaries are low, after all, "East Becomes West" and "Huashan on the Sword" are two movies, and two movies have to be counted as the salary of two movies.

Got rid of the roles, there are a total of more than a dozen actors in the protagonist and supporting roles, although there is a bit of a friendly cameo, but it is more or less interesting, not to mention that each person is ten to two hundred thousand, in the end, the labor cost of the entire crew alone has cost more than two million.

Coupled with the copyright fee of "The Legend of the Condor Heroes", the publicity fee before and after the release of the movie, the total cost is more than four million.

Among them, the copyright fee was removed by 1 million.

Although it is said that the million fell into Zhao Xingchi's personal pocket, it must also be included in the cost.

A million movie adaptation rights, is this price high?

For ordinary novels, it is very good to have the adaptation rights of TV series and movies, but for a best-selling novel like "The Legend of the Condor Heroes", which has tens of millions of fans, one million is just a normal price.

The cost of 4 million, in exchange for an income of 7.33 million, is indescribable for Red Star Media.

Look at "Never Expected", and then look at "The Legend of the Condor Heroes", when did Red Star Media not make a lot of money? "Never Expected" earned more than 20 million, and "The Legend of the Condor Heroes" sold more than 200 million for the premiere rights!

A movie only earns 3 million, which is really a negative big screen.

What's more, it is unknown whether the total box office of "East Becomes West" can reach 20 million.

Although the income of the movie does not depend entirely on the box office, as well as online sales, DVD sales and copyright operations, but in the face of this box office situation, Stephen Zhao, Zhan Xianjun, and Han Minzhong are still speechless.

Zhao Xingchi sighed and said, "I still have to go big and make a big production." ”

Han Minzhong nodded, then said with a smile: "This is just the first movie, it's nothing." In addition, isn't there a market on Xiangjiang and Mazu Island? You can also look forward to overseas markets. ”

Zhan Xianjun coughed: "Don't worry, maybe there will be a turnaround in the future, let's see the reaction of the media and the audience first." (To be continued......)