Chapter 54: The Cattle of the Future
With all the anticipation, Kim Jong Kook's new album showed unparalleled strength from the start. In just three days, it occupied the top spot in all music charts, and pulled all the second place and below far away. After the first week, the number of album sales has reached 120,000 copies. It is expected that by the end of the sales cycle, it will be able to reach 700,000 sales.
Since the turn of the millennium, the sluggish record market in South Korea has been evident. In the past, sales of people like Cao Chengmo, Shen Shengxun and others who often broke one million have long become history. Now it can sell 300,000 copies, and it can be made a platinum record.
Kim Jong Kook's strength has injected a shot of strength into Xiao Suo's music industry. Many media even exclaimed that the spring of the song world is back. Many singers are gearing up, ready to take advantage of this east wind to get a piece of the pie.
After learning about the dynamics of other companies, Choi Zhengyuan smiled. After being reborn, of course, he knew that under the double blow of economic depression and Internet development, there would never be a blowout of record sales in the future.
It is with this deep understanding that A.P has begun to cooperate with well-known Korean music websites as early as possible. On A.P's own music brands Melon and Mnet, A.P. has opened a special area belonging to A.P.
In addition, A.P's official website is also being steadily improved under the personal attention of Kim Young-min, and will be put into use soon.
Cui Zhengyuan has already done a good job, and when the network conditions are mature in the future, he will let his artists open an online communication platform to achieve direct communication between stars and fans. However, for the text language released by the artist, A.P will conduct all-round monitoring. Only content that has been reviewed can be published externally. The reason for this is also because I am afraid that the situation of T-Ara will repeat itself in the future.
After all, the age of the artist's debut is getting younger and younger, and the immaturity of the mind will lead to a lack of ability to distinguish between right and wrong, and be used by people with intentions. T-ara's Twitter incident is a very good proof that the artist's unrestricted speech, coupled with the company's sluggish response and clumsy handling methods, almost ruined the crown group on the front line. With the lessons of the past, in such a matter, Cui Zhengyuan decided to be tough to the end. The speeches of its artists must be approved by the company, even if they are called tyrants.
However, these are all for later, and it is still too early to tell, and there will definitely be adjustments according to the situation at that time.
Kim Jong Kook's activities are on the right track, and propaganda is being carried out in an orderly manner. The professionals in the company took over in an all-round way, and Cui Zhengyuan did not find any mistakes, so he no longer interfered. He has always believed that only by leaving professional things to professional people can the best results be achieved. He only has more than ten years of knowledge and advanced awareness, and his understanding of the Korean music market is definitely not as good as that of these subordinates who have been in this industry for many years, so there is no need to add to it.
But this doesn't mean that Cui Zhengyuan has nothing to do, today he went out early and drove to Incheon Airport. It's not that he's going on a business trip, but a close relative has returned from the United States, and he's rushing to pick him up. It's funny to say that this dear relative of his has known each other since childhood. He is not a friend of the same age, but an older brother who is eight years older than him.
Cui Zhengyuan first met this eldest brother at a drinking party at the Cui family. The eldest brother and his father came to the meeting, and as soon as they saw the chubby figure, thick thighs, and fat cheeks, Cui Zhengyuan immediately stuck to it.
The eldest brother's name is Park Jae-sang, his father is a director of the Park family business, and the chairman is his grandfather. The Park family and the Cui family have always been close and have many business contacts. It stands to reason that Park Jae-sang and Choi Jung-won are eight years apart, and there is little chance of becoming friends except for the necessary family friendship. But I can't stand Cui Zhengyuan's knowledge of him, seeing a big fish in front of him, with Cui Zhengyuan's personality of desperately taking advantage, how can he let it go.
Although Park Jae-sang was born in a wealthy family, he is not a simple rich second generation. In the future, he broke out a legend of his own in the field of music, and his unattractive appearance did not make him annihilate in the music world of handsome men and beautiful women.
On the contrary, as the years go by, his skills become more and more profound, and his super on-site control ability makes him one of the most Haode singers in Korean live. In 2001, Park Jae-sang debuted with a song "Bird", and after more than ten years of development, he finally became popular all over the world in 2012 with a divine song "Gangnam Style". His stage name is PSY, and he is nicknamed "Uncle Bird".
When I first met PSY, even with Choi Jung-won's experience of seeing countless celebrities, I couldn't help but sigh at my good luck. It's just that he was still young at that time, and his plans for the future were still in the embryonic state. It's just that I got close to PSY with the mentality of a yujian celebrity.
