Chapter 35 The Way to Win

"No wonder, this is a special commodity, and you can't buy it on the market." After speaking, Lao Kong put the porcelain vase back in the bag.

"Manager Kong, please put it away." Zhou Jianping said.

"No, what people gave you, how can I win people's love?" But Manager Kong had no intention of returning the bag.

"What is loved, Manager Kong, I have no interest in this thing at all, some people say it's good, I don't know where the good is, let me tell you clearly, it's for you."

"It's better to keep these ----, good things for yourself, I can't ask for them." Lao Kong just said this, but he didn't actually do anything.

Zhou Jianping took a step forward, lifted the bag from the table, and put it on the ground on the side of Lao Kong's wall, "Manager Kong, put it away quickly, so as not to be seen by others." ”

"Thank you very much. Are you still leaving today? Lao Kong asked.

"I'm not in a hurry to go, I've been a little tired these days, and I want to rest for half a day." Zhou Jianping said.

"Okay, you go back to the hotel to rest first, and we'll meet in the evening."

After agreeing on a time and place to meet in the evening, Zhou Jianping withdrew from Lao Kong's office.

In the evening, Zhou Jianping arrived at the welcome hall of the "Joy Hotel" booked by Lao Kong in advance, and the foreman came to ask him if he had a reservation, and Zhou Jianping asked the main station to check the room booked by Manager Kong of the City Food Company, and the waiter led him to the No. 211 private room.

Just after six o'clock, Lao Kong pushed the door in, "Manager Kong, is it just you?" Zhou Jianping asked.

"What's the matter, the suspect doesn't drink more and isn't it lively? Let's just two of us today, let's have a good time. ”

"No, no, no, I'm not really used to the big scene at the wine table. Manager Kong, please order. ”

Lao Kong was not polite, he took the menu and ordered six dishes and one soup on his own initiative, it is not difficult to see that this is a very pompous person.

"Director Zhou, what kind of wine do you drink?" Two days ago, he said that he didn't want to drink because of his stomach pain, but today he took the initiative to propose, and it seems that Manager Kong's stomach problem is indeed better.

"I don't know how to drink, please ask Manager Kong to do it for you, order what you like to drink, I have almost the same feeling when I drink any wine." Zhou Jianping said.

"The best thing they have here may be Jian Nanchun, there are two kinds of 52° and 46°, which one shall we come?" Lao Kong is obviously very good at drinking.

Although Zhou Jianping doesn't understand the quality of liquor, he intuitively thinks that no matter what kind of liquor, it must feel very spicy when it is drunk with a high degree, and how can it be softer if it is low degree, but he doesn't know that people who really like to drink alcohol are willing to drink high alcohol, "Then come to 46 degrees." ”

After drinking it, I realized that the amount of alcohol in this manager Kong was extraordinary, and he had a stomach ache a few days ago, but he didn't say it himself, and it was probably caused by drinking. Two taels of cups, Manager Kong was still controlling the speed, Zhou Jianping was only halfway through the drink, and his cup had already bottomed out.

Zhou Jianping drank the first cup, Lao Kong's second cup was just dry, and after pouring him the third cup, the first bottle of wine also bottomed out. It seems that one bottle of wine is not enough to drink, Zhou Jianping suggested another bottle, and Lao Kong did not object.

Things have progressed to this point, and the wine is at least half drunk, and if you don't touch the actual problem, maybe both of you will be drunk after a while, for Zhou Jianping, what is the point of drinking this wine?

In fact, Lao Kong fully knew the purpose of Zhou Jianping giving him two bottles of special Moutai wine in his office during the day, and he knew that this meal at night was not for idle wine, but he would not take the initiative to lead the topic.

Lao Kong's idea is understandable, after all, it was Zhou Jianping who begged him to do something, and those who wish to take the bait will come uninvited, if you don't bring it up, I won't take the initiative to mention it.

Zhou Jianping raised his glass, "Manager Kong, we have a fate, since we met at the national order fair, the first thing I thought of after coming back was you, I am very honored to meet again today!" Come, I honor you. ”

"Thank you Director Zhou for remembering me, let's respect each other!"

The two put down their wine glasses, and Zhou Jianping said, "Manager Kong, last time I brought that sample, after you tasted it, what do you think of the taste of our products?" ”

"It's delicious, it's okay. I wonder, what is your ultimate goal? ”

"I'll just say it bluntly, our products want to enter the market of M City through your company."

"The idea is good, but we have a manufacturer of your kind of product!"

This news surprised Zhou Jianping a little, he was stunned at first, and then said calmly: "Such a large provincial capital, such a huge market, it is not strange that there are similar product manufacturers in the local area, but I want to ask Manager Kong to give us a chance to enter this market." ”

"Then I can tell you right now, this opportunity can be given to you, and I don't care if it can stand on its feet." Manager Kong said.

"As long as I am given a chance, it is entirely our business whether I can stand up or not, please rest assured Manager Kong." Zhou Jianping raised his wine glass and then saluted Lao Kong.

