Chapter 22: Borrowing Chickens to Lay Eggs

"That's a pity, since Boss Wei is unwilling to sell, I don't force it. Let's just find another brand to operate. However, we have another business here, I wonder if Boss Wei is interested? Chen Chumo said regretfully.

"Listen, I've always been interested in doing business. As long as it is done, I am personally very willing to cooperate. Wei Xinwu saw that there was a new opportunity, and immediately came to the spirit.

It's been a busy year. Let's just say, no one will be full of food and support themselves, and play people like monkeys. This guy can't buy a product line, there must be a new trick. Otherwise, we wouldn't have traveled thousands of miles from Hunan Province to our small county.

"To be honest, in fact, our company has taken a fancy to the ready-made herbal tea production line of your food factory. It takes too much time to apply for a production license and a health certificate. I'm afraid that if you buy your production line alone, you won't agree, so I want to buy your herbal tea brand by the way. To put it mildly, I really don't like your Xia Zi herbal tea. Because we have a better brand! Chen Chumo began to make a big move.

Damn, I'll just say, there must be something hidden. In recent years, the herbal tea market has been very popular, and almost every county in Gui Province has its own herbal tea brand, so why do you just take a fancy to my Xia Zi. It seems that my wife said a few things last night, and I have to admit that women's intuition is more accurate than men's.

It's right that you don't like herbal tea, and now there are three or four herbal tea brands in H County alone. In the past two years, there has been a lot of popularity in the herbal tea market, and whoever comes in will die. If it weren't for my brand being done early, I'm afraid you Xiao Tang wouldn't have been able to see the brand of Xia Zi herbal tea when you came to the door today.

"Oh? Then what kind of cooperation method is planned by your company, let's hear it. What can be done must be done, and everyone who can't do it should make friends, and there will be more opportunities for cooperation in the future. Wei Xinwu was a little anxious about how to cooperate.

"That's right, I just looked at it. The production capacity of your herbal tea is far from saturated, and I plan to rent this production line. As for the people, they are still your people. We don't send technicians, we will provide you with our formula, and then your side will produce and deliver it as required. To put it simply, it is OEM, why do we do OEM business. I'm in charge of the materials, and the marketing of the finished product, and you're in charge of the production. We allow your herbal tea brand Xia Zi to continue to produce, but only if you guarantee that you will deliver it to us on time. If you think you can, we'll move on to the specifics of the partnership. No, I'll find other food factories to work with. What do you think? Chen Chumo finished his cooperation plan in one breath.

Well, not bad, very good. It can not only keep my brand, but also make extra money, and also make use of excess production capacity. It's worth a try.

"I basically agree with your cooperation plan, but about the quotation. Mr. Xiao Tang, see if you want to give us a number for reference. If our board of directors thinks it's okay, we can sign the cooperation agreement. Wei Xinwu said.

Nima, this old Wei pretended to be addicted to it. You think I don't know, your food factory is a family business. The janitor is your cousin, the production manager is your brother-in-law, and the employees in the factory are either your fellow countrymen or your wife's fellow countrymen. There is also a special board of directors, you alone have the final say, and the decision is a word.

"We want 200ml round iron canned packaging, the color is mainly red and blue, and the shape means Tai Chi yin and yang. We will give you 1 Mao 5 a, as for how much you go to the manufacturer to reduce the price is your business, as long as you guarantee us good quality. The water fee will give you a dime and a can, and the requirements are not high, just choose one of the four of Nongfu Spring, Baisui Mountain, Cestbon and Watsons. Or then, you go to talk to the mineral water manufacturer, and it is your ability to reduce the price to a certain extent. For the rest, miscellaneous expenses such as machine usage fees, electricity costs, and labor costs will be given to you a dime and a can. In this way, we will give you three cents and five bottles, other medicinal herbs, sugar, etc., and we are responsible for asking someone to send them over, Boss Wei, what do you think? Chen Chumo said.

"Well, to add. Since the recipe is kept secret, I will come here myself or send someone to make the recipe when it is cooking. I hope you will cooperate when the time comes. This is Chen Chumo's top priority, so he deliberately put it in the back.

