Lotte said to Jiang Cailian: "Sister Jiang, you just said the first point, if you have any questions later, let's continue to talk about it." ”

Jiang Cailian nodded and said: "Okay, let me talk about the second point, that is, we don't have any advantage over other stores in terms of price, the same price of gold, customers will definitely be willing to go to an old jewelry store like Zhu Dasheng Old Phoenix to buy, how many people are willing to come to our store to buy?" ”

Lotte heard this and interrupted again: "I want to ask, what is the price of gold outside now?" ”

Xiao Yan immediately replied: "The current market price of gold is 480 yuan per gram, and the bank's gold price is 360 yuan per gram. ”

Lotte asked curiously, "Sister Xiao Yan, why are there two different prices?" ”

Xiao Yan replied: "Four hundred and eighty yuan per gram is the price of gold jewelry, and three hundred and sixty yuan per gram is the price of gold purchased by the bank, the two are not the same thing. ”

Zhang Meixin helped explain: "Boss, that is, if you go to a gold store to buy a gold ring, people will ask you for 480 yuan a gram, and if you take a gold brick to the bank to sell, the bank will only give you a maximum of 360 yuan a gram, understand?" ”

Lotte nodded and said, "I see, it's really the first time I've heard of it?" I thought gold was all the same price? ”

Lotte then said: "Sister Jiang, since our price is not advantageous, then we will reduce the price!" Anyway, gold is not our main commodity, so it's a good idea to lower the price to attract customers, isn't it? ”

Jiang Cailian replied: "The key is how much do we drop? If you drop too little, it is not attractive to customers, and if you drop too much, we will lose money! I read the purchase report given to me by Meixin, and our gold purchase is 400 yuan a gram, and there is not much room to reduce it at all. Besides, even if we are willing to sell at a loss, the price bureau and the banks will not agree, they will sue us for disrupting the gold market! ”

Lotte immediately clapped his head and said: "Then let's sell it at a price of 400 yuan per gram, our price is higher than the bank's purchase price, why should they sue us?" Besides. Who is afraid that they will sue? ”

Jiang Cailian didn't say much when she heard this, and then talked about the topic she just said: "I'll talk about the third problem, that is, there is nothing new in the style of the products in our store, and the things we sell in our store are also available in other stores, and even some customers accuse our products of being too imitative, which is not attractive to customers at all!"

Fourthly, I found that we sometimes have foreign tourists coming in our store, but almost none of them have ever paid for anything from us! I asked a few people, and they replied that they didn't like the stuff in the store either!

Fifth, there are now many jade products from North Russia on the market. They are very low priced, but they are not much different from our high-end jade in appearance! It has greatly impacted the sales of our high-end jade!

The above points are the problems I can think of, I hope you can also talk about the problems you have found, and we will discuss with the boss how to solve these problems? ”

Jiang Cailian said the next few questions in one breath, and Lotte nodded at her and said, "It seems that Sister Jiang is really devoted to the business of the jewelry store!" Here, I would like to express my gratitude to Sister Jiang!

I already know the problems that Sister Jiang said, and I have also thought of specific solutions. Sister Xiao Yan, starting tomorrow, all the old jade carving products in the store will be sold at a 7% discount, and strive to sell them out as soon as possible.

Sister Meixin. I'll take you to meet a raw material supplier tonight, and we'll come back with a new batch of products.

As for attracting foreign tourists, who knows what kind of jewelry foreign customers like? ”

Xiao Yan raised her hand and replied: "We and Mr. Jiang have studied this issue and finally come to a conclusion. Most foreigners prefer diamonds and gemstones. They are not very interested in gold and jade carving products! ”

Jiang Cailian interjected: "Yes, unlike Chinese people who like gold, silver and jade carvings, foreigners prefer diamonds and gemstones, what emeralds." Ruby and sapphire are their favorites! ”

Lotte smiled and said, "It's simple, I'll just go back and buy a little." ”

Xiao Yan said: "Boss, don't forget to ask for an appraisal certificate from the other party when you purchase." The appraisers in our store are only qualified to identify jade, and they are not very proficient in those gemstones!

If those gems do not have an appraisal certificate, those foreign tourists will not dare to buy them. ”

Lotte was a little dumbfounded when he heard this, and the gems were piled up in his mixed yuan ring, but where to get this appraisal report? Otherwise, find another appraiser to come back!

