178. Investigation (I)
Big data is a hot word after the rise of the Internet.
Speaking of which, this is not a new thing, at the end of the day, big data is statistical analysis.
Just because there is a huge amount of information on the Internet, the analysis sample is more abundant than ever, so the dimensions that can be counted have increased, and the angles that can be analyzed have also become diverse.
In short, the development of information technology has achieved the rise of big data.
As far as Gu Yifang is concerned, big data can be applied to online stores, which can do order analysis, sales analysis, user portrait, user purchase preference analysis, and category industry analysis in the background.
This type of business analysis is simply referred to as BI (Business Intelligence).
In addition to various conventional data and indicator analysis, the current BI is also popular in the network application part, and the word frequency analysis is also popular.
For example, to analyze which words appear most frequently in user comments and evaluations, and which words are preferred by users in their search behavior, so as to optimize the title.
Bai Yujing's analysis of Xiaoxiaoyu's word frequency is also used.
Xiaoxiao Yuxi did not leave many traces on the Internet, mainly concentrated under the east fence of the poetry forum, and the circle involved was relatively closed, which also brought convenience to Bai Yujing's word frequency analysis.
"If you ask me what she mentions most often, I can tell you that under the east fence, she mentions more national style elements." When it comes to professionalism, Bai Yujing is very rigorous, "But this is just the performance of her words and behaviors, as far as my personal subjective feelings are concerned, what she really likes is the national style." ”
Gu Yifang nodded, "Actually, I also like the national style, but if you look at it from a business point of view, it may be better to still have the national style element." ”
When Bai Yujing heard this, he suddenly said excitedly, "In this way, I can help you climb some word frequency analysis on different platforms, but ......"
"I will definitely let Sister Xiaoxiao know that it was you who helped." Gu Yifang understood and knew what he was thinking.
Wu Juan stuck out her tongue on the side, "It's too advanced, how do you feel that it is also commercial sales, and my sales will be eliminated in two years." ”
Bai Yujing said with a hippie smile, "Now that there are smart room selections, maybe you will really be eliminated in the future." ”
After listening to Bai Yujing's words, Wu Juan was not discouraged, but smiled and said: "Then you hurry up and build the store, if you really can't go back, I will come to you, if there is anything to help, just say." ”
Gu Yifang smiled, to be honest, she really appreciates Wu Juan's optimistic personality, like Wu Juan, although it may not be good to do specific things, but she seems to be born a master of communication, although many things can be intelligent, but communication is this kind of thing, no matter how smart it is, it is difficult to replace excellent talents.
After going back, Gu Yifang went to the post bar to take a look, and Xiaoxiao Yuxi also posted over there, mainly some trading posts.
Clicking on the ID number to look at all the posts and replies of Xiao Xiao Yuxie, Gu Fang suddenly understood why Xiao Xiaoyu had concerns.
Because in the past, Xiaoxiao Yuxie helped people do national style, click on those posts, and you can find that Xiaoxiao Yuxie's fans praise her good craftsmanship and hope that she can open a national style store.
"The national style element is simply encroaching on and destroying our culture! Like Sister Xiaoxiao, she is a conscientious businessman! ”
Continuing to scroll down, one of the posts in a layer of replies caught Gu Yifang's attention.
This reply pinched a hundred floors in the middle of the building, and there were still people replying until the first two hours.
"What's wrong with the national style element? Can't clothes be improved? ”
"Improvement comes and goes, it is all about the destruction of the system, and many improvements are said to be good, but in fact, they are Japanese and Korean style! It was really not unjust to be burned before! ”
"You formers just bury yourselves in the ground!"
"Qiaodou sack, don't make noise here with Sister Xiaoxiao!"
“……”
Gu Fang in front of the computer screen was a little speechless, she hadn't paid attention to the movements on the post bar for a long time, but she didn't expect that at this stage, the national style and the national style elements clashed again.
Those who insist that the national style cannot be improved are called the shape party, and those who insist that the national style can be improved are called the Xiuyi party.
There is a lot of quarrel here, and at present, the formation party has become the mainstream.
In the end, the building within the building was almost completely occupied by the Formation Party.
Gu Yifang took a deep breath, switched back to the search box, and searched for the national style element.
After reading more posts, I realized that the fuse of the quarrel was an online store of national style elements.
That store was opened by an Internet celebrity girl on Weibo who likes national style.
The Internet celebrity girl's name is Ah Huan, the store name is Jiuwei Huazuo, and the net name and store name are both from Wang Wei's Tang poem "Luoyang Daughter's Trip".
This Ah Huan is no stranger to Gu Yifang.
Previously, Ah Huan became popular because of the national style photos, and then wore national style elements, and the official Weibo of the 16th Pavilion also turned a lot of photos of A Huan, although there are always complaints in the comments that A Huan's makeup is too modern, but A Huan's fusion of national style and fashion still brings her a large number of fans.
It became a matter of course for Ah Huan, who has millions of fans, to open a store, and Jiuwei Huazuo took the shooting method of a fashion magazine for the first time.
This caused a huge controversy in the national style circle, Ah Huan himself never seems to be on the sticker, and he doesn't pay attention to the controversy, but after the first batch of pre-sales, a lottery was held, and the lottery came with its own new store sales, which was regarded as a response to the controversy, which completely detonated the shape of the party.
Only then did Gu Fang realize that it was not easy to do this business.
She thought about it again and again, and couldn't help but knock Zijin, Zijin is an old form party, if she is against Xiaoxiao Yuxi as a national style element, then she really has to think about it.
Zijin responded quickly, thinking that typing was slow, and the two changed to WeChat calls.
After a few words of greeting, Zijin quickly cut to the chase, "I really can't stand those so-called shaped parties now." ”
Unexpectedly, Zijin is not as opposed to the national style element as in the past, and has complained more about the formation party.
"Where do these shape parties really love the shape system, they have popularized a lot of wrong things, and they don't even look at the cultural relics, so they take the improved shape made by some old merchants and regard it as the dynasty system."
Zijin seemed to hold back her words, and criticized the fake party in her mouth, and finally concluded, "I can see through, many of these fake party are business fans, and these merchants are now fighting their opponents." At the beginning, a senior who refused to commercialize the national style had already seen that there would be these problems, and I didn't believe it at the time, but at that time, these businesses could unite with each other, and the atmosphere of discussion was also very good, and now it ...... Hehe......"
Speaking of which, Zijin was not angry anymore, and his tone was full of helpless exhaustion.
Gu Yifang can understand her mood, Zijin was a fanatical form party, in the case of limited information at that time, frantically searched for all the information, and gradually in the learning process, her eyes are no longer limited to the form, began to study textile, printing and dyeing and other related technologies.
didn't expect that the people who entered the circle later became more and more impetuous, and less and less energetic, and Zijin didn't expect that what he learned would one day be used in the circle fight.
Hearing that Zijin finished spitting out the bitter water, Gu Fang asked with some trepidation, "Then what do you think of the national style element?" ”