213. A specialty of the Phoenix Distillery

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Huang Yongfa originally thought that the good things of this Phoenix Distillery were almost the same, but the next scene still surprised him.

After the reporters and wine merchants present tasted the Phoenix Old Cellar and the Phoenix Daqu, Qin Mingliang, the director of the Phoenix Distillery, stood up again.

"Distinguished journalists, distinguished guests, our Phoenix Winery is a new winery, everyone may know that the original name of our Phoenix Winery is our Bincheng Winery, about the disgraceful past of our Bincheng Winery, I won't say much, I believe everyone knows it."

Qin Mingliang got up and spoke to make everyone very strange, after all, this is the newly unveiled press conference of Phoenix Distillery, and most of the general enterprises are very taboo about their disgraceful past, and they are generally reluctant to mention it, but this guy Weishenme just mentioned it?

Could it be that this guy is crazy, not knowing that this will affect the image of their company?

But how did they know that this was actually Qin Mingliang and Li Yifan's strategy to discuss the death of Haode and survive, because Li Yifan had already estimated that if their Phoenix Distillery was successful in the future, it would definitely attract a lot of controversy and jealousy, and some competitors would inevitably go over the old accounts of their Phoenix Distillery.

At that time, even if you don't say it, those competitors can't guarantee that they will turn over the past and present life of their Phoenix Distillery, and when the time comes, instead of letting those competitors seize the handle, it is better to be frank and swaying on their side, taking advantage of the impression left by Phoenix Distillery on everyone. Let's talk to the reporter and these wine agents first.

In this way, we can show our sincerity. Then we will build the confidence of consumers in society and these liquor agents. So at this time, there was Qin Mingming's speech.

"But what I want to say now is that our current Phoenix Distillery is absolutely different from our past Bencheng Distillery, the new Phoenix Distillery belongs to a private enterprise, and our new boss absolutely implements strict quality control for the quality of our Phoenix Distillery's products, if you have any worries, we can invite everyone to our Phoenix Distillery to supervise our production process throughout the process, as for adulteration. In this regard, we ask everyone to be absolutely assured. And on the other hand, the reason why our Phoenix Distillery was renamed Phoenix Distillery this time is to go to Phoenix Nirvana and be reborn. We must not only work on traditional alcoholic beverages, but also expand into them and work on new alcoholic beverages. Today, you have tasted the Phoenix Laojiao and Phoenix Daqu launched by our Phoenix Distillery, but what I want to tell you is. In fact, our Phoenix Distillery has more to launch new products this time......

Qin Mingming's statement can be called above board, and it instantly won the favor of many reporters.

That is the past that the older generation of Bincheng people are most reluctant to mention, but today's statement, as well as such an attitude, really makes everyone have a refreshing feeling.

For liquor agents like Huang Yongfa, they are more interested in the new products of other varieties that Qin Mingliang said.

In fact, even if Qin Mingliang doesn't say it, everyone knows that what he will introduce next will probably be several medicinal liquors that Phoenix Distillery has advertised on TV and newspapers before.

In fact, there is still a large market for this medicinal wine in the whole country, after all, since ancient times, Chinese people have the habit of drinking medicinal wine for health care, and medicinal wine does have a unique curative effect in some aspects, which is beyond doubt.

This can be seen from the success of the brand of booming liquor bought in China in recent years, in fact, it is just a kind of medicinal wine that runs wolfberry and several other flavors of traditional Chinese medicine, but it has achieved today's results, which shows that the Chinese people are obsessed with and sought after medicinal wine.

And this kind of medicinal liquor is still very widely available in the country, so these liquor distributors who have been familiar with the overwhelming advertising bombardment of Phoenix Distillery a few days ago are actually very interested in the several medicinal liquors that Phoenix Distillery is about to launch.

"For our Phoenix Distillery, when we were planning the launch of new products of Phoenix Distillery, we have been thinking about how to face the different needs of consumers. After several excavations, we finally got a few secret recipes for the preparation of imperial medicinal liquor in the imperial court of the previous dynasties, which have a history of more than 300 years. It has been recorded in the "XX Miscellaneous Records" that in the pre-Qing Dynasty, Emperor Yongzheng had suffered from severe rheumatism, and had tried many methods, but had not been able to get effective diagnosis and treatment, until XXX year, a certain court chef offered a medicinal wine, and Emperor Yongzheng drank this medicinal wine, his symptoms were greatly alleviated...... At the beginning of the establishment of our distillery, our boss visited the famous mountains and rivers, and finally found the descendants of the imperial chef, and purchased several secret recipes for the imperial medicinal liquor of the former court from him at a high price......"

