212. Phoenix Winery
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The current Li family is very rich, and there is also a relationship with Mayor Yang, so how can the major newspapers and radio stations in the city not buy their face?
In the last month or so, all kinds of advertisements about Phoenix Distillery can be said to be overwhelming.
In terms of the city's TV station, the Phoenix Distillery mainly launched the 52-degree Phoenix Old Cellar blended by the original puree in the wine cellar, the 42-degree Phoenix Daqu blended by the old wine sealed in those years, and the various medicinal liquors carefully concocted by Li Liqiang.
These liquors are all high-end liquors that Phoenix Distillery intends to launch, while the low-end liquors are pure grain liquors that Qin Mingliang purchased from small distilleries around Bincheng, and ordinary 38-degree Phoenix brand liquor blended with a small amount of puree in the cellar.
During this period of fatigue bombing, this brand of wine has gained a certain popularity in Bincheng, but it has not been officially listed and distributed.
However, the effect of advertising bombardment is obvious, that is, during this time, many local liquor agents in Bencheng have called them to ask about the agents.
However, Li Yifan let Li Liqiang play mysterious, that is, he has been hanging until today at the Bincheng Hotel, so that Phoenix Winery came to a new wine launch reception.
In the morning, when Li Yifan was still in school, the listing reception had already ended, Mayor Yang's support was of course, and Mayor Yang was all in charge, so how could other organs and units in the city not be welcome?
Others don't talk about it for the time being, just the uncle and the uncle. Today, I found a lot of friends to come over to cheer. In addition, Li Liqiang opened a hotel during this time. The network of people that have been accumulated.
It can be said that today's Zhengyang Hotel is very lively, the guests win the door, the morning reception has been opened, there is something to eat at noon, Li Liqiang simply has a big feast, banquet today to participate in the Phoenix Distillery new product launch conference of all kinds of reporters, as well as the city's liquor dealers at all levels.
In order not to affect the business, more than a dozen seats were simply reserved today. Of course, the food is the specialty of the Zhengyang Hotel, and the hospitality wine, needless to say, is completely the Phoenix Laojiao launched by the Phoenix Distillery, and the Phoenix Daqu, as well as various medicinal wines.
Just when the new product launch conference was held, the heroes of all kinds of wine in the audience, as well as wine agents at all levels, were full of curiosity about the products of this mysterious Phoenix Distillery.
Because this wine looks really extraordinary, not only in the packaging. Even the bottle looks extraordinary.
It's no wonder that these people feel fresh, after all, this time the Phoenix Distillery has been pushed to the forefront. The Li family's father and son have spent a lot of effort.
Li Yifan, who had long planned to make this a high-end brand, of course, could not miss this opportunity, as early as the beginning of thinking about how to launch this wine, he specially entrusted Aunt Anna to help find a design company in the capital, specially designed the brand image of this wine, as well as the trademark, and the outer packaging.
And the porcelain bottle used to hold wine was specially designed by him, and then he called Wang Teng in Hangzhou and asked him to find a friend in the porcelain capital to help make it.
Wang Teng's recent B2B website is in full swing, and there are many porcelain suppliers on his website, so it is right to find him on time for this matter, and sure enough, Wang Teng did not disappoint Li Yifan, and soon helped the Li family find a more professional porcelain supplier in the porcelain capital through his own connections.
The other party was very sincere, and flew over from the south to meet with the Li family, and the two sides also signed a one-year contract for the exclusive supply of wine bottles.
In the contract, Li Yifan made it very clear that this kind of wine bottle could only be supplied exclusively to their Phoenix Distillery, and could not be leaked out, in order to prevent others from counterfeiting.
And in the future, if their Phoenix Distillery is successfully listed, then they will continue to sign long-term supply and marketing contracts with the other party in the future, in short, Li Yifan is still very confident in the Phoenix brand he has drummed up.
And this scheming was not in vain, just in the morning when the new product launch was launched, the reporters in the audience, as well as those liquor dealers, just saw the exquisite wine bottles on the stage, it was a psychological itch.
Even before the press conference ended, many gluttonous people in wine had already begun to wonder what this Phoenix Laojiao, which had been advertised for so long, tasted like.
Sure enough, after the banquet started, when the Phoenix Laojiao and the Phoenix Daqu were continuously brought to the wine table and poured into everyone's wine glasses, the rich aroma of the wine quickly conquered the taste buds of many wine insects.
"Hiss......"
"Just smelling this wine, you can't go wrong, it's definitely a good wine."
Huang Yongfa sat among the many liquor distributors, picked up the wine glass and smelled it before saying.
The people of the Phoenix Distillery are very caring, and specially set aside a few tables of banquets for these liquor dealers who came from all over Bencheng, and there are special seats for reporters in front of them, and special seats for leaders in the city in front.
