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The development trend of Hallyu is more due to the influence of the market than to be reversed by the superpower of one or two people.

At the end of the day, it's the South Korean market that leads to this, leaving the people in the industry without autonomy.

If you want to survive and survive well, it is essential for Hallyu to absorb other cultural connotations.

Kim Tae-ho somewhat understood what Choi Jung-won meant, although the other party was expounding the question from a grand situation, but he could completely condense it to the point of "Infinite Challenge".

"Executive, do you mean that the next time we have a special feature of the Song Festival, we can jump out of the category of local artists and cooperate with those foreign singers?"

In his opinion, this is really good, at least refreshing enough.

At present, there are really a lot of foreign singers active in the Korean entertainment industry, and it is not very difficult to form a team of seven.

But it's a pity that his idea is still too small in Cui Zhengyuan's opinion.

"It's not like that, if it's just cooperation, what's the difference between finding a foreign singer and a domestic singer? The form of the table is still the same, and there will be nothing new in changing it to a singer from any country. ”

This time, Kim Tae-ho became completely serious, and his eyes flashed with excitement.

In his opinion, changing the existing and local singers to cooperate with foreign singers is already a great innovation. Unexpectedly, Cui Zhengyuan was much more radical than him.

"And what is the breakthrough you have in mind?" Kim Tae-ho asked with interest.

Cui Zhengyuan's palm slapped heavily on the table, and said very firmly and forcefully: "Language, if you want to do a better job in the song festival, you can only plan it from the language aspect." ”

"Language?" Kim Tae-ho tasted it, and his expression instantly became stern. "You're saying that at the next festival, the members and guests will be allowed to perform music in foreign languages?"

Cui Zhengyuan smiled. Even a little crazy. "That's right, if you think about it, among the foreign singers active in South Korea now, there are both Chinese and Japanese, Europeans and Americans, and there are also African music. What if we thought of these singers and teamed up with the members of Infinite Challenge, and then wrote and performed in their native language? ”

Compared to Choi Jung-won's optimism. Kim Tae-ho is much more cautious. But it's too difficult, and language is a big obstacle in the first place. Learning a foreign language is not an easy task! ”

Learning a foreign language can be hard at all times. Because it's not just a matter of how to speak and write a language, but you also have to learn the culture of the country where it came from, otherwise you won't be able to apply it at all.

It's hard enough to do that, let alone compose music and sing in a foreign language.

But Choi Jung-won was full of confidence, "So I'm talking about the song festival in two years, not now." Two years is enough time for members to learn a foreign language. At the very least, the performance at the ballad festival must be fine, right? ”

Kim Tae-ho was completely shocked. "You...... Are you saying that the Song Festival in two years will be ready to start now? ”

"Infinite Challenge" is not without long-term specials, rowing specials, wrestling specials, forsythia specials, ballroom dance specials, and rural specials. Spanning half a year abounds.

But the two-year-long special, even if a genius like Kim Tae-ho feels a bit fantastical.

"This ...... Isn't this unrealistic, after all, more than two years. There are so many surprises that can happen. ”

Choi Jung-won is a staunch man of action, and he will always do it faster than he thinks. "You can think differently precisely because it took two years to prepare. So if something happens in the middle, we can change it at any time. ”

This is also true, Kim Tae-ho has to agree.

Because the preparation time is long enough, if there is an accident of force majeure factors in the middle, it will be much easier for the program team to adjust than in a hasty situation.

But in any case, Choi Jung-won's planning can only be described as fanatical. At least Kim Tae-ho himself knew that he wouldn't dare to do this anyway.

It's not that he doesn't dare to think about it, but in his position, it will definitely not succeed in doing so.

Because he is just the director of the variety show bureau and the PD of the variety show, not a high-level figure with a lot of power and ability.

Sometimes, a policy or job change can abort a hard-earned special. Half a year's special is trembling, and he can't afford the risk of two years.

But Choi Jung-won is different, he is not only the leader of the C.J Group, but also a key figure in the country and internationally.

With his leadership, many difficulties can be solved. With such a plan, he also has the ability to sustain it to the end.

It is precisely from such a position that Cui Zhengyuan can confidently propose a special feature that lasts for two years.

However, Kim Tae-ho is still very excited, because such a special appears in "Infinite Challenge", and the person responsible can only be him.

Cui Zhengyuan put forward a plan, and he will also escort and help solve incurable diseases. But the specific implementer is still him and the entire team of "Infinite Challenge".

Once this special is really successful, then it is conceivable that the whole of "Infinite Challenge" will go down in history.

What he didn't expect was that Cui Zhengyuan's fanatical plan was far from that.

Seeing that Kim Tae-ho's heart was moved, Choi Jung-won struck while the iron was hot and continued: "This kind of song festival not only has to cooperate with foreign singers, but we also have to add some elements to it." You think, since the members have to learn foreign languages and sing foreign songs, then creation has become a problem. In this way, we need to reach out to musicians from the countries where the singers are located to participate in the event. In other words, this special is not so much a festival as a stage for outstanding musicians from all over the world to showcase themselves. ”

At this moment, Kim Tae-ho was also completely fanatical, and his ugly face was as brilliant as a chrysanthemum blooming.

Cui Zhengyuan is right, in such a special, musicians from various countries must participate.