Even Qin Mingliang himself felt a little blushing when he said this, but his face was already very dark, even if he blushed a little, others couldn't see it.

Fortunately, he has memorized these words many times, and such rehearsals have been carried out countless times, and such a vulgar product introduction is, of course, an idea that Li Yifan came up with.

In fact, the recipe of this palace imperial medicinal wine is really handed down by their ancestors, but this story about Emperor Yongzheng is simply made up, but it is just a deductive story derived from a small story in the miscellaneous notes that a literati squeezed in.

This kind of hype, ten years later, can be said to be everywhere, even now is not new, but now such unscrupulous advertising, is not like the future generations, at that time people can grandly pass on what generations, what all kinds of old Chinese medicine, what all kinds of stories, all for you through the advertising company to package again, and then put on the major satellite TV channels to broadcast.

And now such a small joke is only more popular in some places in the south and the Central Plains, but for northern cities such as Bincheng, there are still relatively few disguised advertisements for such small jokes, and it can even be said to be relatively novel.

In order to cater to the Chinese people's preference for all kinds of wild history and such anecdotes, Li Yifan pinched his nose and made up such a vulgar liar advertisement in his opinion, the purpose of which was to use people's interest to hype his brand.

Don't look at this routine, which has been hyped countless times for thousands of years, but in fact, the Chinese people who are superstitious about their ancestors and superstitious ancestors just like this set.

Not to mention now, even in the Internet era after a decade of scientific prosperity and extremely high information dissemination, such advertisements can still fool thousands of people, not to mention that it is still ten years before the Internet era was not flooded?

The majority of reporters and liquor dealers are very interested in this advertisement from Phoenix Distillery, of course, some rational people take it as a joke at all, but some people really believe it.

Because at this time, the few emcee ladies standing behind Qin Mingliang were holding the red transparent wine bottle in their hands, which was really easy to give people a sense of visual impact.

Because in those bottles, they are all concocted with different drugs.

"This bottle is Phoenix Brew, this wine has a special effect on rheumatism, rheumatoid, arthritis, joint pain and other rheumatic diseases, as long as you insist on taking it for a long time, the effect is very obvious......"

Qin Mingliang took a bottle of medicinal wine with a relatively light color from behind him, and the wine dealers and reporters present could even see that there was a small snake coiled in the wine bottle.

This medicinal wine is a medicinal wine specially concocted by Li Liqiang for rheumatic diseases according to the secret recipe handed down by the group, in fact, this medicinal wine is really effective for rheumatism.

In order to convince everyone that this is really medicinal wine, he also kept a unique element, which is to put a small snake in the bottle.

In fact, the efficacy of this medicinal wine is similar to that of the snake wine, the main medicinal wine promoted by Korea in later generations, and after the addition of a few flavors of traditional Chinese medicine, the curative effect of this wine is even better than that of Korean snake wine.

In later generations, this kind of wine can be easily viewed on the Internet, but ten years ago, when the majority of people did not know what the Internet was, such medicinal wine still seemed very fresh in Bincheng.

"This second kind of wine, phoenix alcohol, is also concocted according to the formula of the imperial palace, the main role is to warm and nourish the kidneys of health wine, this wine can be used for a long time to warm and nourish the five organs, the health effect on the body is extremely obvious......"

When he said this, many reporters and wine dealers in the audience immediately became interested in this product, after all, the popularity of wine is a lesson from the past, and that kind of wine can be popular, not relying on the saying that it is warm and nourishing the kidney?

In fact, tonifying the kidney is still a well-known saying, to put it bluntly, this kind of wine has the effect of aphrodisiac #yang, in the case of such viagra flying all over the sky, such wine is of course widely popular with middle-aged men from all walks of life......

Journalists may not particularly understand the principles of these things, but those who have been acting as a wine agent for decades cannot.

In fact, as long as you look carefully, you can often see all kinds of transparent large glass jars placed on the counters at the homes of various liquor dealers, and you will often see all kinds of whips there, or all kinds of Chinese medicinal materials, and the Tao inside is naturally self-evident...... (To be continued.) )