After the meal, Hao Jun also plans to invite Wang Teng and Li Yifan to go out for a while, as the head of an entertainment company, Hao Jun has a lot of excellent resources in his hands.

And this Mr. Hao, whose reputation in the circle is not good, is a well-known flowery carrot, and the female stars who have passed through him over the years can really be described as countless.

But Wang Teng is a family person, and he usually doesn't like this tone very much, Li Yifan is a little moved, after all, he has never regarded himself as a decent gentleman, but considering that this is the capital, and any gossip spreads very quickly, so he did not agree to Hao Jun's invitation.

Hao Jun was a little stupid, but he didn't force it, and drove Wang Teng back to the hotel, and then sent Li Yifan home.

When I got home, the eldest sister had already come back, and today I went around in various places in the capital, and I was even more determined that the eldest sister would open a mother and child chain store all over the capital, knowing that Li Yifan and his friends had eaten outside, and the eldest sister didn't cook dinner, but just dealt with it indiscriminately, and then went back to the room early to rest.

After coming to the capital for three days and walking outside for two days, she was tired enough.

After Li Yifan returned to the room, he couldn't sleep with a little excitement, the step of entering the entertainment industry went very smoothly, Hao Jun had promised to negotiate with the people of Taihe Group when he turned around, and according to his ability, this negotiation should not be difficult.

After all, Hao Jun is well-known in the circle for his long-sleeved role in dancing, and he also said it today. As long as this side of the box gets the people of Taihe Group. In the next step, he set out to arrange the national draft proposed by Li Yifan. However, before Taihe's people are not out, he is not suitable for such a move.

Thinking of being able to make money through the entertainment industry in the future, Li Yifan was a little excited and couldn't sleep, since he couldn't sleep, he simply didn't rush to sleep, he took out the market research that Aunt Anna had commissioned to find someone to do and looked at it again.

This survey is mainly about his milk tea jihua, the domestic beverage market in recent years. It's just getting started, so to speak.

Before 2000, in the domestic market, the mainstream was so many kinds of drinks, one was carbonated drinks, and the other was fruit juice drinks.

Carbonated drinks are undoubtedly the two major international giants, Coca-Cola and Pepsi account for the majority, these two companies, relying on strong capital, have invited many film and television stars to advertise their products. Plus it's easy to get people internationally known. It entered the domestic market and occupied a large market share.

In recent years, it is when they are in the domestic market, a lot of money, the original domestic carbonated drink market overlord Jianlibao, is beaten by them to retreat, now the market share is greatly shrinking, I believe that it will not be long, they will be with the previous life, gradually withdraw from the market, until zuihou disappeared in the domestic market.

At this time, the awareness of Chinese people about catering and health care is not very strong, and people's concepts of quality of life and diet health are still very vague, so the past two years are the time when carbonated drinks are popular in the beverage market.

And this situation will continue for more than ten years, until ten years later, when people with a higher quality of life begin to care more about eating healthily, the harm of carbonated drinks will be gradually amplified.

At that time, the sales of these two giants in the domestic beverage market began to gradually become obscene, and even Coca-Cola, a century-old store, even had to launch some popular products on the Internet that sold cute words on their beverage bottles to win more young consumers.

Ten years later, the domestic beverage market has really entered the era of a hundred flowers, all kinds of drinks are endless, fruit juice and fruit drinks, dairy drinks, various iced tea drinks, etc., but also began to slow down from the very beginning of Coca-Cola, and Pepsi Cola's dominance of the two countries, began to counterattack, and the market and carbonated drinks are very happy.

Among them, the most prominent performance is the herbal tea drink from the south, for the eating habits of our Chinese people, people specially play the concept of health preservation, and began to seize the market.

And in just a few years, a concept drink limited to the southern region has been made into a healthy drink that has been recognized and accepted nationwide.

Of course, this is all ten years later, and now Li Yifan is focusing on how to start entering this market.

Ten years is enough time for him to quietly start to lay out in this market, and what he focuses on is the market of milk tea.

