Chapter 472: The True Meaning of the Talent Show
PS: Tips from xiexie and 9z Lord of the Gods!
The reason why Cui Zhengyuan loves "Super Girl" is that its threshold is very low.
As long as you are a girl who is willing to be a star, you can sign up.
Despite the mixed scores, many people don't even have basic singing skills. But either way, it's a show.
Especially in the process of the draft, all kinds of jokes about the death of thunder also added interest to the show.
The reason why "Super Girl" is so popular is that in addition to Li Yuchun, Zhang Liangying, Zhou Bichang and other players who finally came out, those interesting participants also contributed a lot of liliang.
At least in the serious draft event, it is a unique and interesting meal.
Again, "Super Girl" is not a continuous, ever-airing show.
When the winner is chosen, the season is over. What the TV station needs to do is to regroup and start a completely unrelated second season.
The advantage of this is that it doesn't take up too much time.
According to Cui Zhengyuan's expectations, preparations for the show will begin now. In about three months, you can get on the horse.
After publicity, auditions, momentum, general selection to the final finals, it is estimated that it will last a year.
In this way, I believe that the time will be when the portable HD camera should be developed.
In this way, the launch of "Infinite Challenge" will not have any jishu obstacles.
In Cui Zhengyuan's mind, what can determine HBC's status in the entertainment industry is "Infinite Challenge".
The energy of this Korean variety show, the only national variety show, is very amazing.
Whether it is the value or influence created by the program itself, there is no one before it, and there may be no one to come.
Unlike other variety shows that only make the audience laugh, this show can cultivate a loyal fan base. And its fans. They are the scariest group of people in the Korean entertainment industry.
From elite groups such as politicians, entrepreneurs, and professors, to ordinary people such as students, workers, and peasants.
In particular, the humanistic spirit conveyed in the show all the time has influenced several generations of Koreans.
With Infinite Challenge in hand, HBC can sit back and relax.
Between the national variety show "Infinite Challenge" and the invincible ratings of "Two Days and One Night", Cui Zhengyuan still chose the former.
It's impossible to keep both of these best variety shows on HBC, even if they can air at different times.
Imagine if Saturday is "Infinite Challenge" and Sunday is "Two Days and One Night", then the consequence is that HBC will completely dominate the weekend's entertainment ratings.
The consequences of this are devastating. It will be under collective siege by the other three TV stations.
Don't look at the fact that SBS has ace variety shows on Saturdays and Sundays, but "Love Letter" is just a high topic.
When it comes to ratings, the highest is "Actual Situation Saturday". And this is also the reason why Weishenme Shen Dongye is not as famous as Jiang Hudong, but the performance fee is higher than the latter.
If you want not to be the target of public criticism, it is enough for a TV station to maintain only one high-rated and high-quality weekend variety show.
From the perspective of the value and practical significance of creation, of course, "Infinite Challenge" is the most exciting for Cui Zhengyuan.
Kim Kwang-so understands the meaning of the expert judges very well.
When each brokerage company selects trainees, those teachers who are judges are expert judges.
In a talent show, relevant professional judges are indispensable.
After all, these people have deep expertise and experience. Able to raise the level of the program.
But what the public judges are, he doesn't understand.
"Is it to recruit people from the general public to be public judges?" Kim Kwang-so had some doubts about this.
Cui Zhengyuan smiled and asked rhetorically, "President Kim." Do you think that ordinary people who don't understand music at all can comment on anything of quality if they come to be judges? ”
Kim Kwang-so was really interested, and couldn't wait to ask for advice: "Listen to Executive Cui's high opinions, don't hide your secrets." ”
I thought it over and over again. Cui Zhengyuan slowly talked about his thoughts. "In real life, many people have their favorite stars. But these stars are passively accepted by them, and they will only be liked if the style is a type that the people can accept. So can we think backwards? That is, it is up to the people themselves to make the stars. ”
"The people themselves make the stars?" Kim Kwang-so chewed it many times, and he didn't quite understand the meaning of this sentence.
"President Kim, have you sent a text message?" Cui Zhengyuan asked further deeply.
This question is really white enough, even if Kim Kwang-so has a good temper, he can't help but be a little angry. "What age is it, who hasn't sent a text message?"
"Huh!" Cui Zhengyuan said with an expression of Zhizhu in his hand: "Then you say, if we cooperate with a telecommunications company and use SMS voting, so that the audience watching the talent show can vote for their favorite contestants." And once their favorite contestant advances with the help of voting, does the audience feel a sense of accomplishment? ”
With a bang, Kim Kwang-so felt his brain suddenly come to an uplift.
