Chapter 889: Dragon Dominates the Global Video Game Market
Microsoft's public relations department spent at least several times the cost of public relations funds, begging the media to show mercy, get through the officials in charge of public opinion in various places, buy off the media companies, the mouthpiece of public opinion, appease users, and lose money happily.
Counting Microsoft's efforts, it exceeded $1.2 billion, and it smashed the signboard of Xbox360 by itself, which is really a huge loss!
Yang Yun looked at the statistical report, and his heart blossomed.
In real history, at least one-third of the first batch of Xbox360s shipped have been repaired, which is really amazing, but because the games on the Xbox360 platform are really fun and listed ahead of the PS3, players can still pinch their noses and accept this result, and wait for Microsoft's $1.2 billion 3-year warranty to let them escape, and the second batch of consoles will be much better.
And this time, Microsoft rushed to launch the next-generation console, the flaws in the console design are stricter than the real history, plus there is a group of people who added fuel to the fire, more than 400,000 players applied for returns, which also led to hundreds of thousands of other players also coaxing, Microsoft had to fully recall these batches of Xbox360.
Even those improved versions are also recalled, Xbox360's new launch plan is far away, all players have been fully compensated for the game console and game software, even if they themselves are artificially damaged, they can also exchange money with invoices, Microsoft is really spending money this time.
"That's it! You've spent $1.2 billion in real history to give all players a 3-year warranty, and now it's just a long pain turning into a short pain, so get out of Xbox360. Don't come to the TV game console platform to eat, this small market is not enough for me to eat and drink alone! ”
Yang Yun smiled proudly. This is a victory in the battle of public opinion, and he used a small fulcrum to pry a competitor who is several times his strength. It is not surprising that Microsoft will cut the game department, or it will be deeply dormant, and it will take a long time for them to rise again.
Zhao Yongping also smiled proudly, he said: "Someone suspects us, but there is no evidence, and Microsoft also threatens to give us a good look." But we don't need them anymore. ”
Yang Yun put away his smile and said unhappily: "Microsoft threatens to ban us? They can't afford to lose? Hmph, this is a shopping mall, a shopping mall is like a battlefield, which company standing at the top of the food chain is not with blood on its hands? Who isn't ruthless in the process of growing up to be a Big Mac? There are hundreds of companies that Microsoft has forced to die, and who doesn't know that their indiscriminate methods are endless? I'm embarrassed to say to others, cut! ”
Zhao Yongping's attitude is the same: "Besides, we really didn't do anything. If it weren't for Microsoft's own big problems, we wouldn't have been able to target them even if we wanted to. ”
This is a very serious problem, Yang Yun thought of his helpless feeling a few months ago, if Microsoft was really working on Xbox360. Then he's probably going to have another torturous battle.
Fortunately, Microsoft is self-inflicted and can't live, which can be regarded as a help from God for Yang Yun. But this should also be the last time.
Because in the whole world, there is no longer a competitor of Longteng. But his dream of a super-game empire is only the first step, just like Qin Shi Huang to unify the world. Unification is the first step, governing the country is the more important second step, unifying the weights and measures in the game industry, and changing the law will become the focus of Yang Yun's future work.
In June 2004, Microsoft announced at a general meeting of shareholders that Microsoft's game division would be reorganized indefinitely, and Robbie Bach, senior vice president and president of Microsoft's games division, and James Colin, technical director of the hardware department, resigned.
After a day, many European and American drama manufacturers who released games on Xbox360 have approached Longteng Entertainment Game Company, they buy DC2 game development kits, and they are not stingy, Longteng signed an unequal exclusive contract with them, and they can only grit their teeth and accept it.
Practitioners and commentators in the gaming industry around the world believe that no one can stand in the way of Dragon's lead in the video game console market!
……
In the Spring Festival of 2005, the senior executives of Longteng Entertainment and Game Company gathered in Beijing for the first time, Jiang Shaoyun, the president of Longteng Branch in the United States, Xiao Liangyu of the European Branch, Wang Zhe of Japan, Yang Zhan who traveled all over the world, and the heads of branches in Brazil, South Korea, Taipei and other places all came back.
The outside world believes that this is the first high-level meeting of Longteng after the unification of the global video game console platform, which will determine the focus and direction of Longteng's research and development in the future.
But the real situation is only known to them, this is a celebratory feast, and it is not as strict as people think.