PSY is a very playful master, kind and kind, without the shelf of a rich child. Besides, in front of Cui Zhengyuan, he can't put on a show. Coupled with Cui Zhengyuan's deliberate friendship and his preference, even though the two have an eight-year age difference, they still become best friends.
Not only PSY, Lee Haoyu, Lee Jae-jin and others are much older than Choi Jung-won. still abandons the traditional Korean concept and has a close relationship with him, many of which are due to Choi Zhengyuan's hard work.
PSY went to the University of Berkeley in the United States five years ago to study music, and today she has returned to China. After Cui Zhengyuan was confirmed to be the executive director of A.P Company in the second half of 2000, he contacted him and invited him to join A.
It just so happened that PSY didn't want to go back to inherit the family business and become a pure businessman. He loves music, and he yearns to become a singer. Fortunately, his sister has outstanding abilities and assists her elders to keep the company in good order and thriving. The Park family was not very urgent to need him to go back to participate in affairs, giving him free space.
The current Korean music industry has begun to be occupied by idols, and it is becoming more and more difficult for people with strength and no appearance to get ahead. PSY is full of skills and worries about the future. At this time, Cui Zhengyuan was sincerely invited to join and gave him a way out. The identity of relatives and friends, coupled with the favorable conditions, made PSY agree to Cui Zhengyuan's invitation without the slightest hesitation and inform him of the date of his return.
Cui Zhengyuan had already made an appointment with him and would personally go to pick him up.
On the way to Incheon Airport, Choi Jung-won couldn't help but complain. South Korea's territory is so small that the main means of transportation in the capital is by car. The airport is actually located not in Seoul, but in Incheon. It's as if BJ's airport is not in BJ, but in TJ, which is somewhat unaccustomed. Fortunately, the distance between Seoul and Incheon is not as overwhelming as that of City B and TJ, otherwise most of the day would have been spent on the way to the airport.
The time was just right, and when Choi Jung-won arrived at the airport, the flight from the United States to South Korea just arrived.
South Korea's airports are relatively compact, and due to the shortage of land resources, Koreans will plan every inch of land reasonably and make full use of space to make a fuss. The exit of the airport is not as wide as that of the airport in China, and it is like looking for a needle in a haystack when people come out of it. This is also the reason why Weishenme likes to hold up a signboard when picking up the airport in China.
There is no such problem in South Korea, as long as it is not the time period when celebrities enter and leave the country, there will basically be no crowds. Neither Choi Jung-won nor PSY are currently public figures, so there is no need to worry about the crowd congestion caused by appearing rashly in the public environment. So, Choi Jung-won went straight to the exit and waited.
In a few minutes, the flow of people who had passed a long flight began to stream out with tired faces. Choi Jung-won cheered up and searched for PSY's figure in the crowd. Fortunately, Uncle Bird's appearance is unique, even in a crowd of hundreds of people, he is still standing out from the crowd. Cui Zhengyuan found him at a glance, and at the same time, PSY also saw Cui Zhengyuan's figure.
PASSING THROUGH THE FLOW OF PEOPLE, PSY STRODE IN FRONT OF HIM, AND THE TWO MEN CAME TO A WARM HUG.
PSY's personality is bold, informal, and a bit arrogant, not at all as cautious as the average upper-class kid. I don't care if it's in public, PSY grabbed Cui Zhengyuan's shoulders and said, "Wow, Zhengyuan, I haven't seen you for five years, you are taller than me."
Although Cui Zhengyuan is also very excited, he has already developed the character of Taishan collapsing in front of him and not changing his color. WITHOUT A TRACE, HE PUT HIS ARMS AROUND PSY'S SHOULDERS AND MADE HIM PUT HIS HANDS DOWN. "Brother, I'm seventeen years old, and I'm a man."
"It's a man? I'll take a look, has the hair grown together"? PSY made a joke about meat and vegetarian things, and made a gesture to pull Choi Jung-won's pants. It's a pity that Cui Zhengyuan is wearing a suit today, and the strong belt discourages his attempt.
Knowing the character of this big brother, Cui Zhengyuan is not surprised, and lets him mess around. Anyway, PSY people are quite reliable, and they don't really make anything out of the ordinary. Sure enough, PSY just hasn't seen his friends for a long time, and he just uses jokes to find the feeling of getting along with his friends. After a gesture, it was enough.
