Chapter 623: Substitution Crisis
Newspapers and magazines?
Li Lin's heart was pounding!
Although Huaxia has opened up the restrictions on private capital entering these two industries, it is not so easy to pass the review.
Now that the Central Propaganda Department has spoken, then as long as he agrees, he will definitely be able to enter this market.
In fact, if Li Lin had not acquired Times Publishing Group, it would not have mattered whether he would have entered the two industries of newspapers and magazines.
The reason is simple: the market for newspapers and magazines is too small, and its influence is shrinking, and forcing it into a new market to compete with the old giants is not worth the cost.
If you have that energy, it is better to develop online media.
This is an emerging market, and more importantly, the Central Propaganda Department has not yet realized the huge media attributes of this market at this time.
In Li Lin's previous life, the Central Propaganda Department only gradually attached importance to the Internet after 2010, not only issuing orders to online media one after another, asking them to delete videos that did not comply with the law, but also setting off a clean Internet campaign one after another to suppress crooked and evil trends.
However, he has the Times Publishing Group, has already stepped into this market with one foot, and simply took root in this market, if he can achieve the level of Time Warner, he may not be able to have an influence comparable to that of TV stations.
And in the future, it will be the world of media groups.
Even the Wall Street consortium has turned to the media group and used the power of the media group to attack the Federation of Industry and Industry, how could Li Lin not seize this opportunity!
"Can I open the TV station?"
Li Lin asked tentatively.
The Propaganda Department of the CPC Central Committee regards foreign capital as a predatory beast and does not allow them to enter the field of television stations. However, for domestic capital, it is a little more relaxed, and there is a precedent of Star Media, Li Lin feels that he can test it.
It is not necessary for a TV station to make more money, but the coverage and influence of a TV station are very important to a group, especially an entertainment group like Li Lin, once it has its own TV station, it will immediately fly like a wing.
"Impossible."
Luo Yongheng refused without thinking about it, "It is absolutely impossible for the TV station to be open." At least for now, it is absolutely impossible to open up. ”
Joke. How could the Central Propaganda Department open up the TV station, as for Star Media, that is the exception, and Star Media is also a product of failure. The Propaganda Department of the CPC Central Committee is planning to take Star Media back under its own umbrella.
If it weren't for the Olympics, it would be soon. They did it early
"It's just the right to run newspapers and magazines. I'm afraid I can't compensate those mainstream media groups, their appetite is very large. ”
Big?
It depends on whom.
If the Central Propaganda Department comes to negotiate with them. That appetite is naturally big, but if it is replaced by a gold medal group, the appetite is much smaller, the reason is very simple, one is politics, the other is pure business, the two are not the same.
"We, the Central Propaganda Department, will remember the good of patriotic businessmen!" Luo Yongheng said meaningfully.
Li Lin smiled when he heard this, "You can see the "Beautiful China" series landing on mainstream American TV networks in a few days. ”
……
Two days later, Time Magazine's interview team flew from the United States to the imperial capital, and director Zhang Yimou, who was rehearsing for the Olympics, also found time to be interviewed by Time Magazine.
"Director Zhang Yimou."
A steady middle-aged white reporter held a microphone in his hand, followed by a video camera, "I heard that you are the chief director of this Olympic Games, what kind of level do you think this Olympic Games will achieve?" ”
"It's up to the audience to do it, and I can only say try to be as perfect as possible."
"Is there anything different about this Olympics?"
"In this Olympic Games, we will add Chinese elements to it and show China's style in front of the world."
……
In the new issue of "Time Magazine", Zhang Yimou directly appeared on the cover of "Time Magazine".
"Zhang Yimou, the chief director of the Chinese Olympic Games: We want to show the style of China."
In the interview, "Time Magazine" not only put Zhang Yimou's words unchanged, but also personally wrote some words such as looking forward to the Olympic Games, an advertisement that came alive.
At the same time, the gold medal group bought out the copyright of the "Beautiful China" series of documentaries, and directly bought out the five major American television networks: ABC, CBS, FOX, CW, and NBC to broadcast the "Beautiful China" series in prime time.
With the coverage of the five major television networks in the United States, the "Beautiful China" series became popular throughout the United States of America in an instant.
"It turns out that China is so beautiful, I really want to travel to China, where is South China?"
"Why don't you have a costume? My favorite Chinese costume. ”
", who is so big-handed, he actually bought out the prime time of the five major TV networks to broadcast discipline films, it seems that this is the propaganda film of the Chinese Olympic Games!"
Not only the United States, but also China itself has caused a violent response.
