1352. in the first place
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Li Zheng and Pan Xiang are both understanding people, so they naturally know what to say at this time.
Li Yifan laughed after hearing this: "Hahaha, okay, don't hold it back, in fact, Chenhua Automobile is our own company, what should we do when the time comes, do you need me to say more?" ”
"Haha, that's true, now it's all a family, and it's too polite to talk about two families again. Moreover, in recent years, our domestic auto shows have become more and more prosperous, and more and more car companies have come to participate in the exhibition. In the past, those foreign big-name car companies did not pay attention to our domestic market at all, what car companies, that is, the nature of the catwalk. To be honest, what they do is not ordinary, new cars that have been on the market abroad for several years are not bought in the domestic market, on the other hand, even if there are some advanced technologies, they do not take them to China at all. Let's take some old models to fool our domestic consumers. At that time, we just couldn't see it, and we couldn't do anything about them, who let our own domestic car companies not be angry! ”
Li Zheng hurriedly followed Li Yifan's words and said, as soon as he finished saying this, Pan Xiang on the other side immediately picked it up.
"Who's to say it isn't? In the past, there were few decent mature automobile manufacturing enterprises in China, not to mention the technology, so we could only choose joint ventures with others. That Minister Long even said some that it is better to buy than to buy, but it turns out that this is good, these foreign car companies. We don't take our domestic consumers seriously. They even fooled us with some old foreign technology. Technology. Good technology is not needed at home. For example, Volkswagen's TSI technology is very well advertised, and it has been listed in Europe and the Americas, and it is said that it has performed well, but when it comes to domestic application, it is far away. They make so much money from our country every year, but they are reluctant to use new technologies for us. That's too much. ”
As Li Zheng and Pan Xiang, who have been in the field of automotive media for many years, they are very familiar with the news of the automotive industry at home and abroad, especially what new technologies and good technologies these foreign car companies have.
For these foreign car companies, on the one hand, they earn the money of our people, but on the other hand, they don't take our domestic consumers seriously, they can only be angry, but they can't help it.
"Hey! The masses have long taken virtue, you look at them. How many years have I bought that broken Santana, and where do I still buy it? Let's talk about Japan's Honda Accord, which has recently become very popular in China. The engines they use abroad have VTEC technology, but they have not castrated this technology in domestic engines? Moreover, these state-owned enterprises in China that have joint ventures with them are also not angry, patronizing joint venture production with them to make money from our people, but the technology in the hands of others has not been learned. After the completion of their own factory, it became an assembly workshop, but they themselves had no intention of being motivated. Let's just say that North FAW and Puhai Motor, how many years have they been joint ventures with Volkswagen, have they got a little technology from others? Back then, the old man said that it was okay to engage in joint ventures, but it was necessary to exchange the market for technology, but now it is good, we have let the market out, and what about the technology? I didn't get it at all, and thinking about these companies is really not competitive. ”
Speaking of these, Li Zheng was also full of complaints, after all, as a Chinese, he is still a news person who mixes with automobile media, especially a news person in this year, he is still a little disciplined, and he doesn't want to be so shameless as those so-called news people in later generations.
In these years, there are a few news people who know about automobiles, and how many people don't want their own countries to be able to produce some decent cars and make Chinese people proud of their own models?
However, the current situation in China is like this, most of the private independent car companies are just starting, and they are backward in terms of technology, design, and processing, and the funds are insufficient.
However, the state-owned car companies with capital and strength in China are not competitive at all, and they have never thought about producing their own cars, and they are bent on jointly producing and assembling cars with those foreigners to cheat us Chinese people of money.
Moreover, in these years, the profit of producing, manufacturing and selling a car is quite high, and the ex-factory cost price of an intermediate car is less than 100,000 yuan, but it can be bought for 200,000 yuan on the market.
After some more advanced technologies are applied to automobile production and manufacturing in later generations, the cost of a middle-class car will be controlled lower, such as Volkswagen, the cost of a middle-class car will even be less than 80,000 yuan, but it will be bought more than 200,000 yuan on the market.
This gives them the confidence to pay the company's workers fifteen months a year!