"Brother, will you go home now? Anyway, my uncle and aunt miss you very much." Choi Jung-won pulled PSY and walked towards the parking lot and asked about his itinerary.
"Let's go to the company first, see the accommodation you arranged for me, and sign the contract by the way. Now there is no one at home, they are all on a business trip, and there is no point in going back." The Park family is a business family, and PSY's grandfather, parents, and sister are all currently in business. Running around all year round, the family rarely has time to get together. He was also accustomed to this way of life, and although he only returned to South Korea after five years, his family did not come to pick him up, and he did not care.
As he spoke, PSY's phone started receiving calls. Waving his hand at Cui Zhengyuan, he stepped aside to answer the phone.
It is estimated that his family called to greet him, and it will be over for a while and a half. Cui Zhengyuan walked over and drove the car over, waiting on the side of the road.
PSY's phone call lasted half an hour before it ended, and after entering the car, he followed everyone again and again. Everyone knew his condition well and didn't care. Without saying a word all the way, the group successfully returned to the company in Sinshadong.
After getting out of the car, I looked at the seven buildings and went into a daze. The fat head was slightly raised, and his mouth was unconsciously open, so close that he could even hear the sound of "ho, ho" in his throat from time to time. Obviously, this product was frightened by the company's momentum, but he was not to blame, anyone who came here for the first time would be shocked by the "Big Dipper".
"I said Zhengyuan, this hand is too angry." PSY gestured his thumb and said in real admiration. Having lived in South Korea for more than 20 years and coming from a business family, he has some knowledge of domestic companies.
In Seoul, where every inch of land is at a premium, in addition to super-large international groups such as Hyundai, Samsung, and SK, it would be good for other companies to have a corner in the cramped city. This is especially true for entertainment companies, such as the four-story dilapidated building of S.M, JYP is in the middle of the city. It's hard to believe that the stars who led the Hallyu craze were born from such an environment.
Cui Zhengyuan rubbed the tip of his nose and said with a wry smile: "The family has strongly supported some of them, and they bleed a lot, otherwise how could they be like this."
PSY didn't know anything about business, and when he heard this, he asked, "How many have you looted?"
"Who else can there be, the Zheng family, the Li family, the Xin family, and Lao Tzu took out more than 30% of the shares to get it." Speaking of these, Cui Zhengyuan was furious.
Those capitalists were really good at squeezing oil out of stones, and they forced him to give up 30% of his shares. However, how many of them were forced, only Cui Zhengyuan himself knows. The combination of interests has always been the means of the family, and it is the anger of the public to eat alone. How could the Cui family, who knows how to do such a stupid thing.
PSY shook his head and sighed with huge sunglasses, "I didn't know at the time, otherwise I would have intervened, and fools know that this will definitely make money." I don't know if he will be said to be mentally ill when he wears sunglasses in winter.
"Okay, Master Park, don't think about it, let's go in."
PSY was going to make his debut as a singer, so his dormitory was arranged in apartment building No. 3. At present, there is only one person in the entire building, and that is Kim Jong Kook. The room of "Sparta" is on the eleventh floor, No. 1, and no one dares to rob him as his first brother. PSY moved into room No. 2 in order, and room No. 3 should belong to Leessang in order, but they haven't debuted yet, and they still need to live in the trainee dormitory for a few months.
As soon as he walked into the room, PSY began to look around. He was born in a wealthy family, and he has high requirements for the accommodation environment, that is, A.P company, and it may be difficult to meet his requirements if he changes to the residence arranged by other companies. Now that he knows his habits, Cui Zhengyuan specially paid attention to the decoration of this room, and everything was in accordance with his living habits.
Walking down in a circle, PSY was very satisfied, and slapped Cui Zhengyuan's shoulder vigorously. Fortunately, Cui Zhengyuan has practiced martial arts and has first-class physical fitness, otherwise he really can't help his bear paws. After helping PSY settle down, Choi Jung-won rushed to the office with him, and the next step was to sign the contract.
In Cui Zhengyuan's office, only the two of them were there. Without the presence of outsiders, PSY became more and more casual, sitting on the opposite side of the desk, directly putting his feet on it, and looking at the contract in his hand with a shake. "Tut-tut, Zhengyuan, our company's treatment, I don't know how many people are envious of it. You won't take special care of me for the sake of the face of our relationship. I'm telling you, there's no need for that, everything is going according to normal procedures. Dude knows the market and won't say anything about you".
