283. Colorful Results
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Coming back from Hangzhou, Li Yifan went to the capital first, the weather in the capital is the hottest season, in the summer of 2000, the sky has begun to be covered with haze, but the people of this era have been basically accustomed to this kind of weather, and they are not as important as later generations.
The weather was abrupt, the pressure was low, and the whole city was shrouded in a suffocating heat, and Li Yifan felt very unaccustomed to just returning from Canada with blue skies and white clouds.
However, he came to the capital not for anything else, but for Tang Tian, who was on vacation in the capital.
It's a pity that when I called Tang Tian's home, no one answered for a long time, and it wasn't until the third day that someone claiming to be Tang Tian's aunt answered the phone, but the result was still very disappointing, Tang Tian had already gone back to Bincheng first.
Li Yifan did not stop in the capital for more, but directly got on the train in Huibin City.
After a night of train, I finally arrived in the capital in the early hours of the morning, and after arriving home, the parents who had not seen their son for more than a month were of course happy for their son.
The family had breakfast in the hotel's restaurant, and the parents naturally asked about the situation in Canada, everything made them feel fresh, if it wasn't for the fact that they couldn't leave the house, they really wanted to go with them this time.
However, when Li Yifan was in Canada and the United States, he took photos early, and these photos still made his parents too addicted, and they shouted vigorously, and after a while, when the children of the eldest sister's family grew up, they would go over to take a look.
But Li Yifan knew that the two old men would definitely be reluctant. First, it is a child who is reluctant to the eldest sister's family. The second is reluctant to give them this hotel.
Now this Zhengyang Hotel. However, the first in the high-end hotel in Bincheng, this is absolutely undoubted, and it is the most haode description of Zhengyang Hotel to welcome and send you to the guests every day.
Mayor Yang has completely mastered the political arena of Bincheng, and under the dictatorship of the cadres, many officials are thinking about how to pat Mayor Yang's ass, and Mayor Yang has a soft spot for this Zhengyang Hotel, and they also know it very well.
So in order to do what they like. During this period of time, just the various banquets and banquets of various organs and units in the city, Zhengyang Hotel has received countless orders, and the scheduling is scheduled to be three months later, but the organs and units in the city are still flocking to it, and they are not only doing this because of Mayor Yang's face, but because the food in Zhengyang Hotel is indeed authentic.
Although the price is a little expensive, the quality of the people can be placed there, the meals are sufficient, and the cooking is exquisite. The most important thing is that the taste of people is absolutely unique. There is no semicolon in Ben Cheng except this one, and those officialdom gourmets don't love such a hotel?
It is driven by this official tide that the business of Zhengyang Hotel can be said to be thriving, and some time ago, because of the successful holding of the tourism festival led by Mayor Yang, it has become famous all over the country, and every day tourist groups from all over the country fill their rooms.
Now my dad is also full of confidence, and he is holding back his strength to make the hotel rated as a five-star rating!
During this time, in their Li family's enterprises, it was not only this Zhengyang Hotel that was shining, but also their Phoenix Winery, which was thriving.
After the grand listing of the Bincheng market some time ago, and the shock in one fell swoop, in just a few months, the products of Phoenix Distillery have swept the entire Bincheng liquor market.
In particular, this Phoenix Laojiao and Phoenix Daqu have been listed as special wine for hospitality in the city by many units in the city, and the Phoenix Laojiao and Phoenix Daqu on the market have trembled up three times.
Originally, the output of the distillery was not very high, and the market's pursuit of Phoenix Distillery's products made the Phoenix Distillery even more popular.
Now the remaining puree in their original distillery has basically been used, and the remaining half is what Li Yifan specially told Qin Mingliang to keep and use as a wine koji and wine primer.
The Phoenix Laojiao and Phoenix Daqu sold on the market now are basically grain wines brewed by some small workshops that they brought in from Ji Province and Hei Province, and then came back to use their own puree to blend and then ferment the products for the second time.
Although the taste is a little worse than the previous batch of Phoenix Laojiao and Phoenix Daqu, the quality of this little bit is not something that different liquor consumers can taste.
Because of the problem of output, the products of Phoenix Distillery are now in short supply in the Bincheng area, and even on the black market, there has begun to be a black market for speculating on the products of Phoenix Distillery.
The other two medicinal liquors of Phoenix Distillery are even more popular in the Bencheng market, Phoenix Alcohol, which is aphrodisiac and kidney, and Phoenix Liquor, which treats rheumatism, are widely sought after by many consumers.
Not only local consumers in Ben Thanh like it, but also many tourists from other places.