"I think you're quite confident, you are a small street factory contracted to operate, where do you get your self-confidence in the face of such a large state-owned enterprise?" Seeing Zhou Jianping's relaxed expression, after putting down the cup, Lao Kong took a bite of food, and he was very curious about Zhou Jianping's performance.

"I still remember what I taught in politics class in high school, that we should analyze things on a case-by-case basis, and in any case, we should not only see the difficulties we face, but also see our own strengths. Although our company is not big, it also has two advantages, one is that with the care of Manager Kong, you should not see death without saving, and second, our company also has a certain internal strength. Although Lao Kong had stated that he only had to give him a chance, whether he could stand up or not, Zhou Jianping still put a high hat on him.

"My care role is limited, what is the internal strength of your enterprise?" Lao Kong asked.

"It's true that we are a small business, but we have advantages that state-owned enterprises do not necessarily have. Let me tell you a true story, the state-owned Huaxing Light Industry Machinery Factory subsidiary company, although it is a collective enterprise, but the scale of the enterprise is definitely enough for large enterprises, this enterprise produces food additives, their original normal business, in a year or two, almost by a group of private or private enterprises to eat up. ”

"What's the reason for that?"

"Other users put forward some requirements, this company is not unsatisfied, but negative, even troublesome, unwilling to meet the user's requirements. However, these requirements of users are nothing to private or private enterprises, so users decisively abandon this so-called large enterprise and purchase the products of those small enterprises. I am a witness to the incident, through this incident, I understand the fact that as long as the quality of the products of small enterprises is excellent and the price is reasonable, their products can compete with those large enterprises, and in the field of civilian consumer goods, I think this trend will become more and more obvious. Zhou Jianping said.

Manager Kong took a sip of his wine glass, "These are all trivial things, can't large state-owned enterprises do it?" ”

"Manager Kong, it is estimated that you have been working in the agency and do not know much about the situation of the production enterprise. Large enterprises, especially large state-owned enterprises, have a rigid system, people are superficial, some people do not work, they get a lot of wages, some people are tired to death, and they do not make much money, and over time, there are many grievances among the front-line workers, so those workers who originally worked honestly have also become lazy. As far as I know, some of the requests made by users are not a big deal, but they are such small things that no one in big companies wants to do. ”

"Don't their leaders know these things?"

"It can be said that from the leader to the ordinary workers, living in the system for a long time, the superior status makes them feel superior, completely regard themselves as God-like existence, for the user's additional requirements, they do not care, and even think that the user deliberately makes things difficult, in this case, do you say that the user is still willing to use their products?" Zhou Jianping said.

"What large state-owned enterprises can't do, can small enterprises do?" Lao Kong is still skeptical.

"It's not that large state-owned enterprises can't do it, but they regard themselves as God and don't want to do anything for users at all, however, small businesses don't have any sense of superiority, they think that users are God, and they are just God's servants, so the requirements for use are naturally responsive, in addition, these small requirements of users do not need to spend a lot of money, and do not require much technical support, and are generally easy to meet. To put it bluntly, this is a matter of concept, a kind of consciousness. ”

"But I've also heard that some private or private enterprises also have shoddy and dishonest behavior."

"Private enterprises are driven by market demand to develop naturally, because the entry threshold is very low, the natural good and the bad are uneven, you say that this situation inevitably exists, but the enterprise that does so must be a mouse, self-destruction. Any private enterprise that wants to develop in the long run regards product quality and reputation as the life of the enterprise, and no one is stupid enough to take the initiative to smash their own jobs. ”

"How long have you been in this business?"

"Don't hide it from Manager Kong, I have worked as a small trader, and I have also done the production and sales of food additives in the affiliated enterprise company mentioned above, and I have not been in the food processing industry for a long time."

"How dare you guarantee that your company can do well?" Lao Kong accepted other people's "Moutai", accepted Zhou Jianping's invitation to eat, and spoke so trickily, with a condescending style.

This reminded Zhou Jianping of Ma Xingwei's admonition, in front of such low-level administrative officials, the more humble you put your stature too low, the more self-righteous they are, and the more they look down on you. is worthy of being the son of a deputy department-level cadre, Ma Xingwei sees officialdom very thoroughly.

"Manager Kong, it's true that I'm a newcomer to the industry, and I can even tell you that I am now contracting this Jiansheng Food Factory, which used to be a collective enterprise, but their products are not accepted by customers even in the local market. No diamond does not do porcelain work, through prior research, the first thing I did after I took over was to invite technicians from the famous Xiangyang Food Factory, first of all, to improve the quality of products, less than two months, from the previous 'Jiansheng brand' biscuits no one cared about, to now almost completely occupy the local market, you have to ask me how to do it? My winning formula is quality, price, reputation and after-sales service. Zhou Jianping is full of confidence.

"I believe that, but in our case, you have to face the competition of a local state-owned enterprise directly, what are the odds?"

"Competition is a good thing, as for the odds of winning, it's hard to say now, Manager Kong is a veteran in the industry, may I ask what is the difference between your local company and the state-owned Xiangyang Food Factory?"