Chapter Twenty-Nine: The Joker Becomes a Quick Method

The backend code of Skynet has been transferred to two newly purchased IBM servers, one as the core server and the other for text exchange, which is hosted in the computer room of Huaxia Telecom Group.

The capacity and bandwidth of the two servers can currently meet the needs of 50,000 people online at the same time. If the website is developing well, then the demand for servers and bandwidth will increase.

This is one of the most important expenses for making a website, otherwise Tencent would not have spent it in only a year after raising 2.2 million US dollars, because the cost of the server is too high, otherwise it is difficult to support the doubling of the amount of data.

At the most difficult time, Tencent even took the more extreme method of stopping the registration of new users to reduce the cost of expenses.

Zhang Yiming led the new employees of the technical department to familiarize themselves with the back-end framework and development process of the website, and Chen Bo took the new employees of the operation department to start the relevant training.

Operations are not as professional as technology, but they are much more complex and trivial than technology, and at the same time, they require the cooperation of technology and various departments to complete the work.

In the network company that provides content, operation is definitely dominant, which is why Skynet recruits more employees in the operation department than in the technology department, and these people are still fewer in Chen Bo's opinion, everyone has to do several jobs.

Website operation includes, but is not equal to, the promotion and publicity of the website. In the early days of the Internet, the operation work was not yet systematic, and website operators realized the importance of various data, but most of the specific ways to do it were in a stage of exploration.

As a person who has come over, Chen Bo is of course no stranger to this set at all, and there are mature methods to train new employees to avoid detours.

The product department is responsible for thinking about what this is, and the technical department is responsible for doing it, and the operation is to let users use this product. A website can be a product, like Sky.com. Software can also be a product, like Tencent's OICQ.

In the process of running a product, you can't take a blank thing for users to use, it will be unattractive, and users won't stay on your page too much. One statistic that clearly shows how attractive a website is to users, and that is the average length of visit. The longer the dwelling, the greater the attraction. The operation staff will make corresponding adjustments based on this data.

Just like a payment tool in later generations developed a functional product of "student and white-collar diary", which was quietly launched and instantly detonated the heat of the entire market, is the content in it 100% true? Behind this, of course, is the hard work of countless operations staff.

Operations also need to dig deep into the needs of users and analyze various data. For example, the number of IPs accessed uniquely, the number of clicks per unit of time, click-through rate, browsing time, the number of members, the number of active users, etc. If you do a forum, there will be other data indicators such as the number of posts, the number of replies, etc. It is to understand the behavior of users and the problems of the website from this data.

In addition, there are various event plans to maintain old users and attract new users. Event marketing is also necessary for current affairs that the society is concerned about, as well as competitive analysis of peers and so on.

There is a lot of work in operation, and it is not something that can be done in one go. In his future work, Chen Bo will slowly pass on his experience to them, but the top priority is the operation of the content. Since Chen Bo and Zhang Yiming made the website, they have basically never managed it much.

The old users have also been lost, and who would be interested in a website that doesn't update all day? At first, it's fresh, but later on, it's tired and tired. Just like a woman after marriage, she is always dressed as a yellow-faced woman, so don't expect the other party to keep it fresh as before marriage.

The content of the music board section and flash section of Sky.com is mainly technology-based, supplemented by operation. The most important thing that is relatively empty now is the third section, the Internet culture area of light BBS.

Only rich content can drive the user's visit popularity, and then generate the interest of creation. This allows for effective interaction between the website and the user. This is also the original intention of Chen Bo's website, web2.0 is to interact and create content.

What seems simple, it's not easy to do. Although these young people are very fond of Internet culture, there are also talents who specialize in advertising and media planning. But I don't know about the culture of Internet jokes.

The most widely used use of this kind of paragraph literature should be in cross talk and comedy sketches, and the jargon is called language baggage.

Chen Bo learned from the experience summed up by Prince Ma and gave them a lesson in the crash course of jokers.

1. Homophonic mispronunciation: using Chinese homophones and phrases with different meanings to achieve unexpected effects.

For example: "Your mother and I fell into the water, who do you save?" "Save Mom." "I didn't hurt you in vain!" My aunt touched my head and smiled and stuffed me with a red envelope.

A: My dad has raised it! B: Huh? Please mourn!

2. Expectation violation: The sentence before and after causes a strong error, which makes people feel cold jokes in an instant.

For example: "I advise everyone not to be a person who picks the door, because ...... Doors are going to rot. ”

"The one riding the white horse is not necessarily the prince, it may also be Tang Seng. It is not necessarily an angel who has wings, but it may also be a birdman. ”

3. Different readings of the same sentence: different interpretations of the same sentence.

For example: everyone on the rivers and lakes calls me a cold-faced killer, and a cold-faced killer in North Korea!

After Chen Bo's detailed induction and guidance, the young people in the operation department instantly opened their minds and began to devote themselves to the infinite enthusiasm of creating jokes, which was very enjoyable.

Any start-up team needs time to run in, just like a newly bought car, only after the run-in period can it exert its full strength. Chen Bo assigned corresponding tasks to everyone to familiarize themselves with their job responsibilities.

Although all the personnel have arrived, Chen Bo did not immediately start the official operation and promotion. According to the original plan, the music audition section will occupy a considerable proportion in the future. It's going to be a certain revision, and if it's just a few pieces of music, it's too simple.

Once the new server is up, there is plenty of space to store the songs. But the library is a problem, because there is a question of music copyright here. The use of MP3 music format has not been proliferated on a large scale, so it has not had much impact on the traditional record industry.

The copyright law in use today does not provide a clear explanation of the electronic copyright of music and the right of online broadcasting. Sky.com can also be used as a hooligan, and it doesn't matter which company or singer he is, he can directly throw it on the Internet for broadcast.

But if you do this, others will follow suit, and the small station may not have much impact on Skynet.

But the big station itself occupies a lot of network resources, as long as it is online, it will be able to crush the infant baby of the sky network at once. At that time, Skynet will not only be on the opposite side of all music companies, but also bear the infamy of infringement. The so-called thankless.