In fact, since some time ago, the advertisement of this Phoenix Distillery appeared in an overwhelming mode in Bincheng, this Huang Yongfa has moved his mind and wants to represent this wine.
On the one hand, it is because he was originally the largest liquor agent wholesaler in the comprehensive wholesale mall in the northern suburbs of Ben Cheng, and on the other hand, it is also because he himself used to be an old employee of Ben Cheng Distillery.
After the distillery failed, he resigned and went to sea, relying on his experience in the liquor industry, he started a liquor agency and wholesale, and soon made the business bigger.
And before the products of this Phoenix Distillery were launched, he had heard that the predecessor of this Phoenix Distillery was actually his original unit, Bincheng Distillery.
According to his old workers who are still in the Phoenix Distillery, the new wine produced by the Phoenix Distillery this time must not be wrong, and many of it is blended with original puree.
And since the factory changed the boss, the new boss has great ambitions, not only formulated new rules and regulations, but also introduced a lot of new equipment, inside and outside a lot of investment, people seem to be going to do a big job this time.
In short, you must be right to represent their wine, this batch of wine is produced under our noses, the quality is definitely not bad, this Phoenix Distillery, this time will definitely be a hit.
With the assurance of the original workers patting their chests, Huang Yongfa seemed to see a golden road, and he had seen a lot of advertisements for Phoenix Distillery on TV before, and he had called the Phoenix Distillery countless times.
But people just told him that there is no stock now, and if he wants to be an agent, then he will wait until after the new product launch conference to find a factory to negotiate.
To be honest, he really feels very fresh about the new wine listing model, what is the virtue of each winery before the new wine is listed, how to ask grandpa, sue grandma, he knows it clearly.
But it's the first time he's seen a winery as popular as Phoenix Winery.
So he rushed to this wine conference in a hurry, and after waiting for so many days, when his cup was filled with Phoenix Laojiao, Huang Yongfa finally felt that he had not waited in vain, and this wine must be right.
"Nourishing ......"
Huang Yongfa, who is also a glutton in wine, tilted his neck and drank the Phoenix Laojiao in the cup, and suddenly a hot wire from his throat to his stomach, warm, and then from his stomach, there was a smell of wine.
The taste of the whole glass of wine is long and pure, and Huang Yongfa dares to guarantee that this wine is definitely not worse than other domestic high-end liquors he has drunk.
I really think that this taste is definitely not far behind even compared with domestic famous liquors such as Moutai and Wuliangye.
"Come, come, full, full......"
The wine glass was empty, Huang Yongfa was a little panicked, and hurriedly beckoned the waiter standing at the edge of the banquet and asked her to fill the wine for herself.
At this time, the waiter walked up to Huang Yongfa with a smile and asked.
"Sir, did you drink the Phoenix Cellar just now?"
"yes, yes, that's pretty good, what's wrong?"
Huang Yongfa asked a little strangely, and then the waiter smiled and said.
"That's right, today is our Phoenix Winery's wine tasting conference, just now you have tasted our Phoenix Old Cellar, now it's your turn to taste our Phoenix Daqu."
After speaking, they poured Huang Yongfa a cup of phoenix song.
I just drank Phoenix Laojiao, I don't feel very enjoyable, but now it has been replaced by Phoenix Daqu, Huang Yongfa's face is a little unpredictable, and at this time, a few friends next to him who are also familiar with liquor agents and distributors can also see it, and one of them joked to him.
"What? Lao Huang, you know that people let you taste it for free today, and you still want to get drunk? ”
"How can it, how can it, anyway, the wine of this Phoenix Winery is good, it's good to taste it."
Huang Yongfa's old face turned red, and he hurriedly covered it up and said, after speaking, he picked up the cup of Phoenix Daqu and smelled it.
Although the taste is not as fragrant as Phoenix Laojiao, but the taste is definitely not bad, it must be that the original puree is not wrong, Huang Yongfa was not as embarrassed as he was just now, but took a sip gently.
It is not as spicy as Phoenix Laojiao, the taste is softer, and the wine strength is not as strong as that of Phoenix Laojiao, but the taste and texture are still good, and it can be called a good wine.
This wine must not be wrong, today I definitely want to get a part of the agency, take as much wine as possible, as soon as I thought of this, Huang Yongfa remembered the business of coming here today, just took care of the wine, and almost forgot about it.
At this time, he secretly looked at a few of his peers present, and saw that the big guys had different expressions, Lao Wang over there in Dongzhuang, where he closed his eyes and shook his head, and Lao Li on the other side of Qianjin Village was also rolling his eyes at this time......
Ouch, it's not good, it seems that these guys have moved their minds, this Phoenix Distillery has just opened, and the output will definitely not come for a while, at this time, whoever can get more wine, who will definitely make a lot of money, no, wait a while, it seems that I have to go to the old friend of the distillery and say it, see if I can get more wine...... (To be continued.) )