Before Li Liqiang was also very keen to grasp this market trend, at the Bincheng Tourism Festival held at the Zhengyang Hotel not long ago, they were grandly displayed their phoenix brew and phoenix alcohol in front of tourism companies across the country.
The real curative effect of these two wines also immediately made the leaders of many tourism companies interested in this brand, and then in the tourist season, in front of the tourist groups from the south to the north of the country, Phoenix Winery has increased its advertising efforts.
Let these two products be unveiled in front of tourists who come to Bencheng for tourism, and leave a very deep impact on them, and it is this overwhelming publicity that has achieved very good results.
Now the Phoenix Brew and Phoenix Alcohol of Phoenix Distillery have even become a bit of a local specialty of Ben City, and the tour groups from the south to the north come to Ben Cheng for a tour, and buy large bags of seafood to go home as gifts to relatives and friends, if you don't bring two bottles of Phoenix Special Brew back, then others will laugh at you for not being to Ben Cheng at all.
Now these two medicinal liquor products of Phoenix Distillery have become the fist products of Phoenix Distillery, not only in Bincheng area, but also in the whole country.
Now that foreign companies that call Phoenix Distillery every day and ask for agency rights, they are almost about to blow up the phone of Phoenix Distillery, and Li Liqiang and Qin Mingliang are of course about to be unable to open their mouths when they see such a situation.
However, they have always kept in mind Li Yifan's advice, and they must not reduce the quality of the product because they want to blindly occupy the market, because in the liquor industry, if you are like a century-old brand, then quality is the most important.
You don't see how many liquor brands have been in the limelight for a while, but zuihou has fallen to the ground again, so if you want to really make the company bigger and stronger, then the quality must be strictly controlled, but you must not learn from others, in order to blindly occupy the market, and then reduce the quality of the product, and even take the initiative to adulterate and fake.
Qin Mingliang has a deep understanding of this, so he is very strict about the production management of the distillery, but because of the problem of production capacity, he can't expand the sales market now, which also gives him a headache, but this year's salary tastes gall, and there will definitely be a bumper harvest next year, because this year alone he has purchased no less than 100,000 tons of sorghum from the sorghum farmers in the north, and the output of their Phoenix Distillery will definitely increase dramatically next year, and what they have to do now is to prepare for next year's glory.
Because the Phoenix Winery needs to expand, part of the profits of the distillery were also used by Qin Mingliang to order raw materials such as sorghum, but there was still a lot of rest, when Li Liqiang secretly told Li Yifan that this distillery alone had earned tens of millions for their family in the past few months, Li Yifan was not surprised at all.
He has long known the windfall profits of the winery, and these tens of millions are nothing compared to the profit scale of hundreds of millions and billions of people, and there is still a long way to go!
The winery is on the track, and the eldest sister in the family has been busy with the pregnancy and baby chain store that Li Yifan told her about recently.
Just out of the confinement, the eldest sister can't sit still, every day let the hotel send a small driver to her, and then the city's major hospitals run around, in the city maternity and infant hospital over there the store has been done, is now being renovated, where will be used as their maternal and infant chain store flagship store in the future, so in terms of decoration, the eldest sister is particularly important, personally arranged for the eldest brother-in-law to check, and she herself is to continue to run back and forth near several large hospitals, planning to rent more stores.
Li Yifan was not surprised at all by the enthusiasm of the eldest sister, although he had just become a mother, he knew that the eldest sister was actually the same person as his mother in her bones, that is, the kind of person who couldn't stay idle.
Since she really likes this business, then she has to toss it, and this can be regarded as laying an extra channel for him to go to the market of milk powder.
On the other hand, the printing factory project that they cooperated with Wang Kezheng and several other people from the education mouth is now also in sight, the printing factory in the city has basically stopped, and the new factory has been moved to the southwest corner of the city, in Uncle Yang's latest high-tech Jishu Park.
As the first enterprise to settle here, they have been greatly inclined in land procurement and tax policy, which makes the face of the Li family also make several other shareholders Wang Kezheng overjoyed, after all, the cost will be lower, and the profit is getting bigger and bigger.
Recently, several educators have taken a lot of work for this printing house, and now it is the summer vacation stage, but the textbooks for junior high schools, high schools, and universities in the coming year must be prepared, right?
So during this period of time, the printing house was rushing to work almost day and night, just these few powers, it brought no less than millions of business to the printing house, if it was before, Li Yifan would definitely be happy enough, but now this number can no longer stimulate his nerves at all. (To be continued.) )