Chapter 293: The Legend of Sword and Fairy is on the market
On May 1, 1993, CCTV launched a new TV program - Oriental Time and Space.
After two years of preparation, this program was finally decided, retaining the stories of the Son of the East and the people, and the first episode of the program set aside half an hour for Longteng Company to promote.
The Son of the East is the second interview with Yang Yun, and the story of the people has been replaced by an interview with Zhang Guoqiang, the most outstanding young game designer of Longteng.
After uninterrupted program promotion in April, Oriental Time and Space officially launched on the morning of May Day, and the first broadcast won 3.4% of the ratings.
Different from the content recorded two years ago, this issue of Dongfang Zi mainly explains the changes that have taken place in Yang Yun in the past two years, and lists the many achievements of Longteng Entertainment Game Company.
Acquired Sega Co., Ltd., the second largest game company in Japan, and obtained 70% of the equity, and after hard work and struggle, Sega has grown from a weak player with less than 20% market share to a strong player that overtakes the original first Nintendo, occupying 70% except for the PC game market, with a market value of about 3 billion US dollars, and becoming a well-deserved industry leader in China!
Like a long picture scroll, TV has edited all the classic games of Longteng in the past two years, and used the comments of many well-known people from all walks of life across the country to prove Yang Yun's achievements in China's animation and game industry, and elevated him to the status of the father of China's animation and game industry.
In the introduction of Zuihou, Yang Yun said meaningfully: "Computer will be the most dynamic and promising industry in the 21st century, as a professional game production company, Longteng welcomes enthusiastic young people to join. Full focus on PC game development! ”
and the People's Story sub-column, the clip records the life of Zhang Guoqiang, deputy general manager of Jishu of the Longteng TV Game Development Department.
Zhang Guoqiang did not deliberately avoid suspicion. The program team did not deliberately block it.
In the TV picture, he seems to be busy from morning to night. Either I had a meeting with the various project team leaders of the home game department, or I made long-distance phone calls with the project team of the fanatics in Taipei, and even worked overtime until dark, sorting out the next day's work before leaving work.
Zhang Guoqiang's work focus throughout the day revolves around a core word - "The Legend of Sword and Fairy", and the program reporter asked: "Busy every day, working overtime, is this life tiring?" ”
Zhang Guoqiang smiled: "What do you do not get tired?" In our game production industry, it's not about tiredness, it's about creative passion. For example, this "The Legend of Sword and Fairy", which is about to go offline. If even our production team doesn't have the passion to create, how can we make those classic games that will last forever? The spirit of the dragon is like this, everything is to make the players happy! "The Legend of Sword and Fairy" will be released in June, so stay tuned! ”
CCTV's choice to erect Longteng is not a typical target, this year's May Day Labor Medal, not surprisingly, Longteng Company has two more places.
Yang Yun allocated the quota to Zhao Yongping and Zhang Guoqiang, and then through the launch of Oriental Time and Space, and the live broadcast of the labor commendation conference during the following day. While spreading positive energy to the society, it is also quietly making soft advertisements for Longteng.
For a while, the computer boom has set off across the country again, and students and parents in this year's college entrance examination are secretly thinking about it. Is it the most popular computer major?
College students who are facing jobs are also self-reflecting, whether to choose to study computer science with a double degree, or to rely on the animation and game industry?
In the gaming world. "The Legend of Sword and Fairy" is definitely the game that players are most looking forward to this year, and even the advertisements have been made to CCTV. It can be seen that Longteng's determination to promote is strong.
Sales of the SS platform in China continue to climb, although there are still many people who cannot afford it. However, Longteng cooperated with China Construction Bank to carry out installment sales activities in some large and medium-sized cities across the country.
This is not the first of its kind in the 80s, as many expensive consumer durables such as TVs and refrigerators were paid for in installments in the 80s.
Longteng specially invited the director of the famous West Lake TV factory in Hangzhou, and invited the Zhejiang businessman, who pioneered the installment payment model, to hold an experience exchange symposium in Beijing to discuss the strategy of installment payment of Longteng game consoles.
Guaranteed by large units and enterprises, bank loans, consumers can pass the bank audit and get a bill of lading approved by Longteng franchise store by virtue of the approval of the leader's signature and seal.
Deduct 100 yuan from the employee's salary every month, and repay the payment in 18 months, no interest, no down payment, no mortgage, only integrity!
This crazy move, which Yang Yun thought was incredible, was very popular in China in 1993 and was supported by banks and local governments.
There is nothing wrong with promoting consumption, creating tax revenues, and gaining the hearts and minds of the people.
