The agreed meeting place is the Nanhai Hotel, a five-star hotel near Shekou, which is also one of the first batch of old luxury hotels in Pengcheng, which was completed in the 80s.

The assistant marketing director of EMI, who was already waiting in the hall, took Chen Bo and Mo Fei to a very clean small café, and repeatedly told the two to have only an hour to talk.

Zheng Rongsen sat leisurely on the single sofa next to the small round table, with a steaming cup of coffee on the table. A leisurely white shirt with an open collar, blue-gray trousers, meticulously combed black hair, and sharp eyes without losing their looks. It feels more like an entertainment star than a record company executive.

Seeing the two of them coming in, Zheng Rongsen got up with a smile and shook hands with the two, very gentlemanly.

Chen Bo was secretly vigilant in his heart, the more silent people were, the more difficult they became. How can he be a mediocre person if he can be the marketing director of EMI Records, and you can feel his pride by looking at his temperament and behavior.

Zheng Rongsen listened to Mo Fei with a smile on his face, and after explaining their intentions, he gently picked up the cup and took a sip of coffee, still smiling and said, "With all due respect, I really don't see that cooperating with your company can do any benefit to EMI." ”

"Mr. Zheng ......" Mo Fei thought that Zheng Rongsen wanted to refuse, opened his mouth to argue, and as soon as he spit out the two words, Chen Bo took over first, "Mr. Zheng, in fact, our two brothers are here to send money to Baidai!" ”

Zheng Rongsen's eyes lit up, and he wondered, "Oh? Let's talk about it. Hope not to waste my tea time. ”

In fact, this sentence already contains dissatisfaction and warning for the two, and Chen Bo is certainly not stupid. If you follow Mo Fei's rhetoric of coming up directly to talk about cooperation, it doesn't make any sense. So he hurriedly threw out a bait that could attract the other party, and first aroused his curiosity.

Chen Bo then said lightly: "The record industry has reached the end of its rope. ”

"You're alarmist!" Zheng Rongsen's face was a little angry, and he said dissatisfiedly, "Are you trying to provoke me?" ”

"I wonder if Mr. Zheng has heard of the American website Napster?" Chen Bo was noncommittal and asked rhetorically.

Napster is an 18-year-old American teenager who uses P2P technology to search for music, and has developed tools that can transcribe music from CDs to MP3 format, and anyone can upload it or download it at will.

The emergence of this model immediately attracted the attention of European and American netizens, with 80 million people online at the same time at the peak. Warner, EMI, Universal, BMG, Sony Columbia, the world's five largest record labels, jointly sued Napster for copyright infringement and demanded $100,000 in damages for each pirated song. The court ruled against Napster, losing again on appeal in February 2000 and finally declaring bankruptcy and being acquired by BMG's parent company, the Bestaman Group.

As a Greater China executive of one of the five major record companies, how could Zheng Rongsen be unfamiliar with this incident.

"That's in America!" Zheng Rongsen's tone was already a little unconfident.

"Yes, that's only in the United States, because the United States has a well-developed legal system that protects music copyrights. But where is the main body of the Chinese music market? Hong Kong and Taiwan? The total population is less than a fraction of that of the mainland. ”

Chen Bo sneered, pressing step by step.

"At the beginning of the year, Singapore Ideal Group released the world's first MP3 player, NOMAD Jukebox, which can convert CDs to MP3 format directly and save into this player. Songs can be stored on 100 CDs. What this means, Zheng is always a connoisseur who should know better than me. ”

Zheng Rongsen's eyes were dim, and he was secretly contemplative. The record industry has been slowly declining since 98 years, and the records that cannot be sold in the first edition will be recycled and destroyed, which is a large amount of expenses, as well as the cost of planning, packaging, production, and publicity. A record is not only about the process of recording and DJing, but also about the profits of distributors and agents, and the royalties of singers and songwriters. In '96, a record could have a gross profit of up to 15%, and now it's good to have 10%.

Nowadays, in addition to releasing records, it is difficult to receive royalties for other music copyrights, and who has paid royalties for the songs used in those movies? And how many movies and TV can there be in a year? The record company can now only let its artists continue to take on commercial performances and concerts to make profits.

The rise of the Internet industry, companies like Napster are legally protected in the United States, but if they appear in the Chinese market, it will be really disastrous. Zheng Rongsen didn't dare to think about it anymore.

"But what can you do for Momoyo?" Zheng Rongsen's face was cloudy, and he couldn't figure out the thoughts of the young man opposite.

"Cooperation, only cooperation can continue to survive." Chen Bo said unusually confidently, "According to Murphy's Law, what you are worried about will always appear, no matter how big or small the thing is. So, here I am. I am not alone, I represent the Internet of the future! ”

Chen Bo's eyes were firm and resolute, which made Zheng Rongsen feel a feeling that could not be underestimated.

"How do you want to work together?" Although Zheng Rongsen's heart was relaxed, he still asked forcefully.

"Sky.com's goal is to be an online light entertainment platform, not to prey on the tiger's mouth. We will only provide electronic music auditions, not downloads. And guide all users to buy genuine CDs. Mr. Zheng can be understood as a media in Sky.com, which is the same as TV and radio, no different. We provide a channel for record companies to promote their records and help you increase your record sales. ”

"In the past, to investigate the market's acceptance of songs, you had to release EP singles first. Now there is no need to waste that cost, and it can be put directly into the sky.com, where all users can evaluate it, and the production of the album can be adjusted at any time according to user feedback. ”

Zheng Rongsen nodded, this method is not bad, as long as it does not provide downloads, it will not have too much impact on the physical CD market, he is afraid that once it is open for download, it will be like a wild horse that is uncontrollable, but in fact, even if the other party exploits the loophole of the law to transcribe and upload, he can only helpless.

"In addition, we can also cooperate in the direction of e-commerce. Selling records online by Sky.com will also save the link of agents. And I believe that your company also has a lot of unsalable CDs in stock. ”

Chen Bo kept throwing out his own plans, luring Zheng Rongsen into the routine he set step by step.

"Judging from the current market, it is not realistic to charge for auditions. China's economy is booming, and the legal system is gradually improving. It won't be long before EMI will only be responsible for music production, and Sky.com will be responsible for online music sales. Eliminate intermediate links and save inventory pressure. This is the music of the future! ”

"You're a bold idea!" Zheng Rongsen had to admire his ideas, one ring after another, without leakage.

"If you don't have the guts, how dare you come and work with the world's No. 1 record company?"

The sedan chair was carried by everyone, and Mo Fei, who was Chen Bo's sycophant, couldn't help but put up his mother's finger on the side, if you directly praise the other party, it is nothing new, just like a hard advertisement. Elevating the status of the company he represents, it also invisibly elevates his status. This is a high-level means of sycophancy.