Zhang Yimou was silent.

He is not unaware of the pressure from the theater chain, in fact, before participating in the war between radio and television and the theater chain, he already knew that he would encounter the suppression of the theater chain afterwards, whether it was success or failure.

But he did it anyway, and he made the first bird.

The reason is very simple, once the radio and television wins, the entire film and television industry will usher in spring, this spring is not the spring of one person, but the spring of the entire industry, it can be said that the entire industry will be benefited, and as the leader of the industry, the most prestigious director, he will get unimaginable benefits from it.

Box office revenues, fame, status, and other visible and invisible auras will surround him and lift him step by step to the altar.

Like now, some people call him Spielberg in China.

However, what he never expected was that the suppression of the theater chain would come so quickly and so fiercely, without taking into account the fact that his movies made money, and suppressing his movies by not making money or making less money.

In terms of sharing, the theater chain does not give an inch, and it is not like in the past, for the sake of his face as a big director, give more shares to it.

In terms of publicity, the theater chain was also extremely uncooperative, not only refusing him to use the publicity channels of major theaters, but also asking them to pay for the poster.

In terms of film scheduling, the number of theaters given by the theater chain is also extremely inconsistent with his reputation and status as a great director, in addition, the quality of these theaters and the number of screenings can be said to be extremely unfavorable.

The theater chain treats him like a foreign blockbuster, no. Even foreign blockbusters are in a better situation than him, at least since radio and television and the theater chain tore their faces, the theater chain doesn't even want the last piece of contact. Directly release Hollywood blockbusters on a large scale, and use these Hollywood blockbusters to suppress domestic films.

But think about it, these companies have offended them fiercely before, and after the sharing change, the profits brought by the main promotion of domestic films and the main promotion of Hollywood blockbusters have been polarized.

Hollywood blockbusters have a high box office and high score, while domestic movies have a small box office and a small share. It is self-evident who is the main promoter.

If it weren't for the introduction of quota restrictions, these theaters would have used Hollywood blockbusters to suppress domestic films, as for the question of whether domestic films will rise or not. Have a half-dime relationship with them?

It's better not to rise, just look at how miserable the theater chain in the United States is, once the producer rises, the producer will squeeze the theater like a vampire.

"I'm ...... with the new picture."

Zhang Yimou had a hint of bitterness in his voice. “…… The relationship is good. ”

The relationship is very good.

The relationship was really good during this time.

Scandals are flying. The movie was suppressed, and if it weren't for the really good relationship, he wouldn't have been able to stand it a long time ago.

He's not a businessman, he's just a simple director, he doesn't understand hype, business, and he doesn't want to understand, he used to be in New Pictures. These are all new footage in the process, but for now. The new picture was clearly no longer capable of helping him deal with it.

On the one hand, it is a new picture of friendship and cooperation for so long; On the one hand, it is its own film, its own ideals, and its own art.

How could he fall like this before conquering Oscar.

"No matter how good the relationship is, it can't be eaten." Qi Xiangdong took a sip of tea, remembered Li Lin's explanation to himself, and said quietly: "Director Zhang, I heard that you are obsessed with the Oscar?" ”

Zhang Yimou's heart trembled.

Oscar, the object of his eternal desire to conquer.

Now, in the whole of Asia, there is no director who has won the Oscar, and his opponents are not only big directors in the Chinese-speaking circle, but also big directors from South Korea, Japan and other places.

He is determined to be the No. 1 director in Asia, and even a world director like Spielberg and Cameron.

"We can help you."

Qi Xiangdong quietly glanced at Zhang Yimou's expression, and his heart became slightly excited, this is a big director, the leading director in the entire Chinese-speaking circle, and there are only a few people who can compete with him.

If he joins the Gold Medal Group, the Gold Medal Film and Television Company will make up for the director's shortcomings.

In fact, the current gold medal film and television company and Orange Sky Entertainment are facing the same problem.

The artist has it, but the director doesn't.

The achievements of the directors who signed the contract were not high, the response was mediocre, and the investment given was also a lot of losses, and the whole company lacked its own hematopoietic function and had to rely on the outside world.

This is a huge shortcoming for the company.

And with the absorption of Zhang Yimou, this shortcoming can be filled.

"We have a lot of partnerships with Universal Cinema in Hollywood." Qi Xiangdong said: "Like "World of Warcraft", which has a global box office of more than one billion, and the upcoming "Diablo", both belong to the films that our two companies jointly invest in. ”

"And the influence of Universal Movies in the Hollywood film industry, you should be clear!"