In May and June, 640,000 units of the 1,800 RMB SS console sold out in China, and the vast majority of people pre-ordered the first game box of "The Legend of Sword and Fairy", which made Longteng excited.
In the past six months, the total number of SS consoles that have been sold in Chinese mainland has reached 940,000 units, and 450,000 units have been sold in Hong Kong, Macao and Taiwan.
You must know that in real history, the sales of Xianjian 1 in the first month in Taiwan were only 100,000 copies, and the total sales in the mainland were less than 400,000 copies.
So Yang Yun was excited all of a sudden, it seems that Fairy Sword 1 will not only not lose money, but also make a small profit!
On June 18, "The Legend of Sword and Fairy" was officially completed and rolled off the production line, and quickly entered the stage of copy and burning, and cooperated with designated printing factories on both sides of the strait to package hundreds of thousands of game boxes and quickly transport them to dealers around the world.
From the establishment of the game project to the completion of production, it only took more than four months for Fairy Sword 1, because with Yang Yun's personal participation, the madman studio finally saw what is called dragon speed.
And after playing the game internally, all the designers finally knew that Weishenme Dragon Teng would become a first-class game maker in Shijie, and almost everyone who played the game was moved from the heart.
On June 19th, gamers who had been waiting for months lined up all night to buy the game box of "The Legend of Sword and Fairy", although the price was 180 yuan, the price reached one-tenth of the SS console, but this did not discourage players from buying.
Since players who are not bad at money can buy a console for 1800 yuan in one go without frowning, then the game disk of 180 yuan is not a problem.
And those players who buy in installments only need to sign a supplementary agreement, they can get money from the bank in the same way, and they need to repay 100 yuan a month, gamers can still afford it, and many people are coming for the fame of domestic RPGs, tightening their belts and buying one.
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Wang Wei shrunk his neck, held the umbrella in his right hand, and tried to adjust the angle, but he still couldn't stop the rain blowing with the wind, and he felt that he couldn't hold it anymore.
Another gust of cold wind blew, Wang Wei shivered, his nose was a little itchy, it was estimated that he had a cold......
The morning in Jin City is very cold, and this city near the sea is only warm when the sun shines, but today is overcast weather, and it is raining lightly and windy, Wang Wei stands in the long queue, feeling so cold.
There were two more weak guys in front of him who couldn't stand it and left the team, and then the whole long dragon moved two steps forward, Wang Wei was very happy in his heart, he remembered the number, and there were 14 people in front of him!
Looking back at the long dragon that was crooked and twisted behind, and the hundreds of people shivering in the back, Wang Wei suddenly felt proud in his heart!
Last night, he passed by this computer wholesale market, and came to the store of Longteng Software as usual to ask, and he learned a good news - "The Legend of Sword and Fairy" will be launched tomorrow!
But the salesman said, because the whole country is crazy to grab the game package of the fairy sword, there are only 300 game packages assigned to this point in Jinshi, which is likely to cause the phenomenon of queuing to buy, but from the 21st, there will be sufficient quantity.
Wang Wei immediately decided to come over and line up before dawn tomorrow.
He is an avid fan of Longteng, and he can buy "The Legend of Sword and Fairy" on the 19th, and Weishenme will wait until the 21st? Just for a reason to have enough to skip the line? Joke! If he doesn't get his hands on the first games, he doesn't deserve to be called a gaming enthusiast!
Play games one day earlier, talk in the circle of friends one day earlier, and you can boast triumphantly to those buddies who didn't buy it, step ahead, step by step!
On the 19th, Wang Wei got up before 6 o'clock and found that it was raining outside, but he did not hesitate to come in the rain.
He almost fainted when he first arrived, there were already 20 men and women in the queue before him, and this damn computer wholesale market didn't even have a canopy, and the Dragon Game Store was in the outermost corner of the store, so they could only stand in the open air with umbrellas.
The store opened at 8 o'clock, and there were at least 200 people lined up before 7:30 o'clock, and there were many players who left the line, hiding in front of a store to watch the lively players refused to leave, and for a while the other bosses of the computer market who came to prepare to open the store were overwhelmed.
Wang Wei is the 21st customer in Jin City to buy "The Legend of Sword and Fairy", because the guys who quit in front of him are all girls, and girls have preferential rights, and the buddies in line before and after are willing to reserve their places......
Anyway, today is a leave of absence and no need to go to work, Wang Wei hurriedly rode home, couldn't wait to open the game box, and after seeing the rich content in the box, he screamed in surprise!
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PS: I went out to run errands today, and I just rushed out of the second chapter at this time. There will be a third chapter in the evening, but it is estimated that it will be late...... (To be continued......)