Lincoln Park is an internationally renowned rock band signed with the entertainment company under the Dragon Entertainment Game Company, because they sing the theme song of many famous Dragon games, so their fame is getting bigger and bigger, and now they are not only limited to Dragon Teng's own projects, they also hold concerts around the world, receive commercial singing, produce zuò and sing songs for other companies, and the mix is booming.
Now that the boss personally summoned it, Lincoln Park, which was holding a concert in London, immediately decided to find a way to push it off and flew to China immediately.
Lead singer Chester Bennington adopted an alternative approach to death, and the captain and lead singer Mike Xintian took on a black face and told the organizers that Chaster had a voice problem and could no longer sing, and forced them to cancel their concert in London.
Although McSin only said that Chester had an upper respiratory tract infection and nothing else, some people deduced that McSin was alluding to the fact that the air in the foggy capital of London had inflamed Chast's tonsils.
"Mike, you're so stupid, if the air in London can inflame my tonsils, if I don't have a problem singing in the capital, will those Brits point at our backs and scold?" On the plane, Chast was still struggling with this problem, he really couldn't understand what McXintian was doing.
McXintian did think that something was wrong, he went around the back of his head and said: "Maybe I'm too nervous, I really didn't think of this, I've only heard of London's alias called Wudu, and China's capital doesn't have such a nickname." ”
Chester shrugged: "The air pollution in the capital is strict, there is often haze, I heard that Britney, and Sarah Brightman both planned to go to the capital for a concert, but they both got off the plane and canceled because of inflammation of the vocal cords, and they left the first day after getting off the plane." ”
McXintian laughed: "OK, if you can still sing in the capital, can you prove that you are better than Britney Spears and Sarah?" Don't worry, the boss called us over, he has already said that there is no need to have a concert, just need to meet with fans, be on a TV show, or be related to games. And it's the Chinese New Year, maybe we can get a big red envelope from the boss! ”
The plane landed at the capital airport in Beijing, and the drivers of Longteng took Lincoln Park away from the airport, watching everyone receive a big cap and a big mask, Chaster and McCintian looked at each other, and couldn't help laughing, put on a big mask, dragged the luggage, followed the drivers into the business car, and couldn't help but joke: "What a beautiful mask, one mask for multiple purposes!" ”
The business vehicle took Lincoln Park to Longteng Animation and Game University, the school was already on vacation, and there was no one walking around the campus during the day, so the business vehicle went around a few circles and came to a modern technology small SOHO building.
Yang Yun had been waiting there for a long time, and he was in the recording studio, chatting with music producer Gao Xiaosong and well-known electronic music DJ Yang Bing, discussing the songs, and watching them use electronic music to produce software.
The group from Linkin Park arrived, regardless of the jet lag, and sent them directly to the school.
Yang Yun didn't talk too much about etiquette, and after asking if these people could hold on, he waved his hand to let them listen to a short song, and he motioned for Gao Xiaosong to turn on the speaker.
Chester and the others looked curious, they put down the instruments they were carrying, then found a comfortable position in the recording studio and sat down, and began to listen.
"Toot!"
"Toot!"
"Toot!"
"Toot!"
"Toot!"
"Nourish...... Nuclear-Launch-Detected! ”
What?
Everyone was confused, what was the situation?
Isn't this the StarCraft game startup sound, plus the female voice alarm, the ultimate alarm sound that detects that an atom/bullet is locking onto a target and is about to hit the target?
But before Chester and the others could react, a familiar melody sounded, and all of them burst into laughter.
《Numb》!
This opening music has been carved into the depths of their souls, and it is definitely the opening prelude to "Numb"!
No, a little changed, and just as the atom/bomb was just detecting, a deep man's voice shouted, "Need-a-light? ”
Need to borrow a fire? This is a bridge that often appears in Japanese comics, American comics and even movies, and it is also the line of the Spitfire in "StarCraft"! Is this StarCraft messing into Numb?
Dangdangdang...... It's the prelude to the second sentence of "Numb" again!
“My-life-for-Aiur!” Protoss fanatics, born for El!
“Commander,lets-move!” -- Marines are moving in formation.
As a result, the next second the music changed to "Ahh...... Ohyes......", which is obviously the sound effect of a Marine who has taken a stimulant/dose, but it has been artificially edited, and there are four ah-ah-ah-ah screams in a row, and then there is an Ohyes ending, which fits the melody of Numb perfectly! (To be continued......)