The Oscars ostensibly advertise fairness, but in fact, no award is absolutely fair, even the Oscars, that group of antique academics reject commercial films.

However, with the popularity of commercial films, the absence of literary films, and the decline of film critics, the Oscars have also begun to transform into commercial films.

Although this conversion is a shameful answer, it is also a fact of the way.

In the past, after winning the Oscar, the box office immediately soared by tens of millions of dollars, but now, with the increasing importance of Internet media and the influence of film critics on fans, the influence of the Oscars on fans is gradually withering.

At the same time, the global film market is developing, from the initial tens of millions of dollars into high-income box office to the current hundreds of millions of box office to be considered a big hit, and the tens of millions of dollars raised by the Oscars are becoming more and more insignificant in the eyes of those commercial masterpieces.

In order to maintain its influence, the academic-controlled Oscars frequently flattered Hollywood giants, hoping that those superstars would increase their ratings.

As for brokerage companies.

Now is no longer the era of brokerage companies, the previous binding policy played by brokerage companies can no longer affect the giants of Hollywood, those superstars are gradually breaking away from the control of brokerage companies and throwing themselves into the arms of Hollywood.

So, Hollywood giants are increasingly influencing the Oscars.

"We can help you PR the Oscars." Qi Xiangdong said: "Domestically, the only one who can help you is our Gold Medal Group." ”

Wanda also has a cooperative relationship with Hollywood giants, and their partner is AOL Time Warner, but Wanda itself does not participate in film and television production, so it has no desire for Zhang Yimou.

In addition to this, there is also a medium shadow.

But the cooperation between China Film and Hollywood giants is a little delicate.

On the one hand, China Film holds the key to the entry of Hollywood blockbusters into China, so that Hollywood film companies have to turn to China Film for help, and on the other hand, Hollywood film companies are very dissatisfied with China Film's discriminatory policies.

Why is it that domestic films in China are 36 to 41% or even higher, while Hollywood's is 15% to 17%, which is clearly discrimination.

For this reason, there have been several frictions between Hollywood studios and China Film, so the relationship is definitely not good.

And with the introduction of qualifications divided into three, the importance of Chinese film is declining more and more, and many Hollywood films no longer deal with them.

For example, Universal Movies and AOL Time Warner.

The films they released in China are distributed by the Golden Film and Television Company, and often, their films will be released in the two major cinema chains of Gold Medal Cinemas and Wanda Cinemas first, and then they will be screened nationwide, which can help Gold Cinemas and Wanda Cinemas accumulate word of mouth.

Call......

Zhang Yimou's breathing became a little heavy, Oscar was a dream for him, a difficult but must be fulfilled.

As the most well-known and authoritative award in the world, the Oscar has always been an arena for actors, directors, and screenwriters.

He also has dreams.

There is a dream to conquer the Oscars.

But this dream is going farther and farther.

Although he has won the Venice Grand Prix and the Cannes Grand Prix, but the Oscar, he has never been able to realize his dream, the more he can't realize his dream, the more he wants to conquer, which has become his magic.

Zhang Weiping said to him: There is no market for art films, and complete commercialization is the way to go.

But he disagreed.

He believes that the combination of art and commerce should be perfect, like "The Shawson Redemption".

But he understands better that the new picture needs a commercial film.

Without commercial films, there will be no funds for new pictures, and without funds, it will be difficult for him to even shoot movies, and this is also getting farther and farther away from his Oscar dream.

So in the face of Qi Xiangdong, he was tempted.

"If I join the Gold Medal Group, can I shoot a literary film?" Zhang Yimou tried it.

In fact, he could have done it completely unnecessary.

Just like many directors, they are obviously shooting literary films, but they are advertised as commercial films, and when the investors' funds are in place, he will tear off the veil.

This also makes the reputation of this industry not very good, but there is no shortage of rich investors in this world, especially when the film and television industry is developing faster and faster, those directors are not afraid that no one will invest in them at all.

But Zhang Yimou was disdainful.

He doesn't care to cheat money in that way, even if he understands that when he says to shoot a commercial film, a lot of money will flow into the pockets of investors.

If he wants to make an art film, he will shoot art in a dignified manner.

"Director Zhang, you should understand that a director who brings awards to the company is definitely not as worthy of the company's attention as a director who brings box office to the company." (To be continued......)