Cui Zhengyuan "cut", "Do you need to be polite to me and me?" I started a company to make money, not a charity, and of course I know how to arrange contracts. Let me tell you, don't look at the terms of the contract in your hand, it's only B-level. You haven't seen the A-level contract yet."
PSY became interested, put down his feet, leaned forward with his fat body, and asked shyly, "Tell me brother, what is A-level like?"
The pen in Cui Zhengyuan's hand tapped on the table, "All the terms are xiangshang 10%, what do you think"?
"Isn't it", PSY looked incredulous, "Five-five, I said, can the company make money"?
"You don't know this, there is a lot of oil and water in the entertainment industry, and the company's strategy is different from others, and the transformation has been completed ahead of schedule, and there are few artists who can get A-level contracts."
AFTER ASKING FOR THE DETAILS, PSY SIGNED HIS NAME WITH A STROKE OF THE PEN. From today, he officially became a signed artist of A.P. Company. is also the only artist in A.P company who has not gone through the trainee career and debuted directly, and I don't know how many trainees are still struggling.
After the matter was done, Choi Jung-won led PSY to visit Kim Young-min, Han Sung-ho, Yoo Jae-seok and others, and instructed the head of the broker's office to arrange agents for PSY, and the logistics department to assign assistants to him, etc.
Don't look at just a newcomer to join, in which large and small related matters are enough professional people to be busy for ten days and half a month. Choi Jung-won didn't have that much time to deal with it personally, so he just helped PSY get some important things done first, and the rest would be handed over to his future agent to take care of.
Han Chenghao instructed PSY to come over for an audition tomorrow to understand his voice and singing skills, so that he could create a suitable song for him.
Seeing that it was almost over, Cui Zhengyuan called Li Haoyu. When friends return from afar, of course, they should get together. However, there was a meeting of the SBS Arts Bureau this morning that Li Haoyu needed to preside, so he couldn't rush to pick up the plane. It's nearly evening, and I'm sure I'm going to get off work. Speaking of which, the timing of PSY's return is not good, Lee Jae-jin went to the United States to accompany his fiancée, and everyone else went to a warm place for a vacation, but only Choi Jung-won and Lee Ho-woo, two "serious people", were left to stay in the cold Seoul to suffer.
That's right, all the guest officers, you read that right, the three words "serious people" are indeed from the mouth of Li Haoyu, a beast, with a strong jealousy of those beasts. Perhaps because he felt that saying that he was a "serious person" would be punished by God, he pulled Cui Zhengyuan up. The poor Cui family is a young man, and he is in the company of a "beast" for no reason.
When Cui Zhengyuan's phone call passed, Li Haoyu had already finished the meeting and was on his way to A.P Company. Cui Zhengyuan explained that he didn't have to come over, and asked him to find a meeting place first. Fortunately, Li Haoyu often goes out to hang out, and he is very familiar with the hotels and nightclubs in Seoul, so he chose a nearby nightclub. After reporting the address to Cui Zhengyuan, he took the lead in going over to prepare.
PSY listened to the conversation between the two of them at the side, and said with great feeling: "There have been a lot of changes in the past five years, when Haoyu played with us in the past, they were all sneaky, and now they are starting to communicate openly and openly."
The political situation is fickle, and Cui Zhengyuan is also embarrassed. "The old man of his family has been ostracized and is about to step down from the position of president of SBS. It's a torn face over there, what else does Brother Haoyu care about. Originally, he didn't have any friends over there, so he didn't have any scruples."
"Haoyu is still a good person, Zhengyuan, you have to take more care of him in the future." PSY and Li Haoyu are about the same age, and they have a better relationship. Mainly in the past, the shili in PSY's family was relatively small and not very noticeable, and Li Haoyu interacted with him and would not be truthful.
"Brother Haoyu is not as squishy as he seems on the surface, his ability is still good. In such a short period of time, he has secured the position of director of the SBS Arts Agency, and it is not an existence that people can be despised." Choi Jung-won understands Lee Ho-woo's hidden nature better.
PSY didn't want to discuss too serious topics, and said with a smile: "It looks like I'm going to slap Director Li's thigh in the future, otherwise what if I don't have a chance to perform"?
"Brother is such a powerful superstar, which TV station is not on the pole, please." Cui Zhengyuan also said funny, friends are together, it is really not suitable to talk about serious things.