He is an old man who is used to entertainment planning, and he has seen a lot of amazing behaviors done by crazy fans to support their idols.
Weishenme Korean entertainment companies like to cultivate idols? It's because the spending power of fans is terrifying.
weishenme In terms of album sales and music source rankings, ordinary singers are not the opponents of idol singers at all? It's not all about fans doing their best to buy and desperately brush the charts in exchange.
It is conceivable that when a contestant shows the potential to be liked in the show, he will definitely be able to cultivate a large number of fanatical fans.
And these people will definitely vote desperately in order to be able to make their idols go further and win in the end.
When the time comes, the cost of SMS alone will be a lot of income.
Can Kim Kwang-so imagine what kind of grand occasion it will be? And as long as the planning is complete, the telecom company will never disagree.
"It's worthy of Executive Cui, today I am returning with a full load." Kim Kwang-so smiled like a chrysanthemum blooming, and his little eyes couldn't be found at all.
The planning of "Super Girl" is incomparably excellent. Even if Cui Zhengyuan only said it a little superficially, he could imagine the frenzy of thousands of empty alleys and national drafts at that time.
Speaking of now, Cui Zhengyuan is also excited.
In addition to bringing huge profits and ratings to the TV station, such a talent show can also allow the brokerage company to find a lot of good seedlings.
And compared with the trainees who have worked hard to cultivate, this kind of artist from the draft can undoubtedly save a lot of costs.
In the process of the draft, these people have grown into well-known artists. Signing such a person will even save the cost of publicity and the development of consumer groups.
Where to find a good thing that kills three birds with one stone?
Originally, Cui Zhengyuan was just in the attitude of being responsible for his family's business. It's just to help Kim Kwang-so come up with advice.
But when he realized what was possible, he immediately changed his mind. "President Kim, give me a few days, and I will come up with a full set of operation plans when the time comes. How about we have a sincere cooperation this time? ”
This really shocked Kim Kwang-so.
Before coming, his thoughts coincided with Cui Zhengyuan.
It's just that because I have no ideas, I want to come to Cui Zhengyuan to seek creative support. Unexpectedly, not only did he achieve his wish, but he also tied the A.P company to the chariot.
"Executive Cui also plans to participate in the operation of the show?" When he asked this, Kim Kwang-so was very nervous.
Speaking from the heart. He didn't want A.P to be involved. Because this also means that Cui Zhengyuan will also participate.
If it is someone else, its two branches work together to achieve what haode results. It's too late to rejoice.
But Kim Kwang-so is not like this, he prefers HBC TV to do it alone.
The fundamental reason for his thinking is Cui Zhengyuan's identity.
This heir has put too much pressure on Kim Kwang-so.
Although the idea of the show was proposed by Choi Jung-won. But Kim Kwang-so wanted to take it as a political achievement.
The president of HBC is not his ultimate goal at all, and there is still a vast sky above him waiting to fight.
Cui Zhengyuan didn't know that the man opposite had thought about so many twists and turns in his heart, even if he knew. He would only laugh.
Grabbing merit with a subordinate, how embarrassed he is to do it.
"Of course, when the draft is carried out to zuihou, the champion, runner-up and third place must be decided. And these people have already cultivated a lot of fans, so they have to make their debut as singers after all. In this case, the brokerage company must be indispensable. President Kim doesn't want the stars produced by our program to be taken advantage of by other entertainment companies, right? Cui Zhengyuan said his plan.
He is a person who has witnessed the miracle of Brother Chun, so he naturally knows the power of this kind of talent show.
Hearing him say this, Kim Kwang-so was relieved.
It turned out that people didn't want to rob him of his job, but set the goal on the players.
Indeed, as Cui Zhengyuan said, according to this model, several of Zuihou's players who entered the finals will definitely be popular.
At that time, as long as the contract is signed, it is equivalent to getting a few popular artists out of thin air.
Where to find such a good thing, he won't let it go.
HBC is now a professional broadcasting and television station, and it does not have the ability and business to manage artists, so naturally it can't retain the players who have passed the test.
Anyway, they are all subsidiaries of C.J Group, and the fertilizer and water do not flow into the fields of outsiders, that's for sure.
"Then I'll wait for Executive Cui's perfect plan." After settling down, Kim Kwang-so agreed to Choi Jung-won's approach.
Cui Zhengyuan stood up and shook hands with him to say goodbye. "Let's work together to create a miracle that comes out."
At this time, even in Europe and the United States, talent shows are just beginning to emerge.
He made this kind of influential program a few years in advance, and if HBC TV can't kill all sides, then there will be ghosts. (To be continued......)