"The gold medal group is a cow fork, and the "Beautiful China" series of discipline films released directly covers the prime time of the five major mainstream TV networks in the United States."
"It's the first time I know that we still have such a beautiful place in China, has anyone organized a group to travel to South China?"
"How much money is wasted, and how nice it would be if all these costs and publicity expenses were used for free education!"
"Upstairs stupid."
"+1 upstairs, it's clear that upstairs is brain-dead."
"+1 upstairs, upstairs must still be a primary school student."
Not only that, Li Lin also sent the "Beautiful China" series of documentaries to the Emmy Awards to compete for awards.
The Emmy Award, the highest award for American TV dramas, is one of the three highest awards in the United States, along with the Oscars and the Grammys.
Perhaps internationally, its influence is not as good as the Oscars and the Grammys, but in the United States, its influence is not inferior to the Oscars and the Grammys.
After Li Lin started, the Central Propaganda Department did not cross the river and tear down the bridge, but fulfilled its promise and opened the field of newspapers and magazines to the gold medal group.
After Li Lin got the news, he immediately transferred middle-level and high-level members of Times Publishing Group, and even a vice president personally sat in the Huaxia market to attack the city and land for Times Publishing Group.
Imperial capital.
In the Forbidden City.
Liu Huan looked at this majestic palace with a complicated expression, perhaps, it won't be long before he leaves this palace.
From the excitement of being originally designated as the singer of "Me and You" to the hard work and now the loss, what he has experienced makes him not know how to face it.
"It's just too much of a deception." Liu Huan's agent Lu Pu roared angrily, "How can they be like this, how can they be like this." ”
How much effort did Liu Huan prepare for the opening ceremony of the Olympic Games?
He worked day and night to sharpen his singing voice, and spent a lot of money to hire a nutritionist to customize the best nutrition match for him, in order to be able to show his singing voice at the opening ceremony of the Olympic Games and win this supreme honor.
But now.
The Central Propaganda Department casually sent a person down to tell them that there might be a change in the singers of the opening ceremony of the Olympic Games, how could he accept this?
The things that had been ordered suddenly repented, if it weren't for the fact that the other party was from the Central Propaganda Department, he would have rushed over to reward him with two slaps.
"Do you see why it's changing?" Liu Huan said in a low voice.
Not reconciled?
Of course not reconciled.
How long has he been preparing for this moment, how much hard work has he put in, but what is the result? The ironclad affair became unknown, which may still give him a face.
The real situation is that he was replaced.
"I can fail, but I want to know who replaced me!"
Even the Central Propaganda Department has been affected to overturn the things that have been set, and the other party is really hand-eyed, he thinks about everyone, and he can't figure out who has so much energy that he can snatch the right to sing the opening ceremony of the Olympic Games from his hands.
"It could be Li Lin."
Lu Pu was not very sure, "Those people in the Central Propaganda Department have very tight mouths, and I can't get news from them at all." ”
"But as far as I know, the day after the Central Propaganda Department informed us that things had changed, director Zhang Yimou appeared on the cover of Time Magazine, and he still used the title of the chief director of the Olympic Games."
If Zhang Yimou is on the cover of "Time Magazine" after the Olympic Games, it is not a problem, but the problem is that Zhang Yimou is on the cover of "Time Magazine" before the Olympics are held, which is obviously not right.
"As far as I know, the Gold Medal Group acquired the Times Publishing Group, and Time Magazine is also a subordinate magazine of the Gold Medal Group, and it seems that it is not a big deal to praise Zhang Yimou, who is also under the Group."
Liu Huan said: "If you are not sure, it is better not to talk nonsense. ”
Li Lin is not the same Li Lin as before.
In the past, Li Lin was a fledgling and still needed him to support him, but now, the other party is not only an artist, but also the owner of the gold medal group, one of the six Hollywood giants, and even a superstar of Cheng Long's level needs to have a good relationship with Li Lin, and he definitely doesn't want to and doesn't want to fight Li Lin.
"I'm not completely sure, but I'm eighty percent." Lu Pu immediately explained: "If it's just that, forget it, but then, the "Beautiful China" series landed on the five major TV networks in the United States, don't you think this matter is too much of a coincidence? ”
"Don't forget Jì, that one has been silent for nearly a year, and this time, it is not impossible for him to reappear in front of the world's fans after the opening ceremony of the Olympic Games."
Liu Huan's face suddenly turned pale.
If it was really Li Lin, he didn't know what to do, fight with him? The other party has paid so much, he can't win at all, and the identity of the other party also makes him very jealous.
"Brother Liu, otherwise, let's poke this matter out!" (To be continued......)