Well, it's not bad, the cost of my Xia Zi herbal tea 330ml is only more than four cents, and he set the budget to three cents and five cents without counting the herbs and sugar, it seems that the price of their products will not be low. According to the 200ml package, it is estimated that this is to challenge the first functional drink in China, Hongniu. Whatever, I'll make sure I'll make money anyway. As for whether they can defeat Hongniu, whether they can make money or not has something to do with me.

Rainbow Cow? Chen Chumo didn't treat it as an opponent at all. My bottle of energy drink, named "Prime Force", costs more than 20 yuan just to estimate. If I play against the rainbow cow, the battle has not yet been fought, I have already lost, and I am still playing a ghost.

Nima, if Wei Xinwu knew about Chen Chumo's cost price of not less than twenty yuan, he would definitely be shocked. Brother, you are teasing me, what price do you want to sell, then will anyone buy it? You don't know, in Huaxia, it is too early to make innovative products and whimsical products. We Chinese people, follow the trend and plagiarize to have a good meal. Alas, I don't understand today's young people.

"I think our board of directors agreed, but we required a 30% deposit for each batch. There is also the need to give us the remaining amount within 24 hours after delivery. If you don't have a problem, then we don't have a problem. Wei Xinwu said.

"Cheng, that's it. I'll go back, draw up the contract overnight, and come over tomorrow to sign the contract. What do you think of the deposit? Chen Chumo said,

"Well, waiting for your good news. I'll be waiting for you here tomorrow. By the way, Mr. Tang, this is my business card. Wei Xinwu saw Chen Chumo get up to say goodbye, and hurriedly handed over his business card.

"I'm really embarrassed that I went out in a hurry today and forgot to bring my business card. By the way, in addition to labeling the ingredients, we must remember to label the packaging, "It is forbidden to drink under the age of 16, and each person can drink up to two bottles per day". I'll write it into the contract tomorrow, and I'll remind you today. Chen Chumo never forgot the original intention of creating this product.

Well, there is still a business that does this? Doesn't that keep customers out? Alas, you can do whatever you like, but good luck.

The next day, at noon, Chen Chumo arrived as promised. The contract he brought was a dozen thick and twenty or thirty pages, which Chen Chumo wrote after staying up all night for online reference. Each clause was written clearly, which made Wei Xinwu very impressed.

Chen Chumo was very smart and signed 3 orders in a row.

The first order was not much, a thousand cans, and it was delivered a week later.

The second order, 10,000 cans, will be delivered half a month later.

The third order, 300,000 cans, will be delivered a month later.

Since Wei Xinwu has old customers of medicinal materials, it was decided that the medicinal materials would be purchased by Guobaobao Company. Wei Xinwu can take some kickbacks, and Chen Chumo can get affordable medicinal materials here, a win-win cooperation.

Chen Chumo is not afraid of leaking the formula, he naturally has his own precautions. Even if the formula is cracked, it is difficult for outsiders to know the proportion of ingredients in it. Finally, when you understand the proportion of ingredients, I am afraid that the market will already be occupied by Chen Chumo.

Just like Coke, the Chinese people are smart and make Coke with similar tastes. But the common people have long recognized that Coca-Cola and Pepsi are Coke, and the others are counterfeits, which can no longer be accepted. That's branding, it's a preconceived advantage. Now what Chen Chumo has to do is to try his best to occupy the commanding heights of this market and establish his own brand. Let the people of China only recognize the driving force in the choice of functional drinks, and there are no other brands.

It's all done, just wait for the goods to arrive in a week.

Business is about efficiency, and a penny is worth two cents. While you have time, it's a good idea to do a few more marketing campaigns. You can't wait for the product to come out and then promote and then sell. Otherwise, it's too late to be together. A steady stream of products comes out, and the pressure crushes you to death. The funds can't be recovered, and as soon as the liquidity is broken, then everything is over.

Lying on the bed, I thought about it for a long time. Chen Chumo decided to put aside the things on the side of the original power first, and do what should be done in H County tomorrow!