Chapter 1376: Cook Comes to China!
Cook is coming to China!
This news spread on the Internet, and instantly aroused the attention of countless technology enthusiasts!
In the golden autumn of September, when a huge Boeing 787 passenger plane roared towards the runway of Yanjing International Airport, thousands of fruit fans and media reporters also flocked to the airport!
I have to say that although half a month ago, Huawei and Xiaomi worked together to release a fantastic super phone, which caused an uproar in the technology industry, but their background is still too far behind a company like fruit. This can be seen from the huge impact of Cook'www.biquge.info s visit to China. At the exit of the airport, there are not only large cars of fruit powder, but also many authoritative science and technology media reporters, and even CCTV reporters have come!
The cabin opened, and Cook and his entourage stepped off the plane and walked out along the VIP aisle provided by the airport. As soon as I appeared, I was surrounded by a large crowd!
"Hello Mr. Cook, I am a reporter from Tencent Technology Channel, welcome to Huaxia, can you tell me the reason for your visit to China?"
"Mr. Cook, I'm Su Xiang, a reporter from Honglang, it is rumored that the main purpose of your visit to China this time is for the technology of super batteries, is this true?"
"Mr. Cook, do you have anything to say about the worst earnings report of the year for the fruit company, the first large-scale decline in sales in China?"
"Mr. Cook, it is rumored that Fruit Company will reach a strategic cooperation with Leshen Technology to launch a super mobile phone based on super battery technology, is this rumor true?"
"Mr. Cook, I'm ......"
……
The VIP channel at the airport was overwhelmed, and a large number of news reporters followed Cook closely, constantly throwing one question after another at Cook, and many admiring fruit fans also frantically raised their mobile phones to take pictures. For these fruit fans, it is definitely a happy thing to be able to meet the CEO of the fruit company with their own eyes.
It is true that the fantastic "super Xiaomi" mobile phone released by Xiaomi, as well as the supermate mobile phone that Huawei has not yet listed, but has attracted global attention, are undoubtedly upstarts in the technology industry at this moment. However, after all, one of these two phones has not yet been officially launched, and the other has only only put about four million units on the market. The shipment of four million mobile phones may be a lot for a technology company, but it is really nothing for the huge Chinese market. Although the functions of Super Xiaomi have been spread on the Internet, and a large number of review videos and articles are also overwhelming, it is useless to buy them. In contrast, the fruit company has cultivated a huge market in China for more than ten years, and its influence is still not to be underestimated. This can be seen from the fact that when Fruit 7 Huaxia debuted, it still sold nearly 5 million units!
Cook maintained an absolute demeanor on his face, constantly smiling and greeting the crowd on both sides, and he did not show the slightest impatience in the face of the reporter's "encirclement and interception". As a leader in one of the world's top technology companies, Cook has already developed a knack for dealing with the media. He was even able to find time to sign for the fans who handed him pens and notebooks, and took a photo with a young and lovely girl.
It can be said that Cook's performance in front of the media and fruit fans is perfect. It's just that if there is a careful person, you can still see the anxiety that can't be concealed in the depths of his eyes.
Twenty minutes later, Cook and the accompanying fruit company executives finally passed through the VIP channel and boarded the special car sent by Fruit Greater China to pick up the airport.
As the car drove smoothly on the airport highway, Cook rolled down his window and looked out the window with great interest. Taking a breath of the air outside the window, there was a refreshing air in it, and he couldn't help but think of his villa in the primeval forest of Northern Europe.
"The air in Yanjing is really good, I heard that this is the effect of the system developed by the Leshen Group?" Cook asked casually after staring out the window for a moment.
"Yes, Mr. Cook, Yanjing was the first city to use the Le Shen Group's Jingling No. 1 system, and now the air quality here is very good, and it can be maintained at a high quality level 24 hours a day." The woman who was responsible for receiving Cook was Meng Xuelin, president of the fruit company in Greater China, who had just been transferred to this important position in the new round of personnel adjustments of the fruit company, with burgundy wavy curly hair, and was in her thirties, making her look full of the charm of a mature woman, and there was no lack of girlish style, coupled with the bearing of being in the top position for a long time, she was definitely a goddess-level beauty. It's just that such a man's dream stunner is a deaf man's ear to Cook - an ornament. The whole world knows Cook's "hobby", and no matter how beautiful Meng Xuelin is, Cook will not think anything wrong about her.
Meng Xuelin speaks fluent rice-style English, if you don't look at her person, just listen to this spoken language, no one can tell that this is from the mouth of a Chinese person. Meng Xuelin can get to today's position, of course, not only by her beauty, but more importantly, by strength, with a double doctorate degree from the Massachusetts Institute of Technology and the University of Cambridge in the United Kingdom, although she is just 35 years old this year, she already has the experience of being an executive in at least six Fortune 500 companies. Therefore, there is no luck in one's success.
However, now, like Cook, she has a trace of anxiety in her eyes that cannot be concealed.
She knows in her heart what the purpose of Cook's trip to China is, although the news revealed to the outside world is to inspect the market situation in Greater China, but the real purpose of this fruit company boss to China is basically the same as the speculation of the outside world, it is simply for the super battery born in Huaxia!
This year's mid-year financial report shows that the sales of fruit companies in China have continued to decline, down 26 percent from the same period last year, which is a considerable proportion. You must know that Huaxia is now one of the most important global markets for fruits, and the sales of fruit mobile phones in Huaxia are even more than six times that of the United States! With such a huge market going wrong, how can fruit companies sit still?
Of course, the more serious thing is not there. You know, this mid-year financial report of the fruit company was made when Xiaomi and Huawei did not launch new mobile phones! And now, under the joint attack of these two companies' "super phones", Fruit 7 has suffered an unprecedented fiasco before it is launched!