For example, if it is a Chinese singer, like Feng Xiaoyun, he and Liu Zaishi team up to sing Chinese songs.

Then Liu Zaishi has to follow Feng Xiaoyun in addition to learning Chinese. For more than two years, I traveled all over China, experienced Chinese culture and customs, and looked for that feeling.

Not only that, Feng Xiaoyun is not a singer-songwriter, he also needs the help of a music producer. Then you need to contact the producers in China to participate in this program.

When the time comes, Gao Xiaosong, Zhang Yadong, Yuan Weiren, Wang Zhiping, Huang Guolun, Xiao Worm, Li Zongsheng, Luo Dayou, Bao Xiaosong, Bao Xiaobai, Huang Zhongyuan, Fang Wenshan, Lin Xi, etc., among these well-known makers, any one of them can join. It's all an amazing thing.

And because they are competing on the same stage with well-known people from all over the world, these people have to show 200% of the level.

When the time comes, you can imagine what kind of level the music will be.

At the same time, because the display is a Chinese song, it will inevitably be integrated into the traditional Chinese culture.

The show "Infinite Challenge" can allow more audiences to experience the charm of Chinese culture, and such a grand occasion is intoxicating to think about.

Once this is done, the festival will bring together Chinese pop music, Japanese pop music, American pop music, and French pop music. It was unimaginable.

It can be seen that Kim Tae-ho is obviously completely moved. The fingers that kept tapping on the table were obviously thinking about the feasibility of this plan and the way to operate it.

In his opinion, the feasibility of this plan is still very high. Because Choi Jung-won is here.

It's a great power, and it doesn't take much effort to invite well-known people from all over the world to participate.

As for the issue of language, it is like what Choi Jeong-won said. Two years of preparation were taken to prepare, and no matter how stupid the members of "Infinite Challenge" were, it was not a big problem to sing a song.

And he also understood Choi Jung-won's intentions. This is to tell the world what Hallyu is and show the Korean people what the world is like through guò songs.

In other words, once the festival reaches that height, it transcends the boundaries of countries and nations, languages and cultures, and becomes a feast for the world.

If you want to do it, it is impossible to gather the energy of HBC TV without someone like Cui Zhengyuan coming forward.

Kim Tae-ho felt that Choi Jung-won's idea was already very advanced, but he didn't expect that this was not the end.

Just as he was savoring, Cui Zhengyuan took out the rest of the part.

"For the Song Festival, there are seven members and seven groups of guests, and it is not necessary for each group to prepare only one song. Because the culture of each country is rich and colorful, it is perfectly okay to prepare a few good songs. In this way, because the performance of each group of singers is extended, we can make another preparation. ”

Kim Tae-ho wanted to say that if each singer prepares one more piece to perform, the difficulty will increase geometrically. And in this way, the duration of the program will also increase, which will make the recording more difficult. But seeing that Cui Zhengyuan didn't finish speaking, he forcibly endured it.

Choi Jung-won's eyes were scorching, with demagogic power. "In this way, we can put each group's performance stage in their own country. Then in the form of a satellite simulcast, it is summarized into the program. The advantage of this is that by spreading the stage to various countries, the audience who is familiar with the culture of the country can participate, creating the most dreamy echoes on and off stage. If you think about it, this is an international stage, and no one will be willing to be left behind, even the audience will respond with 200% enthusiasm. What is the pomp and circumstance, isn't it? ”

Kim Tae-ho felt a little itchy in his throat, which was caused by breathing too fast and the air rubbing against his respiratory tract.

And he was passed on to one of them. The brainwashing people are almost the same, and their minds have been occupied by the grand occasion described by Cui Zhengyuan.

Fortunately, he is a highly educated person, and he still has a little bit of sanity, so he asked a crucial question. "But it costs a lot of money to do that."

Cui Zhengyuan waved his hand very arrogantly and said: "Any problem that can be solved with money has never been a problem." This special is my special approval, and I can approve it as much as it takes. In addition, do you think, for such a big project, those advertisers, and even advertisers from all over the world, don't they pounce like sharks that smell fishy? ”

This principle is too simple, if you can use one program, you can easily advertise in many countries. With so much convenience and so much benefit, will advertisers be stingy with their investment?

I'm afraid that once this special happens, these guys will rush to the door, waving checks for fear that you won't agree.

In the end, Cui Zhengyuan came up with a killer idea. "Do you think, since this special will become a platform for various countries to showcase their excellent culture, will their governments pay attention to it? In that case, can we work with local TV stations to simulcast this special in several countries at the same time? After all, not everyone in every region can easily watch "Infinite Challenge". In this way, our program is equivalent to a world record, which is to become the first variety show in the world to be broadcast together on television media in several countries at the same time. ”

Choi Jeong-won is 100% sure that if the special feature of zuò is made for such a purpose, there will be almost no country involved that does not pay attention to it.

In this world, no matter what country is, it pays great attention to showing its charm in the international community.

Now a TV station in another country intends to do this, impartially, with the central idea to promote its own culture, and it is a fool not to cooperate and not to promote it.

You can imagine what kind of shocking scene it will be when the special episode of "Infinite Challenge" will be broadcast on CCTV, NHK in Japan, ABC in the United States, TV 1 in France, and TV 3 in Thailand at the same time. (To be continued......)