Chapter 637: It's in the trap

It's set!

Wu Kebo, who was tasting red wine, put down his wine glass and looked at the king beside him playfully, "Dogs that bite don't bark, dogs that can bark don't bite, I finally saw a living example." ”

A small set has become a fatal weakness in the hands of the king, and only needs to be lightly stabbed at this weakness, and the gold medal group will be seriously injured if it is not dead.

The set he proposed was simple.

It is to let the gold medal group abuse its dominant market position.

"Ip Man" and "The Mummy 3: The Tomb of the Dragon Emperor" are in the ring, Li Lin wants "The Mummy 3: The Tomb of the Dragon Emperor" to achieve a higher box office, for example, he will make the theater chain tend to "The Mummy 3: The Tomb of the Dragon Emperor" in the film schedule, and even let "The Mummy 3: The Tomb of the Dragon Emperor" dominate the entire gold medal theater.

This practice is common.

Not only in the entertainment industry, but also in other industries, it is very common to use one's dominant position to attack competitors, no matter which industry, whether it is ancient or modern, Chinese and foreign.

On the contrary, not using one's dominant position to fight competitors and play fair competition is the most brain-dead.

On the bright side, however, an anti-monopoly law defines such behavior as 'abuse of market dominance'.

If no one pursues it, of course it will be fine, but once someone is held accountable, then it will be a big trouble.

Dawang is using this anti-monopoly law to push the government to sanction the gold medal group, even if it is not dead, let it take off a layer of skin.

"It's just that it's causing public outrage." There wasn't much expression on the king's face, and no one knew what was going on in his heart.

Wu Kebo looked at him and felt inexplicable in his heart.

At that time, Wu Kebo was a fledgling. I want to make some achievements in the entertainment industry and realize my dream of an entertainment empire, so I made my debut. hollowed out Huayi and formed a mortal enmity with Huayi.

In the days that followed. The two companies fought openly and secretly, but the result made the Gold Medal Group sit big, and Orange Sky Entertainment also disappeared under the suppression of the Gold Medal Group.

Until now, the two former enemies have joined forces to deal with the Gold Medal Group, which is really impermanent.

After a few minutes of silence, the king's voice sounded slowly, "The Gold Medal Group is expanding too fast, not only the film and television department, but also the theater chain. Many people are feeling uneasy. ”

On the surface, the film market in China is constantly expanding, and everyone is full of oil, but in fact, this expansion is not unlimited, and everyone knows that when the market expands to a certain extent, this benefit will disappear.

In recent years, the Gold Medal Cinema Line has not only expanded itself. Gold Medal Film and Television Zuò also introduced a large number of Hollywood works in the form of co-productions, and even after the merger of Gold Medal Film and Universal Films, a large number of films flowed into this market, even if the Chinese film market expanded rapidly. I can't afford this kind of impact.

Since last year, about 50% of the box office created in the Huaxia market has flowed into the pockets of the gold medal group, and this share is still expanding. All the film and television productions were deeply disturbed.

After the growth of the Huaxia film market stops, who will survive the blow of the gold medal group?

This sprawling trust is expanding day by day. They won't be able to sleep soundly for a day.

They also have the same idea as the theater chain led by Wanda.

In the past, Wanda joined hands with the gold medal cinema chain to introduce Hollywood blockbusters to support its own film source under the strangulation of the four major theater chains. But by this time, Wanda has long been short of film sources, and what they lack even more is theaters.

However, when Wanda expanded, it found that the gold medal group had already seen that its theaters had been built in first-tier and second-tier cities, and it was expanding to third-tier cities.

Wanda wants to get involved, and there is no place to get involved, unless Wanda is willing to fight a bitter fan battle with the gold medal group, otherwise, Wanda has almost no room for expansion.

But is Wanda willing to fight this war?

Of course not, the battle for fans will only start to fight for the market when the Chinese film market is saturated, the current Chinese market is still not saturated, and the vast third-tier cities are still waiting for major theaters to settle in.

But if they don't start the fan competition, it doesn't mean that they won't take action against the gold medal group.

One less competitor will increase one's market share.

So they came together in tandem against this massive trust.

Even if the Gold Medal Group cannot be completely defeated, it will take at least a few years for the Gold Medal Group to recover its business in Huaxia.

"yes, it's just a public outrage." Wu Kebo smiled, "Because of the anger of the people, everyone wants him to die, just like when I was thrown into the stone." ”

The king lit a cigarette and smoked slowly, "You were different back then, Orange Sky Entertainment back then, there was only one enemy, not to mention the anger of the public, the reason why you were thrown into the well is just that everyone thinks you are easy to bully." ”

"The first attack, you don't resist, they will be tempted; The second attack, if you still don't resist, they will tentatively stretch out their claws; The third attack, you still didn't resist, they opened their bloody mouths, and bit the flesh from Orange Sky Entertainment's body in a big gulp. ”

"That's why you reacted so violently back then?"