According to the data, the first round of sales of Fruit 7 in China was only about 5 million units. Although this number is still far more than the sales volume in other markets around the world, it is already a considerable decline compared to the Huaxia market itself! Comparing the terrifying sales of more than 8 million units when the fruit 6s and 6splus were released, the results were almost halved, which is really shocking!
What shocked Cook and the executives of Fruit Company even more was that the sales of Super Xiaomi actually reached 4 million units! And its pre-orders have gone all the way up, reaching a terrifying more than 30 million units!
Although the press conference was met with the joint resistance of Fruit and Huawei, Fruit urgently adjusted its sales strategy in China, not only included the Chinese market in the list of first countries, but also lowered the retail price by 100 meters for the first time. For fruit, this is almost the biggest drop in mobile phone sales in China. After the price reduction, the lowest configuration of the 32GB version of the fruit 7 mobile phone, the sales price in China has reached the price range of 4500 yuan, almost with Huawei, OPPO These high-end flagship of domestic mobile phones are on the same level! It should be said that in the past, such an adjustment was definitely a killer for the high-end market, but now, judging from the actual sales situation, the effect of this adjustment is not so obvious!
Many fruit fans are complaining about meager, prestige and some platforms, and the release of Fruit 7 this time lacks novelty and does not make people too eye-catching. In fact, the problem of lack of innovation in fruits has already been complained about by fruit fans. But in the past, smartphones around the world were the same, whether it was fruit or Android, or Microsoft's mobile phone, it was basically difficult to make any major breakthroughs in terms of shape and function. Therefore, although the fruit fans complain, they can basically bear it. After all, under the same similar circumstances, the fruit mobile phone is still the most exquisite appearance in the world, the most smooth system of the mobile phone, although it is a little more expensive, but to a certain extent, this is also its "advantage". If you don't sell it so expensive, how can you pack 13?
But now, here's the problem. The birth of Xiaomi Superphone and Huawei Supermate has dropped a bombshell on the entire mobile phone and even in the technology world! The four revolutionary black technologies, any one of which is enough to shock people's eyes, not to mention, the four technologies are concentrated on one mobile phone! It can be said that the release of Super Xiaomi and Supermate this time has no less impact on the mobile phone industry than when Fruit Company first released Fruit Mobile Phone, and even surpasses it!
In such a situation, the fruit is still so expensive, it is a little insincere. For those who are accustomed to "fruit companies are the best in the world", how can they allow other mobile phones to be "better"? Well, although the fruit can still be said now, iOS is the smoothest, and then the photo function is also very powerful, and then the number of apps is also the most and the best to use. However, there is no super battery that can last for three years without recharging, there is no outrageously powerful super protection, there is no ultra-realistic 3D projection that is too cool to work, and there is no magical brainwave control...... There is none of these fun and practical black technologies. Is this still the most advanced fruit in the world?
There are constantly calls from fruit fans to ask fruit companies to launch fruit mobile phones with these functions as soon as possible, and some fruit fans have even begun to threaten that if fruit does not launch this mobile phone immediately, they will immediately switch to Xiaomi's arms! Although these are only sporadic online statements, this is already the biggest crisis for fruit companies! Because they have personally confirmed the power of Super Xiaomi!
Yes, when Cook got the Super Xiaomi that debuted in the Chinese market for the first time, the whole person was stunned! He couldn't believe that with the current level of technology on the earth, such a mobile phone could be made! However, the iron-clad facts are in front of him, and he can't help but believe it!
"How is the connection with the Leshen Group? When can I schedule a meeting? Cook, sitting in the car, asked suddenly.
Just now I was talking about the weather in Yanjing, and I turned directly to this topic without warning, which can also be seen how anxious the CEO of the fruit company is at this moment!
When Meng Xuelin heard Cook's words, she hurriedly said apologetically: "Mr. Cook, we have contacted the headquarters of the Leshen Group, but they have not replied so far. We are continuing to contact Song Wan'er, the secretary to the president of Leshen Group, but her reply to us is that their chairman Chu Yang has been busy lately, and the time of the meeting is uncertain. ”
Speaking of this, Meng Xuelin herself felt a little embarrassed. As the world's top technology company, Cook is the head of this company, and he has nearly 100 billion rice gold in his hands. But now, taking the initiative to send it to the door, but being rejected so directly, it is really shameless.
But who keeps the technology in their hands? In the past, fruits have been maintaining high profit margins in the global market by relying on technology and patents, but now, feng shui is in turn, high-tech technology is in the hands of others, and fruits have also tasted the pain of this technical barrier!
"Got it, what time is the meeting with the Ministry of Commerce of Huaxia scheduled?" Cook asked casually, and there was no displeasure on his face, as if the rejected others had nothing to do with him.
"At half past seven o'clock this evening, in the State Guest Hall on the second floor of the Yanjing International Hotel, Vice Premier Xu, who is in charge of commerce in Huaxia, will also be present." Meng Xuelin quickly reported.
When a person of Cook's level visits China, the level is basically the treatment of state guests, and the reception of the Ministry of Commerce is the proper meaning of the topic, and even in order to show his attention, important leaders of the country will also receive them. During Cook's visit to China, the Ministry of Commerce also arranged a pick-up from the airport, and there was a welcome dinner in the evening, and even Vice Premier Xu, who was in charge of commerce, was also present. After all, in the face of such a super technology enterprise, any country has to pay attention to it.
"Okay, prepare well, tonight's meeting is important." Cook nodded.
"Perhaps, this dinner is a good opportunity." Cook thought to himself. (To be continued.) )