Therefore, "Old Boy" is indeed facing a lot of pressure to recover costs for the current Li Chencan.

Of course, this pressure can also be said to be non-existent, because Li Chencan's current funds are tens of millions, which is not worse than the five million.

If "Old Boy" can't recover its cost, although it will make Li Chencan a little regretful, but on the whole, this will not affect the overall situation.

In this case, Li Chencan's attitude towards "Old Boy" is much more relaxed.

After all, his micro-film still has a great advantage compared with many people's micro-films that are purely for making money - two powerful stars, coupled with those investments in this movie, can make "Old Boy" have a natural advantage over other movies.

It doesn't even feel like a heavyweight......

But it's not a heavyweight on the same platform, and sometimes that high-weight is under more pressure.

After Li Chencan, Sun Yunzhang, and Luo Lijie, the publicity strategy and direction of "Old Boy" have been decided, and the next step is to spend money on publicity.

The channels for the promotion of micro-films are mainly concentrated on the Internet, and they are promoted in many different ways, of course, the purpose of these promotions is only one, that is, to let more people know about "Old Boy".

0.8 yuan per download, this number seems to be very small, but in fact, many people have to watch a lot of movies in a month, which is the same as listening to songs. A song is only a dime or a little more, but in fact, there are a lot of such songs after accumulation.

Because it's okay though. But I can't stand too many of them, and when they add up, it's a lot.

Therefore, it still takes a lot of time for ordinary people to pick and watch films, and they also need to be carefully distinguished.

This has also given birth to some micro-films - they seem to be human nature on the surface, in order to speculate on people's thoughts, in fact, they are making some micro-films with sexual innuendo, these micro-films are not really used to explore human nature or anything, in fact, they are used to tease people. Let people spend money to buy the film to watch.

Sometimes, some films like this are more attractive than the spiritual art films of the island country - because many times it is better to look better in clothes than without clothes, the kind of teasing that really goes deep into the heart. It's much more tempting than a real gun, and of course, there are still very few salty and wet directors who can shoot that kind of effect.

Li Chencan had never made that kind of film in his previous life, although there are still a lot of this kind of films in underground movies in another time and space. He'd only met a few friends himself. Sometimes it's a lot harder to capture that feeling of temptation than if you were to master a big scene.

Those micro-movies are also popular now, and they don't go the normal way to apply for micro-movie ratings, they just teach bad children to rub the side balls - if the micro-film classification is really rectified, the audience needs to go through real-name authentication on the Internet, and the film of that level can only be purchased at a certain level of age, which is not conducive to them, so they use the most extensive micro-film rating. In fact, they are doing bad things.

That kind of micro-film is the easiest to make money, but it is more difficult to make some decent films. But as long as it can resonate with people, it is not particularly difficult to sell millions of dollars, there is an old saying that no gentleman does not raise artists, and in the empire, a country with a splendid culture, there are still many people who can raise artists.

Therefore, if "Old Boy" is really popular, maybe it can also bring some surprises to Li Chencan and them.

Soon, "Old Boy" was invested with nearly one million funds, and the publicity was also carried out vigorously and vigorously, and the main targets of the propaganda were Lu Weidong and Li Song.

All of a sudden, many people who pay attention to micro-movies on the Internet have basically seen the appearance of this "Old Boy", with all kinds of different feelings and different reactions.

There is still some gap between Li Song and Lu Weidong, their status in the entertainment industry, and their status in the film industry are like that, when the two starred in a micro-movie together, a lot of other information about this micro-movie, including the assistant director Luo Lijie, and some other staff members were basically selectively ignored by everyone, what everyone can really remember clearly is that there are Li Song and Lu Weidong in this micro-movie.

This is also what makes many people puzzled.

"How could Lu Weidong and Li Song star together in the two protagonists of a movie? And this is still a micro-movie? What's behind this? You must know that the gap between Lu Weidong and Li Song is still not small, now Li Song should be able to crush Lu Weidong in terms of popularity or strength, at this time, the two of them are two protagonists in a micro-movie, maybe there is a deep meaning behind them, right? ”

"There must be a conspiracy, otherwise these two would not have come together to participate in a movie, but speaking of which, since "Where Are You Going, Dad", Lu Weidong's popularity has increased a lot, although it is not to the point where he can compete with Li Song, but it is not small...... It's just that what is hidden behind this micro-movie, so that two people can accept an invitation to a micro-film at the same time? ”

"Old Boy...... It's a bit strange in this name, I don't know what Lu Dao is talking about......"