"Hehe, don't be angry with them, they're like that. But without them, haven't there been a few private independent car companies in recent years? ”
Li Yifan smiled, and then said, while Li Zheng and Pan Xiang glanced at each other, and then they both had wry smiles on their faces.
Now there are indeed two relatively beautiful private independent car companies in China, namely Chery and Geely, but what is the level of these two car companies, everyone is clear.
Both of them have several cars currently on the market, but if you look at the appearance of the cars they produce, and look at their quality, if it weren't for the fact that these two are their own children, they really wouldn't even be willing to clip these two car companies under their eyelids.
The appearance of the car, not to mention the design beauty, does not need to be ugly to describe it, it is worthy of them, not to mention the performance and quality of the car.
Performance can only be made up alive to walk on the ground, as for the quality, out of hehe, what else can you say.
Relying on low prices, these two car companies have considerable vitality in the market, after all, the domestic automobile market environment is like this.
In the past, in the eyes of everyone, the car was the car of the leader and the toy of the rich.
And now these two car companies have joined forces to launch several models on the market, although the appearance is ugly, the performance is average, but the price is cheap, so that people who used to like cars, but can't afford to buy cars, can also afford to use cars.
Therefore, these two car companies now have considerable room for growth in the market.
But as professionals, Li Zheng and Pan Xiangke are deeply aware of the shortcomings of these two companies.
After all, if your car company wants to become bigger and stronger, you have to be willing to invest in technology and design, and you have to be able to constantly innovate and catch up in technology, so that the people can accept you.
But what about these two companies?
Now it seems that they have been lost in the joy of receiving a large number of consumer support after entering the market, and as for the research and development of new products, they do not seem to have a long-term plan.
Chery has now become half of the central enterprise, and the internal management can only be described by two words: chaos, and the company's specific future development ideas do not seem to have been clearly understood.
Especially now that the company's low-end product QQ is selling hot in the market, the company's leaders seem to be more keen on fighting for power and profit, as for the company's future development, they don't seem to have too clear and too long-term plans.
As for the other Geely, it seems that they have just obtained a birth permit in China, and they can finally ask for the embarrassment of the OEM Puhai Huapu car logo.
However, now the boss of their company seems to have fallen into the same state of confusion for the future development orientation of the company.
I heard that they plan to divide the brand and play the game of having more children and fighting.
This set of European, American and Japanese car companies is relatively reliable, after all, they have been developing for so many years and have their own mature business system.
But you have just entered the domestic automobile market, you have not even stood on your heels, let alone any professional technology, you want to learn the way of other people's management, you are not abandoning the basics, putting the cart before the horse?
Therefore, Li Zheng and Pan Xiang have a lot of good feelings about these two private car companies in China, but they can only be skeptical and worried about their future development prospects.
After listening to the analysis of the two of them about these two car companies, Li Yifan felt that these two people were really a little unexpected, if it weren't for the fact that they didn't understand the future development and business strategy of the automobile company, and put them in the position of editor-in-chief of the automobile website, it would be really a bit condescending.
"So, what about Chenhua Automobile? How much do you know? ”
Li Yifan laughed, and then asked, Li Zheng and Pan Xiang looked at each other a few times, but then they didn't dare to express their own comments.
Regarding Chenhua Automobile, they only know that this company was acquired by the boss, and they really don't know how the car has been adjusted later.
The company's future development direction and strategic positioning are not clear.
When Chenhua Automobile was under Yang Rong's hand before, it was a little famous in China, after all, Yang Rong was a master of hype, so the products of this car company have been exposed at domestic auto shows several times, but they have not been listed.
But then Yang Rong had an accident, and the provincial car in his hand was split and auctioned, and Chenhua Automobile was gone.
Originally, the two of them felt a pity for the brand, after all, they were very different from Chery, who was born in the grass platform, and Geely, which started as a refrigerator and motorcycle, but they have a very deep foundation, if the person who takes over is properly managed, then the prospects of this company may still be promising.
But after the company was acquired, it has maintained a mysterious and low-key posture, and has even withdrawn from the field of vision of many people, which makes everyone more and more worried about the prospects of this car company. (To be continued......)