In fact, milk tea is a drink that has long been popular in the world, and it originated from the British way of drinking tea, adding milk and sugar to the tea water to ensure the taste of the tea.

Later, when this way of drinking tea flowed into Xiangjiang and Baodao, it was continuously improved and updated to ensure that milk tea is more suitable for the taste of our Chinese people.

And the real development of filling, or bottled drinks, should start from the treasure island, as we all know, the treasure island should be regarded as the Chinese area, the most mature beverage area, the most varied area.

Because of its location, Treasure Island experiences a long summer every year, so the weather is relatively hot all year round, and the weather temperature here is not very low except for a few months of winter.

Therefore, it has also made the people of Baodao develop the habit of liking and drinking to relieve the heat, and in the modern era of developed industrialization, especially after the continuous maturity of various processes and jishu methods, all kinds of finished milk tea drinks have begun to be continuously listed in Baodao.

However, at this time, the merchants of Baodao did not consider introducing this milk tea drink to the mainland, because the mainland beverage market at this time was only in a stage of development.

This survey report is very detailed, which explains in detail the current situation of the domestic beverage market.

In recent years, especially since last year, with the emergence of a domestic company focusing on fruit juice drinks, as well as the emergence of Baodao's company, the emergence of iced tea introduced into the country, the domestic beverage market has begun to be segmented.

The fruit juice beverage company, relying on the high-end market to strive for fame at the same time, and in the imperial court station to spend a lot of money on advertising, so that their products in the market to gain a firm foothold, and gradually accepted by the majority of consumers, although the price is better than carbonated drinks and iced tea, but there are still many consumers like their products, after all, not all consumers like carbonated drinks.

However, their market share is not large, mainly affected by two factors, one is price, and the other is market acceptance.

The iced black tea introduced by another treasure island businessman, the current sales in China, is hot, different from the kind of carbonated drinks that everyone is used to, the appearance of this tea drink is very refreshing for the Chinese people.

The taste is good, and it is not gasy, and the price is not expensive, coupled with the shrewd launch of the lucky draw to buy one in one by the merchants of Baodao, as well as the overwhelming advertising, so that once this tea drink was launched, it was widely welcomed by the market, especially among young people.

They have quickly opened a gap in the beverage market monopolized by Coca-Cola and Pepsi and have successfully found their place.

And it is still encroaching on the carbonated drink market of Coca-Cola and Pepsi, according to the consistent arrogant and slow reaction of the Americans, this market will not cause them to warn, and it is the carelessness of the Americans in history that has led to the success of the counterattack of tea drinks.

Li Yifan turned his gaze down again, and came directly to the milk tea drink, according to the survey report, the current domestic milk tea drink market can almost be said to be a blank.

In the vicinity of Yangcheng, due to the influence of Hong Kong and Taiwan, there are some imported milk tea drinks on sale, and in other cities across the country, it can be said that there are almost no bottled or filled tea drinks for sale.

This is a huge market gap, Li Yifan is very happy, don't underestimate the beverage business of this milk tea, he has seen countless investigations and custody of this beverage market in later generations.

Don't look at a bottle of drink in the supermarket to buy three or four yuan, it doesn't seem expensive at all, but the cost of this drink, in the end, is only a few cents, remove the cost of various intermediate links, a bottle of drink, this manufacturer can at least earn half of the profit, which shows the huge profits of this industry.

And the X Piaopiao enterprise specializing in the production of milk tea powder in later generations can even be one of the fastest-growing enterprises in China, which is enough to prove that when the market is cultivated and matured, consumers' acceptance of this drink.

After investigation, in fact, there is no milk ingredient in that milk tea drink, in fact, there is no milk ingredient at all, and it is all the taste of chemical flavors, and I have an innate advantage here, I have a dairy farm in Canada, and it is not a problem to provide a little milk source.

High-end and regular milk tea does not use chemical flavors, but special milk powder for milk tea, and this kind of milk powder is often the biggest cost problem for milk tea manufacturers, and this problem is almost non-existent for themselves, so this deal is decided by themselves. (To be continued.) )