On March 8, the 1995-1996 NBA All-Star Game was held in San Antonio, Texas, and the city's most famous team was the Spurs.

In this year's All-Star lineup, Jordan, O'Neal, Kidd and other big-name stars gathered, in addition to NBA senior officials, President Stern and others will be present, the All-Star Game is a feast for North American basketball, Yang Yun is just in time, he wants to meet the NBA executives, looking for endorsement stars, he intends to do everything at once.

It was Jiang Shaoyun who picked up the plane, his face was full of guilt, and the first thing was self-criticism: "Mr. Yang, I was too careless, I was exploited by EA, and we were quite passive......"

Yang Yun rarely saw Jiang Shaoyun's anxious and helpless appearance, although Jiang Shaoyun's previous report was very serious, but as the coach, even if he was at a disadvantage, he couldn't lightly reveal his negative feelings, let alone let his subordinates see his panicked appearance.

He said with a pleasant face: "Don't worry, I didn't deliberately fly over to hold you responsible, you make things clear, even if it fails, we have to know in our hearts, what is the severity of the matter now?" ”

Jiang Shaoyun said it one by one, but these contents really made Yang Yun frown, knowing that it was extremely difficult.

First of all, EA has obtained official authorization from the NBA, and they are about to release "NBALive96" in the second half of the year, the name NBALive has been occupied by EA, and the NBA games of Longteng can only take other names, considering their own status, they must not adopt similar names. Otherwise, it's a joke!

And that's not the worst thing, the second thing is even more grim. O'Neill's agent, Rutgers, refused to contact Longteng Company, and Jiang Shaoyun inquired in many ways. Rutgers seems to have reached some consensus with EA, and no one knows the specific content except for the parties, and in terms of star endorsements, Longteng is once again behind EA.

If these two things are yellow, Yang Yun can not care, the game can be renamed, O'Neal can be replaced by Jordan or Olajuwon, but the third thing really makes Yang Yun unable to sit still, it is said that the NBA executives intend to give EA the exclusive license of the NBA game, this unconfirmed rumor makes Yang Yun sit on pins and needles. He realized the severity of the matter.

"Did you get the VIP seat for the All-Star Game? Do they have any social banquets arranged? Are there any other connections we can do to help connect with Stern and the others? Yang Yun asked.

Jiang Shaoyun replied: "The best opportunity is in tonight's charity gala, last week in the United States Oklahoma federal building bombing, resulting in the death of 168 people, today's All-Star charity fundraiser will be attended by a number of NBA related personnel, the theme is to donate to the families of the victims of the bombing/bombing." ”

"Okay, it's tonight!" A little tired from the long-distance flight, Yang Yun closed his eyes and rested, and said no more.

Jiang Shaoyun sat opposite Yang Yun and looked at Yang Yun's tired face. sighed lightly in his heart, he knew that Yang Yun valued NBA games, and he had been to Orlando once for O'Neal of the Magic team in the early stage, but he still couldn't compete with EA. When he became the CEO of Longteng North America in vain, he was full of guilt and felt sorry for Yang Yun!

Time. He actually had the intention of retreating, and the shadow of Alexei suddenly appeared in his mind. He shook his head self-deprecatingly, he didn't think he was much better than Alexey......

The dinner was held in a star hotel in San Antonio, close to the home of the Spurs. Yang Yun suits and leather shoes, as the owner of the Timberwolves team and one of the richest CEOs in the global gaming industry, he enjoys the most distinguished service, the doorman welcomes the guests, the Chinese-speaking waitress guides the whole process, and the Chinese exquisite snacks and drinks, the organizer is quite thoughtful.

After Yang Yun entered the venue, it caused a lot of shock, and most of the people were pointing at him from a distance, full of curiosity.

"Isn't this Yang from the game production company? How did you come to the NBA All-Star Game charity dinner? ”

"Don't you know? He is also a successful man in the world of sports, with several basketball and soccer clubs under his belt, including a La Liga club and the Minnesota Timberwolves in the NBA. ”

"I see, I heard that in the American baseball league, the owner of the Mariners is the Japanese game company Nintendo, right? It seems that the big game companies are quite popular in the sports world! ”

"Of course, because sports games are also an important category! And this Yang is very rich, and he is also willing to do charity, and his reputation is very good, and there are only benefits to befriending him, not harm...... Hi Yang! Hello! ”

Yang Yun looked around, walking around casually, the people around him would smile kindly at him when they approached, and he would also send a smile in return, and if he had the impression, he would stand and chat a few words.

As for whether these people will arrange and talk about him behind him after he leaves, he can't care.

