On the mainland Internet, the reputation of "The Mummy 3: Tomb of the Dragon Emperor" is also not very good.

"I'm so disappointed, I was originally going to Li Lin, thinking that Li Lin's first work as the villain boss should be very tasteful, but after I went, I found out that it was just a cheat."

"Yes, Li Lin does have a lot of scenes, and his roles are second only to the two protagonists, but will the plot be so blunt for Mao? Ziyuan waited for a thousand years to kill Qin Shi Huang, why didn't she kill Qin Shi Huang in the first place? Don't tell me that after escaping from the Qin Palace, the Aster will not return to the Qin Palace! ”

"This movie is very funny, there are Western, there are airplanes, guns and gods and devils, there are stunts and martial arts, there is love and singing and dancing, it is very lively and eye-catching, especially the bilingual broadcast of several Chinese actors, in addition to being funny, it is still funny, by the way, there is also Li Lin's transformation, not only did not make me feel nervous, but made me feel very funny, I strongly recommend that people who love funny go to watch this movie, because you may be moved by the sincerity of the film director, and then burst into laughter."

"I really don't know what Li Lin is doing? Qin Shi Huang, who can fly away, is proficient in the five elements, can transform into all kinds of monsters, can breathe fire, and is fast enough to fly an airplane, will actually be defeated by a foreigner who can only do three-legged cat kung fu, this Qin Shi Huang is too aggrieved, really blinding my eyes. ”

"Strongly protest against the universal-gold medal to turn the great Qin Shi Huang in my mind into this picture, you are simply insulting the great Qin Shi Huang, and the Chinese people boycott this movie."

On the American "Rotten Tomatoes" website, "The Mummy 3: Tomb of the Dragon Emperor" received a dismal 10% praise rate, and Yahoo's overall score was C-grade. It can be called "the worst quality summer blockbuster of the year"

This qiē and qiē seem to be heralding. The box office of "The Mummy 3: Tomb of the Dragon Emperor" will end dismally.

However, the reality is never what the media expected.

"The Mummy 3: Tomb of the Dragon Emperor" achieved an explosive $61.16 million at the box office in 27 countries around the world except the United States in its first week, plus the box office in the United States. "The Mummy 3: Tomb of the Dragon Emperor" directly achieved a good result of 100 million US dollars.

directly swollen the faces of the media who clamored for "The Mummy 3: Tomb of the Dragon Emperor" to hit the street at the box office.

And those media clamoring for "The Mummy 3: Tomb of the Dragon Emperor" saw that "The Mummy 3: Tomb of the Dragon Emperor" achieved such good results, and immediately closed their mouths and said that "The Mummy 3: Tomb of the Dragon Emperor" hit the street, and instead talked about "The Mummy 3: Tomb of the Dragon Emperor" won the box office and lost word of mouth.

But who cares?

Except for those works that intend to hit the Oscars, other works only need to win the box office, and as for word of mouth, it doesn't matter at all.

In China, "Ip Man", which has a good reputation, is pressed and beaten by "The Mummy 3: Tomb of the Dragon Emperor", which has a bad reputation, and it seems that word-of-mouth has no use in China.

But it's normal to think about it.

Although "The Mummy 3: Tomb of the Dragon Emperor" is inferior in word-of-mouth. But with the fans accumulated from the first two works and the vigorous promotion some time ago, it was enough to make the box office explosion of "The Mummy 3: Tomb of the Dragon Emperor".

And "The Mummy 3: Tomb of the Dragon Emperor" is not as full of hard wounds as it is said on the Internet.

First of all, "The Mummy 3: Tomb of the Dragon Emperor" on the Internet is a funny film, which is obviously a mockery, as for the plot that is not good, which Hollywood blockbuster can actually see the plot?

A series of Hollywood blockbusters such as "Transformers" and "The Avengers" have all been criticized for not having a good plot, or even no plot, but the audience still watched it with relish.

So those newspapers began to be sour, and a series of sour words such as 'you don't need to bring your brain to watch movies' and 'what IQ is not good' began to bubble up.

These words. It's sour and smelly.

Do you need to take your brain with you to watch a movie? A movie is only 100 minutes long, the plot is so compact, when fans follow the plot and exclaim when they look at the gorgeous pictures and exclaim, who cares if the plot is reasonable and the content is realistic?

For the average movie fan. What they need is sensory stimulation, which is why 3D movies are becoming more and more popular, and more and more fans are going out of the house. The reason for going to the movie.

In the past, for movie fans. Watching a movie at home is the same as watching a movie in the theater, in terms of the picture. There is not much difference, so if you can watch it at home, you can save money by watching it at home, but with more and more 3D movies, especially imax-3D technology, the gap between watching movies in the cinema and watching movies at home is getting bigger and bigger.

Many fans were forced to walk out of their homes and into theaters.