Jiang Cailian just said about the impact of Nordic jade on high-end jade in the market, Lotte thought for a moment and said: "I have decided to cancel the mid-range jade counter in our store in the future and merge it with the low-grade jade on the first floor." Let customers in our low-grade jade counter, it is possible to buy a mid-range jade, they will definitely be ecstatic when they go back and find it, and they will continue to come to buy it, right? What is the meaning of a word for this? ”

Zhang Meixin shouted excitedly: "Pick up the leak!" ”

Lotte clapped his hands and said, "Yes! It's just picking up leaks! It's about making customers pick up leaks in our counters! Let them think that we have accidentally made a mistake and sold a valuable product as a bargain! This is sure to have a lot of repeat customers to try their luck! ”

Zhang Meixin smiled when she heard this: "Boss! You're looking more and more like a profiteer now! Can you come up with such a sinister idea? Xiao Yan, don't put too much mid-grade jade in the counter of low-grade jade in the future, as long as you can hang those people, if you put too much, others won't believe it! ”

Xiao Yan asked uneasily: "Boss, although your method is very good, but in this way, we will lose money?" ”

Lotte smiled: "Don't worry, I won't do a loss-making business!" In the future, the first floor will be used as a counter for low- and mid-grade jade and gold and silver jewelry, facing ordinary consumer groups. The second floor specializes in diamonds and gemstones, specializing in making money from foreigners,

The third floor only does high-grade jade and the best jade sales, put the best jade in the VIP area for sale, as for the VIP card, or cancel it, people don't have money to buy, see if it's always okay, let's not do too much money and don't recognize people, right? ”

Jiang Cailian waited for Lotte to finish speaking, and then said, "Boss, are the goods on the third floor too expensive?" Opened until now. Except for the person who bought the statue and spent it inside, there is no second guest who has bought anything on the third floor! Isn't it a problem to go on like this? ”

Lotte smiled: "Sister Jiang, don't worry, the third floor is the best jade area, how can ordinary people afford it!" However, although only one person has consumed, the profit is enough to maintain the expenses of our store for a year, right? ”

Jiang Cailian argued: "What is enough? The 50 billion statue only earned 100 million, if I hadn't asked them not to do the accounts, we would have to come up with billions just to pay taxes! Not only does it not make money, but it is simply a loss of money! ”

When Lotte heard this, he glanced at Zhang Meixin, and Zhang Meixin stuck out her tongue. Hurriedly took a teacup and drank water, not daring to speak.

Lotte turned around and smiled, "That's why I said that statues can't be sold publicly, that's the reason!" Sister Jiang, I know the question you said, I will definitely not sell it so cheaply in the future, at least I have to earn back the taxes, right? ”

Zhang Meixin was drinking water, and suddenly heard Lotte say that the statue was sold cheaply, and she almost choked to death on the spot!

The best jade sales on the third floor Lotte insisted on maintaining the same, and Jiang Cailian had no choice. I hope there will be a turnaround in the future, right?

Lotte waited for Zhang Meixin's cough to end before he spoke: "The handling of business issues is decided for the time being. Let's discuss how to improve employee benefits. ”

Lotte suddenly threw out the mention yì that surprised the five people, and no one thought that when the difficulties faced by the jewelry store had not been solved, Lotte would actually bring up the topic of discussing employee welfare!

Jiang Cailian spoke first: "Boss." I think the staff in our store is already very good, so there is no need to discuss this issue anymore, right? ”

Lotte smiled and said, "Sister Jiang, I think differently from you. The main reason is that I haven't told everyone about my plan, so everyone thinks that my proposal is a bit of a fuss.

You might think. These employees are just ordinary salesmen, and the salary of thousands of dollars a month is already very good, and whoever doesn't do it can resign and leave! The two-legged toad could not be found. Can't find the two-legged man yet? Let's just go ahead and recruit people!

If everybody thinks so, then I can sue you that I don't think so!

My idea is that Tianzhu Jewelry Store has only opened its first store in Yanjing now, and this will be our main store! Then we will open our branches in Pearl, Hong Kong, Shencheng, and even Tokyo, New York, Paris and other world-famous big cities!

At that point, what is the most precious thing in our hands? Not our gold and silver, not our jade and jade, but people!

If we don't have anyone available, how can we expand our jewelry store? Is it open an unmanned store?

At that point, we'll need a lot of staff to help us manage and maintain these locations! And if we don't pay attention to retaining the hearts of employees from now on, let them lose! So when it's time for us to expand, who can we use with confidence?

If we didn't have a staff to work with, we might not even know that the counter had been sold!

So we must now develop an employee benefits system, so that every employee of Tianzhu Jewelry Store will be proud to be an employee of Tianzhu Jewelry Store!

I hope that none of the employees of our Tianzhu jewelry store will take the initiative to resign in the future, and those employees who leave us will always live in regret in the future! Only then can I be considered a successful boss! I can also open my own branches all over the world! ”

Lotte's words were very tempting, and the five couldn't help but applaud him! Lotte smiled, signaled everyone not to get too excited, and continued: "So, if you want to retain talents and attract more talents to join our Tianzhu jewelry store, you must start by retaining every salesperson!"

I have an idea that 90% of the employees in our store are non-locals, they work in Yanjing, and most of them live in rented houses. According to their current salary, even if they work hard all their lives, they don't want to buy a second-hand house in Yanjing!

So, the first benefit I want to provide to you is housing! (To be continued......)