"It's about the relationship between dreams and reality." But someone saw it very carefully: "You can see the Tao if you look carefully at the introduction." ”

"Actually, even if it's for Lu Weidong and Li Song, you should go and see it, Lu Weidong is a person who is unlucky, and he has only been in the middle for a few years, otherwise he is now a very influential star." Someone said: "He is still quite powerful, he is a powerful faction!" He and Li Song watched this film at the same time, and if they participated together, they must have their own basis. ”

"There must be a basis...... I just don't know how this piece is...... Of course, no matter what the film is, I'm going to see it anyway. ”

The use of Lu Weidong and Li Song to promote is still good to a certain extent, and the effect is still okay from the current point of view, and this kind of publicity method does not let everyone shift their attention to the initiators of micro-films.

Li Chencan's team, which struck while the iron was hot, didn't end there, and they quickly put the trailer of "Old Boy" on the Internet.

"Oldboy" finally cut out a 45-second trailer - after all, this is also a 36-minute movie, if the trailer is too long, then all the things that the movie has to show have already been shown, and it will not be interesting to watch. Therefore, the trailer is to show some of the essence that can be explained a little, but it can't show too many things, which requires a balance of degrees.

The 45-second trailer, paired with the rest of the publicity that Oldboy is now unleashing, quickly reached its maximum effect.

There are a lot of guys who are curious about this film, and they immediately click on the 45-second trailer to see what is inside.

The first thing to start was a music talent show like the fictional "Super Boy", on the stage of this talent show, the lights hit Lu Weidong and Li Song, who were already middle-aged, and the host's voice came sharply: "Do you two know that among all the contestants, you are the oldest?" ”

But such a shot passed by in a flash.

After all, this is a trailer, it is impossible to explain the ins and outs, but to arouse people's curiosity and desire to watch, the next part suddenly became a clip of the two when they were young, wearing junior high school uniforms, and the sound in my ears was Xie Hengxiong's "Rainy Night", which many people liked very much and liked for decades.

In this clip, the warm yellow tones, coupled with the familiar melody of music, immediately attracted the attention of many people, which made them all feel that titles like "Old Boy" seemed to have a deep meaning.

Such a nostalgic clip lasted for more than ten seconds, and immediately jumped to the reaction of the two people after hearing the news of Xie Hengxiong's death......

Xiaoshuai in the barber shop, who cut people's hair and drove a taxi, was scolded so much that he was bloody.

Such a shot immediately aroused the sense of resonance in everyone's hearts, after all, Xie Hengxiong's attainments in music are too high, and there are too many people who like him, many people suddenly heard that when Mr. Xie Hengxiong died, the feeling of emptiness in their hearts and the sudden attack mentality really found a similar feeling in the two protagonists.

Suddenly, even if many people just watched this trailer, their sense of expectation for this film became more and more sufficient.

They would love to see the movie......

Then, the camera shifted again, turning into two old boys who were practicing their songs again.

Then, the camera jumped back to the very beginning of the scene, facing the host's question, the two of them were silent.

"Let them perform." Bao Xiaobai next to him said.

"Huh!" After a sound, the screen went black, the 45-second trailer was enough, and the three big words "Old Boy" jumped out at the end of the finale, and below were the starring roles: Li Song, Lu Weidong and other lines.

The 45-second trailer can be said to be very excitingly cut, explaining some of the main information, and being able to mobilize everyone's love, especially those nostalgic shots that pass by, so that many people are instantly aroused in their hearts of resonance.

Therefore, the trailer has just been released, and the attention of "Old Boy" has instantly increased a lot, and "Old Boy" has not been known for a long time from being unknown to becoming more and more famous.

PS: I'm sorry, I woke up too late today, and this chapter was sent late, sorry. (To be continued......)