And in this part, they don't watch the movie to see the plot, but to see the picture and the effect, after all, if they watch the plot, they can watch it directly on the computer, why bother to come to the cinema.

And it just so happens that "The Mummy 3: Tomb of the Dragon Emperor" uses a lot of special effects, so these people all went to the cinema to watch "The Mummy 3: Tomb of the Dragon Emperor" and contributed their own box office to "The Mummy 3: Tomb of the Dragon Emperor".

However, at this time, a report attracted Li Lin's attention.

The newspaper was a medium-sized newspaper with a macabre headline.

"On the truth about the box office hit of "The Mummy 3: Tomb of the Dragon Emperor"."

In the report, the newspaper wrote: "Recently, everyone may feel incredible about the popularity of "The Mummy 3: Tomb of the Dragon Emperor". ”

"Why did this movie, which has a very poor reputation all over the world, win a lot of box office, the editor made a follow-up report."

An illustration that spans the content and divides this part of the content into two sections.

And the illustration is a picture of a theater, the picture is dark, it seems to have been taken secretly at night, and judging from the picture, this theater has a lot of customers.

"This is a theater of the Gold Medal Cinema Line, and you can see from this picture that there are a lot of audiences in this theater, so you may say, isn't it normal to have a large audience? In terms of the box office of "The Mummy 3: Tomb of the Dragon Emperor" in China, the hot scene can prove its box office popularity! ”

"But don't worry, the editor interviewed a few fans about this, and their answers shocked the editor."

Editor: Why did you come to watch "The Mummy 3: Tomb of the Dragon Emperor"? As far as I know, the film has a very bad reputation in newspapers and magazines on the Internet.

Fans: There are no other movies to watch besides watching "The Mummy 3: Tomb of the Dragon Emperor".

Editor: Why don't you watch "Ip Man"? As far as I know, "Ip Man" has a very good reputation and box office, while "The Mummy 3: Tomb of the Dragon Emperor" has a poor reputation, why would you choose to watch "The Mummy 3: Tomb of the Dragon Emperor", which has a poor reputation, instead of "Ip Man", which has a good reputation?

Fans: "Ip Man"? This theater doesn't have tickets for "Ip Man", and I only have this one in the neighborhood, and I don't have a movie if I don't watch "The Mummy 3: Tomb of the Dragon Emperor".

Editor: May I ask, does this theater only show "The Mummy 3: Tomb of the Dragon Emperor"?

Fans: Yes, it's "The Mummy 3: Tomb of the Dragon Emperor" every night, I've mentioned it to them many times, but they said that it asked to play "The Mummy 3: Tomb of the Dragon Emperor", and they couldn't help it.

"It can be seen from the above dialogue that it is not that everyone likes to watch "The Mummy 3: Tomb of the Dragon Emperor", but that they can only watch "The Mummy 3: The Tomb of the Dragon Emperor", and there are no other movies to watch except "The Mummy 3: Tomb of the Dragon Emperor", which is why the box office of "The Mummy 3: Tomb of the Dragon Emperor" will be so high."

"According to the editor's information, "The Mummy 3: Tomb of the Dragon Emperor" is a work invested, produced and published by Universal-Gold Medal, so it is natural that this situation will occur."

But has this affected other films? The editor of this newspaper interviewed a producer of a well-known film and television company on this matter. ”

Editor: Hello film and television producers, may I ask, the gold medal group monopolizes the film scheduling, do you think this kind of behavior is good?

Producer: Of course it's not good, this kind of behavior of the gold medal group has already involved the manipulation of the market, they rely on their own mastery of the three stages of production, distribution and cinema chain, monopolizing all the interests with one hand, which is unimaginable in foreign countries, because in foreign countries, the production and cinema chain cannot be mastered by the same company, but in our Huaxia, because the relevant laws have no relationship in this regard, the gold medal group monopolizes the production, distribution and cinema line.

Editor: So what will happen in the long run?

Producer: It's hard to say what the consequences are, but if it's better, it's that the Gold Medal Group uses the monopoly to make a lot of profits, squeezing other movies to the point where they can't survive; If the bad point is that the gold medal group has completely become a monopoly trust in the entertainment industry, and those who go along with it will prosper and those who go against it will die.

Editor: Since there will be such strict consequences, why don't people in the film and television industry stand up against this situation?

Producer: We are also very helpless, the gold medal group not only masters the domestic film production, but also they have a deep involvement with Hollywood, every year a large number of Hollywood works flow into the Chinese market through the channels of the gold medal group, and the introduction system of radio and television exists in name only.

If we resist, they will hold high the banner of banning, and whoever resists will be banned, even if the entire film and television industry resists, they will rely on Hollywood to defeat our resistance.

So we can only hope that the relevant departments can rectify this situation, but as far as it seems, the relevant departments have not noticed this matter, or have noticed, but do not want to deal with it, so we can only endure it. (To be continued......)