Su Jingxian's request to Thompson is very simple, take the company's money, squander it in the United States, make a big splash, and do his best to be high-profile.

The conversation between the two in the room of the Aoxing Hotel made Zhu Shuwei, a young lawyer in charge of notarization on the side, couldn't help but look at Thompson a few more times, and while envying Thompson, he also admired Su Jingxian in his heart.

The success of the China Hong Kong Daily can also be attributed to the fact that it took advantage of information asymmetry to create hot public opinion and become an instant hit.

But now this young man's step-by-step marketing methods in Playboy magazine are by no means speculative two words can be summed up, and his analysis of human nature and the market is meticulous, which makes the conceited Zhu Shuwei sigh to himself.

"If a journalist asks tricky questions and accuses the magazine of promoting open sexuality......"

In the guest room, Thompson frowned, apparently having been sued by feminism once in court, and had a psychological shadow, lest he encounter this kind of thing again.

Su Jingxian didn't wait for him to finish speaking, and said: "In fact, as long as we don't violate the law, we don't have to explain this to anyone, but we don't have to say this to reporters." You just need to make one core point to the journalist and use our statistics to tell the media that Playboy magazine's readership is all highly educated adults with the ability to distinguish between right and wrong, and we are not trying to pander to the mainstream and reduce the appreciation level of the magazine to under 20, and readers under 20 should go back to his children's publications. ”

Su Jingxian paused, and then spoke: "When you say this, you can be arrogant, as if you are telling a natural truth. ”

Thompson nodded as if he didn't understand, and quickly wrote a long series of sentences in the notebook in his hand, recording what Su Jingxian said just now.

Su didn't care if Thompson understood that he knew what he was thinking, but as long as he could spread the word in the United States, Playboy would have enough foundation to deal with the plagiarism of his peers.

No one will admit that they are uneducated and tasteless, and when playboy's statistical reports appear in the media, coupled with Thompson's arrogant rhetoric, they will buy a copy to show their identity, just like the emperor's new clothes.

The positioning of a brand is very important, Playboy's positioning is an adult-oriented high-end consumer magazine, and the user group is also the financially wealthy elite young Americans.

"If you don't mind, I hope you can use the defects of your legs to make an article in front of the media." Seeing Thompson stop writing, Su Jingxian hesitated, looked into his eyes and said.

Thompson raised his eyebrows, and there was a flash of depression on his face, but it quickly disappeared, and he said with a bright smile: "Of course, you are the boss, you have the final say." ”

Su Jingxian observed the subtle change in Thompson's expression, his face was apologetic, but he still said frankly: "I don't mean to offend and uncover your wounds, but I also hope you can understand that a war correspondent who was wounded during World War II can become a well-known playboy with his own efforts, which will undoubtedly be more news hotspots and attract more people's attention to our magazine." ”

Thompson looked down for a moment, then grinned in understanding: "I can probably imagine that now that group of little cubs in our country will worship me as an idol, even more influential than Hollywood's Gregory Peck." ”

"Maybe you can use this influence to run for the top governor of the United States in the future." Su Jingxian teased, and Zhu Shuwei and Thompson in the room laughed.

"Remember, Thompson." After the laughter, Su Jingxian continued to talk about the topic and get back to the topic, "Just like I said just now, don't show your stingy side in front of anyone, in addition to famous cars, fine wine, the most important thing is women, only women are eternal news topics." ”

"There are a lot of actresses in Hollywood who are eager to become famous, and when you have been interviewed by the media and have a certain degree of popularity, as long as you hook your fingers, countless actresses will climb into your bed." Su Jingxian continued, "In a year's time, I hope that the woman who slept with you can form an artillery company, and you will show off in front of the media without reservation. ”

A guy who is young and golden, surrounded by beautiful women, and treats traditional American etiquette as nothing, the media will swarm like flies that smell fish.

And who wouldn't want to try to get to know the playboy and learn his ability to attract women?

Thompson patted his forehead when he heard this, and smiled a little happily: "Fortunately, I haven't married yet, otherwise I would have become the most notorious negative man in this century, and I don't know how many times I will be sued in court." ”

In the United States in the fifties, the rigidity of the old-fashioned religious and moral apologists was already stressing Thompson just to stand on the edge of this storm against oppressive practices and old habits.

"Finally, Playboy is seriously understaffed right now, except for the two editors from the United States that you introduced, and Mr. Kwong, whom I met in the conference room today. Other Chinese staff members have difficulty in creating because they do not understand American culture. Su Jingxian rolled the contract book in his hand into a cylinder and tapped it lightly on his leg, "I hope you can enjoy yourself in the United States while sparing no effort to find new editors, and contact the most famous writers in the United States, and ask them to write short essays for Playboy at a high price, I can give you some reference for writers first." ”

As he spoke, Su Jingxian took out a note from his pocket with the names of several American writers written on it.

"Jack Kerouac?" Thompson exclaimed, "Are you serious?" This guy is now worth twice as much because of some remarks, and the price of a short story is at least $800. ”

"Everything we do now is just investment, and if we want to win this war, we can only win by quality. Fortunately, your boss still has some money in his hands, so don't worry about talking to them, as long as they can write articles that fit the tone of Playboy magazine. Su Jingxian rubbed his eyebrows and said.

Thompson nodded helplessly and continued to look at the names of the writers on the list.

Ernest Miller Hemingway, John Berryman, Owen Shaw, Lillian Heilman...... While a long list of writer names made Thompson's head big, he also felt extremely distressed for Su Jingxian's purse.

……

Coming out of the main entrance of the Aoxing Hotel, Su Jingxian came to the car, smiled loudly, and asked Zhu Shuwei beside him: "Send you to the lawyer's office?" ”

When Chinese lawyer Zhu Shuwei heard this, he rolled his eyes in his heart, but he still smiled politely at Su Jingxian's perfunctory: "You're welcome, Mr. Su." I still have some things to do on this street, so I'll just take a taxi later. ”

"Then I won't stop you from doing things, and I will invite you to tea next time." Su Jingxian said casually, bowed his head and sat in the car.

Time is running out, and now that his business has reached a critical moment, if this young lawyer is a beautiful woman, maybe he will give him a ride, and since the other party is a man, there is no need to waste time.

"Mr. Su, I have something I want to ask you." At the same time as Su Jingxian's car started, Zhu Shuwei leaned down to the car window and said, "In your eyes, Mr. Su, is Playboy a magazine that advocates escapism?" ”

Su Jingxian was stunned for a moment, then looked at Zhu Shuwei and smiled: "Of course, but is there anything wrong with escapism?" Lawyer Zhu, of course, there is no problem in studying Western philosophy, but don't get into the horns and can't get out, the Western philosophical theory has only just been perfected, and escapism may not be as terrifying as a flood of beasts. ”