"If I hadn't reacted like that back then, you wouldn't be able to see Huayi now." The king took two puffs of his cigarette fiercely, then hummed the cigarette into the ashtray twice, and the fire was extinguished, "Back then, you poached all the artists under our Huayi Brothers, and our Huayi Brothers were hollowed out." ”

"Even other directors and management have been spied on by other film and television companies, if I hadn't taken a tough attitude, Huayi would have been eaten by that group of hungry wolves that swarmed up and didn't even have bones left."

The grievances of the year have long been dissipated with the collapse of Orange Sky Entertainment, and Wu Kebo at this time is no longer a pure entertainment person, and the king is willing to tell him about the events of the year.

"When Orange Sky Entertainment was suppressed by the Gold Medal Group, if you moved out of your father, even if there was no actual action, Orange Sky Entertainment would not collapse."

"There is no need to talk about what happened back then." Wu Kebo laughed self-deprecatingly: "As for my father, hehe......." ”

"This time, I will make a move, but you don't expect me to help you block at the front desk, what happened last time will not be repeated."

Back then, Orange Sky Entertainment joined forces with other large and small film and television companies to deal with the Gold Medal Group, but in a blink of an eye, those guys broke up the relationship and fell into the ground.

On hate.

He hates the Gold Medal Group, but he also hates those film and television companies that have fallen into the ground, if it weren't for their blood this time, he wouldn't have been too lazy to do it.

"Of course."

……

The publicity of "The Mummy 3: Tomb of the Dragon Emperor" is like tea.

This time, the universal-gold medal adopted the same publicity strategy as Li Lin's previous life, tying "The Mummy 3: Tomb of the Dragon Emperor" to the Olympics.

Not only did Zhou Xun perform the balance beam in the promotion, but also Li Lin and Brandon. Fraser's "vicious fight" was also transplanted to the boxing ring.

As soon as this group of promotional videos came out, it immediately aroused the exclamation of netizens.

"When did 'The Mummy' switch to the Olympics."

"Maybe ancient Egypt will also participate in the Olympics."

"If a mummy participates in a marathon, he will definitely be able to take the first place, because it will not consume his body at all."

Although netizens ridiculed again and again, thinking that the promotional film was really poor, and the marketing strategy of the TV station should also be changed, as a commercial blockbuster, it is really normal to cause this kind of reaction.

On the first day of release, "The Mummy 3: Tomb of the Dragon Emperor" became the single-day box office champion in China with a box office of 20 million Chinese coins in a single day, as for "Ip Man", it was directly squeezed by "The Mummy 3: The Tomb of the Dragon Emperor" to shrink its living space, and only harvested a few million Chinese coins in a single day.

However, the real bullet does not seem to have any reaction, what he should promote is still publicity, and he should lose his temper or lose his temper, and it seems that he has not been affected by the impact of the box office of "Ip Man" at all.

"Strange, the real bullet is too calm." Li Lin felt a hint of unease.

It didn't look like a real bullet in his memory.

The real bullet he remembers is that once a reporter said that the box office of his starring role was not high, he immediately became angry like a fried rooster, but this time, when a reporter asked about the impact of "The Mummy" box office by "The Mummy 3: Tomb of the Dragon Emperor", he smiled faintly.

If something is abnormal, it must be a demon, Li Lin secretly raised his vigilance.

On the second day after the premiere of "The Mummy 3: Tomb of the Dragon Emperor", the Hong Kong media took the lead in attacking, and one-sided criticism appeared in the media's evaluation.

"There is nothing new in "The Mummy 3: Tomb of the Dragon Emperor", except for changing the story to China, I don't see any difference between this movie and the previous two."

""The Mummy 3: Tomb of the Dragon Emperor" can be seen in addition to the special effects, the other plots can't be described as bad, especially Li Lin's performance, which did not deduce the slightest temperament of Qin Shi Huang, I don't know what impact his face will have on the plot by replacing his face with other people, I don't think it has the slightest impact."

"The whole "The Mummy 3: Tomb of the Dragon Emperor" is an inexplicable movie, there is no plot at all, I really don't know if the screenwriter strikes director zhì Hollywood has no screenwriters to use, and even such works are taken out to cheat money, or is it that since Universal was acquired by the Gold Group, the quality of the film has dropped to this point? If that's the case, I'm skeptical that The Hobbit can reach the heights of The Lord of the Rings. (To be continued......)