There will always be acquaintances, and Robert, the CEO of EA company, appeared in front of Yang Yun and stretched out his hand to greet him, looking enthusiastic and smiling.

"Coach Yang! I heard that your Timberwolves team has a good record this year, and they are about to make the playoffs, you are really professional, try to win the championship next year! ”

As for whether he is greeting or cursing in his heart, no one knows, and it is clear that everyone is a game peer, he only mentions the team and does not mention the game, and praises Yang Yun, who is mainly engaged in games, for practicing the team's professionalism, which is not a compliment, but a rhetorical irony.

Yang Yun smiled, lightly touched the other party's hand, quickly retracted it, and asked rhetorically, "Kevin, are you still working in EA Company?" Why haven't I heard that your EA is launching a new game? ”

Robert was speechless for a while, and the muscles in his face couldn't help but beat a few times, almost cramping.

He didn't expect Yang Yun to even deliberately call the wrong name, and by the way, he returned the irony to himself, which was to satirize him for occupying the position of EA president with a dead face and making no achievements!

Jiang Shaoyun's stomach almost hurt from laughter, but he still tried his best to play the role of a supporter, prompting: "This is President Robert......

Yang Yun suddenly realized, oh, and said apologetically: "I'm sorry Robert, my memory has deteriorated very much in the past few years, please don't mind......"

Robert wanted to be angry, but in front of the public, Yang Yun depreciated himself and apologized, he could only hold back the fire and said coldly: "Yang, if your memory is not as good as mine, an old guy in his 50s, I will build yì You should learn from Yamauchi Pu and retire as soon as possible!" ”

Yang Yun laughed: "What is there to learn about Yamauchi Pu?" And I haven't reached the leading position in PC games, and I haven't won NBA games yet, so how can I retire lightly? ”

Robert finally became proud, how rare it is for EA to overwhelm Long Teng once, about the NBA authorization, no accident, Long Teng will be eliminated from the game, this is the most proud thing he has been in these years, and it is also an important reason why he couldn't help but come forward and mock Yang Yun after seeing it!

"Yang, you control the TV game console, so you can be the leader in the industry, everyone admits this. But PC games are far more open source than TV games, and can you control the production of all PC consoles in the world? You can't do it to monopolize the position! Robert saw it very accurately, and was quite disdainful of Yang Yun's big words.

Yang Yun waved his hand and said indifferently: "Robert, I'm talking about the lead, not the monopoly." Besides, what does the dragon make it look like, what does it have to do with EA, why do you cāo heart for me? I'm here today to license the NBA game, and I'll be launching the NBA game this year, just like the FIFA license game back then. So, you'd better think about how to make EA's games well. ”

Robert's heart sank, football games were not a good word for him, this was a deliberate mention of his sadness, he sneered: "Then we'll see!" ”

Yoh? Yang Yun was a little surprised, when did EA become so strong? It's not like their style!

Watching Robert walk away, Yang Yun asked, "What exactly are their hole cards in EA?" How can you be so confident? ”

Jiang Shaoyun could only shake his head in embarrassment, if he knew EA's hole cards, he would not have been suppressed by EA to this point.

The two had no choice but to find another way, looking around, Yang Yunle was happy, and met an acquaintance again.

"Hi Yang!" A tall white man greeted Yang Yun, none other than Brown, the CEO of KTT.

Seeing Brown, Yang Yun immediately thought of a variety of possibilities, EA, a manufacturer focusing on PC games, dared to call out with the multi-platform development of Longteng face-to-face, there is only one possibility, "NBALive96" may be released on PS or N64, EA and Sony or Nintendo have teamed up!

"Sony is cunning and cunning, Nintendo is a little strong that can't be beaten, and now if I get involved with EA again, can I still make a game happily?" Yang Yun has a headache, if these companies want to collude together, the strength of his hostile forces can increase by three points, and the combined attack effect of multi-platform complementarity must not be underestimated.

Jiang Shaoyun chatted with Brown, but he didn't dare to disturb Yang Yun's thinking, and soon, Yang Yun thought of a countermeasure, he said his thoughts and got Brown's support.

Under the phone call, Brown quickly contacted the heads of several American game companies that have business ties with KTT, saying that KTT hopes to lead everyone to force the NBA executives to open up game licensing and put pressure on the NBA executives together.

Even if you don't play NBA games now, no one can guarantee that you won't be involved in the future, and it's important to have a good relationship with KTT, so there's no need to offend them for small things.

The three of them simply found a sofa in the corner and sat down to discuss countermeasures, and by the time the much-anticipated Stern walked into the hall, they had already preliminarily decided on two sets of countermeasures.

How to break through with the team-up of EA and Sony Nintendo, it's up to now! (To be continued......)